Alexander Mattison Trademarks

Alexander Mattison is a running back for the Minnesota Vikings, who played college football at Boise State University.

Alexander Mattison was born in San Bernardino, California, on June 19, 1998. He was raised in San Bernardino, where he eventually attended San Bernardino High School. At San Bernardino High School he ran track, wrestled, and played football. In track, he won the Mountain Valley League title in the 110 meters hurdles and also competed in 100-meter, 200-meter, long jump, and shot put. In wrestling, he won a league wrestling title at 195 pounds and was named all-league. In football, during his junior year, he had 26 touchdowns and 2,017 yards. As a senior, he had 22 touchdowns and 2,057 yards. Mattison was chosen to play in the Inland Valley Football Classic after his senior year and was named to the San Bernardino Sun First Team for both his junior and senior years. He was widely considered a three-star recruit coming out of high school and had offers from numerous Division 1 schools including Washington State University, University of Washington, and Arizona State University. He eventually chose to attend Boise State University.

As a true freshman in 2016, Mattison played in all 13 of the team’s games. His first college game was against Louisiana, where he caught five passes for 54 yards, rushed for 61 yards, and scored a touchdown. He had 21 yards against Oregon State and nine yards against New Mexico. He caught a 19-yard pass and rushed for five yards against Colorado State. He caught one pass and had one carry against Brigham Young University, 40 rushing yards and a touchdown at Wyoming, and 18 carries, 100 rushing yards, and a touchdown against San Jose State, which was a then career-high. Mattison had ten carries and caught a pass against Hawaii. He had one run for a touchdown against the University of Nevada Las Vegas and finished the season with 21 rushing yards against Baylor.

As a sophomore, Mattison played in all 14 of the team’s scheduled games and started in nine of them. He had 82 rushing yards, a catch, and a touchdown against Troy to start the season. Against Washing State, he had three catches, 63 rushing yards, and a touchdown and would follow that up with 29 carries,118 rushing yards, and two touchdowns against Brigham Young University. Mattison ran for 128 yards and a touchdown against San Diego State University and then ran for 91 yards against Wyoming. He had his third 100-yard plus game against Utah State and his first receiving touchdown came the following week against Nevada. His career-high game was for 242 yards on 23 carries, with three touchdowns against Colorado State University. Mattison was awarded Mountain West Offensive Player of the Week for his performance. He had 42 yards against Air Force, 65 yards against Fresno State, and 50 yards and one touchdown in the Mountain West championship game. He was awarded All-Mountain West Honorable Mention for his efforts that season.

In his junior year, Mattison’s first touchdown of the year came in the season opener against Troy, where he ran for 56 yards. The following week, he had 115 yards and two touchdowns against the University of Connecticut. He caught three passes, ran 57 yards, and scored a touchdown against Wyoming, as well as recording 66 yards and two touchdowns against San Diego State. He only ran 69 yards against Nevada, but the next week posted 85 yards and a touchdown against Colorado State. His season-high run would consist of 136 yards against Air Force. He ran 89 yards and scored two touchdowns against Brigham Young University, ran 144 yards and completed two touchdowns against Fresno State, and ran 145 yards and a scored touchdown against New Mexico. Mattison would then post 200 yards and three touchdowns against Utah State, which was one of his best collegiate games. The next week he would again run for 200 yards against Boise State. He was given All-Mountain West First Team honors and won the Mountain West rushing title.

Mattison attended the 2019 Combine and was drafted in the 2019 NFL draft by the Minnesota Vikings. He played in the season opener, having nine carries for 49 yards against the Atlanta Falcons. Two weeks later, he played in the Vikings game against the Oakland Raiders, where he had 58 rushing yards and scored his first touchdown as a professional. He would record a total of 462 rushing yards and a touchdown during his rookie season. In his 2020 season, during a Sunday Night Football game, Mattison ran for 112 rushing yards against the Seattle Seahawks. This would become his first 100-yard game as a professional, as he was listed lower on the depth chart, except during periods when the Vikings starting running back, Dalvin Cook, was injured.

In 2021, Alexander Mattison obtained a federal trademark registration for a logo that includes the words “I AM GIFTED” for use on clothing items and athletic apparel such as footwear, jackets, shirts, and pants. The “AM” in his trademark consists of a stylized font, which also makes it apparent that it is also his initials. Mattison often uses the hashtag “I am gifted” on his social media accounts.