Josh Gerben Analyzes ‘Las Vegas Athletics’ Trademark Refusal for NPR
The USPTO refused the A’s ‘Las Vegas Athletics’ trademark applications as too descriptive. Reuters discusses the setback and possible outcome with Josh Gerben.
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Reuters Quotes Josh Gerben on the Refusal of the ‘Las Vegas Athletics’ Trademark
The USPTO refused the Athletics’ ‘Las Vegas Athletics’ trademarks as too generic. Josh Gerben explains why timing is the real issue.
Josh Gerben Discusses the USPTO’s Refusal of the ‘Las Vegas Athletics’ Trademark with Front Office Sports
USPTO refused the A’s ‘Las Vegas Athletics’ trademarks as geographically descriptive. Josh Gerben explains to Front Office Sports why and how the team can overcome the refusal.
Josh Gerben Breaks Down X Corp’s Trademark Dispute with Operation Bluebird for The Verge
X Corp. is suing Operation Bluebird for trademark infringement following an effort to cancel the ‘Twitter’ trademarks. Josh Gerben analyzes why X chose litigation and what the case says about whether Twitter truly “never left.”
Josh Gerben Analyzes Startup’s Attempt to Cancel ‘Twitter’ Trademarks for Reuters
Operation Bluebird seeks to cancel X Corp’s ‘Tweet’ and ‘Twitter’ trademarks, arguing the marks were abandoned. Trademark attorney Josh Gerben explains the legal challenges X may face and what the case means for the future of the Twitter brand.
AdAge Speaks to Josh Gerben About Brands Taking Action Against Dupes
Josh Gerben spoke with AdAge about the rise of trademark lawsuits over “dupe” products and why brands must be strategic when deciding to take legal action.
Josh Gerben Analyzes the Lawsuit Between Stateside and Anheuser-Busch for the Inquirer
Philadelphia’s Stateside Brands sued Anheuser-Busch for copying its Surfside can design. Josh Gerben explains the trademark issues behind the case.
Josh Gerben Explains How Unusual the ‘MrBeast Financial’ Trademark Filing is to Business Insider
MrBeast’s new trademark for “MrBeast Financial” signals plans to enter the banking world, a rare move for a creator. Trademark attorney Josh Gerben explains why it’s risky.
Josh Gerben Analyzes Bill Belichick Trademark Refusals for ESPN
The USPTO refused Bill Belichick’s trademark applications, citing Patriots’ existing trademarks. Josh Gerben explains why the refusals were inevitable.
CBS Sports Quotes Josh Gerben About OSU’s Challenge to ‘BUCKEYE TEARS’ Trademark
Ohio State challenges ‘BUCKEYE TEARS’ trademark for liquor. Josh Gerben explains why proving confusion may be tough—unless OSU branding is used.
Boston Globe Quotes Josh Gerben’s Analysis of Belichick’s ‘GOLD DIGGER’ Trademark
Bill Belichick files a trademark for “GOLD DIGGER” jewelry—linking to girlfriend Jordon Hudson. Josh Gerben weighs in on the legal strategy behind the filing.
Josh Gerben and ESPN Discuss How Lamar Jackson Ended Dispute with Aikman Over Trademarks
Espn and Josh Gerben discuss Lamar Jackson’s withdrawal of his USPTO challenge to Troy Aikman’s “EIGHT” trademarks, clearing the way for Aikman’s registrations.
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