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Shake Shack Trademarks

The following list includes all pending trademark applications and active federal trademark registrations that are owned by Shake Shack.

Please note: Gerben IP does not represent Shake Shack. This page is provided for informational purposes and reflects information available in public USPTO records.

Updated:
May 1, 2024

Please note: While we make every effort to ensure that the information provided is accurate and up-to-date, we cannot be held responsible for its accuracy or completeness. If you have any questions regarding a specific entity in Gerben's Trademark Library®, please contact us and we will work with you to provide the information you need.

Quick Links for Shake Shack Trademarks
  1. FOR WHAT IT'S WORTH
  2. 'SHROOM BURGER
  3. SHAKE SHACK
  4. SHACK ROSÉ
  5. Logo #1
  6. SHACK TRACK
  7. Logo #2
  8. SHAKE SHACK
  9. SHAKE SHACK
  10. SHACKMEISTER BURGER
  11. SHACK WHITE
  12. SHACK RED
  13. SHACK 2 0
  14. SMOKESHACK
  15. SHAKE SHACK
  16. STAND FOR SOMETHING GOOD
  17. SHAKE SHACK
  18. SHAKE SHACK
  19. SHAKE SHACK
  20. Logo #3
  21. SHACK CAM
  22. POOCH-INI
  23. SHACK-CAGO DOG
  24. SHACK STACK
  25. SHACK ATTACK
  26. SHACKMEISTER
  27. SHACK BURGER

FOR WHAT IT'S WORTH

Serial Number:
97673473
Registration Number:
7363337
Word Mark:
FOR WHAT IT'S WORTH
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20221114. FIRST USE IN COMMERCE: 20221114.

Filling Date:
2022-11-11
Registration Date:
2024-04-23
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
Kelu Sullivan
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

'SHROOM BURGER

Serial Number:
97319899
Registration Number:
Pending Application
Word Mark:
'SHROOM BURGER
Goods and Services:

IC 030. US 046. G & S sandwiches. FIRST USE: 20040612. FIRST USE IN COMMERCE: 20040612.

Filling Date:
2022-03-18
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
Kelu Sullivan
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHAKE SHACK

Serial Number:
97177495
Registration Number:
7052305
Word Mark:
SHAKE SHACK
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable software in the nature of a mobile application for locating restaurants, providing access to restaurant menus, ordering menu items, and viewing special offers and events. FIRST USE: 20161017. FIRST USE IN COMMERCE: 20161017.

Filling Date:
2021-12-17
Registration Date:
2023-05-16
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACK ROSÉ

Serial Number:
97162436
Registration Number:
6995016
Word Mark:
SHACK ROSÉ
Goods and Services:

IC 033. US 047 049. G & S Alcoholic beverages, namely, wine. FIRST USE: 20190901. FIRST USE IN COMMERCE: 20190901.

Filling Date:
2021-12-08
Registration Date:
2023-03-07
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #1

Serial Number:
90384271
Registration Number:
6669789
Goods and Services:

IC 029. US 046. G & S Chicken; chicken nuggets. FIRST USE: 20201031. FIRST USE IN COMMERCE: 20201031.

IC 030. US 046. G & S Sandwiches, namely, chicken sandwiches. FIRST USE: 20201031. FIRST USE IN COMMERCE: 20201031.

Filling Date:
2020-12-15
Registration Date:
2022-03-15
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a design of a chicken.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACK TRACK

Serial Number:
90075577
Registration Number:
6901801
Word Mark:
SHACK TRACK
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable computer software for consumers to pay for purchases, access menu data and store location information, and to order food and drinks; downloadable mobile applications for consumer to pay for purchases, access menu data and store location information, and to order food and drinks. FIRST USE: 20211030. FIRST USE IN COMMERCE: 20211030.

IC 042. US 100 101. G & S Providing users temporary use of online non-downloadable software, namely, software for consumers to pay for purchases, access menu data and store location information, and to order food and drinks. FIRST USE: 20211030. FIRST USE IN COMMERCE: 20211030.

IC 043. US 100 101. G & S Restaurant services; carry out and takeout restaurant services; drive-thru restaurant services. FIRST USE: 20211030. FIRST USE IN COMMERCE: 20211030.

Filling Date:
2020-07-27
Registration Date:
2022-11-15
Current Basis:
1A
Owner:
SSE IP. LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #2

Serial Number:
87362754
Registration Number:
5322048
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable software in the nature of a mobile application for locating restaurants, providing access to restaurant menus, ordering menu items, and viewing special offers and events. FIRST USE: 20161017. FIRST USE IN COMMERCE: 20161017.

Filling Date:
2017-03-08
Registration Date:
2017-10-31
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of one semi-circle, a squiggly line, above two varying, rounded and condensed shapes, all of which illustrates a stylized hamburger on a bun in the color green. The color white appearing within the hamburger image is intended to indicate background only and its not part of the mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHAKE SHACK

Serial Number:
87333954
Registration Number:
5578084
Word Mark:
SHAKE SHACK
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20150909. FIRST USE IN COMMERCE: 20150909.

Filling Date:
2017-02-13
Registration Date:
2018-10-09
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of one semi-circle, a squiggly line, above two varying, rounded and condensed shapes, all of which illustrates a stylized hamburger with cheese, on a bun in the color green with the term "SHAKE" in white uppercase letters to the right of the image and directly below "SHAKE," to the right of the image, the word "SHACK" appears in white uppercase letters. The black background is intended to indicate the placement of the mark only and is not part of the mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SHAKE SHACK

Serial Number:
87333947
Registration Number:
5578083
Word Mark:
SHAKE SHACK
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20151007. FIRST USE IN COMMERCE: 20151007.

Filling Date:
2017-02-13
Registration Date:
2018-10-09
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of one semi-circle, a squiggly line, above two varying, rounded and condensed shapes, all of which illustrates a stylized hamburger with cheese on a bun in the color green with the term "SHAKE SHACK" in white uppercase letters on a black background to the right of the image. The black background is intended to indicate the placement of the mark only and is not part of the mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SHACKMEISTER BURGER

Serial Number:
86462791
Registration Number:
4852548
Word Mark:
SHACKMEISTER BURGER
Goods and Services:

IC 030. US 046. G & S Hamburger sandwiches. FIRST USE: 20130101. FIRST USE IN COMMERCE: 20130101.

Filling Date:
2014-11-24
Registration Date:
2015-11-10
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACK WHITE

Serial Number:
85878848
Registration Number:
4856012
Word Mark:
SHACK WHITE
Goods and Services:

IC 033. US 047 049. G & S Alcoholic beverages, namely, wine. FIRST USE: 20110517. FIRST USE IN COMMERCE: 20110517.

Filling Date:
2013-03-18
Registration Date:
2015-11-17
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACK RED

Serial Number:
85878841
Registration Number:
4856011
Word Mark:
SHACK RED
Goods and Services:

IC 033. US 047 049. G & S Alcoholic beverages, namely, wine. FIRST USE: 20110517. FIRST USE IN COMMERCE: 20110517.

Filling Date:
2013-03-18
Registration Date:
2015-11-17
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACK 2 0

Serial Number:
85878811
Registration Number:
4552794
Word Mark:
SHACK 2 0
Goods and Services:

IC 032. US 045 046 048. G & S Beverages, namely, water. FIRST USE: 20130608. FIRST USE IN COMMERCE: 20130608.

Filling Date:
2013-03-18
Registration Date:
2014-06-17
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SMOKESHACK

Serial Number:
85541039
Registration Number:
4209589
Word Mark:
SMOKESHACK
Goods and Services:

IC 030. US 046. G & S hamburger sandwiches. FIRST USE: 20111231. FIRST USE IN COMMERCE: 20111231.

Filling Date:
2012-02-13
Registration Date:
2012-09-18
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHAKE SHACK

Serial Number:
85153070
Registration Number:
4051916
Word Mark:
SHAKE SHACK
Goods and Services:

IC 025. US 022 039. G & S shirts, tops, one-piece garments for infants and toddlers; headwear [ ; footwear]. FIRST USE: 20040700. FIRST USE IN COMMERCE: 20040700.

IC 030. US 046. G & S hamburger sandwiches, hot dog sandwiches, milk shakes and frozen custard. FIRST USE: 20040600. FIRST USE IN COMMERCE: 20040600.

Filling Date:
2010-10-14
Registration Date:
2011-11-08
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

STAND FOR SOMETHING GOOD

Serial Number:
85128162
Registration Number:
3947921
Word Mark:
STAND FOR SOMETHING GOOD
Goods and Services:

IC 043. US 100 101. G & S restaurant services. FIRST USE: 20100500. FIRST USE IN COMMERCE: 20100500.

Filling Date:
2010-09-13
Registration Date:
2011-04-19
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
Kelu Sullivan
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SHAKE SHACK

Serial Number:
77958087
Registration Number:
3853578
Word Mark:
SHAKE SHACK
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20100210. FIRST USE IN COMMERCE: 20100210.

Filling Date:
2010-03-12
Registration Date:
2010-09-28
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a stylized image of a hamburger on a bun with the term "SHAKE" in uppercase letters to the left of the image and with the term "SHACK" in uppercase letters to the right of the image.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SHAKE SHACK

Serial Number:
77952336
Registration Number:
3853559
Word Mark:
SHAKE SHACK
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20100210. FIRST USE IN COMMERCE: 20100210.

Filling Date:
2010-03-05
Registration Date:
2010-09-28
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a stylized image of a hamburger on a bun in the color green with the term "SHAKE" in black uppercase letters to the left of the image and the term "SHACK" in black uppercase letters to the right of the image.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SHAKE SHACK

Serial Number:
77743440
Registration Number:
3725489
Word Mark:
SHAKE SHACK
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20040611. FIRST USE IN COMMERCE: 20040611.

Filling Date:
2009-05-22
Registration Date:
2009-12-15
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the words "SHAKE SHACK" in upper-case letters in a stylized format.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

Logo #3

Serial Number:
77724280
Registration Number:
3805568
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20081013. FIRST USE IN COMMERCE: 20081013.

Filling Date:
2009-04-28
Registration Date:
2010-06-22
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a stylized image of a hamburger on a bun in the color green.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SHACK CAM

Serial Number:
77671427
Registration Number:
3760070
Word Mark:
SHACK CAM
Goods and Services:

IC 038. US 100 101 104. G & S Transmission of live video from web cams for viewers to monitor the waiting time for service in a restaurant. FIRST USE: 20060700. FIRST USE IN COMMERCE: 20060700.

Filling Date:
2009-02-16
Registration Date:
2010-03-16
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

POOCH-INI

Serial Number:
77671410
Registration Number:
3676096
Word Mark:
POOCH-INI
Goods and Services:

IC 031. US 001 046. G & S dog treats. FIRST USE: 20050000. FIRST USE IN COMMERCE: 20050000.

Filling Date:
2009-02-16
Registration Date:
2009-09-01
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACK-CAGO DOG

Serial Number:
77671408
Registration Number:
3741879
Word Mark:
SHACK-CAGO DOG
Goods and Services:

IC 030. US 046. G & S food, namely, hot dog sandwiches. FIRST USE: 20080700. FIRST USE IN COMMERCE: 20080700.

Filling Date:
2009-02-16
Registration Date:
2010-01-26
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACK STACK

Serial Number:
77671403
Registration Number:
3658044
Word Mark:
SHACK STACK
Goods and Services:

IC 030. US 046. G & S food, namely, sandwiches featuring hamburgers and cheeseburgers. FIRST USE: 20060300. FIRST USE IN COMMERCE: 20060300.

Filling Date:
2009-02-16
Registration Date:
2009-07-21
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACK ATTACK

Serial Number:
77671394
Registration Number:
3658043
Word Mark:
SHACK ATTACK
Goods and Services:

IC 030. US 046. G & S food, namely, blended frozen custard. FIRST USE: 20050000. FIRST USE IN COMMERCE: 20050000.

Filling Date:
2009-02-16
Registration Date:
2009-07-21
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACKMEISTER

Serial Number:
77533716
Registration Number:
3648680
Word Mark:
SHACKMEISTER
Goods and Services:

IC 032. US 045 046 048. G & S ale. FIRST USE: 20081000. FIRST USE IN COMMERCE: 20081000.

Filling Date:
2008-07-29
Registration Date:
2009-06-30
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHACK BURGER

Serial Number:
77118990
Registration Number:
3724146
Word Mark:
SHACK BURGER
Goods and Services:

IC 030. US 046. G & S hamburger sandwiches. FIRST USE: 20040611. FIRST USE IN COMMERCE: 20040611.

Filling Date:
2007-02-28
Registration Date:
2009-12-15
Current Basis:
1A
Owner:
SSE IP, LLC
Attorney of Record:
David M. Kelly
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE
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