The Ohio State University filed a trademark for the word “The” earlier this month.
Josh Gerben was quoted by NBC News discussing the filing and chances of whether it gets registered:
“In order for a trademark to be registered for a brand of clothing, the trademark must be used in a trademark fashion. In other words, it has to be used on tagging or labeling for the products. In this case, just putting the word ‘the’ on the front of a hat or on the front of a shirt is not sufficient trademark use.”
The Ohio State University has filed a trademark application on the word “THE.”
The filing, made on August 8th, indicates #OhioState is offering a brand of “THE” clothing.
Not sure how ‘The U’ will feel about this one.
— Josh Gerben (@JoshGerben) August 13, 2019
Source: Kim, A. “Ohio State University wants to trademark the word ‘The'”. CNN.com. August 15 2019.