July 7, 2020

Bloomberg Law Quotes Josh Gerben on the Washington NFL Team’s Trademark Decisions

Following increased pressure to drop the disparaging “Redskins” term from their brand, the NFL’s Washington team will need to carefully consider their trademark rights if they decide to change their name. In order to avoid a legal battle, they will need to complete thorough trademark searches for any potential names they come up with. Josh Gerben provided Bloomberg Law with insight on the influence of trademark squatters attempting to secure rights on potential team names.

June 10, 2020

Washington Business Journal Quotes Josh Gerben About Netflix’s “Space Force” Trademark Filings

Following the release of its first season of Space Force, Netflix recently filed trademark applications for the show name in various countries around the world. If the entertainment giant were to seek registration for “Space Force” in the United States, they could run into barriers with the actual military service. Josh Gerben discusses the potential implications of both entities selling merchandise in the future.

June 1, 2020

Chicago Tribune Quotes Josh Gerben About Giannis Antetokounmpo’s Trademark for Online Gambling

Giannis Antetokounmpo recently filed a new trademark application for his nickname “GREEK FREAK” in association with online gambling services. Founder Josh Gerben was mentioned in Chicago Tribune’s article as the first to break the news of the filing.

May 29, 2020

The Athletic Quotes Josh Gerben About “GREEK FREAK” Trademarks

NBA player Giannis Antetokounmpo recently filed trademark applications to protect his nickname “GREEK FREAK” in association with entertainment services, clothing, sports drinks and more. The decision to protect his trademarks has been accompanied by cease-and-desist letters and lawsuits to individuals selling unofficial merchandise. Josh Gerben was quoted by The Athletic discussing the intention behind the filings.

May 28, 2020

ESPN Credits Josh Gerben for Revealing New UFC Trademarks for “UFSEA”

The UFC recently filed four trademark applications with the USPTO for “UFSEA.” The filings were inspired by a joke on “Last Week Tonight With John Oliver” and will likely be used in association with an upcoming UFC island fight. ESPN shared founder Josh Gerben’s tweet that broke the news of the new filings and discussed its significance.

April 16, 2020

Josh Gerben Talks With Axios About Gilead’s Coronavirus Bottle Design Trademark

Gilead Sciences filed a trademark application to protect the design of a drug bottle that would be used for coronavirus treatment, suggesting that the company could be anticipating the release of a product soon. Josh Gerben was quoted Axios discussing why a company would trademark its packaging.

April 10, 2020

NFL.com Quoted Josh Gerben About Tom Brady’s Latest Trademark Filings

On April 6, Tom Brady’s company, TEB Capital Management, filed two trademark applications for “TOMPA BAY” and “TAMPA BRADY.” The filings indicate that Brady has an intent-to-use the trademarks in association with clothing, headwear and footwear. An NFL.com article discussing the significance of the slogans included Josh Gerben’s video analysis of the filings.

April 6, 2020

The Philadelphia Inquirer Quoted Josh Gerben About Coronavirus-Related Trademarks

Over 120 coronavirus-related trademarks have been filed with the USPTO since the COVID-19 pandemic began. Of the many filings, only a few are likely to achieve registration. Josh Gerben was quoted by The Philadelphia Inquirer about why most of the coronavirus-related trademarks will be refused.

April 1, 2020

Law360 Quoted Josh Gerben About Puma’s “Puma Tokyo 2021” Trademark

Following the postponement of the Tokyo Olympic Games due to the coronavirus pandemic, Puma was quick to file a trademark application for “PUMA TOKYO 2021.” Due to the strong trademark rights of the U.S. Olympic Committee, the application will likely be refused by USPTO. Josh Gerben was quoted by Law360 about the likelihood of Puma receiving a notice of opposition from the U.S. Olympic Committee.

March 30, 2020

IPWatchDog Quoted Eric Perrott About AT&T Mobility’s Opposition of “CINGULAR” Trademark

AT&T Moblity as filed an opposition against trademark applicants Mark Thomann and Dormitus Brands for the word “CINGULAR.” The defendants argue that AT&T Mobility no longer has trademark rights in the word because it abandoned the name a decade ago. Eric Perrott was quoted by IPWatchDog about AT&T Mobility’s claims and the impact of zombie brands on consumer recognition.

March 13, 2020

World Trademark Review Quoted Eric Perrott About Trademark Modernisation Act

A new legislation aimed at tackling fraudulent trademark filings was introduced to the House of Representatives on March 12, 2020. The Trademark Modernisation Act would allow for third-party evidence and establish expungement and ex parte proceedings. Eric Perrott was quoted by World Trademark Review explaining how the act could increase costs for clients.

March 4, 2020

Josh Gerben Talks About Amazon’s Expired Food Problem in CNBC Interview

Amazon and similar e-commerce websites have come under fire for shipping expired food from third-party sellers to consumers. As Amazon’s customer base grows, brand protection and consumer safety becomes increasingly important. Josh Gerben discussed the implications of Amazon shipping expired products for brand loyalty and trust.

Press / News