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Firehouse Subs Trademarks

The following list includes all pending trademark applications and active federal trademark registrations that are owned by Firehouse Subs.

Please note: Gerben IP does not represent Firehouse Subs. This page is provided for informational purposes and reflects information available in public USPTO records.

Updated:
February 24, 2024

Firehouse Subs is an American restaurant chain founded by former firefighters and built upon a family of franchise operators. The company started in 1994, is based in Jacksonville, Florida. It operates over 1,210 restaurants across Canada, Puerto Rico, and 46 U.S. states.

Firehouse Subs was recently sold to Restaurant Brands International after more than a decade of tremendous success as a restaurant chain. Let’s look into Firehouse Subs’ history, concept and food, and the latest billion-dollar acquisition.

Firehouse Subs Company History

Brothers, Chris and Robin Sorensen founded Firehouse Subs in 1994. The pair were former firefighters, following the same career path as their father, Rob Sorensen. Rob had served 43 years at the Jacksonville Fire and Rescue Department in Jacksonville, Florida.

After retiring from service, Chris and Robin opened the first Firehouse Subs restaurant in Jacksonville on October 10, 1994. In 1995, the business attempted franchising, but the founders quickly nixed the idea and bought back the franchised locations after the first franchising attempt failed.

After closing down the first franchising scheme, Chris and Robin focused on running company-owned stores only, restricted to the Jacksonville area.

By 1998, Firehouse Subs would hit a new milestone, by opening its 10th location. The company struck another milestone later in the year, opening its first location outside Florida.

In 2000, the Sorenson brothers revisited the idea of franchising their restaurant, this time seeking the services of consultants to plan its franchise growth. With the help of the consultants, they officially relaunched their franchising option in 2001, after they were able to put financing in place for potential franchisees.

The franchises quickly picked up the pace, spreading Firehouse Subs restaurants rapidly across the U.S. In 2011, Firehouse Subs opened the first franchise in the U.S. territory of Puerto Rico. Caribbean Restaurants, a local franchisee, facilitated the opening of this franchise.

Thanks to the franchising efforts, Firehouse Subs expanded rapidly in 2012 to about 500 locations. At the close of that year, the number had grown by another 100 locations.

Firehouse Subs opened its first Canadian location in Oshawa, Ontario. The location was opened in October 2015 by franchisee OnFire Restaurant Group. The franchisee later expanded to 50 locations within Canada, with plans to open 90 locations in Ontario alone.

Firehouse Subs also launched a loyalty program to reward its customers in 2015. The next year, in July 2016, the restaurant chain celebrated the opening of its 1,000th location.

The first airport location of Firehouse Subs would be opened in June 2017 at Jacksonville International. The second airport location opened a few months later in December 2017, this time at Orlando International Airport.

The restaurant chain’s expansion extended to educational institutions, with Firehouse Subs opening the first on-campus location in April 2018 at Western New England University.

In 2020, Firehouse Subs opened a new location at Jacksonville’s Baptist Medical Center.

Firehouse Subs Acquisition

Restaurant Brands International announced on November 15, 2021, that it would acquire Firehouse Subs. The acquisition was completed one month later for $1 billion.

Restaurant Brands International is a prominent player in the global restaurant business, with a large footprint of several restaurants across the globe. It’s also the parent company of Burger King and Popeyes.

Firehouse Subs Concept and Food

Since the Sorensen brothers and their father were firefighters, the interior theme of Firehouse Subs locations is heavily inspired by fire stations. It often includes firefighter equipment and memorabilia.

Each location also boasts a hand-drawn custom mural representing the unique fire and police service in the community or town hosting the restaurant’s location. Each mural is painted at the company’s Jacksonville, Florida headquarters.

None of the painted murals are the same. Therefore, since the company has about 1,200 running stores, there are about 1,200 unique murals.

The menu also takes a lot of inspiration from the firehouse or fire station. It features hot specialty salads, subs, and other seasonal items, all with firefighter, fire station, or firehouse-inspired names such as Engineer, Hook & Ladder, and Firehouse Hero.

The hot specialty subs are prepared with cheeses and meats on toasted sub rolls. They are served “Fully Involved” with condiments and vegetables.

Chris and Robin Sorensen are entirely in charge of the menu. Jay Miller, the director of product development, works alongside them to create new and unique menu options. Jay Miller joined the company in 2017.

Firehouse Subs Trademarks

Firehouse Subs has sought or obtained federal trademark registration for about 75 trademarks. These include “FIREHOUSE,” “ENGINEER SUB,” “CAPTAIN SORENSEN’S,” and “OUR SUBS SAVE LIVES.”

In 1995, on July 4, Firehouse Subs obtained federal trademark registration for “FIREHOUSE” which it uses for its restaurant services.

Firehouse Subs obtained federal trademark registration for “ENGINEER SUB” on November 25, 2003. The company uses the trademark for its food products, namely sandwiches.

On October 24, 2006, Firehouse Subs also obtained federal trademark registration for “CAPTAIN SORENSEN’S.” The company uses the trademark for its sauces.

One of Firehouse Subs’ latest filings is “OUR SUBS SAVE LIVES.” The restaurant obtained its federal trademark registration on December 8, 2020, and uses it for its restaurant services.

Please note: While we make every effort to ensure that the information provided is accurate and up-to-date, we cannot be held responsible for its accuracy or completeness. If you have any questions regarding a specific entity in Gerben's Trademark Library®, please contact us and we will work with you to provide the information you need.

Quick Links for Firehouse Subs Trademarks
  1. FIREHOUSE SUBS
  2. MADE FOR EVERYDAY HEROES
  3. FLAVOR IS OUR MISSION
  4. FHS
  5. FIREHOUSE SUBS
  6. FIREHOUSE SUBS
  7. FIREHOUSE SUBS
  8. FIREHOUSE SUBS
  9. F
  10. OUR SUBS SAVE LIVES
  11. ENJOY MORE SUBS. SAVE MORE LIVES.
  12. H2O FOR HEROES
  13. WELCOME TO FIREHOUSE
  14. WELCOME TO FIREHOUSE
  15. RAPID RESCUE
  16. RAPID RESCUE TO GO
  17. RAPID RESCUE TO GO
  18. RAPID RESCUE TO GO
  19. FOUNDED BY FIREMEN
  20. FOUNDED BY FIREMEN
  21. THE LIEUTENANT
  22. FIREHOUSE FUNDS
  23. FIREHOUSE SALAD
  24. HOOK & LADDER SALAD
  25. FIREHOUSE SUBS CHERRY LIME - AID LIGHT FIREHOUSE ORIGINAL
  26. FIREHOUSE SUBS PUBLIC SAFETY FOUNDATION
  27. FIREHOUSE SUBS
  28. FIREHOUSE SUBS
  29. FIREHOUSE SUBS FOUNDED BY FIREMEN
  30. FIREHOUSE SUBS FOUNDED BY FIREMEN
  31. CAPTAIN SORENSEN'S
  32. FIREHOUSE SUBS
  33. FIREHOUSE SUBS
  34. FIREHOUSE SUBS
  35. FIREHOUSE SUBS
  36. FIREHOUSE SUBS
  37. FIREHOUSE SUBS
  38. FIREHOUSE SUBS
  39. FIREHOUSE SUBS
  40. CAPTAIN SORENSEN'S DATIL PEPPER HOT SAUCE
  41. FIREHOUSE SUBS
  42. FIREHOUSE SUBS
  43. FIREHOUSE SUBS
  44. FIREHOUSE
  45. FIREHOUSE SUBS
  46. FIREHOUSE SUBS
  47. FIREHOUSE SUBS
  48. FIREHOUSE SUBS
  49. FIREHOUSE SUBS
  50. NEW YORK STEAMER SUB
  51. FIREHOUSE SUBS
  52. FULLY INVOLVED
  53. FIREHOUSE "HERO" SUB
  54. ENGINEER SUB
  55. HOOK & LADDER SUB
  56. FIREHOUSE SUBS
  57. FIREHOUSE SUBS
  58. FIREHOUSE SUBS
  59. THE ROOKIE
  60. FIREHOUSE MEATBALL
  61. FIREHOUSE SUBS
  62. FIREHOUSE SUBS
  63. FIREHOUSE SUBS CHERRY LIME-AID FIREHOUSE ORIGINAL
  64. FIREHOUSE SUBS
  65. FIREHOUSE SUBS PUBLIC SAFETY FOUNDATION
  66. FOUNDED BY FIREMEN
  67. FOUNDED BY FIREMEN
  68. ENGINEER
  69. FIREHOUSE STEAK & CHEESE
  70. FIREHOUSE HERO
  71. NEW YORK STEAMER
  72. HOOK & LADDER
  73. FIREHOUSE SUBS
  74. FIREHOUSE SUBS
  75. FIREHOUSE SUBS
  76. FIREHOUSE SUBS
  77. FIREHOUSE SUBS FOUNDED BY FIREMEN
  78. FIREHOUSE
  79. FIREHOUSE SUBS
  80. FIREHOUSE SUBS EST. 1994
  81. FIREHOUSE

FIREHOUSE SUBS

Serial Number:
98169491
Registration Number:
Pending Application
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 029. US 046. G & S Prepared salads; vegetable salads; pickles; dill pickles; pickled vegetables. FIRST USE: 19950215. FIRST USE IN COMMERCE: 19950215.

IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches. FIRST USE: 19950215. FIRST USE IN COMMERCE: 19950215.

Filling Date:
2023-09-07
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. CHRISTOPHER NORTON
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MADE FOR EVERYDAY HEROES

Serial Number:
98166739
Registration Number:
Pending Application
Word Mark:
MADE FOR EVERYDAY HEROES
Goods and Services:

IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.

Filling Date:
2023-09-06
Current Basis:
1B
Owner:
FRG, LLC
Attorney of Record:
N. CHRISTOPHER NORTON
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FLAVOR IS OUR MISSION

Serial Number:
98166736
Registration Number:
Pending Application
Word Mark:
FLAVOR IS OUR MISSION
Goods and Services:

IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.

Filling Date:
2023-09-06
Current Basis:
1B
Owner:
FRG, LLC
Attorney of Record:
N. CHRISTOPHER NORTON
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FHS

Serial Number:
98166735
Registration Number:
Pending Application
Word Mark:
FHS
Goods and Services:

IC 029. US 046. G & S Prepared salads; vegetable salads; pickles; dill pickles; pickled vegetables.

IC 030. US 046. G & S Sandwiches; sauces; salad dressing; mayonnaise; mustard; cookies; brownies; iced tea.

IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.

Filling Date:
2023-09-06
Current Basis:
1B
Owner:
FRG, LLC
Attorney of Record:
N. CHRISTOPHER NORTON
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
98166733
Registration Number:
Pending Application
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 029. US 046. G & S Prepared salads; vegetable salads; pickles; dill pickles; pickled vegetables.

IC 030. US 046. G & S Sandwiches; sauces; salad dressing; mayonnaise; mustard; cookies; brownies; iced tea.

IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.

Filling Date:
2023-09-06
Current Basis:
1B
Owner:
FRG, LLC
Attorney of Record:
N. CHRISTOPHER NORTON
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the image of a plaque containing the word "FIREHOUSE" and a second plaque appearing in the center of the first plaque containing the word "SUBS".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
98166660
Registration Number:
Pending Application
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 029. US 046. G & S Prepared salads; vegetable salads; pickles; dill pickles; pickled vegetables.

IC 030. US 046. G & S Sandwiches; sauces; salad dressing; mayonnaise; mustard; cookies; brownies; iced tea.

IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.

Filling Date:
2023-09-06
Current Basis:
1B
Owner:
FRG, LLC
Attorney of Record:
N. CHRISTOPHER NORTON
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the image of a shield containing the words "FIREHOUSE SUBS" with the image of a sandwich between the words.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
97519835
Registration Number:
Pending Application
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 030. US 046. G & S Sandwiches; sauces; salad dressing; mayonnaise; mustard; cookies; brownies; iced tea. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19941010.

Filling Date:
2022-07-26
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
97341962
Registration Number:
Pending Application
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods in the nature of image files of food items and beverages for use in virtual worlds; downloadable virtual goods, namely, computer programs featuring access tokens for use in online virtual worlds; downloadable computer software for facilitating commercial transactions authenticated by non-fungible tokens (NFTs); downloadable software for viewing non-fungible tokens (NFTs); downloadable software for use in electronically storing, sending, receiving, accepting and transmitting non-fungible tokens (NFTs); downloadable software for use in creating and participating in virtual environments; downloadable software for use in creating, editing and modifying avatars and virtual images that can be posted, shared and transmitted via multi-media messaging (MMS), text messaging (SMS), email, online chatrooms, global communication networks, and other communication networks; downloadable software for creating and broadcasting avatars across online social media and digital platforms; downloadable multimedia files containing artwork, text, audio, and video files relating to food and beverage items; downloadable blockchain software for managing and verifying cryptocurrency transactions on a blockchain; downloadable software that allows users to view, analyze, record, store, monitor, manage, trade and exchange digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens and crypto tokens; downloadable software for generating cryptographic keys for receiving and spending crypto assets; downloadable printable and virtual loyalty cards, incentive cards, reward cards that may be redeemed for and used towards the purchase of menu items; downloadable mobile application for ordering food; downloadable mobile applications for ordering food and drink, viewing menu options, GPS navigation for tracking orders and delivery of food and drink, and facilitating payment for food and drink; downloadable mobile applications for ordering and managing customer accounts.

IC 035. US 100 101 102. G & S Retail store services featuring virtual goods, namely, food items and beverages for use in online virtual worlds; digital retail store services featuring downloadable and non-downloadable virtual goods in the nature food items and beverages for use in online virtual worlds; retail store services featuring virtual goods, namely, access tokens for use in online virtual worlds; providing a website featuring consumer product information in the fields of food and beverage, restaurants and food services; computerized online ordering services in the field of restaurant take-out and delivery; Charitable services, namely, organizing and conducting volunteer programs and community service projects; retail store services featuring promotional apparel, mugs, and tumblers; computerized online ordering services in the field of retail and restaurant take-out and delivery.

IC 041. US 100 101 107. G & S Entertainment services, namely, providing on-line virtual environments featuring virtual restaurants and cafes created for entertainment purposes; entertainment services, namely, providing on-line, non-downloadable virtual food items and beverages for use in virtual environments; Entertainment services, namely, providing on-line virtual environments featuring virtual restaurants created for entertainment purposes wherein users can earn reward points and virtual currency which may be used to purchase food and beverages; entertainment services, namely, providing on-line, non-downloadable virtual gifts, gift certificates, rewards, points, incentives, prizes and emotes for use in virtual environments created for entertainment purposes.

Filling Date:
2022-03-31
Current Basis:
1B
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

F

Serial Number:
90105993
Registration Number:
6376660
Word Mark:
F
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable computer application software for mobile phones, namely, software for ordering food. FIRST USE: 20150700. FIRST USE IN COMMERCE: 20150700.

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20150700. FIRST USE IN COMMERCE: 20150700.

Filling Date:
2020-08-11
Registration Date:
2021-06-08
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a white letter "F" within a gold circle outline. On the perimeter of the circle are four red shapes outlined in gold, with the entire design resembling a firefighter's badge. The mark appears over a black background.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

OUR SUBS SAVE LIVES

Serial Number:
88949921
Registration Number:
6216749
Word Mark:
OUR SUBS SAVE LIVES
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20190701. FIRST USE IN COMMERCE: 20190701.

Filling Date:
2020-06-05
Registration Date:
2020-12-08
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

ENJOY MORE SUBS. SAVE MORE LIVES.

Serial Number:
88921930
Registration Number:
6216252
Word Mark:
ENJOY MORE SUBS. SAVE MORE LIVES.
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20180101. FIRST USE IN COMMERCE: 20180101.

Filling Date:
2020-05-18
Registration Date:
2020-12-08
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

H2O FOR HEROES

Serial Number:
88066605
Registration Number:
5702658
Word Mark:
H2O FOR HEROES
Goods and Services:

IC 035. US 100 101 102. G & S Charitable services, namely, coordination of the procurement of bottled water from the general public for distribution to local fire and police departments, emergency victims, senior and community centers, and others in need. FIRST USE: 20120800. FIRST USE IN COMMERCE: 20120800.

Filling Date:
2018-08-06
Registration Date:
2019-03-19
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

WELCOME TO FIREHOUSE

Serial Number:
88054595
Registration Number:
5730047
Word Mark:
WELCOME TO FIREHOUSE
Goods and Services:

IC 035. US 100 101 102. G & S Franchise services, namely, offering business management assistance in the establishment and operation of restaurants. FIRST USE: 20181217. FIRST USE IN COMMERCE: 20181217.

Filling Date:
2018-07-26
Registration Date:
2019-04-16
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

WELCOME TO FIREHOUSE

Serial Number:
88053528
Registration Number:
5675356
Word Mark:
WELCOME TO FIREHOUSE
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.

Filling Date:
2018-07-26
Registration Date:
2019-02-12
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

RAPID RESCUE

Serial Number:
87806488
Registration Number:
5651363
Word Mark:
RAPID RESCUE
Goods and Services:

IC 035. US 100 101 102. G & S On-line ordering services featuring restaurant pick-up, carry-out and order ahead. FIRST USE: 20181030. FIRST USE IN COMMERCE: 20181030.

IC 043. US 100 101. G & S Food preparation services; Preparation of food and beverages; Restaurant services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Food preparation services featuring preparation of food and beverages for pick-up, carry-out and order ahead; Take-out restaurant services. FIRST USE: 20171023. FIRST USE IN COMMERCE: 20171023.

Filling Date:
2018-02-22
Registration Date:
2019-01-08
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

RAPID RESCUE TO GO

Serial Number:
87643412
Registration Number:
5510033
Word Mark:
RAPID RESCUE TO GO
Goods and Services:

IC 035. US 100 101 102. G & S On-line ordering services featuring restaurant pick-up, carry-out and order ahead. FIRST USE: 20180200. FIRST USE IN COMMERCE: 20180200.

IC 043. US 100 101. G & S Food preparation services; Preparation of food and beverages; Restaurant services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Take-out restaurant services. FIRST USE: 20180200. FIRST USE IN COMMERCE: 20180200.

Filling Date:
2017-10-12
Registration Date:
2018-07-03
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the words "RAPID RESCUE" in black to the left of a yellow and orange flame to the left of the words "TO GO" in red.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

RAPID RESCUE TO GO

Serial Number:
87643409
Registration Number:
5728855
Word Mark:
RAPID RESCUE TO GO
Goods and Services:

IC 043. US 100 101. G & S Restaurant services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Take-out restaurant services. FIRST USE: 20171000. FIRST USE IN COMMERCE: 20171000.

Filling Date:
2017-10-12
Registration Date:
2019-04-16
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "RAPID" above the word "RESCUE" all in black, above the word "TO GO" in red and a yellow and orange flame positioned to the left of the words "TO GO" and below the word "RESCUE".
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

RAPID RESCUE TO GO

Serial Number:
87643391
Registration Number:
5510032
Word Mark:
RAPID RESCUE TO GO
Goods and Services:

IC 035. US 100 101 102. G & S On-line ordering services featuring restaurant pick-up, carry-out and order ahead. FIRST USE: 20180200. FIRST USE IN COMMERCE: 20180200.

IC 043. US 100 101. G & S Food preparation services; Preparation of food and beverages; Restaurant services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Take-out restaurant services. FIRST USE: 20180200. FIRST USE IN COMMERCE: 20180200.

Filling Date:
2017-10-12
Registration Date:
2018-07-03
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FOUNDED BY FIREMEN

Serial Number:
87505247
Registration Number:
5385397
Word Mark:
FOUNDED BY FIREMEN
Goods and Services:

IC 035. US 100 101 102. G & S Franchising, namely, consultation and assistance in business management, organization and promotion; Administration of the business affairs of franchises; Restaurant franchising, namely, offering business management assistance in the establishment and/or operation of restaurants. FIRST USE: 20070531. FIRST USE IN COMMERCE: 20070531.

Filling Date:
2017-06-26
Registration Date:
2018-01-23
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FOUNDED BY FIREMEN

Serial Number:
87375013
Registration Number:
5301445
Word Mark:
FOUNDED BY FIREMEN
Goods and Services:

IC 043. US 100 101. G & S Restaurant and catering services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.

Filling Date:
2017-03-17
Registration Date:
2017-10-03
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

THE LIEUTENANT

Serial Number:
87102133
Registration Number:
5155234
Word Mark:
THE LIEUTENANT
Goods and Services:

IC 030. US 046. G & S Prepared meals, namely, lunches, dinners, box lunches, box dinners, box meals, prepackaged lunches, prepackaged dinners and prepackaged meals consisting primarily of sandwiches. FIRST USE: 20050000. FIRST USE IN COMMERCE: 20050000.

Filling Date:
2016-07-13
Registration Date:
2017-03-07
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE FUNDS

Serial Number:
86409868
Registration Number:
4738798
Word Mark:
FIREHOUSE FUNDS
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Magnetically encoded gift cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.

Filling Date:
2014-09-30
Registration Date:
2015-05-19
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SALAD

Serial Number:
86191247
Registration Number:
4639978
Word Mark:
FIREHOUSE SALAD
Goods and Services:

IC 029. US 046. G & S Garden salads; Salads, namely, garden and vegetable salads with meat and cheese. FIRST USE: 20131200. FIRST USE IN COMMERCE: 20140100.

Filling Date:
2014-02-12
Registration Date:
2014-11-18
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HOOK & LADDER SALAD

Serial Number:
86191242
Registration Number:
4639976
Word Mark:
HOOK & LADDER SALAD
Goods and Services:

IC 029. US 046. G & S Garden salads; Salads, namely, garden and vegetable salads with meat and cheese. FIRST USE: 20131200. FIRST USE IN COMMERCE: 20140100.

Filling Date:
2014-02-12
Registration Date:
2014-11-18
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
Lori S. Meddings
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS CHERRY LIME -  AID LIGHT FIREHOUSE ORIGINAL

Serial Number:
85878460
Registration Number:
4618210
Word Mark:
FIREHOUSE SUBS CHERRY LIME - AID LIGHT FIREHOUSE ORIGINAL
Goods and Services:

IC 032. US 045 046 048. G & S Fruit-flavored beverages. FIRST USE: 20130700. FIRST USE IN COMMERCE: 20130700.

Filling Date:
2013-03-18
Registration Date:
2014-10-07
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the image of a plaque containing the word "CHERRY" above the word "LIME-AID" in the center with two cherries appearing on the left and a sliced lime appearing on the right, and a second plaque appearing at the top center of the first plaque containing the words "FIREHOUSE" and "SUBS" and a banner on the bottom of the first plaque that states "FIREHOUSE ORIGINAL" and the word "LIGHT" appearing below the first plaque.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS PUBLIC SAFETY FOUNDATION

Serial Number:
78803645
Registration Number:
3357598
Word Mark:
FIREHOUSE SUBS PUBLIC SAFETY FOUNDATION
Goods and Services:

IC 036. US 100 101 102. G & S Accepting and administering monetary charitable contributions; Charitable fund raising. FIRST USE: 20060530. FIRST USE IN COMMERCE: 20060530.

Filling Date:
2006-01-31
Registration Date:
2007-12-18
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78725837
Registration Number:
3246353
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 035. US 100 101 102. G & S Restaurant franchising. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2005-10-04
Registration Date:
2007-05-29
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
ROSS Q. PANKO
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78725824
Registration Number:
3253052
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2005-10-04
Registration Date:
2007-06-19
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "FIREHOUSE" lettered in white with black outlining on a red background and the wording "SUBS" in gold on a black background, all on a plaque having gold outlining and rivets.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS FOUNDED BY FIREMEN

Serial Number:
78725806
Registration Number:
3482188
Word Mark:
FIREHOUSE SUBS FOUNDED BY FIREMEN
Goods and Services:

IC 035. US 100 101 102. G & S Restaurant franchising. FIRST USE: 20051231. FIRST USE IN COMMERCE: 20051231.

Filling Date:
2005-10-04
Registration Date:
2008-08-05
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "FIREHOUSE" lettered in white with black outlining on a red background and the wording "SUBS" in gold on a black background, all on a plaque having gold outlining and rivets and the words "FOUNDED BY FIREMEN" in black.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS FOUNDED BY FIREMEN

Serial Number:
78725800
Registration Number:
3482187
Word Mark:
FIREHOUSE SUBS FOUNDED BY FIREMEN
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20051231. FIRST USE IN COMMERCE: 20051231.

Filling Date:
2005-10-04
Registration Date:
2008-08-05
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "FIREHOUSE" lettered in white with black outlining on a red background and the wording "SUBS" in gold on a black background, all on a plaque having gold outlining and rivets, and the words "FOUNDED BY FIREMEN" in black.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

CAPTAIN SORENSEN'S

Serial Number:
78603608
Registration Number:
3161773
Word Mark:
CAPTAIN SORENSEN'S
Goods and Services:

IC 030. US 046. G & S sauces. FIRST USE: 20041130. FIRST USE IN COMMERCE: 20041130.

Filling Date:
2005-04-07
Registration Date:
2006-10-24
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78591518
Registration Number:
3070844
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S Bags, namely paper bags. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2005-03-21
Registration Date:
2006-03-21
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78591514
Registration Number:
3065955
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S Bags, namely paper bags. FIRST USE: 20040830. FIRST USE IN COMMERCE: 19950215.

Filling Date:
2005-03-21
Registration Date:
2006-03-07
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78591473
Registration Number:
3082197
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S Paper for wrapping and packaging of food. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2005-03-21
Registration Date:
2006-04-18
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78591470
Registration Number:
3082196
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S Paper for wrapping and packaging of food. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2005-03-21
Registration Date:
2006-04-18
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78591449
Registration Number:
3063737
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S Stickers. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2005-03-21
Registration Date:
2006-02-28
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78591447
Registration Number:
3063736
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S Stickers. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2005-03-21
Registration Date:
2006-02-28
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78591281
Registration Number:
3070838
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 025. US 022 039. G & S Hats. FIRST USE: 20041015. FIRST USE IN COMMERCE: 20041015.

IC 028. US 022 023 038 050. G & S Toy vehicles. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2005-03-21
Registration Date:
2006-03-21
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78591227
Registration Number:
3070837
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 025. US 022 039. G & S Hats. FIRST USE: 20041015. FIRST USE IN COMMERCE: 20041015.

IC 028. US 022 023 038 050. G & S Toy vehicles. FIRST USE: 19940901. FIRST USE IN COMMERCE: 19950215.

Filling Date:
2005-03-21
Registration Date:
2006-03-21
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CAPTAIN SORENSEN'S DATIL PEPPER HOT SAUCE

Serial Number:
78591215
Registration Number:
3173205
Word Mark:
CAPTAIN SORENSEN'S DATIL PEPPER HOT SAUCE
Goods and Services:

IC 030. US 046. G & S Sauces. FIRST USE: 20041130. FIRST USE IN COMMERCE: 20041130.

Filling Date:
2005-03-21
Registration Date:
2006-11-21
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78425885
Registration Number:
3027226
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 030. US 046. G & S Cereal based snack foods; foods, namely cookies and brownies. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2004-05-27
Registration Date:
2005-12-13
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78425884
Registration Number:
3027225
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 030. US 046. G & S Cereal based snack foods; foods, namely cookies and brownies. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2004-05-27
Registration Date:
2005-12-13
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78301526
Registration Number:
3382694
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 036. US 100 101 102. G & S Financial services in the field of money lending; Consumer lending services. FIRST USE: 20070301. FIRST USE IN COMMERCE: 20070301.

Filling Date:
2003-09-17
Registration Date:
2008-02-12
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
Lori S. Meddings
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE

Serial Number:
78278389
Registration Number:
3000715
Word Mark:
FIREHOUSE
Goods and Services:

IC 025. US 022 039. G & S Clothing, namely shirts. FIRST USE: 19920331. FIRST USE IN COMMERCE: 19920331.

Filling Date:
2003-07-24
Registration Date:
2005-09-27
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78277403
Registration Number:
2866824
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 025. US 022 039. G & S Clothing, namely T-Shirts, golf shirts and polo shirts. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2003-07-22
Registration Date:
2004-07-27
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78275036
Registration Number:
3031378
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 030. US 046. G & S Pastries and desert items, namely cookies and brownies. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

IC 035. US 100 101 102. G & S Retail store services featuring baked goods, pastries and desert items. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2003-07-16
Registration Date:
2005-12-20
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78275035
Registration Number:
3031377
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 030. US 046. G & S Pastries and desert items, namely cookies and brownies. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19950215.

IC 035. US 100 101 102. G & S Retail store services featuring baked goods, pastries and desert items. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19950215.

Filling Date:
2003-07-16
Registration Date:
2005-12-20
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78228034
Registration Number:
2795060
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 036. US 100 101 102. G & S Charitable fund raising. FIRST USE: 19990531. FIRST USE IN COMMERCE: 19990531.

Filling Date:
2003-03-20
Registration Date:
2003-12-16
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78228030
Registration Number:
2795059
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 036. US 100 101 102. G & S Charitable fund raising. FIRST USE: 19990531. FIRST USE IN COMMERCE: 19990531.

Filling Date:
2003-03-20
Registration Date:
2003-12-16
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

NEW YORK STEAMER SUB

Serial Number:
78201483
Registration Number:
2802416
Word Mark:
NEW YORK STEAMER SUB
Goods and Services:

IC 030. US 046. G & S Food products, namely sandwiches. FIRST USE: 19940901. FIRST USE IN COMMERCE: 19950215.

Filling Date:
2003-01-09
Registration Date:
2004-01-06
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
Lori S. Meddings
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78201215
Registration Number:
3261752
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Magnetically encoded credit cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.

IC 016. US 002 005 022 023 029 037 038 050. G & S Gift cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.

Filling Date:
2003-01-08
Registration Date:
2007-07-10
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FULLY INVOLVED

Serial Number:
78199816
Registration Number:
2784438
Word Mark:
FULLY INVOLVED
Goods and Services:

IC 043. US 100 101. G & S Restaurant Services. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19951130.

Filling Date:
2003-01-03
Registration Date:
2003-11-18
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE

Serial Number:
78199815
Registration Number:
3017190
Word Mark:
FIREHOUSE "HERO" SUB
Goods and Services:

IC 030. US 046. G & S sandwiches. FIRST USE: 19990228. FIRST USE IN COMMERCE: 19990228.

Filling Date:
2003-01-03
Registration Date:
2005-11-22
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
Lori S. Meddings
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ENGINEER SUB

Serial Number:
78199810
Registration Number:
2786569
Word Mark:
ENGINEER SUB
Goods and Services:

IC 030. US 046. G & S Food products, namely sandwiches. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19951130.

Filling Date:
2003-01-03
Registration Date:
2003-11-25
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
Lori S. Meddings
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HOOK & LADDER SUB

Serial Number:
78199806
Registration Number:
2797711
Word Mark:
HOOK & LADDER SUB
Goods and Services:

IC 030. US 046. G & S Food products, namely sandwiches. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19951130.

Filling Date:
2003-01-03
Registration Date:
2003-12-23
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
Lori S. Meddings
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78162466
Registration Number:
3012835
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 043. US 100 101. G & S Restaurant Services. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2002-09-10
Registration Date:
2005-11-08
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78162401
Registration Number:
3012834
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 035. US 100 101 102. G & S Restaurant Franchising. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2002-09-10
Registration Date:
2005-11-08
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
78162328
Registration Number:
3014796
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 035. US 100 101 102. G & S Restaurant Franchising. FIRST USE: 19950627. FIRST USE IN COMMERCE: 19980223.

Filling Date:
2002-09-10
Registration Date:
2005-11-15
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

THE ROOKIE

Serial Number:
77776299
Registration Number:
3847091
Word Mark:
THE ROOKIE
Goods and Services:

IC 030. US 046. G & S Prepared meals, namely, lunches, dinners, box lunches, box dinners, box meals, prepackaged lunches, prepackaged dinners and prepackaged meals consisting primarily of sandwiches. FIRST USE: 20060731. FIRST USE IN COMMERCE: 20060731.

Filling Date:
2009-07-08
Registration Date:
2010-09-14
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE MEATBALL

Serial Number:
77775794
Registration Number:
3751737
Word Mark:
FIREHOUSE MEATBALL
Goods and Services:

IC 030. US 046. G & S Sandwiches. FIRST USE: 20071231. FIRST USE IN COMMERCE: 20071231.

Filling Date:
2009-07-07
Registration Date:
2010-02-23
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
77767163
Registration Number:
3833616
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 030. US 046. G & S Iced tea. FIRST USE: 20001231. FIRST USE IN COMMERCE: 20001231.

IC 032. US 045 046 048. G & S Colas; Fruit flavored drinks; Fruit-flavored beverages; Non-alcoholic beverages with tea flavor; Non-alcoholic beverages, namely, carbonated beverages; Soft drinks. FIRST USE: 20001231. FIRST USE IN COMMERCE: 20001231.

Filling Date:
2009-06-24
Registration Date:
2010-08-17
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "FIREHOUSE" lettered in white with black outlining on a red background and the wording "SUBS" in gold on a black background, all on a plaque having gold outlining and rivets.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
77767150
Registration Number:
3827073
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 030. US 046. G & S Iced tea. FIRST USE: 19961231. FIRST USE IN COMMERCE: 19961231.

IC 032. US 045 046 048. G & S Colas; Fruit flavored drinks; Fruit-flavored beverages; Non-alcoholic beverages with tea flavor; Non-alcoholic beverages, namely, carbonated beverages; Soft drinks. FIRST USE: 19961231. FIRST USE IN COMMERCE: 19961231.

Filling Date:
2009-06-24
Registration Date:
2010-08-03
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS CHERRY LIME-AID FIREHOUSE ORIGINAL

Serial Number:
77767015
Registration Number:
3791438
Word Mark:
FIREHOUSE SUBS CHERRY LIME-AID FIREHOUSE ORIGINAL
Goods and Services:

IC 032. US 045 046 048. G & S Fruit-flavored beverages. FIRST USE: 20091031. FIRST USE IN COMMERCE: 20091031.

Filling Date:
2009-06-24
Registration Date:
2010-05-18
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the image of a plaque containing the word "CHERRY" in red above the word "LIME-AID" in lime in the center with two cherries in red with green stems appearing on the left and a sliced lime in lime green, green, and white appearing on the right, with a black background and a plaque with a red outer border, followed by a black border, then a gold border with four gold nuts containing the words "FIREHOUSE" in white and "SUBS" in yellow on top and a red banner with black border on the bottom that states "FIREHOUSE ORIGINAL" in white.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
77580102
Registration Number:
3615605
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 025. US 022 039. G & S Golf shirts; Polo shirts; Shirts; Short-sleeved or long-sleeved t-shirts; Short-sleeved shirts; Sport shirts; Sports shirts; Sports shirts with short sleeves; T-shirts; Tee shirts. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.

Filling Date:
2008-09-26
Registration Date:
2009-05-05
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS PUBLIC SAFETY FOUNDATION

Serial Number:
77580062
Registration Number:
3618997
Word Mark:
FIREHOUSE SUBS PUBLIC SAFETY FOUNDATION
Goods and Services:

IC 036. US 100 101 102. G & S Accepting and administering monetary charitable contributions; Charitable fund raising services. FIRST USE: 20060530. FIRST USE IN COMMERCE: 20060530.

Filling Date:
2008-09-26
Registration Date:
2009-05-12
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FOUNDED BY FIREMEN

Serial Number:
77312108
Registration Number:
3413743
Word Mark:
FOUNDED BY FIREMEN
Goods and Services:

IC 035. US 100 101 102. G & S Restaurant franchising. FIRST USE: 20070531. FIRST USE IN COMMERCE: 20070531.

Filling Date:
2007-10-24
Registration Date:
2008-04-15
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Supplemental
Live or Dead:
ACTIVE

FOUNDED BY FIREMEN

Serial Number:
77312094
Registration Number:
3413742
Word Mark:
FOUNDED BY FIREMEN
Goods and Services:

IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.

Filling Date:
2007-10-24
Registration Date:
2008-04-15
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Supplemental
Live or Dead:
ACTIVE

ENGINEER

Serial Number:
77143796
Registration Number:
3355508
Word Mark:
ENGINEER
Goods and Services:

IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.

Filling Date:
2007-03-29
Registration Date:
2007-12-18
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE STEAK & CHEESE

Serial Number:
77143782
Registration Number:
3323736
Word Mark:
FIREHOUSE STEAK & CHEESE
Goods and Services:

IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.

Filling Date:
2007-03-29
Registration Date:
2007-10-30
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE HERO

Serial Number:
77143737
Registration Number:
3323735
Word Mark:
FIREHOUSE HERO
Goods and Services:

IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.

Filling Date:
2007-03-29
Registration Date:
2007-10-30
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NEW YORK STEAMER

Serial Number:
77143712
Registration Number:
3323734
Word Mark:
NEW YORK STEAMER
Goods and Services:

IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.

Filling Date:
2007-03-29
Registration Date:
2007-10-30
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HOOK & LADDER

Serial Number:
77143694
Registration Number:
3323733
Word Mark:
HOOK & LADDER
Goods and Services:

IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.

Filling Date:
2007-03-29
Registration Date:
2007-10-30
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
77103475
Registration Number:
3323158
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 021. US 002 013 023 029 030 033 040 050. G & S Cups; Drinking cups. FIRST USE: 20001231. FIRST USE IN COMMERCE: 20001231.

Filling Date:
2007-02-09
Registration Date:
2007-10-30
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "FIREHOUSE" lettered in white with black outlining on a red background and the wording "SUBS" in gold on a black background, all on a plaque having gold outlining and rivets.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
77103437
Registration Number:
3323157
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 021. US 002 013 023 029 030 033 040 050. G & S Cups; Drinking cups. FIRST USE: 20001231. FIRST USE IN COMMERCE: 20001231.

Filling Date:
2007-02-09
Registration Date:
2007-10-30
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "FIREHOUSE" and "SUBS" appearing on a plaque.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
77103389
Registration Number:
3323156
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 021. US 002 013 023 029 030 033 040 050. G & S Cups; Drinking cups. FIRST USE: 19961231. FIRST USE IN COMMERCE: 19961231.

Filling Date:
2007-02-09
Registration Date:
2007-10-30
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
77099631
Registration Number:
3306295
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Magnetically encoded credit cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.

IC 016. US 002 005 022 023 029 037 038 050. G & S Gift cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.

Filling Date:
2007-02-05
Registration Date:
2007-10-09
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of The words "FIREHOUSE" and "SUBS" appearing on a plaque.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS FOUNDED BY FIREMEN

Serial Number:
77099577
Registration Number:
3316544
Word Mark:
FIREHOUSE SUBS FOUNDED BY FIREMEN
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Magnetically encoded credit cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.

IC 016. US 002 005 022 023 029 037 038 050. G & S Gift cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.

Filling Date:
2007-02-05
Registration Date:
2007-10-23
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "FIREHOUSE" lettered in white with black outlining on a red background and the wording "SUBS" in gold on a black background, all on a plaque having gold outlining and rivets, and the words "FOUNDED BY FIREMEN".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE

Serial Number:
76153647
Registration Number:
2806118
Word Mark:
FIREHOUSE
Goods and Services:

IC 030. US 046. G & S Barbecue sauces, marinades, hot sauces, [ mustards, ] steak sauces, spices, seasonings, spice rubs, and dry chili seasonings. FIRST USE: 19780000. FIRST USE IN COMMERCE: 19780000.

Filling Date:
2000-10-25
Registration Date:
2004-01-20
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS

Serial Number:
75423222
Registration Number:
2606263
Word Mark:
FIREHOUSE SUBS
Goods and Services:

IC 042. US 100 101. G & S Restaurant services specializing in submarine style sandwiches for public consumption. FIRST USE: 19940901. FIRST USE IN COMMERCE: 19950215.

Filling Date:
1998-01-26
Registration Date:
2002-08-13
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
ROSS Q. PANKO
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE SUBS EST. 1994

Serial Number:
74684468
Registration Number:
1983934
Word Mark:
FIREHOUSE SUBS EST. 1994
Goods and Services:

IC 042. US 100 101. G & S restaurant services, providing of food and drink. FIRST USE: 19940901. FIRST USE IN COMMERCE: 19950215.

Filling Date:
1995-06-05
Registration Date:
1996-07-02
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
ROSS Q. PANKO
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FIREHOUSE

Serial Number:
74424045
Registration Number:
1903135
Word Mark:
FIREHOUSE
Goods and Services:

IC 042. US 100. G & S restaurant services. FIRST USE: 19920300. FIRST USE IN COMMERCE: 19920300.

Filling Date:
1993-08-13
Registration Date:
1995-07-04
Current Basis:
1A
Owner:
FRG, LLC
Attorney of Record:
N. Christopher Norton
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE
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