
Ottawa Senators Trademarks
Please note: Gerben IP does not represent Ottawa Senators. This page is provided for informational purposes and reflects information available in public USPTO records.
September 28, 2023
The Ottawa Senators are officially known as the Ottawa Senators Hockey Club, but colloquially known as the Sens. The team plays in the Atlantic Division of the Eastern Conference of the NHL. The current Senators are the second Senators team in Ottawa – the first Senators team was founded in 1883 and won 11 Stanley Cups. The current Senators began playing in 1990 and have only played in the Stanley Cup once in 2007, but they left without a Cup.
The Senators are one of two teams that provide French translations, and this French identity permeates the team’s website, social media, and arena announcements. The team has stuck to the regal Senator since 1991, and the designer described him as a “centurion figure.” The first logo was the profile of a Senator, but since 2007, the team has used a more forward-facing figure. The old primary logo has become the secondary logo and remains active in commerce on merchandise.
What the Senators have failed to file trademarks for is Spartacat – their anthropomorphic lion mascot. He has been a part of the team since 1992. Another gap in the franchise trademark portfolio is to take advantage of the fanbase trademarks. For example, the fans are known as the Sens Army, and are known to dress up in Roman clothing. This Sens Army can be found at activities such as Red Rallies of decorated cars, and both of these phrases are central to the Ottawa Senators brand yet are unprotected.
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- DALLAS OPEN
- ATLANTA OPEN
- WLDA WORLD LONG DRIVE ASSOCIATION
- WLD
- WLD WORLD LONG DRIVE
- WLD CHAMPIONSHIP
- WLD
- WLDA WORLD LONG DRIVE ASSOCIATION
- WLD WORLD LONG DRIVE
- WORLD LONG DRIVE ASSOCIATION
- WORLD LONG DRIVE ASSOCIATION
- WORLD LONG DRIVE CHAMPIONSHIP
- B BINGHAMTON SENATORS
- BINGHAMTON SENATORS
- Logo #1
- Logo #2
- Logo #3
- Logo #4
- OTTAWA - SENATORS
- SENATORS
- OTTAWA SENATORS
- OTTAWA SENATORS
IC 025. US 022 039. G & S shirts; t-shirts; sweatshirts; jackets; hats and caps being headwear; visors being headwear. FIRST USE: 20220207. FIRST USE IN COMMERCE: 20220207.
IC 035. US 100 101 102. G & S promotion of tennis tournaments and special events relating to tennis tournaments. FIRST USE: 20220207. FIRST USE IN COMMERCE: 20220207.
IC 041. US 100 101 107. G & S organizing, conducting, and operating tennis tournaments; entertainment in the nature of tennis tournaments; entertainment services in the nature of developing and producing television programs featuring tennis tournaments and special events; providing a website featuring information relating to tennis tournaments. FIRST USE: 20220207. FIRST USE IN COMMERCE: 20220207.
IC 025. US 022 039. G & S shirts; t-shirts; hats and caps being headwear. FIRST USE: 20120716. FIRST USE IN COMMERCE: 20120716.
IC 035. US 100 101 102. G & S promotion of tennis tournaments and special events relating to tennis tournaments. FIRST USE: 20120716. FIRST USE IN COMMERCE: 20120716.
IC 041. US 100 101 107. G & S organizing, conducting, and operating tennis tournaments; entertainment in the nature of tennis tournaments; entertainment services in the nature of developing and producing television programs featuring tennis tournaments and special events; providing a website featuring information relating to tennis tournaments. FIRST USE: 20120716. FIRST USE IN COMMERCE: 20120716.
IC 035. US 100 101 102. G & S Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with golf events; Advertising services, namely, dissemination of advertising for others via a global information network; Business services, namely, dissemination of advertising matter in the nature of audiovisual programs, commercials and other communications media for others in the field of golf and golf instruction. FIRST USE: 20170315. FIRST USE IN COMMERCE: 20170315.
IC 035. US 100 101 102. G & S Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with golf events; Advertising services, namely, dissemination of advertising for others via a global information network; Business services, namely, dissemination of advertising matter in the nature of audiovisual programs, commercials and other communications media for others in the field of golf and golf instruction. FIRST USE: 20170127. FIRST USE IN COMMERCE: 20170127.
IC 035. US 100 101 102. G & S Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with golf events; Advertising services, namely, dissemination of advertising for others via a global information network; Business services, namely, dissemination of advertising matter in the nature of audiovisual programs, commercials and other communications media for others in the field of golf and golf instruction. FIRST USE: 20170127. FIRST USE IN COMMERCE: 20170127.
IC 041. US 100 101 107. G & S Entertainment in the nature of golf tournaments. FIRST USE: 20160821. FIRST USE IN COMMERCE: 20160821.
IC 041. US 100 101 107. G & S Entertainment and education in the nature of on-going television programs in the field of sports, news and entertainment; Entertainment and education, namely, a continuing sports, news and entertainment show broadcast over cable TV, satellite TV, the Internet and mobile devices; Providing on-line entertainment and educational information, namely, information about television programming featuring golf-related subject matter; Entertainment in the nature of golf tournaments. FIRST USE: 20170127. FIRST USE IN COMMERCE: 20170127.
IC 041. US 100 101 107. G & S Entertainment and education in the nature of on-going television programs in the field of sports, news and entertainment; Entertainment and education, namely, a continuing sports, news and entertainment show broadcast over cable TV, satellite TV, the Internet and mobile devices; Providing on-line entertainment and educational information, namely, information about television programming featuring golf-related subject matter; Entertainment in the nature of golf tournaments. FIRST USE: 20170320. FIRST USE IN COMMERCE: 20170320.
IC 041. US 100 101 107. G & S Entertainment and education in the nature of on-going television programs in the field of sports, news and entertainment; Entertainment and education, namely, a continuing sports, news and entertainment show broadcast over cable TV, satellite TV, the Internet and mobile devices; Providing on-line entertainment and educational information, namely, information about television programming featuring golf-related subject matter; Entertainment in the nature of golf tournaments. FIRST USE: 20170127. FIRST USE IN COMMERCE: 20170127.
IC 035. US 100 101 102. G & S Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with golf events; advertising services, namely, dissemination of advertising for others via a global information network; business services, namely, dissemination of advertising materials in the nature of audiovisual programs and commercials for others in the field of golf and golf instruction. FIRST USE: 20170315. FIRST USE IN COMMERCE: 20170315.
IC 041. US 100 101 107. G & S Entertainment and education in the nature of on-going television programs in the field of sports, news and entertainment; Entertainment and education, namely, a continuing sports, news and entertainment show broadcast over cable TV, satellite TV, the Internet and mobile devices; Providing on-line entertainment and educational information, namely, information about television programming featuring golf-related subject matter; entertainment in the nature of golf tournaments. FIRST USE: 20170321. FIRST USE IN COMMERCE: 20170321.
IC 041. US 100 101 107. G & S Entertainment in the nature of golf tournaments. FIRST USE: 19940315. FIRST USE IN COMMERCE: 19940315.
IC 041. US 100 101 107. G & S Entertainment services, namely organizing and conducting professional ice hockey games and competitions. FIRST USE: 20020601. FIRST USE IN COMMERCE: 20020601.
IC 041. US 100 101 107. G & S Entertainment services, namely organizing and conducting professional ice hockey games and competitions. FIRST USE: 20020601. FIRST USE IN COMMERCE: 20020601.
IC 041. US 100 101 107. G & S Entertainment services, namely, providing professional ice hockey exhibitions. FIRST USE: 20070800. FIRST USE IN COMMERCE: 20070900.
IC 025. US 022 039. G & S Clothing, namely, bandannas, belts, boxer shorts, caps, cloth bibs, footwear, ear muffs, gloves, hats, headbands, jackets, jerseys, mittens, nightshirts, pajamas, pants, robes, scarves, shirts, shorts, socks, sun visors, sweatpants, sweatshirts, swimsuits, swim trunks, t-shirts, toques, underwear, wristbands. FIRST USE: 20070800. FIRST USE IN COMMERCE: 20070800.
IC 025. US 022 039. G & S Clothing, namely, [ beach cover-ups, belts, ] boxer shorts, caps, [ cloth bibs, dresses, gloves, ] hats, [ jackets, ] jerseys, mittens, pajamas, [ pants, ] shirts, shorts, socks, sweatpants, sweatshirts, T-shirts [, ties, underwear and warm-up suits ]. FIRST USE: 19971101. FIRST USE IN COMMERCE: 19971101.
IC 041. US 100 101 107. G & S entertainment services, namely providing professional ice hockey exhibitions. FIRST USE: 19950930. FIRST USE IN COMMERCE: 19950930.
IC 041. US 100 101 107. G & S entertainment services; namely, providing professional ice hockey exhibitions. FIRST USE: 19920900. FIRST USE IN COMMERCE: 19920900.
IC 041. US 107. G & S entertainment services in the nature of ice hockey games. FIRST USE: 19840930. FIRST USE IN COMMERCE: 19881001.
IC 025. US 022 039. G & S clothing; namely, jerseys, caps, gloves, jackets, mitts, scarves, shirts, sleepwear, togues, vests, neck warmers, sweat bands, T-shirts, infants' and children's short sets, shorts, sweatshirts, turtlenecks, socks, pants. FIRST USE: 19901200. FIRST USE IN COMMERCE: 19891200.
IC 041. US 107. G & S entertainment services in the nature of hockey games. FIRST USE: 19840930. FIRST USE IN COMMERCE: 19881001.