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Buffalo Sabres Trademarks

The following list includes all pending trademark applications and active federal trademark registrations that are owned by the Buffalo Sabres.

Please note: Gerben IP does not represent Buffalo Sabres. This page is provided for informational purposes and reflects information available in public USPTO records.

Updated:
April 14, 2024

The Buffalo Sabres currently play in the Atlantic Division of the Eastern Conference of the NHL. The team was founded in 1970. The Sabres were part of the NHL expansion to bring the league to 14 teams, and we added along with the Vancouver Canucks. They have played in the Stanley Cup Finals twice but have not yet won the title. They first lost to the Philadelphia Flyers in 1975 and then the Dallas Stars in 1999. The current Sabres have the longest running playoff drought in the NHL, at a full nine seasons without playing in the postseason.

For the most part, the Sabres have used the same logo for their franchise. The primary logo features a bison atop two crossed sabres in a blue circle with gold trim. The original logo was used from 1970-1996, and in honor of completing their 50th season, will be brought back after their 2020 season. The team has also stuck to the same uniform colors for the early part of their career – the blue, gold, and white. However, when the team switched arenas, they also switched to red, black, and silver, and replaced the logo with the more modern “bison head.”

Since the Sabres have not changed their image much over their fifty years, their trademark portfolio is relatively small. At its inception, the team filed a trademark for its original logo, and then in 1995 filed for the second bison head logo. In 2006, the Bison got a sleeker look, and that was registered as well. The biggest outlier in the Sabres trademark portfolio is the “French Connection” mark. This was registered in 2018 and represents the best-known line for the team. The line consisted of three players, all of whose numbers are retired and now honored by a statue that was erected in 2012.

Please note: While we make every effort to ensure that the information provided is accurate and up-to-date, we cannot be held responsible for its accuracy or completeness. If you have any questions regarding a specific entity in Gerben's Trademark Library®, please contact us and we will work with you to provide the information you need.

Quick Links for Buffalo Sabres Trademarks
  1. SABREHOOD
  2. ONE
  3. Logo #1
  4. ONE
  5. B
  6. FRENCH CONNECTION
  7. PICSIX CREATIVE
  8. MY ONE BUFFALO
  9. ONE BUF
  10. THE INSTIGATORS
  11. ONE BUFFALO
  12. ONE BUFFALO
  13. ONE BUFFALO
  14. ONE BUFFALO
  15. Logo #2
  16. B
  17. Logo #3
  18. B
  19. BIG 4
  20. B
  21. Logo #4
  22. SABRES
  23. SABRES
  24. Logo #5

SABREHOOD

Serial Number:
97575448
Registration Number:
Pending Application
Word Mark:
SABREHOOD
Goods and Services:

IC 025. US 022 039. G & S shirts, sports jerseys, sweaters, sweatshirts, t-shirts, clothing jackets, sweatpants, warm-up suits, shorts, caps being headwear, hats, scarves, mittens and bibs not of paper.

IC 035. US 100 101 102. G & S retail store services and on-line retail store services featuring clothing, souvenirs, hockey pucks, sports equipment, beverageware, bobbleheads, plush toys, banners, decals, key chains, and signed memorabilia.

IC 041. US 100 101 107. G & S entertainment services, namely, ice hockey games and ice hockey exhibitions; organizing community sporting and cultural events; fan club services; providing online information in the fields of entertainment and sports; providing a website featuring information in the fields of entertainment and sports; organizing and conducting an array of athletic events rendered live and recorded for distribution through broadcast media; entertainment services, namely, conducting contests and sweepstakes; entertainment media production services, namely, production of on-going television, internet and radio programs in the field of sports; providing news and informationin the field of sports; entertainment services, namely, providing podcasts and webcasts in the field of sports.

Filling Date:
2022-09-01
Current Basis:
1B
Owner:
Hockey Western New York, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ONE

Serial Number:
97470862
Registration Number:
7121200
Word Mark:
ONE
Goods and Services:

IC 041. US 100 101 107. G & S providing online information in the fields of entertainment and sports; providing online information in the field of community news and events. FIRST USE: 20181005. FIRST USE IN COMMERCE: 20181005.

Filling Date:
2022-06-22
Registration Date:
2023-07-25
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
ANNE F. DOWNEY
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "ONE" with an image of a buffalo superimposed over the letter "O".
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

Logo #1

Serial Number:
90200838
Registration Number:
6377336
Goods and Services:

IC 025. US 022 039. G & S Clothing, namely, hats, caps being headwear, jackets, t-shirts, shirts, hoodies, jerseys, scarves, sweatshirts, warm-up suits, pullovers. FIRST USE: 19960701. FIRST USE IN COMMERCE: 19960701.

Filling Date:
2020-09-22
Registration Date:
2021-06-08
Current Basis:
1A
Owner:
Hockey Western New York, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a design of a buffalo head.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ONE

Serial Number:
88176135
Registration Number:
6980535
Word Mark:
ONE
Goods and Services:

IC 025. US 022 039. G & S Shirts; Sweatshirts; Hooded sweatshirts; T-shirts. FIRST USE: 20181005. FIRST USE IN COMMERCE: 20181005.

Filling Date:
2018-10-31
Registration Date:
2023-02-14
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F Downey
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "ONE" with an image of a buffalo superimposed over the letter "O".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

B

Serial Number:
88042431
Registration Number:
5968354
Word Mark:
B
Goods and Services:

IC 025. US 022 039. G & S Clothing, namely, caps, hats, jerseys, pajamas, shirts, sweatpants, sweatshirts, t-shirts. FIRST USE: 19960701. FIRST USE IN COMMERCE: 19960701.

Filling Date:
2018-07-18
Registration Date:
2020-01-21
Current Basis:
1A
Owner:
Hockey Western New York, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a sword through the letter "B".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRENCH CONNECTION

Serial Number:
87603721
Registration Number:
5443159
Word Mark:
FRENCH CONNECTION
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment in the nature of hockey exhibitions, games, and tournaments; education services, namely, providing instruction in the field of hockey. FIRST USE: 20160600. FIRST USE IN COMMERCE: 20160600.

Filling Date:
2017-09-11
Registration Date:
2018-04-10
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

PICSIX CREATIVE

Serial Number:
87534643
Registration Number:
5591332
Word Mark:
PICSIX CREATIVE
Goods and Services:

IC 035. US 100 101 102. G & S Advertising and publicity services, namely, promoting the goods, services, brand identity and commercial information and news of third parties through print, audio, video, digital and on-line medium; business marketing services; consulting services in the field of internet marketing; on-line advertising and marketing services; concept development, design and production of the advertising content for advertising, promotional, or marketing purposes; copywriting for advertising and promotional purposes; creative marketing design services; marketing plan development; marketing consultation in the field of social media; promoting and marketing the goods and services of others through branded lifestyle websites and mobile applications; public relations consulting services; video production of advertisements and commercials; marketing consulting, namely, providing clients with an end-to-end video content development strategy inclusive of ideation, development, video production and strategies for business and marketing purposes; marketing, advertising and brand consulting in the field of brand communication marketing and strategy services; marketing and advertising consulting services for others, namely, media planning services and media buying services; branding services, namely, consulting, development, management and marketing of brands for businesses and/or individuals; advertising consultation, namely, providing analysis, consultation, reporting and optimization recommendations for advertising content; environmental and experiential design services; business and marketing services for others, namely, project and traffic management; digital media development and management; social media marketing and management; marketing services, namely, creating corporate logos for others; customer relationship management (CRM) services; business project management. FIRST USE: 20170531. FIRST USE IN COMMERCE: 20170531.

IC 042. US 100 101. G & S Graphic arts design; graphic design services; providing graphic and multimedia design services for the purpose of promoting the goods and services of others; graphic design services for the purpose of creating graphic elements of corporate logos and brands; motion graphic design services; website design consultancy; website design and development for others; mobile app development; hosting the website of others. FIRST USE: 20170531. FIRST USE IN COMMERCE: 20170531.

Filling Date:
2017-07-19
Registration Date:
2018-10-23
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

MY ONE BUFFALO

Serial Number:
87255147
Registration Number:
5670904
Word Mark:
MY ONE BUFFALO
Goods and Services:

IC 009. US 021 023 026 036 038. G & S computer software application for mobile devices, namely, computer software for use by event patrons to provide information about sporting events, concerts, conventions, exhibitions, meetings, seminars, community events, educational events, and cultural events, namely, software for providing information about event dates, times and scores, media guides, ticket availability, parking availability, Canadian border crossing wait times, restroom and concession booth waiting times, traffic conditions, as well as providing access to an interactive event venue map, and parking lot vehicle locator information; computer software application for mobile devices, namely, computer software used to provide event services, namely, digital ticketing, accessing, tracking and redeeming loyalty rewards, in-seat food and beverage ordering, an event problem reporting system, and an interface to a third party ground transportation booking system. FIRST USE: 20160905. FIRST USE IN COMMERCE: 20160905.

Filling Date:
2016-12-02
Registration Date:
2019-02-05
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ONE BUF

Serial Number:
87252687
Registration Number:
5299605
Word Mark:
ONE BUF
Goods and Services:

IC 025. US 022 039. G & S Caps; Dresses; Hats; Hoodies; Jackets; Jerseys; Shirts; Sweatshirts; Tops. FIRST USE: 20160811. FIRST USE IN COMMERCE: 20160811.

IC 035. US 100 101 102. G & S On-line retail store services featuring clothing, bags and jewelry. FIRST USE: 20160811. FIRST USE IN COMMERCE: 20160811.

Filling Date:
2016-11-30
Registration Date:
2017-10-03
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the terms "ONE BUF" in a stylized format.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE INSTIGATORS

Serial Number:
87103663
Registration Number:
5419064
Word Mark:
THE INSTIGATORS
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment services, namely, creating, developing, producing, and providing a continuing television and radio show featuring interviews, information, analysis, commentary, and related programming in the field of sports. FIRST USE: 20161004. FIRST USE IN COMMERCE: 20161004.

Filling Date:
2016-07-14
Registration Date:
2018-03-06
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

ONE BUFFALO

Serial Number:
86644168
Registration Number:
5306999
Word Mark:
ONE BUFFALO
Goods and Services:

IC 035. US 100 101 102. G & S On-line retail store services featuring clothing, souvenirs, and hockey pucks. FIRST USE: 20160127. FIRST USE IN COMMERCE: 20160127.

Filling Date:
2015-05-28
Registration Date:
2017-10-10
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the following: the stylized word "ONE" in blue with a red border, above a stylized design of a city skyline that graduates from gray at the top to blue at the bottom. The skyline is outlined in red at the top. The stylized navy blue word "BUFFALO" is attached to the bottom of the skyline design and is outlined in gold.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

ONE BUFFALO

Serial Number:
86518179
Registration Number:
5186991
Word Mark:
ONE BUFFALO
Goods and Services:

IC 035. US 100 101 102. G & S On-line retail store services featuring clothing, souvenirs, hockey pucks, sports equipment, mugs, cups, and drinking glasses [ ; Retail store services featuring clothing, souvenirs, key chains, and stickers ]. FIRST USE: 20150901. FIRST USE IN COMMERCE: 20150901.

Filling Date:
2015-01-29
Registration Date:
2017-04-18
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

ONE BUFFALO

Serial Number:
86421710
Registration Number:
4909663
Word Mark:
ONE BUFFALO
Goods and Services:

IC 025. US 022 039. G & S [ clothing, namely, shirts ]. FIRST USE: 20150119. FIRST USE IN COMMERCE: 20150119.

IC 041. US 100 101 107. G & S Entertainment services, namely, providing entertainment and sporting events in the nature of organizing sports events including hockey and football games; Conducting professional sports events; providing online information in the fields of entertainment and sports; providing a website featuring information in the fields of entertainment and sports. FIRST USE: 20141013. FIRST USE IN COMMERCE: 20141013.

Filling Date:
2014-10-13
Registration Date:
2016-03-01
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized word "ONE" in blue with a red border, above a stylized design of a city skyline that graduates from gray at the top to blue at the bottom. The skyline is outlined in red at the top. The stylized navy blue word "BUFFALO" is attached to the bottom of the skyline design and is outlined in gold.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ONE BUFFALO

Serial Number:
86399620
Registration Number:
4839691
Word Mark:
ONE BUFFALO
Goods and Services:

IC 025. US 022 039. G & S [clothing, namely, shirts and sweatshirts]. FIRST USE: 20141012. FIRST USE IN COMMERCE: 20141012.

IC 035. US 100 101 102. G & S Promoting the entertainment and sporting events of others, including hockey games. FIRST USE: 20141201. FIRST USE IN COMMERCE: 20141201.

IC 041. US 100 101 107. G & S Entertainment services, namely, providing entertainment and sporting events in the nature of organizing sports events including hockey and football games; Conducting professional sports events; providing online information in the fields of entertainment and sports; providing a website featuring information in the fields of entertainment and sports. FIRST USE: 20141012. FIRST USE IN COMMERCE: 20141012.

Filling Date:
2014-09-19
Registration Date:
2015-10-27
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #2

Serial Number:
78927159
Registration Number:
3370817
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment services in the nature of professional ice hockey exhibitions. FIRST USE: 20060900. FIRST USE IN COMMERCE: 20060900.

Filling Date:
2006-07-11
Registration Date:
2008-01-15
Current Basis:
1A
Owner:
Hockey Western New York, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

B

Serial Number:
78927157
Registration Number:
3370816
Word Mark:
B
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment services in the nature of professional ice hockey exhibitions. FIRST USE: 20060900. FIRST USE IN COMMERCE: 20060900.

Filling Date:
2006-07-11
Registration Date:
2008-01-15
Current Basis:
1A
Owner:
Hockey Western New York, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

Logo #3

Serial Number:
78927130
Registration Number:
3363773
Goods and Services:

IC 025. US 022 039. G & S Clothing, namely, boxer shorts, caps, coats, footwear, gloves, hats, jackets, jerseys, mittens, nightshirts, pajamas, pants, scarves, shirts, socks, suits, sweatpants, sweatshirts, t-shirts, toques, warm-up suits and wristbands. FIRST USE: 20060900. FIRST USE IN COMMERCE: 20060900.

Filling Date:
2006-07-11
Registration Date:
2008-01-01
Current Basis:
1A
Owner:
Hockey Western New York, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

B

Serial Number:
78927125
Registration Number:
3370815
Word Mark:
B
Goods and Services:

IC 025. US 022 039. G & S [ Clothing, namely, boxer shorts, caps, coats, footwear, gloves, hats, jackets, ] jerseys * and caps * [, mittens, nightshirts, pajamas, pants, scarves, shirts, socks, sweatpants, sweatshirts, t-shirts, toques, warm-up suits and wristbands ]. FIRST USE: 20060900. FIRST USE IN COMMERCE: 20060900.

Filling Date:
2006-07-11
Registration Date:
2008-01-15
Current Basis:
1A
Owner:
Hockey Western New York, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BIG 4

Serial Number:
75222196
Registration Number:
2125621
Word Mark:
BIG 4
Goods and Services:

IC 041. US 100 101 107. G & S entertainment services, namely, promoting and conducting basketball exhibitions and tournaments. FIRST USE: 19960630. FIRST USE IN COMMERCE: 19960630.

Filling Date:
1997-01-07
Registration Date:
1997-12-30
Current Basis:
1A
Owner:
Hockey Western New York, LLC
Attorney of Record:
Anne F. Downey
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

B

Serial Number:
75087467
Registration Number:
2102241
Word Mark:
B
Goods and Services:

IC 041. US 100 101 107. G & S entertainment services, namely, providing professional hockey exhibitions. FIRST USE: 19960914. FIRST USE IN COMMERCE: 19960914.

Filling Date:
1996-04-12
Registration Date:
1997-09-30
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

Logo #4

Serial Number:
75017090
Registration Number:
2080092
Goods and Services:

IC 041. US 100 101 107. G & S entertainment services, namely, providing professional hockey exhibitions. FIRST USE: 19960914. FIRST USE IN COMMERCE: 19960914.

Filling Date:
1995-11-09
Registration Date:
1997-07-15
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SABRES

Serial Number:
74115173
Registration Number:
1675926
Word Mark:
SABRES
Goods and Services:

IC 025. US 039. G & S clothing; namely, shirts, jerseys, sweaters, sweatshirts, T-shirts, jackets, sweatpants, warm-up suits, shorts, caps, hats, scarves, mittens and bibs. FIRST USE: 19720000. FIRST USE IN COMMERCE: 19720000.

Filling Date:
1990-11-14
Registration Date:
1992-02-18
Current Basis:
1A
Owner:
Hockey Western New York, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SABRES

Serial Number:
72373371
Registration Number:
920398
Word Mark:
SABRES
Goods and Services:

IC . US 107. G & S ENTERTAINMENT SERVICES-NAMELY, THE PRESENTATION OF ICE HOCKEY EXHIBITIONS. FIRST USE: 19700217. FIRST USE IN COMMERCE: 19700217.

Filling Date:
1970-10-15
Registration Date:
1971-09-14
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

Logo #5

Serial Number:
72373370
Registration Number:
920397
Goods and Services:

IC . US 107. G & S ENTERTAINMENT SERVICES-NAMELY, THE PRESENTATION OF ICE HOCKEY EXHIBITIONS. FIRST USE: 19700302. FIRST USE IN COMMERCE: 19700302.

Filling Date:
1970-10-15
Registration Date:
1971-09-14
Current Basis:
1A
Owner:
HOCKEY WESTERN NEW YORK, LLC
Attorney of Record:
THOMAS H. PROCHNOW
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s).
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE
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