Phoenix Suns Trademarks
Please note: Gerben IP does not represent Phoenix Suns. This page is provided for informational purposes and reflects information available in public USPTO records.
April 25, 2024
The Phoenix Suns were founded in 1968 in the NBA’s Western Conference Pacific Division. The Suns are the only team in this division not based in California. Upon their founding, the team was named by a contest open to the public. There were over 28,000 entries, and the name Suns was chosen instead of Scorpions, Rattlers, and Thunderbirds. The person who submitted the winning name was gifted $1,000 and season tickets.
Despite having renowned players like Charles Barkley, the team has never won an NBA Championship. However, the fans have found other points of the team to rally around, including the mascot born out of an accident. The Suns’ mascot is a gorilla, who was invited into the stadium as a singing telegram for a fan. The gorilla ended up dancing and was a big hit, so he kept coming back until he was officially invited. The mascot was only named after his official adoption, and he is known as Go. The team did try for a sunflower mascot at one point, but no one liked it as much as Go.
Possible as an attempt to boost morale and change the momentum towards winning, the Suns have filed three trademarks as an intent to use in 2020 alone. The team appears to be rebranding around the Valley imagery – with phrases such as “Rally the Valley,” “We are the Valley,” and “Valley Strong.” These valley references are about state pride since there are over fifty valleys in Arizona.
While the team has been changing popular phrases, the logo has remained mostly unchanged. There team has a lot of trademarks that are variations of a basketball as the center of a sun – maybe not the most creative, but definitely convey the name and sport well.
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IC 041. US 100 101 107. G & S Entertainment and educational services in the nature of ongoing television and radio programs in the field of basketball and rendering live basketball games and basketball exhibitions; the production and distribution of radio and television shows featuring basketball games, basketball events and programs in the field of basketball; conducting and arranging basketball clinics and camps, coaches clinics and camps, dance team clinics and camps and basketball games; entertainment services in the nature of personal appearances by a costumed mascot or dance team at basketball games and exhibitions, clinics, camps, promotions, and other basketball-related events, special events and parties; fan club services; entertainment services, namely, providing a website featuring non-downloadable multimedia material in the nature of television highlights, interactive television highlights, video recordings, video stream recordings, interactive video highlight selections, radio programs, radio highlights, and audio recordings in the field of basketball; providing news and information in the nature of statistics and trivia in the field of basketball; on-line non-downloadable games, namely, computer games, video games, interactive video games, and trivia games; entertainment services in the nature of fantasy basketball leagues; providing an online computer database in the field of basketball; all the aforementioned relating specifically to a professional basketball team in the Phoenix, Arizona, area.
IC 025. US 022 039. G & S Clothing, namely, hosiery, footwear, basketball shoes, basketball sneakers, T-shirts, shirts, polo shirts, sweatshirts, sweatpants, pants, tank tops, jerseys, shorts, pajamas, sport shirts, rugby shirts, sweaters, belts, nightshirts, hats, caps being headwear, visors being headwear, warm-up suits, warm-up pants, warm-up tops, shooting shirts, jackets, blazers, ties as clothing, pocket squares, kerchiefs, wind resistant jackets, parkas, coats, baby bibs not of paper, clothing layettes for babies, headbands, wrist bands as clothing, aprons, undergarments, boxer shorts, boxer briefs, slacks, ear muffs, gloves, mittens, scarves, woven and knit shirts, jersey dresses, dresses, cheerleading dresses and uniforms, swim wear, bathing suits, swimsuits, bikinis, tankinis, swim trunks, bathing trunks, board shorts, wet suits, beach cover-ups, bathing suit cover-ups, bathing suit wraps, sandals, beach sandals, beach hats, sun visors being headwear, swim caps, bathing caps, novelty headwear with attached wigs.
IC 025. US 022 039. G & S Clothing, namely, t-shirts, shirts. FIRST USE: 20200308. FIRST USE IN COMMERCE: 20221005.
IC 025. US 022 039. G & S Clothing, namely, shirts, t-shirts, tank tops, sweatshirts, hoodies, hats, caps; all of the foregoing to promote applicant's professional basketball team and the sport of professional basketball. FIRST USE: 20210607. FIRST USE IN COMMERCE: 20210607.
IC 041. US 100 101 107. G & S Entertainment and educational services in the nature of ongoing television and radio programs in the field of basketball and rendering live basketball games and basketball exhibitions; the production and distribution of radio and television shows featuring basketball games, basketball events and programs in the field of basketball; conducting and arranging basketball clinics and camps, coaches clinics and camps, dance team clinics and camps and basketball games; entertainment services in the nature of personal appearances by a costumed mascot or dance team at basketball games and exhibitions, clinics, camps, promotions, and other basketball-related events, special events and parties; fan club services; entertainment services, namely, providing a website featuring non-downloadable multimedia material in the nature of television highlights, interactive television highlights, video recordings, video stream recordings, interactive video highlight selections, radio programs, radio highlights, and audio recordings in the field of basketball; providing news and information in the nature of statistics and trivia in the field of basketball; on-line non-downloadable games, namely, computer games, video games, interactive video games, action skill games, arcade games, adults' and children's party games, board games, puzzles, and trivia games; electronic publishing services, namely, publication of magazines, guides, newsletters, coloring books, and game schedules of others on-line through the Internet, all in the field of basketball; providing an online computer database in the field of basketball. FIRST USE: 20170619. FIRST USE IN COMMERCE: 20170626.
IC 025. US 022 039. G & S Clothing, namely, hosiery, footwear, basketball shoes, basketball sneakers, T-shirts, shirts, polo shirts, sweatshirts, sweatpants, pants, tank tops, jerseys, shorts, pajamas, sport shirts, rugby shirts, sweaters, belts, ties, nightshirts, hats, caps, visors, warm-up suits, warm-up pants, warm-up tops/shooting shirts, jackets, wind resistant jackets, parkas, coats, baby bibs not of paper, head bands, wrist bands, aprons, undergarments, boxer shorts, slacks, ear muffs, gloves, mittens, scarves, woven and knit shirts, jersey dresses, dresses, cheerleading dresses and uniforms, swim wear, bathing suits, swimsuits, bikinis, tankinis, swim trunks, bathing trunks, board shorts, wet suits, beach cover-ups, bathing suit cover-ups, bathing suit wraps, sandals, beach sandals, beach hats, sun visors, swim caps, bathing caps, novelty headwear with attached wigs. FIRST USE: 20170619. FIRST USE IN COMMERCE: 20180122.
IC 041. US 100 101 107. G & S Entertainment and educational services in the nature of ongoing television and radio programs in the field of basketball and rendering live basketball games and basketball exhibitions; the production and distribution of radio and television shows featuring basketball games, basketball events and programs in the field of basketball; conducting and arranging basketball clinics and camps, coaches clinics and camps, dance team clinics and camps and basketball games; entertainment services in the nature of personal appearances by a costumed mascot or dance team at basketball games and exhibitions, clinics, camps, promotions, and other basketball-related events, special events and parties; fan club services; entertainment services, namely, providing a website featuring nondownloadable multimedia material in the nature of television highlights, interactive television highlights, video recordings, video stream recordings, interactive video highlight selections, radio programs, radio highlights, and audio recordings in the field of basketball; providing news and information in the nature of statistics and trivia in the field of basketball; on-line non-downloadable games, namely, computer games, video games, interactive video games, action skill games, arcade games, adults' and children's party games, board games, puzzles, and trivia games; electronic publishing services, namely, publication of magazines, guides, newsletters, coloring books, and game schedules of others on-line through the Internet, all in the field of basketball; providing an online computer database in the field of basketball. FIRST USE: 20160511. FIRST USE IN COMMERCE: 20160511.
IC 025. US 022 039. G & S Clothing, namely, hosiery, footwear, basketball shoes, basketball sneakers, slippers, T-shirts, shirts, polo shirts, sweatshirts, sweatpants, pants, tank tops, jerseys, shorts, pajamas, sport shirts, rugby shirts, sweaters, belts, ties, nightshirts, hats, caps, visors, warm-up suits, warm-up pants, warm-up tops/shooting shirts, jackets, wind resistant jackets, parkas, coats, baby bibs not of paper, head bands, wrist bands, aprons, undergarments, boxer shorts, slacks, ear muffs, gloves, mittens, scarves, woven and knit shirts, jersey dresses, dresses, cheerleading dresses and uniforms, swim wear, bathing suits, swimsuits, bikinis, tankinis, swim trunks, bathing trunks, board shorts, wet suits, beach cover-ups, bathing suit cover-ups, bathing suit wraps, sandals, beach sandals, beach hats, sun visors, swim caps, bathing caps, novelty headwear with attached wigs. FIRST USE: 20160511. FIRST USE IN COMMERCE: 20160511.
IC 020. US 002 013 022 025 032 050. G & S [ Toy boxes and chests; pillows and seat cushions; portable and folding stadium seats and cushions; non-metal and non-leather key rings; non-metal and non-leather key chains, tags and fobs; picture frames; hand-held mirrors; roller shades for windows with suction cups; magazine caddies; wall plaques made of wood, wall plaques made of plastic; soft sculpture wall decorations; non-metal reusable bottle caps; non-metal clips for tablecloths; wooden signboards, decorative mobiles; steel furniture; recliners, ] chairs [ and stools; tables; portable and folding sports seats and stools ] ; furniture; [ juvenile furniture; bedroom furniture; clothes hangers and coat hangers; non-metal trophy cups; bean bag chairs; non-metal coat racks; non-metal stands for holding and displaying various types of balls; dividers for drawers; plastic figurines; plastic pet identification tags; sleeping bags; wood boxes; furniture chests; gift package decorations made of plastic; plastic flags; ] plastic novelty license plates [ ; plastic name badges; non-metal name plates ]. FIRST USE: 20130600. FIRST USE IN COMMERCE: 20150600.
IC 025. US 022 039. G & S Clothing, namely, hosiery, [ footwear, basketball shoes, basketball sneakers, ] T-shirts, shirts, [ polo shirts, ] sweatshirts [, sweatpants, pants, tank tops, jerseys, shorts, pajamas, sport shirts, rugby shirts, sweaters, belts, ties, nightshirts, hats, caps, visors, warm-up suits, warm-up pants, warm-up tops/shooting shirts, jackets, wind resistant jackets, parkas, coats, baby bibs not of paper, head bands, wrist bands, aprons, undergarments, boxer shorts, slacks, ear muffs, gloves, mittens, scarves, woven and knit shirts, jersey dresses, dresses, cheerleading dresses and uniforms, swim wear, bathing suits, swimsuits, bikinis, tankinis, swim trunks, bathing trunks, board shorts, wet suits, beach cover-ups, bathing suit cover-ups, bathing suit wraps, sandals, beach sandals, beach hats, sun visors, swim caps, bathing caps, novelty headwear with attached wigs ]. FIRST USE: 20130601. FIRST USE IN COMMERCE: 20130901.
IC 025. US 022 039. G & S Clothing, namely hosiery, footwear, basketball shoes, basketball sneakers, T-shirts, shirts, polo shirts, sweatshirts, sweatpants, pants, tank tops, jerseys, shorts, pajamas, sport shirts, rugby shirts, sweaters, belts, ties, nightshirts, hats, caps, visors, warm-up suits, warm-up pants, warm-up tops/shooting shirts, jackets, wind resistant jackets, parkas, coats, baby bibs not of paper, head bands, wrist bands, aprons, undergarments, boxer shorts, slacks, caps, ear muffs, gloves, mittens, scarves, woven and knit shirts, jersey dresses, dresses, cheerleading dresses and uniforms, swim wear, bathing suits, swimsuits, bikinis, tankinis, swim trunks, bathing trunks, board shorts, wet suits, beach cover-ups, bathing suit cover-ups, bathing suit wraps, sandals, beach sandals, beach hats, sun visors, swim caps, bathing caps, novelty headwear with wigs. FIRST USE: 19691100. FIRST USE IN COMMERCE: 19691100.
IC 025. US 022 039. G & S Clothing, namely, hosiery, footwear, basketball shoes, basketball sneakers, T-shirts, shirts, sweatshirts, sweatpants, pants, tank tops, jerseys, shorts, pajamas, sport shirts, rugby shirts, sweaters, belts, ties, nightshirts, hats, caps, warm-up suits, warm-up pants, warm-up tops, jackets, wind resistant jackets, parkas, coats, cloth baby bibs, head bands, wrist bands, aprons, boxer shorts, slacks, caps, ear muffs, gloves, mittens, scarves, woven and knit shirts, dresses, cheerleading dresses and uniforms. FIRST USE: 20030101. FIRST USE IN COMMERCE: 20030101.
IC 025. US 022 039. G & S Clothing, namely, [hosiery, footwear, basketball shoes, basketball sneakers,] t-shirts, shirts, sweatshirts, sweatpants, pants, [tank tops, jerseys,] shorts, [ pajamas, sport shirts, rugby shirts, sweaters, belts, ties, nightshirts,] hats, [warm-up suits, warm-up pants, warm-up tops,] jackets, [parkas, coats, cloth baby bibs not of paper, head bands, wrist bands, aprons, boxer shorts,] [ slacks, ] caps, [ ear muffs, gloves, mittens, woven and knit shirts ]. FIRST USE: 19691100. FIRST USE IN COMMERCE: 19691100.
IC 035. US 100 101 102. G & S Computerized on-line store, ordering, retail, electronic retailing, [ catalog and mail order catalog services ] featuring [ audio recordings; ] video recordings; computer accessories; computer games; computer software; [ computer databases; ] video games; [ telephones; binoculars; ] eyewear; magnets; collectible and novelty items; collectible coins; medallions; albums; scrapbooks; photo frames; sports memorabilia; timepieces; jewelry; jewelry boxes; [ credit cards; calling cards; ] publications; calendars; [ catalogs; ] organizers; directories; stationery; school supplies; giftware; gift sets; portfolios; posters; photos; trading cards; books; card holders; pamphlets; pennants; flags; banners; souvenirs; catalogs; bank [ checks; ] bags; travel bags; travel cases; sports bags; lunch boxes; wallets; umbrellas; clothing; toys; games; sporting goods; Christmas ornaments; decorations; housewares; lamps; lighting fixtures; beveragewear; kitchenware; household supplies; containers; boxes; bed, bath and table linens; furniture, office furniture and accessories; lockers and footlockers. FIRST USE: 19951028. FIRST USE IN COMMERCE: 19951028.
IC 028. US 022 023 038 050. G & S Toys, games and sporting goods, namely, basketballs, golf balls, playground balls, sports balls, rubber action balls and foam action balls, basketball nets, basketball backboards, pumps for inflating basketballs, and needles therefor, golf clubs, golf bags, golf putters, golf ball gift sets with divot repair tools and/or tees and ball markers, golf accessories, namely golf bag covers, club head covers, golf gloves, golf ball sleeves, bicycle tags, electronic basketball table top games, basketball table top games, basketball board games, electronic video arcade game machines, stand alone video game machines, basketball kit comprised of a basketball net and whistle, dolls, stuffed toys, jigsaw puzzles and Christmas tree ornaments. FIRST USE: 20001101. FIRST USE IN COMMERCE: 20001101.
IC 025. US 022 039. G & S Clothing, namely, hosiery, footwear, T-shirts, sweatshirts, sweatpants, pants, tank tops, jerseys, shorts, pajamas, sport shirts, [ rugby shirts, ] sweaters, belts, ties, nightshirts, hats, warm-up suits, jackets, [ parkas, ] coats, [ cloth bibs, head bands, wrist bands, aprons, boxer shorts, slacks, ] caps, [ ear muffs, ] gloves, woven and knit shirts. FIRST USE: 20001101. FIRST USE IN COMMERCE: 20001101.
IC 009. US 021 023 026 036 038. G & S Audio, video, computer and laser discs, pre-recorded audio and video cassettes, pre-recorded audio and video tapes, pre- recorded compact discs, pre-recorded computer discs, all related to basketball; computer accessories, namely mouse pads, mice, disc cases, computer carry-on cases, keyboard wrist pads, computer monitor cardboard frames, all related to basketball; computer programs featuring information, statistics or trivia about basketball; computer operating systems in the field of basketball, computer software featuring basketball, namely screen savers; video game software, video game cartridges and video game machines for use with televisions; radios and telephones; binoculars; sunglasses, eyeglass frames, eye wear straps and chains, eyeglass and sunglass cases; magnets. FIRST USE: 20001101. FIRST USE IN COMMERCE: 20001101.
IC 028. US 022 023 038 050. G & S Toys, games and sporting goods, namely, basketballs, golf balls, playground balls, sports balls, rubber action balls and foam action balls, basketball nets, basketball backboards, pumps for inflating basketballs, and needles therefor, golf clubs, golf bags, golf putters, golf ball gift sets with divot repair tools and/or tees and ball markers, golf accessories, namely golf bag covers, club head covers, golf gloves, golf ball sleeves, bicycle tags, electronic basketball table top games, basketball table top games, basketball board games, electronic video arcade game machines, stand alone video game machines, basketball kit comprised of a basketball net and whistle, dolls, stuffed toys, jigsaw puzzles and Christmas tree ornaments. FIRST USE: 20030900. FIRST USE IN COMMERCE: 20030900.
IC 016. US 002 005 022 023 029 037 038 050. G & S Publications and printed matter, namely, basketball trading cards, dance team trading cards, mascot trading cards, entertainment trading cards, stickers, decals, commemorative basketball stamps, collectible cardboard trading discs, memo boards, clipboards, paper coasters, post cards, place mats of paper or plastic, note cards, memo pads, ball point pens, pencils, pen and paper holders, standing boards, scrap books, rubber stamps, paper banners and flags, bookmarks, 3-ring binders, stationery folders, wirebound notebooks, portfolio notebooks, unmounted and mounted photographs, posters, calendars, bumper stickers, book covers, wrapping paper, children's activity books, statistical books, guide books and reference books for basketball, magazines in the field of basketball, commemorative game programs, paper pennants, stationery, stationery-type portfolios, and statistical sheets for basketball topics, newsletters and pamphlets in the field of basketball. FIRST USE: 20030900. FIRST USE IN COMMERCE: 20030900.
IC 009. US 021 023 026 036 038. G & S [ Audio, video, ] computer and laser discs, pre-recorded audio and video cassettes, pre-recorded audio and video tapes, pre-recorded compact discs, pre-recorded computer discs, all related to basketball; computer accessories, namely, mouse pads, mice, disc cases, computer carry-on cases, keyboard wrist pads, all related to basketball; computer programs featuring information, statistics and/or trivia about basketball; computer operating systems in the field basketball; computer software featuring basketball, namely, screen savers; video game software; video game cartridges and video game machines for use with televisions; radios and telephones; binoculars; sunglasses and eyeglass cases; magnets *; all of the foregoing to promote the sport of basketball *. FIRST USE: 19910000. FIRST USE IN COMMERCE: 19910000.
IC 018. US 001 002 003 022 041. G & S athletic bags, shoe bags for travel, overnight bags, umbrellas, backpacks, baby backpacks, duffel bags, tote bags, luggage, luggage tags, patio umbrellas, valises, attache cases, billfolds, wallets, briefcases, canes, business card cases, books bags, all purpose sports bags, golf umbrellas, gym bags, purses, fanny packs, waist packs, cosmetic cases sold empty, garment bags for travel, handbags, key cases, knapsacks, suitcases, toiletry cases sold empty and trunks for traveling. FIRST USE: 19920605. FIRST USE IN COMMERCE: 19920605.
IC 041. US 100 101 107. G & S entertainment services in the nature of basketball games and basketball exhibitions. FIRST USE: 19941115. FIRST USE IN COMMERCE: 19941115.
IC 041. US 100 101 107. G & S entertainment services in the nature of basketball games and basketball exhibitions. FIRST USE: 19921110. FIRST USE IN COMMERCE: 19921110.
IC 025. US 039. G & S clothing; namely, hosiery, footwear, T-shirts, sweat shirts, sweatpants, pants, tank tops, jerseys, shorts, pajamas, sport shirts, rugby shirts, sweaters, belts, ties, nightshirts, hats, warm-up suits, jackets, parkas, coats, cloth bibs, head bands and wrist bands. FIRST USE: 19921101. FIRST USE IN COMMERCE: 19921101.
IC 016. US 037 038. G & S publications and printed matter; namely, basketball trading cards, stickers, decals, commemorative basketball stamps of paper, post cards, note cards, memo pads, ball point pens, pencils, unmounted photographs, posters, calendars, bumper stickers, book covers, wrapping paper, statistical books, guide books and reference books for basketball, commemorative printed programs for basketball games, paper pennants, stationery-type portfolios, and printed statistical score sheets, newsletters and pamphlets in the field of basketball for distribution to the television and radio media. FIRST USE: 19920605. FIRST USE IN COMMERCE: 19920605.
IC 025. US 039. G & S clothing; namely, hosiery, footwear, T-shirts, sweat shirts, sweatpants, pants, tank tops, jerseys, shorts, pajamas, sport shirts, rugby shirts, sweaters, belts, nightshirts, hats, warm-up suits, jackets, parkas, coats, cloth bibs, head bands and wrist bands. FIRST USE: 19920605. FIRST USE IN COMMERCE: 19920605.
IC 028. US 022 050. G & S toys and sporting goods; namely, golf balls, playground balls, sports balls, rubber action balls and foam sports balls, basketball nets, basketball backboards, basketballs, basketball pumps for inflating sports equipment such as basketballs, golf clubs, golf bags, computerized game equipment featuring a basketball table game; namely, cartridges, tapes, memory devices; namely, discs, video game cartridges, game tables; namely, basketball table top games, basketball board games, basketball kit composed of a basketball net, a sports whistle, a pump and a needle for a pump for inflating sports equipment such as basketballs; dolls, stuffed toys, jigsaw puzzles and Christmas tree ornaments. FIRST USE: 19920605. FIRST USE IN COMMERCE: 19920605.
IC 041. US 107. G & S entertainment services, in the nature of basketball games and basketball exhibitions rendered live in stadia and through the media of radio and television broadcasts. FIRST USE: 19920605. FIRST USE IN COMMERCE: 19920605.