Marshawn Lynch Files Trademark Application for “BEAST QUAKE”
Marshawn Lynch has filed a trademark application for “BEAST QUAKE.” The filing was made with the USPTO on December 17, just days before Marshawn re-signed with the Seattle Seahawks.
Beast Quake refers to the play that Marshawn made last time he played for Seattle, where he broke nine tackles on route to a 67-yard touchdown run. The resulting celebration from the crowd in Seattle was so intense that it registered on a local seismic monitor.
Marshawn filed the application on an “intent to use” basis. This means that he has a “bona fide intent” to use the trademark in association with the goods listed in the application. The goods listed in the application range from a clothing brand to non-alcoholic beverages.
Surprisingly, this is the first attempt made to protect this phrase.
Josh Gerben, Esq.
Josh Gerben, Esq. is a nationally recognized trademark attorney and the founder of Gerben IP. Since launching the firm in 2008, he has overseen the registration of over 10,000 trademarks and handled over 1,500 trademark disputes. Josh's practice focuses on building and defending global trademark portfolios for clients. These clients include entrepreneurs, private equity-backed businesses, athletes, celebrities, and public companies. Frequently quoted by major media outlets like CNBC, CNN, The New York Times, and The Wall Street Journal, Josh is widely regarded as a leading authority in trademark law.
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