Gerben IP’s Trademark Blog

Copyrights

How to Copyright Your Website

If you are seeking protection for your website, it is important to begin the process to copyright your site.  Consider these steps to copyright your website.

Trademark Protection

Tips for Protecting Beer Brands

This video provides several tips on how brewers can select and protect beer names.

Trademarks In The News

Amazon Files Extensive Trademark Application for “ALEXA”

A new ALEXA trademark filing by Amazon indicates the retail giant intends to offer ALEXA branded items such as toasts, hair dryers and other home appliances.

Patents

How to Patent a Product

If you’re developing a new product, you should begin the patent process ASAP. Consider the following steps that are often involved in patenting a product.

Trademark Clearance Search

How to Conduct a Proper Trademark Search

To conduct a trademark search in the United States you must complete a federal, 50 state and common law search.

Trademark Protection

Why Every Business Should Register Their Trademarks

This video goes over the three critical reasons that a business should ensure all of its trademarks are properly registered with the USPTO.

Trademarks In The News

Philadelphia Eagles Still Seeking “PHILLY SPECIAL” Trademark

Over 1.5 years after Super Bowl LII, the Eagles are still attempting to register the trademark PHILLY SPECIAL.

Trademark Protection

5 Trademark Considerations for Beauty Brands

In the beauty industry, registering your brand with a trademark is essential to your business’ growth. Consider these 5 tips to develop and protect your brand.

Trademark Protection

How to Select a Strong Brand Name

Selecting a strong brand name is more daunting than ever. Here are 3 tips to select a strong name that can be protected with a federal trademark registration.

Chinese Trademarks

3 Benefits of Chinese Trademark Registration for Foreign Companies

Chinese trademark registration provides many benefits to foreign companies. Here are 3 good reasons to obtain trademark registration in China ASAP.

Trademarks In The News

The UFC Files Trademarks for “BADDEST MOTHERFUCKER”

Due to a recent change in US trademark law, the UFC should be able to obtain registration on this phrase even though it uses as a curse word.

Trademarks In The News

USPTO Refuses Ohio State’s “THE” Trademark

The USPTO issued an initial refusal of Ohio State’s trademark application noting that Ohio State did not have a "trademark use" of the word "THE."