Fox Media Files Trademark Application for “OK Boomer” TV Show

Fox Media, LLC has filed a trademark application for “OK Boomer.”

The filing, made on November 11, suggests that Fox intends to offer a reality, comedy and/or game show called OK BOOMER.

Fox filed the application on a Section 1(b) basis, meaning that the media giant has a bona fide intent to use this name for a television show. These applications cannot just be filed on a whim. When submitting trademark applications on a 1(b) basis, there is a sworn declaration that states “If the applicant is filing based on an intent to use the trademark, the applicant has a bona fide intention to use the mark in commerce.” Therefore, it is very likely that Fox is planning to launch an OK Boomer television show soon.

Josh Gerben, Esq.

Josh Gerben, Esq. is a nationally recognized trademark attorney and the founder of Gerben IP. Since launching the firm in 2008, he has overseen the registration of over 10,000 trademarks and handled over 1,500 trademark disputes. Josh's practice focuses on building and defending global trademark portfolios for clients. These clients include entrepreneurs, private equity-backed businesses, athletes, celebrities, and public companies. Frequently quoted by major media outlets like CNBC, CNN, The New York Times, and The Wall Street Journal, Josh is widely regarded as a leading authority in trademark law.

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