Eric Perrott, partner at Gerben IP, is a nationally recognized trademark and copyright attorney. He is a skilled negotiator and represents clients in all manner of trademark and copyright enforcement and defense matters.
In his 11+ years of practice, Eric has assisted thousands of clients, from individuals to start-ups, to multi-national corporations, with protecting their intellectual property. He prides himself on providing individualized client counseling catering to the client’s needs, industry, and budget.
In addition to assisting clients file trademarks and successfully overturn Office Actions with the USPTO, Eric has obtained hundreds ex parte and inter partes rulings for his clients before the Trademark Trial and Appeal Board.
Eric uses his in-depth knowledge of new technology and online platforms to provide his clients with advice on online marketplace infringement on Amazon, eBay, Etsy, and social media.
His legal counseling on domain name abuse and cybersquatting has resulted in over thirty domain name transfers for companies such as the owners of the Toys ‘R Us® family of brands, men’s grooming goods company Duke Cannon®, legal support services Rocket Lawyer®, online resale giant ThreadUp®, Anne Klein® women’s clothing brand, Lotto® Italian Sportswear, and Stericlean® home cleaning franchise.
In addition to his trademark practice, Eric counsels clients on copyright issues, including copyright infringement, transactions, and registration. Eric works with publishers and designers to draft contracts that protect parties in the short term and plan for long-term technological shifts, like AI and procedural image creation using trained datasets.
From being a featured speaker at the USPTO’s Global Intellectual Property Center to being quoted by CNBC, BloombergBNA, and more, Eric requently shares his knowledge of trademark law with organizations and news outlets, while regularly publishing articles for those looking to protect their valuable brands and intellectual property.
Eric is involved with the American Bar Association (ABA) in both leadership roles and as a member of the ABA Artificial Intelligence Taskforce. His leadership roles include Chair of the ABA Trademark Division and Chair of the ABA IP Division’s Committee on USPTO Operations Related to Trademarks.
His position as Chair of the ABA Trademark Division allows him the opportunity to organize more than a thousand talented IP attorneys to draft and influence the ABA’s official comments and responses to IP policy changes and help to provide fellow practitioners with information and updates on trademark law.
When the Trademark Modernization Act of 2020 was being created, Eric worked with the House Judiciary Sub-Committee to provide feedback. He was subsequently the first to file under the new expungement proceedings.
Eric lives in Washington DC with his wife and son. When he’s not working, he is probably playing board games, writing music, or climbing something tall. He is a lifelong learner and tinkerer, excited to learn about new things and eager to learn as much as possible.
Bloomberg and Eric Perrott Speak About the Supreme Court’s Decision in Jack Daniel’s Trademark Infringement Case
Jack Daniel’s recently appealed to the Supreme Court for the ability to sue a spoof dog toy company for trademark infringement. The Supreme Court ruled that the Rogers test, isn’t an applicable test when the alleged infringer is using another entity’s trademark. Read more.
World Trademark Review Discusses Proposed USPTO Trademark Fee Changes with Eric Perrott
The USPTO quietly released its plan to increase some trademark fees in early May 2023. Eric Perrott discussed the proposed changes and what they could mean for trademark owners and applicants with WTR. Read more.
Juris Doctor, cum laude (2012)
Bachelor of Arts, cum laude (2008)
Admitted to practice law in the District of Columbia.
Admitted to practice law in the Commonwealth of Virginia.
Admitted to appear before the Federal Court for the Eastern District of Virginia.
“Eric Perrott has a serious and solid footing in day-to-day trademark work and has personally filed more than 2,500 trademarks. He is also a skilled negotiator and helps his service users in all manner of enforcement and defensive matters.”
— WTR 1000 (2023)
“It was a pleasure working with the Gerben Law Firm team on gettin a trademark registered. Eric was great and communicated well throughout the entire process. ”
— Kevin Bui
“Eric Perrott did a great job for a reasonable fee. I am impressed with the firm’s efficiency, responsiveness, and professionalism.”
— Jason Zuckerman
“Eric and Josh were easy to work with. They explained the process and kept us updated every step of the way. Will use them in the future should we have the need. I highly recommend Gerben Law.”
“A great firm to do business with. First rate service, their systems and IT also impressed me.”
— Robert Bertora, Kamoha Tech