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Lonzo Ball Trademarks

The following list includes all pending trademark applications and active federal trademark registrations that are owned by Lonzo Ball.

Please note: Gerben IP does not represent Lonzo Ball. This page is provided for informational purposes and reflects information available in public USPTO records.

February 2, 2024

Lonzo Ball is a professional basketball player in the National Basketball Association. He plays point guard for the Chicago Bulls.

Lonzo Anderson Ball was born in Los Angeles, California on October 27, 1997. He grew up playing basketball under his father’s tutelage with his two younger brothers LiAngelo and LaMelo.

He attended Chino Hills High School in Chino Hills, California. During his time there, he was a standout basketball player. As a freshman, he scored an average of 19.3 points per game and averaged seven assists and seven rebounds, and more than three steals per game. By the time he was a junior, he was averaging 25 points per game with 11 rebounds, nine assists, and five steals per game.

During his senior year, Ball scored an average of almost 24 points per game with an average of more than 11 rebounds and 11 assists per game, giving him an average of a triple-double. His team had a perfect record and won the state championship. He was honored as the Los Angeles Times Player of the Year for 2016 and California Mr. Basketball. He was also named Ballislife All-American Game MVP, a Ballislife All-American, a McDonald’s All-American, Naismith Prep Player of the Year, Mr. Basketball USA, USA Today Player of the Year, and the Morgan Wootten National Player of the Year.

Ball was a five-star recruit coming out of high school and considered the fourth-best player in his class by most media outlets. He decided to play college basketball at the University of California, Los Angeles (UCLA). During the one year that he played for UCLA, he helped the team recover from a 15-win – 17-loss record to a 35-win – 5-loss record for the season. He scored 19 points in his first college game and was honored as the MVP of the Wooden Legacy tournament later in the season. During his freshman (and only) season at UCLA, he averaged almost 15 points per game with more than seven assists and six rebounds per game.

He decided to forego his remaining college eligibility after the season and declared for the 2017 NBA Draft. Ball was taken by the Los Angeles Lakers with the second pick of the 2017 NBA Draft. He became known in the media as “the new face of the Lakers,” after he was called that by Lakers president, Magic Johnson. He played in the 2017 NBA Summer League in Las Vegas and had a very impressive showing. He scored an average of more than 13 points per game, with more than nine assists and seven rebounds per game. Ball was also impressive defensively, recording 2.5 steals, and 1.0 blocks per game. He also had two triple-doubles and was the first rookie to do so in the NBA Summer League.

During the 2017-2018 season, Ball started in 50 of the 52 games he played in, while he missed 30 games due to injuries. He averaged 10.2 points per game that season with an average of 6.9 rebounds and 7.2 assists per game. In his second season, he started 45 of the 47 games that he played in, again missing significant amounts of time due to injury. He averaged 9.9 points per game and 5.3 rebounds and 5.4 assists per game. In July of 2019, he was traded to the New Orleans Pelicans.

Ball started in 54 of the 63 games that he played in for the Pelicans during the 2019-2020 season. He averaged 11.8 points per game with six rebounds and seven assists per game. He finally appeared to be healthy for the 2020-2021 season. He started in every game that he played and scored an average of 14.6 points per game with 4.8 rebounds and 5.7 assists per game.

In August of 2021, Ball was traded to the Chicago Bulls. He started in all 35 games that he played for the Bulls that season. He averaged 13 points per game with 5.4 rebounds and 5.1 assists per game. His season again ended early due to injury, when he suffered a meniscus tear in January 2022.

In late 2020, Lonzo Ball broke away from the Big Baller Brand founded by his father and established his own brand, Born to Ball. In 2020, Born to Ball, Inc. filed a trademark application for “APOLLOZO,” “LONZO BALL,” and “#GETURMERCH” for sanitary face masks, jewelry, clothing items such as lingerie, shirts, pajamas, and other items, and basketball camps and educational services.

Born to Ball, Inc. also filed a trademark application for “GELO” for sanitary face masks, jewelry and basketball camps, and educational services in 2020.

In 2020, the company filed a trademark application for a logo using the stylized letters “Z” and “O” for clothing items such as lingerie, shirts, pajamas, and other similar items.

Born to Ball, Inc also filed a trademark application for “X-ZOTIC” for clothing items such as lingerie, shirts, pajamas, and other similar items in 2021.

Please note: While we make every effort to ensure that the information provided is accurate and up-to-date, we cannot be held responsible for its accuracy or completeness. If you have any questions regarding a specific entity in Gerben's Trademark Library®, please contact us and we will work with you to provide the information you need.

Quick Links for Lonzo Ball Trademarks


Serial Number:
Registration Number:
Pending Application
Word Mark:
Goods and Services:

IC 010. US 026 039 044. G & S Face coverings being sanitary masks for protection against viral infection.

IC 014. US 002 027 028 050. G & S Jewelry.

IC 025. US 022 039. G & S Coats; Dresses; Hats; Lingerie; Pants; Shirts; Shorts; Skirts; Underwear; Hoodies; Jackets; Pajamas; Scarves; Vests; Visors being headwear; Skull caps.

Filling Date:
Current Basis:
Born to Ball, Inc.
Attorney of Record:
Manoj N. Shah
Description of Mark:
(4) Standard character mark.
Type of Mark:
Live or Dead:
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