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Earlier this month, Miley Cyrus’ company responsible for her trademarks applied for a new one titled “BANDIT AND BARDOT”. Concerts and musical recordings were only some of the products to be distributed under the trademark. Josh Gerben was quoted by Rolling Stone discussing the offerings described in the Cyrus’ trademark filing.
Jacksonville Jaquars’ Quarterback Gardner Minshew filed three trademarks last month that he plans on using for clothing in the near future. These trademarks coincide with him being offered the starting position after the previous quarterback, Nick Foles, was injured. Josh Gerben was quoted by Newsweek discussing his analysis regarding Minshew’s filings.
During the past year, the phrase “OK, Boomer” has emerged in pop culture as a way for younger generations to dismiss certain topics when brought up by the baby boomer generation. Josh Gerben spoke with NPR reporter Yuki Noguchi regarding Fox Entertainment’s “OK, BOOMER” filing.
Throughout this year, the phrase “OK Boomer” has emerged in pop culture as a way for younger generations to dismiss ideas or viewpoints associated with older generations. As a result, there have been a boom in US trademark application filings – to date, there are five pending applications with the USPTO that use the phrase. Josh Gerben was quoted by the New York Times regarding the probability of those applications being approved for registration.
Fox Media, LLC has filed a trademark for “OK, BOOMER”. They are hoping to capitalize on the popular Internet meme for use in a future television show. Trademark attorney Josh Gerben was quoted by both Business Insider and AdAge discussing the details of the filing.
Fox Media, LLC has filed a trademark for “OK, BOOMER”. They are hoping to capitalize on the popular Internet meme for use in a future television show. Josh Gerben was quoted by CNN regarding the details and his analysis of the filing.
The Ohio State University recently filed a trademark application for the word “THE.” The filing made national headlines as many wondered how anyone could own a trademark on just the word “THE.” Josh Gerben was quoted by The Columbus Dispatch discussing Ohio State’s reasons for making the trademark filing and what type of legal protection an eventual registration would provide.
The Ohio State University’s trademark application for “THE” has been initially refused by the USPTO. However, there is a chance that the application could be approved if OSU decides to re-submit specimens that show proper use of the mark. Josh Gerben was quoted by Bloomberg Law discussing the next steps OSU needs to take towards registration, and what their rights would be.
The Ohio State University’s trademark application for “THE” has been initially refused by the USPTO. Two of the reasons cited are a competing trademark filed by Marc Jacobs’ fashion company for “THE”, and having only used the word in an ornamental way in their specimen. Josh Gerben was quoted by Fox Business, CBS News, Bleacher Report, and Cincinnati.com’s The Enquirer regarding his analysis of the refusal.
The USPTO has recently refused LeBron James’ “TACO TUESDAY” trademark filing. They cite that the mark does not meet the requirements for a trademark or service mark. CBS Sports, Yahoo Sports, and Bleacher Report have quoted Josh Gerben’s analysis for why the mark was refused.
LeBron James’ trademark application for “Taco Tuesday” has been initially refused by the USPTO. LeBron James’ team claims they made the filing to ensure protection from liability should they use the phrase in projects or on social media. The New York Times quoted Josh Gerben regarding the motives behind the filing and the chances of it still being approved.
LeBron James’ company, LBJ Trademarks, recently filed a trademark registration for “TACO TUESDAY.” The filing indicates that LeBron is looking to start a podcast by the name ‘Taco Tuesday.’ Josh Gerben spoke with FM 96.6 The Game about the filing, as well as other recent sports-related trademarks cases that have been in the news.
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