
Checkers and Rally’s Trademarks
Please note: Gerben IP does not represent Checker’s/Rally’s. This page is provided for informational purposes and reflects information available in public USPTO records.
September 21, 2023
Checkers and Rally’s are chains of drive-thru fast-food restaurants that are operated by Checkers Drive-In Restaurants, Inc. The company’s headquarters are located in Tampa, Florida and its restaurants are located across the U.S. in 28 states and the District of Columbia. Some of the top menu items in Checkers and Rally’s restaurants include hot dogs, hamburgers, milkshakes, and French fries.
Let’s dive into the company’s history and trademarks.
Checkers and Rally’s History
Checkers and Rally’s originally started as separate companies serving different geographic areas. Checkers served the Southeast while Rally’s served the Midwest.
Rally’s was founded in Louisville, Kentucky by Jim Patterson in 1985. The company began offering franchises in November 1986 and three years later, in 1989, the company went public. In the early 1990s, Rally’s would absorb a few other restaurants, such as Zipps Drive-Thru, Snapps, Drive-Thru, and Maxie’s of America.
In 1986, Checkers was founded by Jim Mattei in Mobile, Alabama. Mattei first got into the restaurant business as a franchisee of Wendy’s. During this venture, he realized that half of the restaurant’s business came via the drive-thru. Because of this, he felt that the large dining room, parking lot, and menu were contributing to the locations’ losses and the idea for Checkers was born.
Carl Karcher Enterprises (the parent company of drive-thru chains Carl’s Jr. and Hardee’s) bought Rally’s in 1996. In August of 1999, Carl Kercher Enterprises sold Rally’s to Checkers, creating the merged company it operates as today. The two restaurants maintained their reach, with Checker’s being affiliated with the Southeast market and the Northeast and Rally’s remaining in use in the Midwest and California. Upon purchasing Rally’s, Checkers immediately changed Rally’s branding to match that of Checkers. The only difference between the two restaurants is the name.
Most Checkers and Rally’s locations offer drive-thru and walk-up windows services with no indoor seating. However, a few experimental locations have an indoor setting. Some Rally’s locations in the Midwest feature dining rooms, and some Checker’s locations in Clearwater, Fl. have an indoor dining area.
After a merger with Taxi Holdings Corp. in June 2006, Checkers and Rally’s went private. Taxi Holdings Corp is an affiliate of the private equity firm, Wellspring Capital Management. In 2014, Wellspring sold Checkers to Sentinel Capital Partner. On March 23, 2017, Checkers announced its acquisition by Oak Hill Capital Partners for $525 million.
The following year, on May 23, Checkers announced that it would add over two dozen Checkers locations around the Pittsburgh, PA area. Prior to this move, Rally’s had the stronger brand recognition in the area. In 2019, the company opened a Rally’s in Penn Hills, officially bringing the name back to the area.
Since the COVID-19 pandemic struck, the company has not opened any more locations.
Checkers and Rally’s Promotions and Advertising
Checkers and Rally’s have run witty promotions and advertising campaigns. In the late 1990s, Rally’s released an advert featuring a Burger King burger rotating in a microwave oven with ‘60s and ‘70s RnB tracks playing in the background. After a bleep in the commercial, Rally’s advertising would take over.
Another early commercial offered a chance to win a car. The advertisement featured a yellow car, as the yellow punch buggy was a fad at the time. At the same time, Taco Bell would use a similar strategy, featuring as many as 20-30 yellow taxi cabs in its campaign’s advertisement.
The first advertising campaign for Checkers and Rally’s ran from 1999 to the late 2000s. It featured the slogan “High Performance Human Fuel,” with anime-style animations that featured a woman, Holly, who was in pursuit of fast food. Advertising agency, Crispin, Porter & Bogusky created the Human Fuel ads. Peter Chung provided the ad’s illustration.
Checkers and Rally’s began to employ advertising agency ML Rogers, in September 2007, and the company’s advertising campaigns were completely restructured. Part of the changes was the introduction of a new slogan, “little place. BIG TASTE,” which began to be used in October 2007.
The chain also started using the Rap Cat character, a stuffed animal cat who performs a rap song about the chain. This was one of their most popular ad campaigns, going viral on YouTube and making the character a sensation.
The company started giving away basketball jerseys shaped from paper bags that cats would wear. They had slots cut out for their legs and tails. Customers were encouraged to post videos of their cats wearing this attire on the Rap Cat website.
Checkers and Rally’s Trademarks
Through its parent company, Checkers Drive-In Restaurants Inc, Checkers and Rally’s has sought or obtained a federal registration for about 85 trademarks. These include “CHAMP BURGER,” “BBQZILLA,” “FAST FOODIE,” and “SEASONED GREETINGS.”
The fast food chain obtained a federal trademark registration for “CHAMP BURGER” on May 7, 1991. The company uses the trademark for its hamburger sandwiches consumed on and off-premises.
Checkers Drive-In Restaurants also obtained a registration for “BBQZILLA” as a federal trademark in November 2011 and uses the trademark for hamburger sandwiches.
Please note: While we make every effort to ensure that the information provided is accurate and up-to-date, we cannot be held responsible for its accuracy or completeness. If you have any questions regarding a specific entity in Gerben's Trademark Library®, please contact us and we will work with you to provide the information you need.
- RALLY'S
- CHECKERS
- SMOKEY BBQ BACON BUFORD
- SUPER LOADED BUFORD
- FRY SEASONED GREETINGS
- SEASONED GREETINGS
- BACON BBQ MOTHER CRUNCHER
- CLASSIC MOTHER CRUNCHER
- DOUBLE RALLYBURGER
- SERVING PEOPLE WHO SPEND THEIR DAY SERVING OTHERS
- CHECKERS RALLY'S REWARDS
- REWARDS
- BLACK FRYDAY
- FRY FREAKS
- FRY FREAK
- FRY LOVE EXPRESS
- GET YOUR FRY FREAK ON!
- MONSTERELLA STIX
- OUR LOVE LANGUAGE
- CHILL STOP
- SWEET SIDE
- BIG SURF SLUSHIE
- FRY BOMB GUARANTEE
- FRY-BOMB GUARANTEE
- FRY-BOMB
- FRY BOMB
- MOTHER CRUNCHER
- SQUAWK SAUCE
- DOUBLE CHECKERBURGER
- CRAZY GOOD U
- CRAZY GOOD LEARNING
- ARCTIC FLOATS
- BACONTASTIC
- UNBELIEVE-A-MELT
- MANGO PALOOZA
- BOSSWICH
- FAST FOODIES KNOW THE DEAL
- FAST FOODIES
- FAST FOODIE
- #FASTFOODIE
- BACONZILLA!
- GRILLED2GO
- CHEESE CHAMP
- BACON CHEESE CHAMP
- RALLY'S CRAZY GOOD FOOD
- RALLY'S CRAZY GOOD FOOD
- CHECKERS CRAZY GOOD FOOD
- CHECKERS CRAZY GOOD FOOD
- CRAZY GOOD FOOD
- EAT BIG & SAVE
- FRY LOVE
- DO LATE NIGHT RIGHT
- CHEESE CHILI CHEESE FRIES
- FRY LOVER'S BURGER
- SMOKIN' SAUSAGE
- CHA-CHING
- ZILLA COMBOS
- MEGAZILLA
- BBQZILLA
- SHROOMZILLA
- SEASONED OPINIONS
- OFFICIAL BURGER OF TAMPA BAY
- DEEP SEA DOUBLE
- MORE FOR LESS
- THE FAST FOODIE
- CLASSIC WINGS
- CRAZY GOOD
- 5 KICKIN' FLAVORS
- BACONZILLA
- FLAVORHOOD
- CHECKERS
- CHECKERBURGER
- RALLY'S BURGERS FRIES COLAS
- RALLY'S BURGERS FRIES COLAS
- CHECKERS BURGERS FRIES COLAS
- RALLYBURGER
- CHECKERS
- Logo #1
- Logo #2
- Logo #3
- Logo #4
- RALLY'S
- CHECKERS BURGERS-FRIES-COLAS
- CHAMP BURGER
- RALLY'S HAMBURGERS
IC 030. US 046. G & S Seasonings; Spices; Food seasonings.
IC 030. US 046. G & S Seasonings; Spices; Food seasonings.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20200720. FIRST USE IN COMMERCE: 20200720.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20210215. FIRST USE IN COMMERCE: 20210215.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20211201. FIRST USE IN COMMERCE: 20211201.
IC 043. US 100 101. G & S Restaurant services.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20200102. FIRST USE IN COMMERCE: 20200102.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20200102. FIRST USE IN COMMERCE: 20200102.
IC 030. US 046. G & S Hamburger sandwiches. FIRST USE: 20100731. FIRST USE IN COMMERCE: 20100731.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20210301. FIRST USE IN COMMERCE: 20210301.
IC 009. US 021 023 026 036 038. G & S Downloadable software for participating in a customer loyalty program. FIRST USE: 20201221. FIRST USE IN COMMERCE: 20201221.
IC 035. US 100 101 102. G & S Administration of a customer loyalty program which provides promotional offers, coupons and discounts to customers for food purchases. FIRST USE: 20201221. FIRST USE IN COMMERCE: 20201221.
IC 009. US 021 023 026 036 038. G & S Downloadable software for participating in a customer loyalty program. FIRST USE: 20201221. FIRST USE IN COMMERCE: 20201221.
IC 035. US 100 101 102. G & S Administration of a customer loyalty program which provides promotional offers, coupons and discounts to customers for food purchases. FIRST USE: 20201221. FIRST USE IN COMMERCE: 20201221.
IC 029. US 046. G & S French fries. FIRST USE: 20191129. FIRST USE IN COMMERCE: 20191129.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20191129. FIRST USE IN COMMERCE: 20191129.
IC 029. US 046. G & S French fries. FIRST USE: 20210910. FIRST USE IN COMMERCE: 20210910.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20210910. FIRST USE IN COMMERCE: 20210910.
IC 029. US 046. G & S French fries. FIRST USE: 20210910. FIRST USE IN COMMERCE: 20210910.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20210910. FIRST USE IN COMMERCE: 20210910.
IC 029. US 046. G & S French fries. FIRST USE: 20200722. FIRST USE IN COMMERCE: 20200722.
IC 035. US 100 101 102. G & S Mobile vending in the field of food and drink. FIRST USE: 20200722. FIRST USE IN COMMERCE: 20200722.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20200722. FIRST USE IN COMMERCE: 20200722.
IC 029. US 046. G & S French fries. FIRST USE: 20210304. FIRST USE IN COMMERCE: 20210304.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20210304. FIRST USE IN COMMERCE: 20210304.
IC 029. US 046. G & S Seasoned cheese sticks. FIRST USE: 20190930. FIRST USE IN COMMERCE: 20190930.
IC 029. US 046. G & S French fries. FIRST USE: 20200102. FIRST USE IN COMMERCE: 20200102.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20200102. FIRST USE IN COMMERCE: 20200102.
IC 032. US 045 046 048. G & S semi-frozen non-alcoholic beverages in a variety of flavors. FIRST USE: 20161231. FIRST USE IN COMMERCE: 20161231.
IC 029. US 046. G & S Milk shakes. FIRST USE: 20191231. FIRST USE IN COMMERCE: 20191231.
IC 030. US 046. G & S Ice cream desserts, apple pies, funnel cakes resembling fries. FIRST USE: 20191231. FIRST USE IN COMMERCE: 20191231.
IC 032. US 045 046 048. G & S semi-frozen non-alcoholic beverages, namely, slushies. FIRST USE: 20190806. FIRST USE IN COMMERCE: 20190806.
IC 029. US 046. G & S French fries. FIRST USE: 20200409. FIRST USE IN COMMERCE: 20200409.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20200409. FIRST USE IN COMMERCE: 20200409.
IC 029. US 046. G & S French fries. FIRST USE: 20200409. FIRST USE IN COMMERCE: 20200409.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20200409. FIRST USE IN COMMERCE: 20200409.
IC 029. US 046. G & S French fries. FIRST USE: 20200220. FIRST USE IN COMMERCE: 20200220.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20200220. FIRST USE IN COMMERCE: 20200220.
IC 029. US 046. G & S French fries. FIRST USE: 20200409. FIRST USE IN COMMERCE: 20200409.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20200409. FIRST USE IN COMMERCE: 20200409.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20200102. FIRST USE IN COMMERCE: 20200102.
IC 030. US 046. G & S Dipping sauces; Ready-made sauces. FIRST USE: 20200604. FIRST USE IN COMMERCE: 20200604.
IC 030. US 046. G & S Hamburger sandwiches. FIRST USE: 20100709. FIRST USE IN COMMERCE: 20100709.
IC 041. US 100 101 107. G & S providing online training to others in the field of food preparation and fast food services as well as fast food restaurant operation and management. FIRST USE: 20180816. FIRST USE IN COMMERCE: 20180816.
IC 041. US 100 101 107. G & S providing online training to others in the field of food preparation and fast food services as well as fast food restaurant operation and management. FIRST USE: 20180916. FIRST USE IN COMMERCE: 20180916.
IC 032. US 045 046 048. G & S Semi-frozen carbonated beverages also containing soft ice-cream. FIRST USE: 20180806. FIRST USE IN COMMERCE: 20180806.
IC 030. US 046. G & S Sandwiches; Hamburger sandwiches. FIRST USE: 20181011. FIRST USE IN COMMERCE: 20181011.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20170615. FIRST USE IN COMMERCE: 20170615.
IC 032. US 045 046 048. G & S Smoothies. FIRST USE: 20170309. FIRST USE IN COMMERCE: 20170309.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20170413. FIRST USE IN COMMERCE: 20170413.
IC 029. US 046. G & S French fried potatoes; prepared chicken; milk shakes. FIRST USE: 20160331. FIRST USE IN COMMERCE: 20160331.
IC 030. US 046. G & S Hamburger sandwiches; chicken sandwiches, hot dog sandwiches; barbecue sandwiches. FIRST USE: 20160331. FIRST USE IN COMMERCE: 20160331.
IC 032. US 045 046 048. G & S Soft drinks. FIRST USE: 20160331. FIRST USE IN COMMERCE: 20160331.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20160331. FIRST USE IN COMMERCE: 20160331.
IC 029. US 046. G & S French fried potatoes; prepared chicken; milk shakes. FIRST USE: 20171019. FIRST USE IN COMMERCE: 20171019.
IC 030. US 046. G & S Hamburger sandwiches; chicken sandwiches, hot dog sandwiches; barbecue sandwiches. FIRST USE: 20171019. FIRST USE IN COMMERCE: 20171019.
IC 032. US 045 046 048. G & S Soft drinks. FIRST USE: 20171019. FIRST USE IN COMMERCE: 20171019.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20171019. FIRST USE IN COMMERCE: 20171019.
IC 029. US 046. G & S French fried potatoes; prepared chicken; milk shakes. FIRST USE: 20171019. FIRST USE IN COMMERCE: 20171019.
IC 030. US 046. G & S Hamburger sandwiches; chicken sandwiches, hot dog sandwiches; barbecue sandwiches. FIRST USE: 20171019. FIRST USE IN COMMERCE: 20171019.
IC 032. US 045 046 048. G & S Soft drinks. FIRST USE: 20171019. FIRST USE IN COMMERCE: 20171019.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20171019. FIRST USE IN COMMERCE: 20171019.
IC 029. US 046. G & S French fried potatoes; prepared chicken; milk shakes. FIRST USE: 20160331. FIRST USE IN COMMERCE: 20160331.
IC 030. US 046. G & S Hamburger sandwiches; chicken sandwiches, hot dog sandwiches; barbecue sandwiches. FIRST USE: 20160331. FIRST USE IN COMMERCE: 20160331.
IC 032. US 045 046 048. G & S Soft drinks. FIRST USE: 20160331. FIRST USE IN COMMERCE: 20160331.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20160331. FIRST USE IN COMMERCE: 20160331.
IC 030. US 046. G & S Hamburger sandwiches. FIRST USE: 20121231. FIRST USE IN COMMERCE: 20121231.
IC 030. US 046. G & S Sandwiches; flatbread sandwiches. FIRST USE: 20150709. FIRST USE IN COMMERCE: 20150709.
IC 030. US 046. G & S hamburger sandwiches. FIRST USE: 20150219. FIRST USE IN COMMERCE: 20150219.
IC 030. US 046. G & S hamburger sandwiches. FIRST USE: 20150219. FIRST USE IN COMMERCE: 20150219.
IC 029. US 046. G & S french fried potatoes; prepared chicken in the form of strips; milk shakes. FIRST USE: 20120000. FIRST USE IN COMMERCE: 20120000.
IC 030. US 046. G & S hamburger sandwiches; chicken sandwiches; hot dog sandwiches; barbecue sandwiches. FIRST USE: 20120000. FIRST USE IN COMMERCE: 20120000.
IC 032. US 045 046 048. G & S soft drinks. FIRST USE: 20120000. FIRST USE IN COMMERCE: 20120000.
IC 043. US 100 101. G & S restaurant services. FIRST USE: 20120000. FIRST USE IN COMMERCE: 20120000.
IC 029. US 046. G & S french fried potatoes; prepared chicken in the form of strips; milk shakes. FIRST USE: 20120000. FIRST USE IN COMMERCE: 20120000.
IC 030. US 046. G & S hamburger sandwiches; chicken sandwiches; hot dog sandwiches; barbecue sandwiches. FIRST USE: 20120000. FIRST USE IN COMMERCE: 20120000.
IC 032. US 045 046 048. G & S soft drinks. FIRST USE: 20120000. FIRST USE IN COMMERCE: 20120000.
IC 043. US 100 101. G & S restaurant services. FIRST USE: 20120000. FIRST USE IN COMMERCE: 20120000.
IC 029. US 046. G & S french fried potatoes; prepared chicken in the form of strips; milk shakes. FIRST USE: 20110000. FIRST USE IN COMMERCE: 20110000.
IC 030. US 046. G & S hamburger sandwiches; chicken sandwiches; hot dog sandwiches; barbecue sandwiches. FIRST USE: 20110000. FIRST USE IN COMMERCE: 20110000.
IC 032. US 045 046 048. G & S soft drinks. FIRST USE: 20110000. FIRST USE IN COMMERCE: 20110000.
IC 043. US 100 101. G & S restaurant services. FIRST USE: 20110000. FIRST USE IN COMMERCE: 20110000.
IC 029. US 046. G & S french fried potatoes; prepared chicken in the form of strips; milk shakes. FIRST USE: 20110000. FIRST USE IN COMMERCE: 20110000.
IC 030. US 046. G & S hamburger sandwiches; chicken sandwiches; hot dog sandwiches; barbecue sandwiches. FIRST USE: 20110000. FIRST USE IN COMMERCE: 20110000.
IC 032. US 045 046 048. G & S soft drinks. FIRST USE: 20110000. FIRST USE IN COMMERCE: 20110000.
IC 043. US 100 101. G & S restaurant services. FIRST USE: 20110000. FIRST USE IN COMMERCE: 20110000.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20111130. FIRST USE IN COMMERCE: 20111130.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20131003. FIRST USE IN COMMERCE: 20131003.
IC 029. US 046. G & S French fries. FIRST USE: 20140311. FIRST USE IN COMMERCE: 20140311.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20140311. FIRST USE IN COMMERCE: 20140311.
IC 043. US 100 101. G & S restaurant services. FIRST USE: 20100000. FIRST USE IN COMMERCE: 20100000.
IC 029. US 046. G & S French fried potatoes topped with chili and cheese. FIRST USE: 20121100. FIRST USE IN COMMERCE: 20121100.
IC 030. US 046. G & S hamburger sandwiches. FIRST USE: 20120000. FIRST USE IN COMMERCE: 20120000.
IC 030. US 046. G & S Sausage sandwiches. FIRST USE: 20110900. FIRST USE IN COMMERCE: 20110900.
IC 043. US 100 101. G & S restaurants services. FIRST USE: 20110900. FIRST USE IN COMMERCE: 20110900.
IC 030. US 046. G & S Prepared meal consisting primarily of a sandwich with french fries and a drink. FIRST USE: 20110217. FIRST USE IN COMMERCE: 20110217.
IC 030. US 046. G & S hamburger sandwiches. FIRST USE: 20110217. FIRST USE IN COMMERCE: 20110217.
IC 030. US 046. G & S hamburger sandwiches. FIRST USE: 20110217. FIRST USE IN COMMERCE: 20110217.
IC 030. US 046. G & S hamburger sandwiches. FIRST USE: 20110217. FIRST USE IN COMMERCE: 20110217.
IC 035. US 100 101 102. G & S conducting consumer opinion polls and surveys. FIRST USE: 20101022. FIRST USE IN COMMERCE: 20101000.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20110801. FIRST USE IN COMMERCE: 20110801.
IC 030. US 046. G & S Prepared fish sandwiches for consumption on or off of the premises. FIRST USE: 20040201. FIRST USE IN COMMERCE: 20040201.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20100100. FIRST USE IN COMMERCE: 20100100.
IC 035. US 100 101 102. G & S Mobile food kiosk services; Mobile street vendor services featuring food and drink. FIRST USE: 20100916. FIRST USE IN COMMERCE: 20100916.
IC 043. US 100 101. G & S Catering; Catering of food and drinks. FIRST USE: 20100916. FIRST USE IN COMMERCE: 20100916.
IC 029. US 046. G & S Chicken. FIRST USE: 20090200. FIRST USE IN COMMERCE: 20090200.
IC 029. US 046. G & S Chicken. FIRST USE: 20100200. FIRST USE IN COMMERCE: 20100200.
IC 029. US 046. G & S Chicken. FIRST USE: 20090200. FIRST USE IN COMMERCE: 20090200.
IC 030. US 046. G & S Hamburger sandwiches. FIRST USE: 20090200. FIRST USE IN COMMERCE: 20090200.
IC 035. US 100 101 102. G & S Arranging, conducting, and promoting a customer loyalty program. FIRST USE: 20081100. FIRST USE IN COMMERCE: 20081100.
IC 029. US 046. G & S French fried potatoes; prepared chicken in the form of strips. FIRST USE: 19820610. FIRST USE IN COMMERCE: 19820610.
IC 030. US 046. G & S Hamburger sandwiches; chicken sandwiches; hot dog sandwiches; barbecue sandwiches; milk shakes. FIRST USE: 19820610. FIRST USE IN COMMERCE: 19820610.
IC 032. US 045 046 048. G & S Soft drinks. FIRST USE: 19820610. FIRST USE IN COMMERCE: 19820610.
IC 030. US 046. G & S Hamburger sandwiches for consumption on or off the premises. FIRST USE: 19980603. FIRST USE IN COMMERCE: 19980603.
IC 042. US 100 101. G & S Restaurant services. FIRST USE: 20010300. FIRST USE IN COMMERCE: 20010300.
IC 042. US 100 101. G & S Restaurant services. FIRST USE: 20010300. FIRST USE IN COMMERCE: 20010300.
IC 042. US 100 101. G & S restaurant services. FIRST USE: 19860416. FIRST USE IN COMMERCE: 19860416.
IC 030. US 046. G & S hamburger sandwiches. FIRST USE: 19910701. FIRST USE IN COMMERCE: 19910701.
IC 035. US 101. G & S franchising services; namely, offering technical and business assistance in the establishment and operation of restaurants. FIRST USE: 19860400. FIRST USE IN COMMERCE: 19870100.
IC 042. US 100. G & S restaurant services featuring hamburgers, cheeseburgers, hot dogs, chicken and/or ribs. FIRST USE: 19820610. FIRST USE IN COMMERCE: 19820610.
IC 042. US 100. G & S restaurant services. FIRST USE: 19860400. FIRST USE IN COMMERCE: 19860800.
IC 042. US 100. G & S restaurant services. FIRST USE: 19890600. FIRST USE IN COMMERCE: 19890600.
IC 042. US 100. G & S restaurant services. FIRST USE: 19910708. FIRST USE IN COMMERCE: 19910708.
IC 042. US 100. G & S restaurant services. FIRST USE: 19910708. FIRST USE IN COMMERCE: 19910708.
IC 029. US 046. G & S French-fried potatoes. FIRST USE: 19850123. FIRST USE IN COMMERCE: 19850123.
IC 030. US 046. G & S milk shakes and hamburger and chicken sandwiches. FIRST USE: 19850123. FIRST USE IN COMMERCE: 19850123.
IC 042. US 100. G & S drive-through quick service restaurant services. FIRST USE: 19850123. FIRST USE IN COMMERCE: 19850123.
IC 042. US 100. G & S restaurant services. FIRST USE: 19860416. FIRST USE IN COMMERCE: 19860416.
IC 030. US 046. G & S hamburger sandwiches for consumption on or off the premises. FIRST USE: 19860416. FIRST USE IN COMMERCE: 19860416.
IC 042. US 100. G & S RESTAURANT SERVICES. FIRST USE: 19850123. FIRST USE IN COMMERCE: 19850123.