*Please note that while Gerben Law Firm, PLLC is not located in Virginia Beach, it can assist businesses from Virginia in registering a federal trademark because it is a federal matter.
Federal trademark law protects the valuable brands, products and inventions created by Virginia Beach businesses, and trademark registration legislation has been enacted to secure these rights. Upon approval of the necessary trademark application with the United States Patent and Trademark Office, or USPTO, businesses can benefit from the trademark laws that prohibit other companies from violating their rights. Many Virginia Beach, VA businesses that are motivated to apply for trademark registration count on trademark attorney Josh Gerben of the Gerben Law Firm, PLLC to spearhead the filing process.
Josh Gerben developed the customized ONE-ON-ONE™ currently utilized by Gerben Law Firm. Every company’s trademark is distinct, requiring a unique approach to every application. As such, the customized approach of ONE-ON-ONE™ trademark registration comes with the direct, personal interaction encouraged by Mr. Gerben. He establishes the attorney-client relationship at the outset, encouraging individualized attention and ensuring quick response to client needs throughout the trademark application process.
The Registration Process for Virginia Beach, VA Businesses
Any company seeking to file an application for protections under trademark law is required to go through the complicated registration process. In advance of completing the necessary forms, applicants must conduct a meticulous search of the USPTO records to figure out whether the proposed mark is already in use. The agency will deny an application that has been approved on behalf of another entity. After ensuring that there are no conflicts, the candidate sends the required paperwork and filing fees to the USPTO for review. Then, the application is scrutinized to compare it with existing registrations. The entire process is complex, leading to the USPTO’s recommendation that potential Virginia Beach, Virginia applicants hire an experienced trademark lawyer. Gerben Law Firm, PLLC has successfully obtained trademark registrations for thousands of companies who have retained his professional services.
After an application has been approved by the USPTO, the trademark becomes a valuable piece of property and companies must remain vigilant in order to protect it. When a Virginia Beach, VA business comes across a violation of their trademark rights, it is entitled to an array of remedies under trademark law. Trademark attorney Josh Gerben can assist in handling infringement matters, issuing cease and desist orders as appropriate and pursuing litigation as necessary.
Additional USPTO Requirements
Over time, there will be additional filings required by USPTO regulations, even once the initial trademark application has been approved. Additional paperwork and requisite fees must be sent periodically as a renewal of the rights afforded by federal trademark laws. Josh Gerben is knowledgeable about the ongoing filings that are required by the USPTO, and is positioned to handle the necessary follow up forms on behalf of clients who have retained his services. The Gerben Law Firm has experience and expertise in all areas of trademark law, including initial applications, confronting infringement, litigation, and ongoing USPTO filing requirements.