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Our trademark attorneys create and execute world-class brand protection strategies while controlling costs.
Trademark Attorneys Trusted For Our Experience®
We protect
Brands That Trust Us
Trademark Attorneys Serving Clients Nationwide Since 2008
Our attorneys clear, register, and enforce trademarks for clients from all 50 states. We know how to design and build trademark portfolios and enforcement programs that create significant value for our clients.
Most of our clients stay with us for the long term because they can see and appreciate the strategies we put in place to protect their trademarks while being efficient with costs. When problems do arise, we focus on solving them with a business-first approach. The results speak for themselves. Our attorneys have successfully settled over 1,500 trademark disputes without the need for significant litigation.
You will be hard-pressed to find a group of attorneys with more experience in protecting trademarks in the United States. As World Trademark Review put it, after 18 years in business, our firm has "glittering track record of success."
15K+
Trademark Searches Conducted
11K+
Trademarks Under Our Management
10K+
Trademark Registrations Obtained
1,500+
Trademark Disputes Settled
18+
Years of Protecting Trademarks
Consulted by the National News Media
On-Air Trademark Analysis
Josh Gerben analyzes the Trump Org airport naming agreement for CNN, including trademark rights, merchandise controls, and licensing terms.
May 8, 2026 | CNN
Taylor Swift files trademarks to protect her voice and likeness from AI misuse. Josh Gerben explains the legal strategy on Good Morning America.
April 28, 2026 | Good Morning America
Taylor Swift is attempting to use trademark law as a way to fight AI content. Josh Gerben breaks down the strategy on The Today Show.
April 28, 2026 | The Today Show
On CBS Mornings, Josh Gerben explains how Taylor Swift’s new trademark filings aim to combat AI-generated voice and image misuse.
April 28, 2026 | BBC
Taylor Swift’s new trademarks aim to combat AI content. Josh Gerben explains how they may allow her to enforce against items that are not exact copies to the BBC.
April 27, 2026 | BBC
Our Trademark Services
Our law firm is a federal practice that works with clients throughout the entire United States. We assist clients with developing and implementing trademark clearance, registration, and enforcement strategies. We currently manage 11,000+ trademarks worldwide.
Protect your trademark with our flat fee trademark search and registration package
$3,000
(Plus Government Filing Fee)
What Our Clients Think
Our Trademark Blog
Get answers to commonly asked questions about trademark filing, clearance searches, registration, enforcement, and litigation.
- Kai Trump’s ‘KAI’ Trademark Opposed by UK Fashion BrandKai Trump's 'Kai' trademark for clothing has been opposed by UK fashion brand Kai Collective, which claims prior U.S. rights dating back to 2021.
- Group Seeking Las Vegas NBA Franchise Secures Trademarks for ‘Las Vegas Jacks’A Las Vegas NBA ownership group secured USPTO approvals for 'Las Vegas Jacks' and 'LV Jacks,' positioning itself ahead of potential expansion.
- Coca-Cola Files Trademark Application for ‘Spricy’Coca-Cola has filed a trademark application for 'Spricy,' suggesting the company may be exploring a new spicy-themed soft drink following the discontinuation of Coca-Cola Spiced.
- USPTO Rejects MLB’s Attempt to Trademark ‘Play Ball’Major League Baseball's attempt to trademark 'Play Ball' for clothing has been refused by the USPTO, which found the phrase too commonly used to function as a trademark.
- Battle for the ‘Iceman’ Trademark: USPTO Puts George Gervin and Caleb Williams on Collision CourseThe USPTO has set up a potential trademark battle between George Gervin and Caleb Williams over 'Iceman,' with Chuck Liddell also in the mix.
- Backstreet Boys File a Trademark to Protect Their Voices From AIThe Backstreet Boys have filed a sound trademark for the phrase "Hi, we're the Backstreet Boys," joining a growing effort by celebrities to use trademark law to combat AI-generated voice replicas.