Since Lionel Messi announced that he will be playing for Major League Soccer’s Inter Miami FC, ticket and merchandise sales have exponentially increased as fans look forward to seeing the Argentine soccer star play. In advance of Messi’s arrival, the team has filed a trademark application with the USPTO.
CNBC and Josh Gerben spoke about the trademark application.
Inter Miami FC is seeking to protect “LIBERTAD PARA SOÑAR,” which is the Spanish translation of the team’s slogan, “Freedom to Dream.”
Source: Golden, Jessica. https://www.cnbc.com. “Lionel Messi is coming to Miami, and he’s boosting MLS ticket sales big time”. 9 June 2023.