
Pittsburgh Penguins Trademarks
Please note: Gerben IP does not represent Pittsburgh Penguins. This page is provided for informational purposes and reflects information available in public USPTO records.
September 21, 2023
The Pittsburgh Penguins, sometimes known as just the “Pens,” play in the Metropolitan Division of the Eastern Conference. The club was approaching bankruptcy in 1999 but was bought out by the current owners, one of whom was once a Pittsburgh Penguins player. The Penguins were another expansion team in the 1967 expansion, and they have won the most Stanley Cup championships outside of the Original Six.
Despite the popularity of the Pens now, in the first years of its existence, the stadium was consistently at less than 50% capacity. The player, Mario Lemieux, joined the Pens in 1984 and began to attract fans to the franchise. The franchise steadily grew after Sidney Crosby joined the team, who was the first overall pick by the Pens in the 2005 NHL Draft.
The Penguins logo is a penguin playing hockey in front of a golden triangle. The golden triangle represents Downtown Pittsburgh, as it is bounded by two rivers and forms a pointed landmass that looks like a triangle.
The Penguins have one of the most robust trademark portfolios of the NHL teams. Not only have they registered trademarks for their logos, their names, and their mascot, but they have also registered nicknames like “Iceburgh” (a play on Pittsburgh) and discount ticket programs such as “Student Rush.” The franchise has also protected its domain for purchasing merchandise and “Pensgear” for the merchandise itself. Most of the other teams could benefit from similar protections and should use the Pens as a model for adequate intellectual property protections.
Please note: While we make every effort to ensure that the information provided is accurate and up-to-date, we cannot be held responsible for its accuracy or completeness. If you have any questions regarding a specific entity in Gerben's Trademark Library®, please contact us and we will work with you to provide the information you need.
- LET'S GO PENS
- PENGUINS PATCHES CALM COOL CHILL SAFE
- COOL ZONE
- LITTLE PENGUINS
- PITTSBURGH PENGUINS FOUNDATION
- PASSPORT
- PENGUINS PASSPORT
- EXCEL HOCKEY ACADEMY
- IGLOO CLUB
- TIE TABLETS IN EDUCATION
- PROJECT POWER PLAY
- TEAMPITTSBURGHGEAR.COM
- PENSGEAR
- ? PENS PREDICTOR
- PITTSBURGH PENGUINS ELITE
- PITTSBURGH ELITE
- ONLINE SPORTS STORE TEAMPITTSBURGHGEAR.COM
- PENSGEAR
- PITTSBURGH PENGUINS
- PITTSBURGH PENGUINS
- A GREAT DAY FOR HOCKEY
- STUDENT RUSH
- STUDENT RUSH
- A GREAT DAY FOR HOCKEY
- Logo #1
- ICEBURGH
- Logo #2
- ICE TIME
- Logo #3
- Logo #4
- PITTSBURGH PENGUINS
- Logo #5
- Logo #6
- Logo #7
- PENGUINS
IC 016. US 002 005 022 023 029 037 038 050. G & S Paper goods and printed materials, namely, posters and paper pennants. FIRST USE: 19910000. FIRST USE IN COMMERCE: 19910000.
IC 021. US 002 013 023 029 030 033 040 050. G & S Beverage containers, namely, mugs, cups and drinking glasses. FIRST USE: 19910000. FIRST USE IN COMMERCE: 19910000.
IC 024. US 042 050. G & S Towels. FIRST USE: 19910000. FIRST USE IN COMMERCE: 19910000.
IC 025. US 022 039. G & S Clothing, namely, shirts and t-shirts. FIRST USE: 19910000. FIRST USE IN COMMERCE: 19910000.
IC 041. US 100 101 107. G & S Entertainment services, namely, ice hockey exhibitions. FIRST USE: 19910000. FIRST USE IN COMMERCE: 19910000.
IC 041. US 100 101 107. G & S Educational services, namely, providing classes, seminars, workshops, and training for parents, instructors, and other individuals in the field of education methods for individuals with mental health disorders; Medical training and teaching; Educational and entertainment services for children, namely, providing interactive and recreational play areas in the nature of igloo and dome shaped play areas for children, Providing mental and physical rehabilitation facilities for children, namely, therapeutic areas in the nature of igloo and dome shaped play areas for children; Providing facilities for educational classes, seminars, and workshops for children with behavioral, mental, and emotional disorders; Providing classes, seminars, workshops, and training for parents, instructors, and other individuals in the field of education methods for individuals with behavioral, mental, physical, and emotional development disorders; Educational services, namely, conducting programs, classes, seminars, conferences, workshops, and field trips for children with behavioral, mental, physical, and emotional disorders in the field of mental health and wellness; Providing a website featuring resources, namely, non-downloadable publications in the nature of articles, books, magazines, brochures, and newsletters in the field of behavioral, mental, and emotional disorders and mental health and wellness; Educational services, namely, a continuing program about behavioral, mental, and emotional disorders and mental health and wellness accessible by means of audio, video, web-based applications, mobile phone applications, or computer networks; Providing recreational areas in the nature of play houses in the shape of an igloo or dome and play areas for children.
IC 044. US 100 101. G & S Pediatric health care services; Pediatric behavioral health services; Healthcare services, namely, treatment of pediatric patients with behavioral, mental, and emotional disorders; Pediatric occupational therapy services; Pediatric therapy clinics and clinic services; Psychological therapy for children and infants; Play therapy services; Mental health therapy services; Psychiatric services; Psychological services, namely, providing psychotherapy services and psychological counseling for children with special needs and their families; Medical counselling; Health counselling; Counseling in the field of mental health and wellness; Health screening services for behavioral, mental, and emotional disorders; Providing information in the field of mental health, wellness, psychological counseling and treatment, psychiatric counseling and treatment, mental health therapy; Providing information in the field of psychological counseling and treatment; Providing information in the field of the diagnosis and treatment of behavioral, mental, and emotional disorders for children; Consulting services in the field of mental health and wellness; Medical consultations provided via phone, online chat, website, or videoconferencing; Providing facilities, namely, a play house in the shape of an igloo or dome for use as part of mental health therapy and treatment for children with behavioral, mental, and emotional disorders.
IC 028. US 022 023 038 050. G & S Play houses in the shape of an igloo or dome.
IC 041. US 100 101 107. G & S Educational services, namely, providing classes, seminars, workshops, and training for parents, instructors, and other individuals in the field of education methods for individuals with mental health disorders; Medical training and teaching; Educational and entertainment services for children, namely, providing interactive and recreational play areas in the nature of igloo and dome shaped play areas for children; Providing facilities for educational classes, seminars, and workshops for children with behavioral, mental, and emotional disorders; Providing classes, seminars, workshops, and training for parents, instructors, and other individuals in the field of education methods for individuals with behavioral, mental, and emotional development disorders; Educational services, namely, conducting programs, classes, seminars, conferences, workshops, and field trips for children with behavioral, mental, and emotional disorders in the field of mental health and wellness; Providing a website featuring resources, namely, non-downloadable publications in the nature of articles, books, magazines, brochures, and newsletters in the field of behavioral, mental, and emotional disorders and mental health and wellness; Educational services, namely, a continuing program about behavioral, mental, and emotional disorders and mental health and wellness accessible by means of audio, video, web-based applications, mobile phone applications, or computer networks; Providing recreational areas in the nature of play houses in the shape of an igloo or dome and play areas for children.
IC 044. US 100 101. G & S Pediatric health care services; Pediatric behavioral health services; Healthcare services, namely, treatment of pediatric patients with behavioral, mental, and emotional disorders; Pediatric occupational therapy services; Pediatric therapy health clinics and health clinic services; Psychological therapy for children and infants; Play therapy services; Mental health therapy services; Psychiatric services; Psychological services, namely, providing psychotherapy services and psychological counseling for children with special needs and their families; Medical counselling; Health counselling; Counseling in the field of mental health and wellness; Health screening services for behavioral, mental, and emotional disorders; Providing information in the field of mental health, wellness, psychological counseling and treatment, psychiatric counseling and treatment, mental health therapy; Providing information in the field of psychological counseling and treatment; Providing information in the field of the diagnosis and treatment of behavioral, mental, and emotional disorders for children; Consulting services in the field of mental health and wellness; Medical consultations provided via phone, online chat, website, or videoconferencing; Providing facilities, namely, a play house in the shape of an igloo or dome for use as part of mental health therapy and treatment for children with behavioral, mental, and emotional disorders; Providing mental and physical rehabilitation facilities for children, namely, therapeutic areas in the nature of igloo and dome shaped play areas for children.
IC 018. US 001 002 003 022 041. G & S athletic bags. FIRST USE: 20160800. FIRST USE IN COMMERCE: 20160800.
IC 025. US 022 039. G & S clothing, namely, hockey jerseys. FIRST USE: 20160800. FIRST USE IN COMMERCE: 20160800.
IC 041. US 100 101 107. G & S Educational and entertainment services, namely, teaching children to ice skate and play ice hockey via classes and seminars. FIRST USE: 20160800. FIRST USE IN COMMERCE: 20160800.
IC 035. US 100 101 102. G & S Charitable services, namely, organizing and developing projects that promote physical well-being, encourage teamwork, stress the value of education and provide essential life skills to young people in our community through youth hockey and other activities; Charitable services, namely, organizing and developing programs that promote providing high quality mental health services by partnering with existing schools and child-oriented settings. FIRST USE: 20100700. FIRST USE IN COMMERCE: 20100700.
IC 036. US 100 101 102. G & S Charitable foundation services, namely, providing financial assistance for programs and services of others; Charitable services, namely, providing financial assistance to children for wellness, health, exercise, education and essential life skills; Charitable services that provide financial assistance to high quality mental health service providers for high quality mental health services for children by partnering with existing schools and child-oriented settings. FIRST USE: 20100700. FIRST USE IN COMMERCE: 20100700.
IC 035. US 100 101 102. G & S Promotional advertising of products and services of third parties through sponsoring arrangements, namely, sporting events, contests, giveaways, celebrity appearances, and customized promotional materials. FIRST USE: 20171000. FIRST USE IN COMMERCE: 20171000.
IC 041. US 100 101 107. G & S Entertainment services, namely, professional ice hockey exhibitions. FIRST USE: 20171000. FIRST USE IN COMMERCE: 20171000.
IC 035. US 100 101 102. G & S Promotional advertising of products and services of third parties through sponsoring arrangements excluding the promotional advertising of books, book publishing services, and authors, namely, sporting events, contests, giveaways, celebrity appearances, and customized promotional materials. FIRST USE: 20171000. FIRST USE IN COMMERCE: 20171000.
IC 041. US 100 101 107. G & S Entertainment services, namely, professional ice hockey exhibitions. FIRST USE: 20171000. FIRST USE IN COMMERCE: 20171000.
IC 041. US 100 101 107. G & S Providing classes, clinics, workshops, seminars, and camps in the field of ice hockey. FIRST USE: 20170800. FIRST USE IN COMMERCE: 20170800.
IC 043. US 100 101. G & S Bar services; provision of banquet and social function facilities for special occasions. FIRST USE: 20161003. FIRST USE IN COMMERCE: 20161003.
IC 042. US 100 101. G & S charitable foundation services, namely, providing educational equipment in the nature of computer equipment to students to support elementary education. FIRST USE: 20140219. FIRST USE IN COMMERCE: 20140219.
IC 035. US 100 101 102. G & S Campaign promoting youth initiatives in the sport of hockey that focus on health, physical fitness and physical activity. FIRST USE: 20110208. FIRST USE IN COMMERCE: 20110208.
IC 041. US 100 101 107. G & S Education and entertainment services in the fields of health and physical fitness for youth in the sport of hockey, namely, arranging and providing organized hockey programs and activities; providing a website containing education and entertainment information in the fields of physical fitness and sports related to hockey. FIRST USE: 20110208. FIRST USE IN COMMERCE: 20110208.
IC 035. US 100 101 102. G & S online retail store services featuring sporting goods, clothing, and sports memorabilia. FIRST USE: 20121205. FIRST USE IN COMMERCE: 20121205.
IC 035. US 100 101 102. G & S retail store services featuring sporting goods, clothing, and sports memorabilia. FIRST USE: 20100831. FIRST USE IN COMMERCE: 20100831.
IC 041. US 100 101 107. G & S entertainment services, namely, conducting contests and sweepstakes utilizing text messages transmitted via SMS. FIRST USE: 20120300. FIRST USE IN COMMERCE: 20120300.
IC 025. US 022 039. G & S [ Clothing, namely, sweatshirts, and jackets, all of the foregoing to commemorate an ice hockey team ]. FIRST USE: 20110900. FIRST USE IN COMMERCE: 20110900.
IC 041. US 100 101 107. G & S entertainment services, namely, amateur ice hockey exhibitions. FIRST USE: 20110901. FIRST USE IN COMMERCE: 20110901.
IC 025. US 022 039. G & S [ Clothing, namely, sweatshirts, and jackets, all of the foregoing to commemorate an ice hockey team ]. FIRST USE: 20110900. FIRST USE IN COMMERCE: 20110900.
IC 041. US 100 101 107. G & S entertainment services, namely, amateur ice hockey exhibitions. FIRST USE: 20110901. FIRST USE IN COMMERCE: 20110901.
IC 035. US 100 101 102. G & S Online retail store services featuring sporting goods, clothing, and sports memorabilia. FIRST USE: 20130131. FIRST USE IN COMMERCE: 20130131.
IC 035. US 100 101 102. G & S retail store services featuring sporting goods, clothing, and sports memorabilia. FIRST USE: 20100831. FIRST USE IN COMMERCE: 20100831.
IC 025. US 022 039. G & S Clothing, namely, [ caps, hats, ] jackets, jerseys, shirts, sweatshirts, t-shirts, all of the foregoing to commemorate an ice hockey team. FIRST USE: 20100727. FIRST USE IN COMMERCE: 20101115.
IC 041. US 100 101 107. G & S Entertainment services, namely, ice hockey exhibitions. FIRST USE: 20100727. FIRST USE IN COMMERCE: 20100727.
IC 016. US 002 005 022 023 029 037 038 050. G & S Paper goods and printed materials, namely, posters, trading cards, calendars, stickers, stationery, photographs, and souvenir programs concerning ice hockey; printed publication, namely, a magazine on the subject of ice hockey. FIRST USE: 20111031. FIRST USE IN COMMERCE: 20111031.
IC 021. US 002 013 023 029 030 033 040 050. G & S Beverage containers, namely, cups and drinking glasses. FIRST USE: 20111011. FIRST USE IN COMMERCE: 20111011.
IC 024. US 042 050. G & S Fabric flags. FIRST USE: 20110320. FIRST USE IN COMMERCE: 20110320.
IC 025. US 022 039. G & S Clothing, namely, shirts, t-shirts, caps, hats, and scarves. FIRST USE: 20110930. FIRST USE IN COMMERCE: 20110930.
IC 041. US 100 101 107. G & S Entertainment services, namely, arranging for and providing discount tickets for students in connection with sporting events, musical concerts and other entertainment events. FIRST USE: 20040228. FIRST USE IN COMMERCE: 20040228.
IC 025. US 022 039. G & S Clothing, namely, T-shirts. FIRST USE: 20111017. FIRST USE IN COMMERCE: 20111017.
IC 041. US 100 101 107. G & S Entertainment services in the nature of professional ice hockey exhibitions. FIRST USE: 20081011. FIRST USE IN COMMERCE: 20081011.
IC 041. US 100 101 107. G & S entertainment services in the nature of professional ice hockey exhibitions;. FIRST USE: 19670701. FIRST USE IN COMMERCE: 19670701.
IC 041. US 100 101 107. G & S entertainment services in the nature of a team mascot for a professional hockey team. FIRST USE: 19931000. FIRST USE IN COMMERCE: 19931000.
IC 041. US 100 101 107. G & S entertainment services in the nature of a team mascot for a professional hockey team. FIRST USE: 19931000. FIRST USE IN COMMERCE: 19931000.
IC 016. US 002 005 022 023 029 037 038 050. G & S printed publication, namely, a magazine on the subject of ice hockey. FIRST USE: 19961005. FIRST USE IN COMMERCE: 19961005.
IC 006. US 002 012 013 014 023 025 050. G & S [metal license plates; non-monetary coins not of precious metal]. FIRST USE: 19920600. FIRST USE IN COMMERCE: 19920600.
IC 014. US 002 027 028 050. G & S [jewelry, watches, clocks and] non-monetary coins of precious metal. FIRST USE: 19920600. FIRST USE IN COMMERCE: 19920600.
IC 018. US 001 002 003 022 041. G & S gym bags. FIRST USE: 19920600. FIRST USE IN COMMERCE: 19920600.
IC 021. US 002 013 023 029 030 033 040 050. G & S beverage glassware. FIRST USE: 19920600. FIRST USE IN COMMERCE: 19920600.
IC 024. US 042 050. G & S towels, pennants not of paper. FIRST USE: 19920600. FIRST USE IN COMMERCE: 19920600.
IC 041. US 100 101 107. G & S entertainment services in the nature of providing professional ice hockey exhibitions. FIRST USE: 19920600. FIRST USE IN COMMERCE: 19920600.
IC 009. US 021 023 026 036 038. G & S [ videotapes, audiotapes, records and compact discs featuring sports related coverage, ] magnets. FIRST USE: 19920930. FIRST USE IN COMMERCE: 19920930.
IC 016. US 002 005 022 023 029 037 038 050. G & S [ stationery; ] photographs; [ bumper stickers; paper pennants; decals; calendars; ] posters [ and pens ]. FIRST USE: 19920930. FIRST USE IN COMMERCE: 19920930.
IC 025. US 022 039. G & S [ clothing; namely, men's, women's, children's and infants' sweatshirts, ] T-shirts, [ jackets, sweaters, sweatpants, hats, nightshirts, shorts, ] jerseys [, sleepers, shoes, dress shirts, socks, ties and bibs, all of the foregoing to commemorate a professional ice hockey team ] *, all the foregoing to commemorate a professional hockey team *. FIRST USE: 19920930. FIRST USE IN COMMERCE: 19920930.
IC 028. US 022 023 038 050. G & S [ ice hockey equipment; namely, sticks, ] pucks [ , gloves, helmets and pads; golf clubs; golf balls; board games and dolls ]. FIRST USE: 19920930. FIRST USE IN COMMERCE: 19920930.
IC 025. US 022 039. G & S clothing;, namely, shirts, jerseys, sweaters, sweatshirts, T-shirts, jackets, sweatpants, [ warm-up suits, ] shorts, caps, hats, scarves, mittens and cloth bibs, all of the foregoing to commemorate a professional ice hockey team. FIRST USE: 19720000. FIRST USE IN COMMERCE: 19720000.
IC 025. US 022 039. G & S clothing;, namely, shirts, jerseys, sweaters, jackets, sweatshirts, T-shirts, pants, sweatpants, [ warm-up suits, wristbands, ] headbands, shorts, caps, hats, socks, mittens, nightshirts and cloth bibs, all of the foregoing to commemorate a professional ice hockey team. FIRST USE: 19720000. FIRST USE IN COMMERCE: 19720000.
IC 041. US 107. G & S PROFESSIONAL HOCKEY ENTERTAINMENT SERVICES. FIRST USE: 19840902. FIRST USE IN COMMERCE: 19840902.
IC . US 107. G & S PROFESSIONAL ICE HOCKEY CONTESTS. FIRST USE: 19680800. FIRST USE IN COMMERCE: 19680800.
IC . US 107. G & S PROFESSIONAL ICE HOCKEY CONTESTS. FIRST USE: 19670300. FIRST USE IN COMMERCE: 19670300.