Do I Need to File Multiple Trademark Applications for Different Versions of My Logo?
Question: Do you need to file multiple trademark applications for different versions of your logo?
Answer: Typically, you do not need to file trademark applications for various different versions of your logo. In most cases a single filing on the version of your logo used in the masthead of your website or the packaging of your products is sufficient. That said, if budget allows, a trademark attorney can evaluate whether or not additional filings could be helpful to round out protection of your brand.
Josh Gerben, Esq.
Josh Gerben, Esq. is a nationally recognized trademark attorney and the founder of Gerben IP. Since launching the firm in 2008, he has overseen the registration of over 10,000 trademarks and handled over 1,500 trademark disputes. Josh's practice focuses on building and defending global trademark portfolios for clients. These clients include entrepreneurs, private equity-backed businesses, athletes, celebrities, and public companies. Frequently quoted by major media outlets like CNBC, CNN, The New York Times, and The Wall Street Journal, Josh is widely regarded as a leading authority in trademark law.
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