Category: Digital

Generic words for goods and services can never gain trademark protection. Think THE BANK for a bank, FARMER’S MARKET for, say, a farmer’s market, or PC LAPTOPS for computers. The TTAB’s affirmed an examiner’s refusal, holding that the phrase PC LAPTOPS is generic for computer products and services. PC Laptops LLC filed two different applications to register PC LAPTOPS for “computers, […]

Social media giant Facebook recently filed a trademark for a brand of UAVs – unmanned aerial vehicles. These are typically referred to as “drones,” although their design, usage, and function can vary widely. Although Facebook has expressed interest in using UAVs or drones in the past, for various purposes, this filing is notable because it means that Facebook is exploring the […]

Google’s rollout of one of the first mainstream wearable technology devices – Google Glass – made a big splash in the technology sector. Generally, in the media and everyday conversation alike, it was referred to by that full name: Google Glass. Google, however, has made a contention, by filing an a trademark application through the United States Patent and Trademark Office, […]

If you were among the millions of fans staying up-to-date on Apple’s September 9th new product announcement event, you probably had a few expectations. It was no secret that a new phone was on the way, and Apple’s entry into the wearable tech market was heavily rumored to be unveiled. And sure enough, it was – under the name “Apple Watch.” […]