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United States National Guard Trademarks

The following list includes all pending trademark applications and active federal trademark registrations that are owned by National Guard.

Please note: Gerben IP does not represent National Guard. This page is provided for informational purposes and reflects information available in public USPTO records.

Updated:
April 24, 2024

Please note: While we make every effort to ensure that the information provided is accurate and up-to-date, we cannot be held responsible for its accuracy or completeness. If you have any questions regarding a specific entity in Gerben's Trademark Library®, please contact us and we will work with you to provide the information you need.

Quick Links for National Guard Trademarks
  1. CITIZEN-SOLDIER
  2. OUR FUTURE IS THE FUTURE
  3. THE NEXT GREATEST GENERATION IS NOW
  4. TAKE ON YOUR LEGACY
  5. NATIONAL GUARD ALWAYS READY ALWAYS THERE
  6. ALWAYS READY, ALWAYS THERE

CITIZEN-SOLDIER

Serial Number:
97866641
Registration Number:
7360179
Word Mark:
CITIZEN-SOLDIER
Goods and Services:

IC 035. US 100 101 102. G & S Association services, namely, promoting the interests of military personnel with respect to recruitment and retention, and public awareness of the need for community service. FIRST USE: 20030801. FIRST USE IN COMMERCE: 20030801.

Filling Date:
2023-03-31
Registration Date:
2024-04-16
Current Basis:
1A
Owner:
National Guard Bureau
Attorney of Record:
NATIONAL GUARD BUREAU
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

OUR FUTURE IS THE FUTURE

Serial Number:
97850770
Registration Number:
7364393
Word Mark:
OUR FUTURE IS THE FUTURE
Goods and Services:

IC 035. US 100 101 102. G & S Association services, namely, promoting the interests of military personnel with respect to recruitment and retention, and public awareness of the need for community service. FIRST USE: 20200101. FIRST USE IN COMMERCE: 20200101.

Filling Date:
2023-03-22
Registration Date:
2024-04-23
Current Basis:
1A
Owner:
National Guard Bureau
Attorney of Record:
NATIONAL GUARD BUREAU
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

THE NEXT GREATEST GENERATION IS NOW

Serial Number:
97850757
Registration Number:
7358843
Word Mark:
THE NEXT GREATEST GENERATION IS NOW
Goods and Services:

IC 035. US 100 101 102. G & S Association services, namely, promoting the interests of military personnel with respect to recruitment and retention, and public awarneess of the need for community service. FIRST USE: 20200101. FIRST USE IN COMMERCE: 20200101.

Filling Date:
2023-03-22
Registration Date:
2024-04-16
Current Basis:
1A
Owner:
National Guard Bureau
Attorney of Record:
NATIONAL GUARD BUREAU
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

TAKE ON YOUR LEGACY

Serial Number:
88878778
Registration Number:
6421117
Word Mark:
TAKE ON YOUR LEGACY
Goods and Services:

IC 035. US 100 101 102. G & S Association services, namely, promoting the interests of military personnel with respect to recruitment and retention, public awareness of the need for community service. FIRST USE: 20200420. FIRST USE IN COMMERCE: 20200420.

Filling Date:
2020-04-20
Registration Date:
2021-07-13
Current Basis:
1A
Owner:
National Guard Bureau
Attorney of Record:
National Guard Bureau
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

NATIONAL GUARD ALWAYS READY ALWAYS THERE

Serial Number:
85475868
Registration Number:
4281538
Word Mark:
NATIONAL GUARD ALWAYS READY ALWAYS THERE
Goods and Services:

IC 035. US 100 101 102. G & S Association services, namely, promoting the interests of military personnel with respect to recruitment and retention, and public awareness of the need for community service. FIRST USE: 20060800. FIRST USE IN COMMERCE: 20060800.

Filling Date:
2011-11-17
Registration Date:
2013-01-29
Current Basis:
1A
Owner:
National Guard Bureau
Attorney of Record:
National Guard Bureau
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a concentric circle seal with the image of a soldier with a hat, holding a rifle, standing on a base, next to a plow, in the center and the words "NATIONAL GUARD" and "ALWAYS READY ALWAYS THERE" and a star on the left and right sides around the circumference.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

ALWAYS READY, ALWAYS THERE

Serial Number:
85259357
Registration Number:
4022866
Word Mark:
ALWAYS READY, ALWAYS THERE
Goods and Services:

IC 035. US 100 101 102. G & S Association services, namely, promoting the interests of military personnel with respect to recruitment and retention, and public awareness of the need for community service. FIRST USE: 20030800. FIRST USE IN COMMERCE: 20030800.

Filling Date:
2011-03-07
Registration Date:
2011-09-06
Current Basis:
1A
Owner:
National Guard Bureau
Attorney of Record:
National Guard Bureau
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE
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