Firehouse Subs Trademarks
Please note: Gerben IP does not represent Firehouse Subs. This page is provided for informational purposes and reflects information available in public USPTO records.
September 21, 2023
Firehouse Subs is an American restaurant chain founded by former firefighters and built upon a family of franchise operators. The company started in 1994, is based in Jacksonville, Florida. It operates over 1,210 restaurants across Canada, Puerto Rico, and 46 U.S. states.
Firehouse Subs was recently sold to Restaurant Brands International after more than a decade of tremendous success as a restaurant chain. Let’s look into Firehouse Subs’ history, concept and food, and the latest billion-dollar acquisition.
Firehouse Subs Company History
Brothers, Chris and Robin Sorensen founded Firehouse Subs in 1994. The pair were former firefighters, following the same career path as their father, Rob Sorensen. Rob had served 43 years at the Jacksonville Fire and Rescue Department in Jacksonville, Florida.
After retiring from service, Chris and Robin opened the first Firehouse Subs restaurant in Jacksonville on October 10, 1994. In 1995, the business attempted franchising, but the founders quickly nixed the idea and bought back the franchised locations after the first franchising attempt failed.
After closing down the first franchising scheme, Chris and Robin focused on running company-owned stores only, restricted to the Jacksonville area.
By 1998, Firehouse Subs would hit a new milestone, by opening its 10th location. The company struck another milestone later in the year, opening its first location outside Florida.
In 2000, the Sorenson brothers revisited the idea of franchising their restaurant, this time seeking the services of consultants to plan its franchise growth. With the help of the consultants, they officially relaunched their franchising option in 2001, after they were able to put financing in place for potential franchisees.
The franchises quickly picked up the pace, spreading Firehouse Subs restaurants rapidly across the U.S. In 2011, Firehouse Subs opened the first franchise in the U.S. territory of Puerto Rico. Caribbean Restaurants, a local franchisee, facilitated the opening of this franchise.
Thanks to the franchising efforts, Firehouse Subs expanded rapidly in 2012 to about 500 locations. At the close of that year, the number had grown by another 100 locations.
Firehouse Subs opened its first Canadian location in Oshawa, Ontario. The location was opened in October 2015 by franchisee OnFire Restaurant Group. The franchisee later expanded to 50 locations within Canada, with plans to open 90 locations in Ontario alone.
Firehouse Subs also launched a loyalty program to reward its customers in 2015. The next year, in July 2016, the restaurant chain celebrated the opening of its 1,000th location.
The first airport location of Firehouse Subs would be opened in June 2017 at Jacksonville International. The second airport location opened a few months later in December 2017, this time at Orlando International Airport.
The restaurant chain’s expansion extended to educational institutions, with Firehouse Subs opening the first on-campus location in April 2018 at Western New England University.
In 2020, Firehouse Subs opened a new location at Jacksonville’s Baptist Medical Center.
Firehouse Subs Acquisition
Restaurant Brands International announced on November 15, 2021, that it would acquire Firehouse Subs. The acquisition was completed one month later for $1 billion.
Restaurant Brands International is a prominent player in the global restaurant business, with a large footprint of several restaurants across the globe. It’s also the parent company of Burger King and Popeyes.
Firehouse Subs Concept and Food
Since the Sorensen brothers and their father were firefighters, the interior theme of Firehouse Subs locations is heavily inspired by fire stations. It often includes firefighter equipment and memorabilia.
Each location also boasts a hand-drawn custom mural representing the unique fire and police service in the community or town hosting the restaurant’s location. Each mural is painted at the company’s Jacksonville, Florida headquarters.
None of the painted murals are the same. Therefore, since the company has about 1,200 running stores, there are about 1,200 unique murals.
The menu also takes a lot of inspiration from the firehouse or fire station. It features hot specialty salads, subs, and other seasonal items, all with firefighter, fire station, or firehouse-inspired names such as Engineer, Hook & Ladder, and Firehouse Hero.
The hot specialty subs are prepared with cheeses and meats on toasted sub rolls. They are served “Fully Involved” with condiments and vegetables.
Chris and Robin Sorensen are entirely in charge of the menu. Jay Miller, the director of product development, works alongside them to create new and unique menu options. Jay Miller joined the company in 2017.
Firehouse Subs Trademarks
Firehouse Subs has sought or obtained federal trademark registration for about 75 trademarks. These include “FIREHOUSE,” “ENGINEER SUB,” “CAPTAIN SORENSEN’S,” and “OUR SUBS SAVE LIVES.”
In 1995, on July 4, Firehouse Subs obtained federal trademark registration for “FIREHOUSE” which it uses for its restaurant services.
Firehouse Subs obtained federal trademark registration for “ENGINEER SUB” on November 25, 2003. The company uses the trademark for its food products, namely sandwiches.
On October 24, 2006, Firehouse Subs also obtained federal trademark registration for “CAPTAIN SORENSEN’S.” The company uses the trademark for its sauces.
One of Firehouse Subs’ latest filings is “OUR SUBS SAVE LIVES.” The restaurant obtained its federal trademark registration on December 8, 2020, and uses it for its restaurant services.
Please note: While we make every effort to ensure that the information provided is accurate and up-to-date, we cannot be held responsible for its accuracy or completeness. If you have any questions regarding a specific entity in Gerben's Trademark Library®, please contact us and we will work with you to provide the information you need.
- FIREHOUSE SUBS
- MADE FOR EVERYDAY HEROES
- FLAVOR IS OUR MISSION
- FHS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- F
- OUR SUBS SAVE LIVES
- ENJOY MORE SUBS. SAVE MORE LIVES.
- H2O FOR HEROES
- WELCOME TO FIREHOUSE
- WELCOME TO FIREHOUSE
- RAPID RESCUE
- RAPID RESCUE TO GO
- RAPID RESCUE TO GO
- RAPID RESCUE TO GO
- FOUNDED BY FIREMEN
- FOUNDED BY FIREMEN
- THE LIEUTENANT
- FIREHOUSE FUNDS
- FIREHOUSE SALAD
- HOOK & LADDER SALAD
- FIREHOUSE SUBS CHERRY LIME - AID LIGHT FIREHOUSE ORIGINAL
- FIREHOUSE SUBS PUBLIC SAFETY FOUNDATION
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS FOUNDED BY FIREMEN
- FIREHOUSE SUBS FOUNDED BY FIREMEN
- CAPTAIN SORENSEN'S
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- CAPTAIN SORENSEN'S DATIL PEPPER HOT SAUCE
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- NEW YORK STEAMER SUB
- FIREHOUSE SUBS
- FULLY INVOLVED
- FIREHOUSE "HERO" SUB
- ENGINEER SUB
- HOOK & LADDER SUB
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- THE ROOKIE
- FIREHOUSE MEATBALL
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS CHERRY LIME-AID FIREHOUSE ORIGINAL
- FIREHOUSE SUBS
- FIREHOUSE SUBS PUBLIC SAFETY FOUNDATION
- FOUNDED BY FIREMEN
- FOUNDED BY FIREMEN
- ENGINEER
- FIREHOUSE STEAK & CHEESE
- FIREHOUSE HERO
- NEW YORK STEAMER
- HOOK & LADDER
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS
- FIREHOUSE SUBS FOUNDED BY FIREMEN
- FIREHOUSE
- FIREHOUSE SUBS
- FIREHOUSE SUBS EST. 1994
- FIREHOUSE
IC 029. US 046. G & S Prepared salads; vegetable salads; pickles; dill pickles; pickled vegetables. FIRST USE: 19950215. FIRST USE IN COMMERCE: 19950215.
IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches. FIRST USE: 19950215. FIRST USE IN COMMERCE: 19950215.
IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.
IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.
IC 029. US 046. G & S Prepared salads; vegetable salads; pickles; dill pickles; pickled vegetables.
IC 030. US 046. G & S Sandwiches; sauces; salad dressing; mayonnaise; mustard; cookies; brownies; iced tea.
IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.
IC 029. US 046. G & S Prepared salads; vegetable salads; pickles; dill pickles; pickled vegetables.
IC 030. US 046. G & S Sandwiches; sauces; salad dressing; mayonnaise; mustard; cookies; brownies; iced tea.
IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.
IC 029. US 046. G & S Prepared salads; vegetable salads; pickles; dill pickles; pickled vegetables.
IC 030. US 046. G & S Sandwiches; sauces; salad dressing; mayonnaise; mustard; cookies; brownies; iced tea.
IC 043. US 100 101. G & S Restaurant services; restaurant services specializing in submarine style sandwiches.
IC 030. US 046. G & S Sandwiches; sauces; salad dressing; mayonnaise; mustard; cookies; brownies; iced tea. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19941010.
IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods in the nature of image files of food items and beverages for use in virtual worlds; downloadable virtual goods, namely, computer programs featuring access tokens for use in online virtual worlds; downloadable computer software for facilitating commercial transactions authenticated by non-fungible tokens (NFTs); downloadable software for viewing non-fungible tokens (NFTs); downloadable software for use in electronically storing, sending, receiving, accepting and transmitting non-fungible tokens (NFTs); downloadable software for use in creating and participating in virtual environments; downloadable software for use in creating, editing and modifying avatars and virtual images that can be posted, shared and transmitted via multi-media messaging (MMS), text messaging (SMS), email, online chatrooms, global communication networks, and other communication networks; downloadable software for creating and broadcasting avatars across online social media and digital platforms; downloadable multimedia files containing artwork, text, audio, and video files relating to food and beverage items; blockchain software for managing and verifying cryptocurrency transactions on a blockchain; downloadable computer software for use with digital currency, crypto currency and virtual currency; downloadable software that allows users to view, analyze, record, store, monitor, manage, trade and exchange digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens and crypto tokens; downloadable software for generating cryptographic keys for receiving and spending crypto assets; downloadable printable and virtual loyalty cards, incentive cards, reward cards that may be redeemed for and used towards the purchase of menu items; downloadable mobile application for ordering food; downloadable mobile applications for ordering food and drink, viewing menu options, GPS navigation for tracking orders and delivery of food and drink, and facilitating payment for food and drink; downloadable mobile applications for ordering and managing customer accounts.
IC 035. US 100 101 102. G & S Retail store services featuring virtual goods, namely, food items and beverages for use in online virtual worlds; digital retail store services featuring downloadable and non-downloadable virtual goods in the nature food items and beverages for use in online virtual worlds; retail store services featuring virtual goods, namely, access tokens for use in online virtual worlds; conducting an incentive program whereby individuals can earn real world and virtual rewards to promote the sale of food and beverages; arranging and conducting incentive reward programs to promote the sale of food and beverages; providing a website featuring consumer product information in the fields of food and beverage, restaurants and food services; computerized online ordering services in the field of restaurant take-out and delivery; administration of a customer loyalty program which provides registered customers with free and discounted menu items; administration of a rewards program featuring virtual rewards that can be redeemed in the real or virtual world to promote the sale of food and beverages; customer loyalty services and customer club services for commercial, promotional and/or advertising purposes in the field of food and beverage sales and service; Charitable services, namely, organizing and conducting volunteer programs and community service projects; retail store services featuring promotional apparel, mugs, and tumblers; computerized online ordering services in the field of retail and restaurant take-out and delivery.
IC 041. US 100 101 107. G & S Entertainment services, namely, providing on-line virtual environments featuring virtual restaurants and cafes created for entertainment purposes; entertainment services, namely, providing on-line, non-downloadable virtual food items and beverages for use in virtual environments; Entertainment services, namely, providing on-line virtual environments featuring virtual restaurants created for entertainment purposes wherein users can earn reward points and virtual currency which may be used to purchase food and beverages; entertainment services, namely, providing on-line, non-downloadable virtual gifts, gift certificates, rewards, points, incentives, prizes and emotes for use in virtual environments created for entertainment purposes.
IC 009. US 021 023 026 036 038. G & S Downloadable computer application software for mobile phones, namely, software for ordering food. FIRST USE: 20150700. FIRST USE IN COMMERCE: 20150700.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20150700. FIRST USE IN COMMERCE: 20150700.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20190701. FIRST USE IN COMMERCE: 20190701.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20180101. FIRST USE IN COMMERCE: 20180101.
IC 035. US 100 101 102. G & S Charitable services, namely, coordination of the procurement of bottled water from the general public for distribution to local fire and police departments, emergency victims, senior and community centers, and others in need. FIRST USE: 20120800. FIRST USE IN COMMERCE: 20120800.
IC 035. US 100 101 102. G & S Franchise services, namely, offering business management assistance in the establishment and operation of restaurants. FIRST USE: 20181217. FIRST USE IN COMMERCE: 20181217.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.
IC 035. US 100 101 102. G & S On-line ordering services featuring restaurant pick-up, carry-out and order ahead. FIRST USE: 20181030. FIRST USE IN COMMERCE: 20181030.
IC 043. US 100 101. G & S Food preparation services; Preparation of food and beverages; Restaurant services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Food preparation services featuring preparation of food and beverages for pick-up, carry-out and order ahead; Take-out restaurant services. FIRST USE: 20171023. FIRST USE IN COMMERCE: 20171023.
IC 035. US 100 101 102. G & S On-line ordering services featuring restaurant pick-up, carry-out and order ahead. FIRST USE: 20180200. FIRST USE IN COMMERCE: 20180200.
IC 043. US 100 101. G & S Food preparation services; Preparation of food and beverages; Restaurant services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Take-out restaurant services. FIRST USE: 20180200. FIRST USE IN COMMERCE: 20180200.
IC 043. US 100 101. G & S Restaurant services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Take-out restaurant services. FIRST USE: 20171000. FIRST USE IN COMMERCE: 20171000.
IC 035. US 100 101 102. G & S On-line ordering services featuring restaurant pick-up, carry-out and order ahead. FIRST USE: 20180200. FIRST USE IN COMMERCE: 20180200.
IC 043. US 100 101. G & S Food preparation services; Preparation of food and beverages; Restaurant services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises; Take-out restaurant services. FIRST USE: 20180200. FIRST USE IN COMMERCE: 20180200.
IC 035. US 100 101 102. G & S Franchising, namely, consultation and assistance in business management, organization and promotion; Administration of the business affairs of franchises; Restaurant franchising, namely, offering business management assistance in the establishment and/or operation of restaurants. FIRST USE: 20070531. FIRST USE IN COMMERCE: 20070531.
IC 043. US 100 101. G & S Restaurant and catering services; Restaurant services featuring sandwiches; Restaurant services, namely, providing of food and beverages for consumption on and off the premises. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.
IC 030. US 046. G & S Prepared meals, namely, lunches, dinners, box lunches, box dinners, box meals, prepackaged lunches, prepackaged dinners and prepackaged meals consisting primarily of sandwiches. FIRST USE: 20050000. FIRST USE IN COMMERCE: 20050000.
IC 009. US 021 023 026 036 038. G & S Magnetically encoded gift cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.
IC 029. US 046. G & S Garden salads; Salads, namely, garden and vegetable salads with meat and cheese. FIRST USE: 20131200. FIRST USE IN COMMERCE: 20140100.
IC 029. US 046. G & S Garden salads; Salads, namely, garden and vegetable salads with meat and cheese. FIRST USE: 20131200. FIRST USE IN COMMERCE: 20140100.
IC 032. US 045 046 048. G & S Fruit-flavored beverages. FIRST USE: 20130700. FIRST USE IN COMMERCE: 20130700.
IC 036. US 100 101 102. G & S Accepting and administering monetary charitable contributions; Charitable fund raising. FIRST USE: 20060530. FIRST USE IN COMMERCE: 20060530.
IC 035. US 100 101 102. G & S Restaurant franchising. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 035. US 100 101 102. G & S Restaurant franchising. FIRST USE: 20051231. FIRST USE IN COMMERCE: 20051231.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20051231. FIRST USE IN COMMERCE: 20051231.
IC 030. US 046. G & S sauces. FIRST USE: 20041130. FIRST USE IN COMMERCE: 20041130.
IC 016. US 002 005 022 023 029 037 038 050. G & S Bags, namely paper bags. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 016. US 002 005 022 023 029 037 038 050. G & S Bags, namely paper bags. FIRST USE: 20040830. FIRST USE IN COMMERCE: 19950215.
IC 016. US 002 005 022 023 029 037 038 050. G & S Paper for wrapping and packaging of food. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 016. US 002 005 022 023 029 037 038 050. G & S Paper for wrapping and packaging of food. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 016. US 002 005 022 023 029 037 038 050. G & S Stickers. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 016. US 002 005 022 023 029 037 038 050. G & S Stickers. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 025. US 022 039. G & S Hats. FIRST USE: 20041015. FIRST USE IN COMMERCE: 20041015.
IC 028. US 022 023 038 050. G & S Toy vehicles. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 025. US 022 039. G & S Hats. FIRST USE: 20041015. FIRST USE IN COMMERCE: 20041015.
IC 028. US 022 023 038 050. G & S Toy vehicles. FIRST USE: 19940901. FIRST USE IN COMMERCE: 19950215.
IC 030. US 046. G & S Sauces. FIRST USE: 20041130. FIRST USE IN COMMERCE: 20041130.
IC 030. US 046. G & S Cereal based snack foods; foods, namely cookies and brownies. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 030. US 046. G & S Cereal based snack foods; foods, namely cookies and brownies. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 036. US 100 101 102. G & S Financial services in the field of money lending; Consumer lending services. FIRST USE: 20070301. FIRST USE IN COMMERCE: 20070301.
IC 025. US 022 039. G & S Clothing, namely shirts. FIRST USE: 19920331. FIRST USE IN COMMERCE: 19920331.
IC 025. US 022 039. G & S Clothing, namely T-Shirts, golf shirts and polo shirts. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 030. US 046. G & S Pastries and desert items, namely cookies and brownies. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 035. US 100 101 102. G & S Retail store services featuring baked goods, pastries and desert items. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 030. US 046. G & S Pastries and desert items, namely cookies and brownies. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19950215.
IC 035. US 100 101 102. G & S Retail store services featuring baked goods, pastries and desert items. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19950215.
IC 036. US 100 101 102. G & S Charitable fund raising. FIRST USE: 19990531. FIRST USE IN COMMERCE: 19990531.
IC 036. US 100 101 102. G & S Charitable fund raising. FIRST USE: 19990531. FIRST USE IN COMMERCE: 19990531.
IC 030. US 046. G & S Food products, namely sandwiches. FIRST USE: 19940901. FIRST USE IN COMMERCE: 19950215.
IC 009. US 021 023 026 036 038. G & S Magnetically encoded credit cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.
IC 016. US 002 005 022 023 029 037 038 050. G & S Gift cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.
IC 043. US 100 101. G & S Restaurant Services. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19951130.
IC 030. US 046. G & S sandwiches. FIRST USE: 19990228. FIRST USE IN COMMERCE: 19990228.
IC 030. US 046. G & S Food products, namely sandwiches. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19951130.
IC 030. US 046. G & S Food products, namely sandwiches. FIRST USE: 19941010. FIRST USE IN COMMERCE: 19951130.
IC 043. US 100 101. G & S Restaurant Services. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 035. US 100 101 102. G & S Restaurant Franchising. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 035. US 100 101 102. G & S Restaurant Franchising. FIRST USE: 19950627. FIRST USE IN COMMERCE: 19980223.
IC 030. US 046. G & S Prepared meals, namely, lunches, dinners, box lunches, box dinners, box meals, prepackaged lunches, prepackaged dinners and prepackaged meals consisting primarily of sandwiches. FIRST USE: 20060731. FIRST USE IN COMMERCE: 20060731.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20071231. FIRST USE IN COMMERCE: 20071231.
IC 030. US 046. G & S Iced tea. FIRST USE: 20001231. FIRST USE IN COMMERCE: 20001231.
IC 032. US 045 046 048. G & S Colas; Fruit flavored drinks; Fruit-flavored beverages; Non-alcoholic beverages with tea flavor; Non-alcoholic beverages, namely, carbonated beverages; Soft drinks. FIRST USE: 20001231. FIRST USE IN COMMERCE: 20001231.
IC 030. US 046. G & S Iced tea. FIRST USE: 19961231. FIRST USE IN COMMERCE: 19961231.
IC 032. US 045 046 048. G & S Colas; Fruit flavored drinks; Fruit-flavored beverages; Non-alcoholic beverages with tea flavor; Non-alcoholic beverages, namely, carbonated beverages; Soft drinks. FIRST USE: 19961231. FIRST USE IN COMMERCE: 19961231.
IC 032. US 045 046 048. G & S Fruit-flavored beverages. FIRST USE: 20091031. FIRST USE IN COMMERCE: 20091031.
IC 025. US 022 039. G & S Golf shirts; Polo shirts; Shirts; Short-sleeved or long-sleeved t-shirts; Short-sleeved shirts; Sport shirts; Sports shirts; Sports shirts with short sleeves; T-shirts; Tee shirts. FIRST USE: 19981231. FIRST USE IN COMMERCE: 19981231.
IC 036. US 100 101 102. G & S Accepting and administering monetary charitable contributions; Charitable fund raising services. FIRST USE: 20060530. FIRST USE IN COMMERCE: 20060530.
IC 035. US 100 101 102. G & S Restaurant franchising. FIRST USE: 20070531. FIRST USE IN COMMERCE: 20070531.
IC 043. US 100 101. G & S Restaurant services. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.
IC 030. US 046. G & S Sandwiches. FIRST USE: 20050531. FIRST USE IN COMMERCE: 20050531.
IC 021. US 002 013 023 029 030 033 040 050. G & S Cups; Drinking cups. FIRST USE: 20001231. FIRST USE IN COMMERCE: 20001231.
IC 021. US 002 013 023 029 030 033 040 050. G & S Cups; Drinking cups. FIRST USE: 20001231. FIRST USE IN COMMERCE: 20001231.
IC 021. US 002 013 023 029 030 033 040 050. G & S Cups; Drinking cups. FIRST USE: 19961231. FIRST USE IN COMMERCE: 19961231.
IC 009. US 021 023 026 036 038. G & S Magnetically encoded credit cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.
IC 016. US 002 005 022 023 029 037 038 050. G & S Gift cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.
IC 009. US 021 023 026 036 038. G & S Magnetically encoded credit cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.
IC 016. US 002 005 022 023 029 037 038 050. G & S Gift cards. FIRST USE: 20061130. FIRST USE IN COMMERCE: 20061130.
IC 030. US 046. G & S Barbecue sauces, marinades, hot sauces, [ mustards, ] steak sauces, spices, seasonings, spice rubs, and dry chili seasonings. FIRST USE: 19780000. FIRST USE IN COMMERCE: 19780000.
IC 042. US 100 101. G & S Restaurant services specializing in submarine style sandwiches for public consumption. FIRST USE: 19940901. FIRST USE IN COMMERCE: 19950215.
IC 042. US 100 101. G & S restaurant services, providing of food and drink. FIRST USE: 19940901. FIRST USE IN COMMERCE: 19950215.
IC 042. US 100. G & S restaurant services. FIRST USE: 19920300. FIRST USE IN COMMERCE: 19920300.