Articles by Josh Gerben, Esq.

Josh Gerben, Esq. is a nationally recognized trademark attorney and the founder of Gerben IP. Since launching the firm in 2008, he has overseen the registration of over 10,000 trademarks and handled over 1,500 trademark disputes. Josh's practice focuses on building and defending global trademark portfolios for clients. These clients include entrepreneurs, private equity-backed businesses, athletes, celebrities, and public companies. Frequently quoted by major media outlets like CNBC, CNN, The New York Times, and The Wall Street Journal, Josh is widely regarded as a leading authority in trademark law.

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Chinese Trademarks

How to Protect Trademarks in China

When doing business in China, it’s important to protect your trademarks. Learn about trademark protection for businesses operating in the Chinese market here.

Trademark Protection

What Should I Trademark?

With so many sources explaining the different aspects of your business you can trademark, it can be hard to know what you should trademark. Find out here.

Trademark Protection

How to Protect a Business Name

Protecting your business name is an essential step in starting or operating your business. Learn how trademarks can protect a business name on our blog.

Patents

Can You Patent an Idea?

If you have an inventive idea, you may be wondering if it is possible to have it patented. Find out if you can on our blog.

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