Starbucks has filed a new trademark application for the right to use its name for a stadium or training facilities.
CNBC references Josh Gerben in article about Starbucks’ latest trademark application.
“Trademark attorney Josh Gerben noted the filing on Friday on Twitter, saying this is how a company would file a trademark application if it’s seeking the naming rights to a stadium.”
Source: Lucas, Amelia. CNBC.com. “Starbucks files trademark application for stadium naming rights”. 11 June 2021.