Your brand is a treasured asset, and the only way to ensure it is fully protected is by registering a trademark. Australian trademarks, like their U.S. counterparts, must be registered with the government to acquire protection for your assets. The cost of registering your trademark depends on the number of classes you wish to file. Assuming there are no objections or […]
Deciding to pursue an international trademark is a critical investment for any expanding business. As a company based in Australia, you may be feeling the confines of working solely within the mainland, or perhaps you are doing business across borders without the security that a trademark registration provides. If you are looking to expand your company into the United States, a […]
If you are an Australian business owner currently considering applying for American trademark registration, you likely already have an idea of the myriad of benefits that a US trademark can provide you. Not only will the value of your trademark grow in correlation to your newly expanded business within the United States, but the registration will offer you irreplaceable protection against […]
The 5 steps needed to register a United States trademark as an Australian based business: File your trademark in Australia. Engage a US trademark attorney. Conduct a US trademark search. File your trademark with the USPTO. Properly maintain your US registration. File Your Trademark in Australia First If you haven’t already done so, begin the process to register your trademark in […]