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General Mills Trademarks

The following list includes all pending trademark applications and active federal trademark registrations that are owned by General Mills.
Updated:
August 12, 2020

General Mills is a multinational food brand based in Minneapolis, Minnesota. It is well-known for retail brands like Yoplait, Lucky Charms, Pillsbury, Cheerios, Betty Crocker, and more. With a brand portfolio consisting of over 80 labels, it is one of the largest U.S. corporations in terms of revenue.

The company was founded in 1928 when four independent mills merged together to produce flour. In the years following, the company continued to expand, diversify, and promote. Many of its greatest ideas were unrelated to the products they were selling. For example, it pioneered box top coupons for discounted household products and cash for schools – a program that continues to this day.

General Mills also dabbled in industries other than retail food throughout its lifetime. It ventured into the toy industry by buying the company that produced Play-Doh, acquired Red Lobster and Olive Garden under a recently established division called General Mills Restaurants, and even got into the retail business by acquiring fashion brands Talbots and Eddie Bauer.

In 1990, the company entered into a joint venture with Nestle S.A., which allowed the General Mills brand to be sold outside of North America under the Nestle S.A. label. Moving into the 2000’s, the company began a number of initiatives to promote equality and to combat climate change. It publicly supported gay marriage, switched to using cage-free eggs, and is working toward reducing its greenhouse emissions by 28% in a 10-year span.

As such a big company, it’s natural that General Mills has an extensive intellectual property portfolio. In order to protect their many brands, slogans, logos, and other trademarks, it has over 400 live filings. One trademark filing in particular made headlines in 2017 when it became known that the company was trying to register a trademark for the yellow color on their Cheerios cereal boxes. In some cases, brands are able to protect certain colors that have acquired distinctiveness. However, in the case of the Cheerios yellow box, the USPTO refused the application on grounds that consumers could not successfully associate the specific color with the cereal brand. Nevertheless, the company has various registered trademarks for the logo and name that prevent other cereal makers from producing something similar.

Quick Links for General Mills Trademarks
  1. EXTRÄAZ
  2. PIZZA POPS
  3. PARTY PIZZA
  4. 4 GOOD MEASURE
  5. GOOD MEASURE
  6. ALL IN GOOD MEASURE
  7. FOR GOOD MEASURE
  8. 4 GOOD MEASURE
  9. GOOD MEASURE
  10. ALL IN GOOD MEASURE
  11. FOR GOOD MEASURE
  12. 4 GOOD MEASURE
  13. GOOD MEASURE
  14. ALL IN GOOD MEASURE
  15. FOR GOOD MEASURE
  16. ALL IN GOOD MEASURE
  17. FOR GOOD MEASURE
  18. 4 GOOD MEASURE
  19. GOOD MEASURE
  20. Logo #1
  21. Logo #2
  22. LOVE & LADLE
  23. SPOON & CHERRY
  24. WASHBURN FOODS
  25. YUMBLY
  26. WASHBURN PET FOODS
  27. 330 KITCHENS
  28. KIMILHO
  29. : RATIO (STYLIZED, V1)
  30. DUNKAROOS
  31. DUNKAROOS
  32. DUNKAROOS
  33. TRIX
  34. MAKING FOOD THE WORLD LOVES
  35. WILDE TERRA
  36. RATIO
  37. MORNING SUMMIT
  38. MORNING SUMMIT
  39. NATURE VALLEY ONWARD
  40. NATURE VALLEY TEMPO
  41. WE ARE BETTER OUTSIDE
  42. CINNAMON TOAST CRUNCH REMIX
  43. : RATIO
  44. GOOD MEASURE
  45. CINNAMON TOAST CRUNCH CHURROS
  46. CINNAMON TOAST CRUNCH CHURROS
  47. LEADING THE WAY TO THE FUTURE OF FOOD
  48. MBOLD
  49. MAGICALLY DELICIOUS
  50. RATIO
  51. PURPLE SQUIRREL
  52. FRUIT ROLL-UPS
  53. CINNAMILK
  54. KAUSAR
  55. MERMAID CEREAL
  56. LÄRABAR
  57. Logo #3
  58. Logo #4
  59. WANCHAI FERRY
  60. TRIX ARE FOR KIDS!
  61. SILLY RABBIT, TRIX ARE FOR KIDS
  62. FILLOWS
  63. KID-TESTED. PARENT-APPROVED.
  64. LÄRABAR
  65. PROTEIN ONE BY THE MAKERS OF FIBER ONE
  66. PROTEIN ONE
  67. G GENERAL MILLS
  68. G
  69. MAKING FOOD PEOPLE LOVE
  70. AUTUMN'S GOLD
  71. TOAST CRUNCH
  72. GOOD GOES ROUND
  73. VERY BERRY CHEERIOS
  74. NATURE VALLEY GRANOLA CUPS
  75. MAIS VITA
  76. Logo #5
  77. THE ORIGINAL CRISP CRUST
  78. PINT SIZED KITCHEN
  79. HELPING HAND
  80. BERRY BLAST
  81. SUJATA
  82. FROLLICKS
  83. LARA'S
  84. FOOD MADE FROM FOOD
  85. Logo #6
  86. SUDDENLY GRAIN SALAD
  87. POWER PUNCH
  88. GAME UP
  89. WE SERVE THE WORLD BY MAKING FOOD PEOPLE LOVE
  90. GALACTIC
  91. JUST THE STUFF THAT MATTERS
  92. CRUNCH LAB
  93. TINY TOAST
  94. NIBBLR
  95. THE GOOD TABLE
  96. B TESTED & APPROVED IN THE BETTY CROCKER KITCHENS
  97. TESTED & APPROVED IN THE BETTY CROCKER KITCHENS
  98. B
  99. M L
  100. SNACK-DEFYING SATISFYING
  101. BUGLES
  102. SPOOKY FRUIT
  103. EXPERTLY MILLED IN THE USA SINCE 1880 GOLD MEDAL PREMIUM QUALITY
  104. CREATE 'N' BAKE
  105. REINVENTING GRANOLA
  106. WASHBURN MILLS
  107. SHOPPER VANTAGE
  108. TOTINO'S BOLD
  109. CHEERIOS & CHARDONNAY
  110. FIBER ONE
  111. TRIX
  112. HOLIBERRY
  113. FROLLICKS
  114. TOTAL
  115. FRUTE BRUTE
  116. YUMMY MUMMY
  117. TOTAL
  118. RENOLA
  119. TROPICAL TERROR
  120. CHOCOLATE TOAST CRUNCH
  121. PAPPALO'S
  122. FIBER ONE
  123. FIBER ONE
  124. B
  125. Logo #7
  126. BALANCED NUTRITION FOR A HEALTHY LIFESTYLE
  127. FIBER ONE
  128. PRESERVE THE PARKS
  129. ASK BETTY
  130. HONEY KIX
  131. THE ALTERNATIVE PROTEIN BAR
  132. CRAZY COLORS
  133. APPLE CINNAMON CHEERIOS
  134. Logo #8
  135. NATURE VALLEY
  136. RATIO
  137. SHAKE-N-POUR
  138. LUCKY CHARMS
  139. SUPERLATIVE
  140. BRIDGE TO BREAKFAST
  141. THE ORIGINAL FRUIT & NUT FOOD BAR
  142. TRIX
  143. COCOA PUFFS
  144. FRUIT GUSHERS
  145. CINNAMON TOAST CRUNCH
  146. BOO BERRY
  147. Logo #9
  148. WHERE DO YOU TAKE YOUR BAR?
  149. HONEY NUT CHEERIOS MEDLEY CRUNCH
  150. CHEERIOS MEDLEY CRUNCH
  151. GOLDEN GRAHAMS
  152. GOLDEN GRAHAMS TREATS
  153. HUNGRY NO. RESULTS YES.
  154. GEOS
  155. OUTNUMBER HUNGER
  156. NATURE AT ITS MOST DELICIOUS
  157. BETTY CROCKER
  158. BETTY CROCKER
  159. NATURE VALLEY
  160. BE A DOUGHMINATOR
  161. LUCKY CHARMS TREATS
  162. FIBER ONE
  163. REX ROYAL
  164. Logo #10
  165. COUNT CHOCULA
  166. BOO BERRY
  167. FRANKEN BERRY
  168. Logo #11
  169. Logo #12
  170. Logo #13
  171. Logo #14
  172. LÄRABAR
  173. NOURISHING LIVES
  174. ALL ACES
  175. MOOD MORPHERS
  176. GROWING LOCAL LEARNING
  177. QUE RICA VIDA
  178. FIBER ONE
  179. Logo #15
  180. BETTY CROCKER
  181. BETTY CROCKER
  182. Logo #16
  183. FRUITY CHEERIOS
  184. THE ONE AND ONLY
  185. TRIX
  186. TEAM CHEERIOS
  187. BLASTIN' BERRY HOT COLORS
  188. WHEATIES
  189. WHEATIES
  190. EZ PRO
  191. MICROWAVE SINGLES
  192. CHOCOLATE LUCKY CHARMS
  193. BISQUICK HEART SMART
  194. WARM DELIGHTS
  195. BERRY BERRY COOL
  196. ONE BOWL. 100% NUTRITION.
  197. G.M. 44
  198. SILLY RABBIT...TRIX ARE FOR KIDS!
  199. PARAMPARA
  200. CHERRY ORANGE WILDFIRE
  201. TRIPLE BERRY SHOCK
  202. GOLDEN VALLEY
  203. SUJATA
  204. SPOONFULS OF STORIES
  205. BEE HAPPY. BEE HEALTHY.
  206. BETTY'S KITCHEN
  207. THE BIG RED COOKBOOK
  208. QUE RICA VIDA
  209. CHOCOLATE CHEERIOS
  210. THE ORIGINAL CRISP CRUST
  211. BISQUICK ORIGINAL PANCAKE AND BAKING MIX
  212. BISQUICK ORIGINAL PANCAKE AND BAKING MIX
  213. WILDBERRY PUNCH
  214. STRAWBERRY CRAZE
  215. BANANA NUT CHEERIOS
  216. STRAWBERRY SPLASH
  217. KITANO
  218. MORE GRAINS LESS YOU!
  219. FRUIT ROLL-UPS MINI ROLLS
  220. FRUIT BY THE FOOT MINI FEET
  221. SIMPLE. PURE. DELICIOUS.
  222. EAT BETTER EARLY
  223. HELPER COMPLETE MEALS
  224. I MY SCHOOL
  225. ONE POUND. ONE PAN. ONE TASTY MEAL.
  226. TABLESPOON
  227. CRAVE THOSE CRAZY SQUARES
  228. BOO BERRY
  229. FRANKEN BERRY
  230. INSPIRING AMERICA TO COOK AT HOME
  231. PUNCH BERRY
  232. MOUTH MIXERS
  233. SPACE STATION
  234. SERVING UP SOUL
  235. COCOA PUFFS
  236. COCOA PUFFS
  237. CINNAMON TOAST CRUNCH
  238. Logo #17
  239. TOTINO'S
  240. MONSTER CEREALS
  241. THEY'RE MAGICALLY DELICIOUS!
  242. FIBER ONE
  243. BOX TOPS FOR EDUCATION
  244. CINNAMON TOAST CRUNCH
  245. SINGLEPAK
  246. THE ORIGINAL FRUIT & NUT FOOD BAR
  247. LARABAR
  248. SUDDENLY PASTA SALAD
  249. TROPICAL TIE-DYE
  250. HI-POWER
  251. BETTY CROCKER
  252. CHEERIOS
  253. CHEERIOS
  254. CINNAMON TOAST CRUNCH
  255. HONEY NUT CHEERIOS
  256. BETTY CROCKER
  257. BETTY CROCKER BOWL APPETIT
  258. CRISP 'N TASTY
  259. Logo #18
  260. MEDALLION
  261. THE BREAKFAST OF CHAMPIONS
  262. WHEATIES
  263. THE 1 AND ONLY CHEERIOS
  264. Logo #19
  265. COLOMBO
  266. YOKI
  267. BERRY TIE-DYE
  268. BAC-OS MAKES EVERY BITE BETTER
  269. CHEERIOS
  270. WATERMELON BLAST
  271. FRUIT GUSHERS
  272. SWEET REWARDS
  273. SWEET REWARDS
  274. FRENCH TOAST CRUNCH
  275. FROSTED CHEERIOS
  276. EVERYTHING YOU NEED TO KNOW TO COOK
  277. BAC-OS
  278. OATMEAL CRISP
  279. COLOR BY THE FOOT
  280. HOT COLORS
  281. Logo #20
  282. HAMBURGER HELPER
  283. CLUSTERS
  284. FRUIT BY THE FOOT
  285. SLENDER SENSATIONS
  286. TRIX
  287. GEN SNACKS
  288. CAMEO
  289. BETTY CROCKER
  290. BETTY CROCKER
  291. BETTY CROCKER
  292. BETTY CROCKER
  293. BERRY BERRY KIX
  294. MULTI GRAIN CHEERIOS
  295. SALUTE TO SAVINGS
  296. DUNKAROOS
  297. 3 LONG FEET OF FRUITY FUN!
  298. CHEERIOS
  299. BREAKFAST PACK
  300. CINNAMON TOAST CRUNCH
  301. STRAWBERRY SPLASH
  302. G GENERAL MILLS
  303. BASIC 4
  304. TOTAL NUTRITION
  305. BETTY CROCKER
  306. BETTY CROCKER
  307. SINGLES TO GO
  308. BASIC 4
  309. CHEERIOS
  310. GUSHERS
  311. KID-TESTED MOTHER-APPROVED
  312. SHAKE 'N POUR
  313. KING KAISER
  314. HARVEST KING
  315. BETTY CROCKER
  316. HAMBURGER HELPER
  317. SALUTE TO SAVINGS
  318. PARTY PIZZA
  319. BETTY CROCKER
  320. FIBER ONE
  321. CLUSTERS
  322. COLOMBO
  323. TRIX
  324. TRIX
  325. APPLE CINNAMON CHEERIOS
  326. APPLE CINNAMON CHEERIOS
  327. GOLD MEDAL
  328. GOLD MEDAL
  329. GOLD MEDAL
  330. Logo #21
  331. SHARK BITES
  332. BETTY CROCKER
  333. BETTY CROCKER
  334. WONDRA
  335. COUNT CHOCULA
  336. MEDALLION LABORATORIES
  337. KIX
  338. CUCKOO FOR COCOA PUFFS
  339. COUNTRY CORN FLAKES
  340. SUDDENLY SALAD
  341. TACOBAKE
  342. TRI HEALTHALON
  343. SINGLEPAK
  344. TOTAL
  345. FIBER ONE
  346. RICE CRUNCHINS
  347. CINNAMON TOAST CRUNCH
  348. COUNTRY
  349. ALL TRUMPS
  350. REMARKABLE
  351. GOLDEN SHIELD
  352. HELMET
  353. BETTY CROCKER
  354. BETTY CROCKER
  355. CHICKEN HELPER
  356. PIZZA ROLLS BRAND
  357. BETTY CROCKER
  358. BETTY CROCKER
  359. NATURE VALLEY
  360. JENO'S
  361. JENO'S
  362. POLLYANNA
  363. SUPER MOIST
  364. GENERAL MILLS
  365. IT'S A HONEY OF AN 'O'
  366. BETTY CROCKER
  367. BETTY CROCKER
  368. G
  369. HONEY NUT CHEERIOS
  370. PIZZA ROLLS
  371. Logo #22
  372. FRUIT ROLL-UPS
  373. SUPER MOIST
  374. Logo #23
  375. NATURE VALLEY
  376. GOLDEN GRAHAMS
  377. BISQUICK
  378. GOLD MEDAL
  379. TUNA HELPER
  380. BETTY CROCKER
  381. NATURE VALLEY
  382. HELPER
  383. BOO BERRY
  384. BETTY CROCKER
  385. BETTY CROCKER
  386. FRANKEN BERRY
  387. COCOA PUFFS
  388. JENOS
  389. HAMBURGER HELPER
  390. TOTINO'S
  391. G GENERAL MILLS
  392. BETTY CROCKER
  393. BAC*OS
  394. POTATO BUDS
  395. G GENERAL MILLS
  396. GOLD MEDAL WONDRA
  397. BETTY CROCKER
  398. GOLDEN GATE
  399. BUGLES
  400. GOLD MEDAL
  401. LUCKY CHARMS
  402. G
  403. TOTAL
  404. BETTY CROCKER
  405. SPERRY
  406. BETTY CROCKER
  407. GOLD MEDAL SUPERLATIVE
  408. TRIX
  409. GOLD MEDAL
  410. GOLD MEDAL
  411. BETTY CROCKER
  412. GOLD MEDAL CREAM OF RYE
  413. CHEERIOS
  414. GM GENERAL MILLS, INC.
  415. SURELOAF
  416. KIX
  417. THE BREAKFAST OF CHAMPIONS
  418. PURASNOW
  419. BISQUICK
  420. WHEATIES
  421. SPERRY BLOSSOMS
  422. IRON DUKE
  423. WHEAT A LAXA
  424. SUPREME
  425. KING WHEAT
  426. WASHBURN'S GOLD MEDAL

EXTRÄAZ

Serial Number:
90091448
Registration Number:
Pending Application
Word Mark:
EXTRÄAZ
Goods and Services:

IC 030. US 046. G & S Ice cream.

Filling Date:
2020-08-04
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PIZZA POPS

Serial Number:
88934545
Registration Number:
Pending Application
Word Mark:
PIZZA POPS
Goods and Services:

IC 030. US 046. G & S Pizza-like snack food.

Filling Date:
2020-05-27
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PARTY PIZZA

Serial Number:
88903341
Registration Number:
Pending Application
Word Mark:
PARTY PIZZA
Goods and Services:

IC 030. US 046. G & S FROZEN PIZZA. FIRST USE: 19751125. FIRST USE IN COMMERCE: 19751125.

Filling Date:
2020-05-06
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

4 GOOD MEASURE

Serial Number:
88886325
Registration Number:
Pending Application
Word Mark:
4 GOOD MEASURE
Goods and Services:

IC 029. US 046. G & S Packaged meal mixes consisting primarily of vegetables; Cheese snacks; cheese snacks including dried fruit; food packages containing cheese; and snack food combinations containing cheese and including one or more of the following, namely, crackers, pretzels, dried fruit, chocolate, candy, granola, nuts, seeds and grains; Snack dips; Hummus; Fruit-based snacks; Nut cheese, namely, cheese-type product made from nuts; snack mix consisting of dehydrated fruit and processed nuts; Potato chips; Vegetable-based snacks; meat-based snacks.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOOD MEASURE

Serial Number:
88886319
Registration Number:
Pending Application
Word Mark:
GOOD MEASURE
Goods and Services:

IC 029. US 046. G & S Packaged meal mixes consisting primarily of vegetables; Cheese snacks; cheese snacks including dried fruit; food packages containing cheese; and snack food combinations containing cheese and including one or more of the following, namely, crackers, pretzels, dried fruit, chocolate, candy, granola, nuts, seeds and grains; Snack dips; Hummus; Fruit-based snacks; Nut cheese, namely, cheese-type product made from nuts; snack mix consisting of dehydrated fruit and processed nuts; Potato chips; Vegetable-based snacks; meat-based snacks.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ALL IN GOOD MEASURE

Serial Number:
88886307
Registration Number:
Pending Application
Word Mark:
ALL IN GOOD MEASURE
Goods and Services:

IC 032. US 045 046 048. G & S Smoothies; smoothie kits; carbonated non-alcoholic drinks.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FOR GOOD MEASURE

Serial Number:
88886300
Registration Number:
Pending Application
Word Mark:
FOR GOOD MEASURE
Goods and Services:

IC 032. US 045 046 048. G & S Smoothies; smoothie kits; carbonated non-alcoholic drinks.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

4 GOOD MEASURE

Serial Number:
88886293
Registration Number:
Pending Application
Word Mark:
4 GOOD MEASURE
Goods and Services:

IC 032. US 045 046 048. G & S Smoothies; smoothie kits; carbonated non-alcoholic drinks.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOOD MEASURE

Serial Number:
88886286
Registration Number:
Pending Application
Word Mark:
GOOD MEASURE
Goods and Services:

IC 032. US 045 046 048. G & S Smoothies; smoothie kits; carbonated non-alcoholic drinks.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ALL IN GOOD MEASURE

Serial Number:
88886282
Registration Number:
Pending Application
Word Mark:
ALL IN GOOD MEASURE
Goods and Services:

IC 030. US 046. G & S Packaged meal mixes consisting primarily of pasta or rice; bread; tortillas; pie crust; pizza crust; pasta; dipping sauces; salsas; sauces; salad dressings; savory sauces used as condiments; mayonnaise; ketchup; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; tortilla chips.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FOR GOOD MEASURE

Serial Number:
88886274
Registration Number:
Pending Application
Word Mark:
FOR GOOD MEASURE
Goods and Services:

IC 030. US 046. G & S Packaged meal mixes consisting primarily of pasta or rice; bread; tortillas; pie crust; pizza crust; pasta; dipping sauces; salsas; sauces; salad dressings; savory sauces used as condiments; mayonnaise; ketchup; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; tortilla chips.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

4 GOOD MEASURE

Serial Number:
88886270
Registration Number:
Pending Application
Word Mark:
4 GOOD MEASURE
Goods and Services:

IC 030. US 046. G & S Packaged meal mixes consisting primarily of pasta or rice; bread; tortillas; pie crust; pizza crust; pasta; dipping sauces; salsas; sauces; salad dressings; savory sauces used as condiments; mayonnaise; ketchup; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; tortilla chips.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOOD MEASURE

Serial Number:
88886265
Registration Number:
Pending Application
Word Mark:
GOOD MEASURE
Goods and Services:

IC 030. US 046. G & S Packaged meal mixes consisting primarily of pasta or rice; bread; tortillas; pie crust; pizza crust; pasta; dipping sauces; salsas; sauces; salad dressings; savory sauces used as condiments; mayonnaise; ketchup; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; tortilla chips.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ALL IN GOOD MEASURE

Serial Number:
88886261
Registration Number:
Pending Application
Word Mark:
ALL IN GOOD MEASURE
Goods and Services:

IC 029. US 046. G & S Packaged meal mixes consisting primarily of vegetables; Cheese snacks; cheese snacks including dried fruit; food packages containing cheese; and snack food combinations containing cheese and including one or more of the following, namely, crackers, pretzels, dried fruit, chocolate, candy, granola, nuts, seeds and grains; Snack dips; Hummus; Fruit-based snacks; Nut cheese, namely, cheese-type product made from nuts; snack mix consisting of dehydrated fruit and processed nuts; Potato chips; Vegetable-based snacks; meat-based snacks.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FOR GOOD MEASURE

Serial Number:
88886251
Registration Number:
Pending Application
Word Mark:
FOR GOOD MEASURE
Goods and Services:

IC 029. US 046. G & S Packaged meal mixes consisting primarily of vegetables; Cheese snacks; cheese snacks including dried fruit; food packages containing cheese; and snack food combinations containing cheese and including one or more of the following, namely, crackers, pretzels, dried fruit, chocolate, candy, granola, nuts, seeds and grains; Snack dips; Hummus; Fruit-based snacks; Nut cheese, namely, cheese-type product made from nuts; snack mix consisting of dehydrated fruit and processed nuts; Potato chips; Vegetable-based snacks; meat-based snacks.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ALL IN GOOD MEASURE

Serial Number:
88885854
Registration Number:
Pending Application
Word Mark:
ALL IN GOOD MEASURE
Goods and Services:

IC 029. US 046. G & S Nut-based snack foods; seed-based snack foods; nut and seed-based snack foods containing nut butter.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FOR GOOD MEASURE

Serial Number:
88885852
Registration Number:
Pending Application
Word Mark:
FOR GOOD MEASURE
Goods and Services:

IC 029. US 046. G & S Nut-based snack foods; seed-based snack foods; nut and seed-based snack foods containing nut butter.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

4 GOOD MEASURE

Serial Number:
88885848
Registration Number:
Pending Application
Word Mark:
4 GOOD MEASURE
Goods and Services:

IC 029. US 046. G & S Nut-based snack foods; seed-based snack foods; nut and seed-based snack foods containing nut butter.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOOD MEASURE

Serial Number:
88885847
Registration Number:
Pending Application
Word Mark:
GOOD MEASURE
Goods and Services:

IC 029. US 046. G & S Nut-based snack foods; seed-based snack foods; nut and seed-based snack foods containing nut butter.

Filling Date:
2020-04-24
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #1

Serial Number:
88884575
Registration Number:
Pending Application
Goods and Services:

IC 030. US 046. G & S Cereal-based packaged snack foods and frosting.

Filling Date:
2020-04-23
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a kangaroo wearing a jacket, pants, shoes and a hat, hanging upside down.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #2

Serial Number:
88884572
Registration Number:
Pending Application
Goods and Services:

IC 030. US 046. G & S Cereal-based packaged snack foods and frosting.

Filling Date:
2020-04-23
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a Kangaroo wearing a jacket, pants, shoes and a hat, hanging from a rope.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LOVE & LADLE

Serial Number:
88867740
Registration Number:
Pending Application
Word Mark:
LOVE & LADLE
Goods and Services:

IC 030. US 046. G & S Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations made from cereals; bread, pastry and confectionery; ices; sugar, honey, treacle; yeast, baking-powder; salt; mustard; vinegar, sauces (condiments); spices; ice; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; cereal derived ready-to-eat snacks; flour; baking mixes; cake mixes; frosting mixes; frostings; dessert mixes; pancake mixes; main meal mixes have either a cereal base or a pasta base; packaged noodle based side-dish mixes.

IC 029. US 046. G & S Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs; milk and milk products; edible oils and fats; packaged main meal mixes having a vegetable base; packaged dehydrated potatoes; dessert mixes consisting primarily of fruit based filling mixes; vegetable protein products; nut-based snacks; fruit-based snacks; vegetable-based snacks.

Filling Date:
2020-04-10
Current Basis:
44D
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SPOON & CHERRY

Serial Number:
88867731
Registration Number:
Pending Application
Word Mark:
SPOON & CHERRY
Goods and Services:

IC 030. US 046. G & S Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations made from cereals; bread, pastry and confectionery; ices; sugar, honey, treacle; yeast, baking-powder; salt; mustard; vinegar, sauces (condiments); spices; ice; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; cereal derived ready-to-eat snacks; flour; baking mixes; cake mixes; frosting mixes; frostings; dessert mixes; pancake mixes; main meal mixes have either a cereal base or a pasta base; packaged noodle based side-dish mixes.

IC 029. US 046. G & S Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs; milk and milk products; edible oils and fats; packaged main meal mixes having a vegetable base; packaged dehydrated potatoes; dessert mixes consisting primarily of fruit based filling mixes; vegetable protein products; nut-based snacks; fruit-based snacks; vegetable-based snacks.

Filling Date:
2020-04-10
Current Basis:
44D
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WASHBURN FOODS

Serial Number:
88867722
Registration Number:
Pending Application
Word Mark:
WASHBURN FOODS
Goods and Services:

IC 030. US 046. G & S Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations made from cereals; bread, pastry and confectionery; ices; sugar, honey, treacle; yeast, baking-powder; salt; mustard; vinegar, sauces (condiments); spices; ice; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; cereal derived ready-to-eat snacks; flour; baking mixes; cake mixes; frosting mixes; frostings; dessert mixes; pancake mixes; main meal mixes have either a cereal base or a pasta base; packaged noodle based side-dish mixes.

IC 029. US 046. G & S Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs; milk and milk products; edible oils and fats; packaged main meal mixes having a vegetable base; packaged dehydrated potatoes; dessert mixes consisting primarily of fruit based filling mixes; vegetable protein products; nut-based snacks; fruit-based snacks; vegetable-based snacks.

Filling Date:
2020-04-10
Current Basis:
44D
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

YUMBLY

Serial Number:
88867689
Registration Number:
Pending Application
Word Mark:
YUMBLY
Goods and Services:

IC 030. US 046. G & S Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations made from cereals; bread, pastry and confectionery; ices; sugar, honey, treacle; yeast, baking-powder; salt; mustard; vinegar, sauces (condiments); spices; ice; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; cereal derived ready-to-eat snacks; flour; baking mixes; cake mixes; frosting mixes; frostings; dessert mixes; pancake mixes; main meal mixes have either a cereal base or a pasta base; packaged noodle based side-dish mixes.

IC 029. US 046. G & S Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs; milk and milk products; edible oils and fats; packaged main meal mixes having a vegetable base; packaged dehydrated potatoes; dessert mixes consisting primarily of fruit based filling mixes; vegetable protein products; nut-based snacks; fruit-based snacks; vegetable-based snacks.

Filling Date:
2020-04-10
Current Basis:
44D
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WASHBURN PET FOODS

Serial Number:
88867682
Registration Number:
Pending Application
Word Mark:
WASHBURN PET FOODS
Goods and Services:

IC 031. US 001 046. G & S Grains and agricultural, horticultural and forestry products not included in other classes; live animals; fresh fruits and vegetables; seeds; natural plants and flowers; foodstuffs for animals; malt; cat food; cat treats; dog biscuits; dog food; pet food; pet treats; edible dog treats.

Filling Date:
2020-04-10
Current Basis:
44D
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

330 KITCHENS

Serial Number:
88867532
Registration Number:
Pending Application
Word Mark:
330 KITCHENS
Goods and Services:

IC 030. US 046. G & S Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations made from cereals; bread, pastry and confectionery; ices; sugar, honey, treacle; yeast, baking-powder; salt; mustard; vinegar, sauces (condiments); spices; ice; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; cereal derived ready-to-eat snacks; flour; baking mixes; cake mixes; frosting mixes; frostings; dessert mixes; pancake mixes; main meal mixes have either a cereal base or a pasta base; packaged noodle based side-dish mixes.

IC 029. US 046. G & S Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs; milk and milk products; edible oils and fats; packaged main meal mixes having a vegetable base; packaged dehydrated potatoes; dessert mixes consisting primarily of fruit based filling mixes; vegetable protein products; nut-based snacks; fruit-based snacks; vegetable-based snacks.

Filling Date:
2020-04-10
Current Basis:
44D
Owner:
General Mills, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

KIMILHO

Serial Number:
88857551
Registration Number:
Pending Application
Word Mark:
KIMILHO
Goods and Services:

IC 030. US 046. G & S Corn meal; corn flour flakes. FIRST USE: 20010000. FIRST USE IN COMMERCE: 20010000.

Filling Date:
2020-04-02
Current Basis:
1A
Owner:
General Mills Brasil Alimentos Ltda.
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

: RATIO (STYLIZED, V1)

Serial Number:
88856025
Registration Number:
Pending Application
Word Mark:
: RATIO (STYLIZED, V1)
Goods and Services:

IC 029. US 046. G & S Dairy products excluding ice cream, ice milk, and frozen yogurt.

Filling Date:
2020-04-01
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark. The mark consists of a colon followed by the word ''RATIO'' in stylized form.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DUNKAROOS

Serial Number:
88838588
Registration Number:
Pending Application
Word Mark:
DUNKAROOS
Goods and Services:

IC 029. US 046. G & S Food products.

Filling Date:
2020-03-18
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DUNKAROOS

Serial Number:
88826423
Registration Number:
Pending Application
Word Mark:
DUNKAROOS
Goods and Services:

IC 025. US 022 039. G & S Clothing.

Filling Date:
2020-03-09
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DUNKAROOS

Serial Number:
88826387
Registration Number:
Pending Application
Word Mark:
DUNKAROOS
Goods and Services:

IC 028. US 022 023 038 050. G & S Toys.

Filling Date:
2020-03-09
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
ALEXANDRIA M. CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRIX

Serial Number:
88808173
Registration Number:
Pending Application
Word Mark:
TRIX
Goods and Services:

IC 025. US 022 039. G & S Pajama bottoms; Socks; T-shirts. FIRST USE: 20130400. FIRST USE IN COMMERCE: 20130400.

Filling Date:
2020-02-24
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MAKING FOOD THE WORLD LOVES

Serial Number:
88798145
Registration Number:
Pending Application
Word Mark:
MAKING FOOD THE WORLD LOVES
Goods and Services:

IC 032. US 045 046 048. G & S Beverage products.

IC 030. US 046. G & S Food products.

IC 029. US 046. G & S Food products.

Filling Date:
2020-02-14
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WILDE TERRA

Serial Number:
88695826
Registration Number:
Pending Application
Word Mark:
WILDE TERRA
Goods and Services:

IC 030. US 046. G & S Processed cereal-derived food products to be used as a breakfast cereal, snack food or ingredient for making food.

Filling Date:
2019-11-18
Current Basis:
1B
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RATIO

Serial Number:
88637737
Registration Number:
Pending Application
Word Mark:
RATIO
Goods and Services:

IC 029. US 046. G & S Milk products excluding ice cream, ice milk and frozen yogurt.

Filling Date:
2019-10-01
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MORNING SUMMIT

Serial Number:
88633510
Registration Number:
Pending Application
Word Mark:
MORNING SUMMIT
Goods and Services:

IC 029. US 046. G & S Nut-based snack foods; milk products excluding ice cream, ice milk and frozen yogurt.

Filling Date:
2019-09-27
Current Basis:
1B
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MORNING SUMMIT

Serial Number:
88633509
Registration Number:
Pending Application
Word Mark:
MORNING SUMMIT
Goods and Services:

IC 030. US 046. G & S Food products, namely, processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; food products, namely muffins.

Filling Date:
2019-09-27
Current Basis:
1B
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NATURE VALLEY ONWARD

Serial Number:
88607711
Registration Number:
Pending Application
Word Mark:
NATURE VALLEY ONWARD
Goods and Services:

IC 030. US 046. G & S Cereal-based snack food; Grain-based food bars.

Filling Date:
2019-09-06
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NATURE VALLEY TEMPO

Serial Number:
88604459
Registration Number:
Pending Application
Word Mark:
NATURE VALLEY TEMPO
Goods and Services:

IC 030. US 046. G & S Cereal-based snack food; Grain-based food bars.

Filling Date:
2019-09-04
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WE ARE BETTER OUTSIDE

Serial Number:
88533848
Registration Number:
Pending Application
Word Mark:
WE ARE BETTER OUTSIDE
Goods and Services:

IC 030. US 046. G & S Cereal-based snack food; Grain-based food bars. FIRST USE: 20200301. FIRST USE IN COMMERCE: 20200301.

Filling Date:
2019-07-24
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CINNAMON TOAST CRUNCH REMIX

Serial Number:
88445129
Registration Number:
Pending Application
Word Mark:
CINNAMON TOAST CRUNCH REMIX
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods.

Filling Date:
2019-05-24
Current Basis:
1B
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

: RATIO

Serial Number:
88425015
Registration Number:
6070809
Word Mark:
: RATIO
Goods and Services:

IC 029. US 046. G & S Food products, namely, nut-based snack foods; food products, namely, soy-based snack foods containing nuts and fruit. FIRST USE: 20190915. FIRST USE IN COMMERCE: 20190915.

Filling Date:
2019-05-10
Registration Date:
2020-06-02
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of a colon followed by the word "RATIO" in stylized form.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOOD MEASURE

Serial Number:
88424658
Registration Number:
Pending Application
Word Mark:
GOOD MEASURE
Goods and Services:

IC 005. US 006 018 044 046 051 052. G & S Nutritional supplement energy bars; Nutritional supplements; Dietary supplements for humans and animals; Dietary and nutritional supplements; Herbal supplements; Liquid herbal supplements.

Filling Date:
2019-05-10
Current Basis:
1B
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CINNAMON TOAST CRUNCH CHURROS

Serial Number:
88398590
Registration Number:
5902364
Word Mark:
CINNAMON TOAST CRUNCH CHURROS
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20181217. FIRST USE IN COMMERCE: 20190107.

Filling Date:
2019-04-23
Registration Date:
2019-11-05
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized words "CINNAMON TOAST CRUNCH CHURROS." The letters in the words "'CINNAMON TOAST CRUNCH"' alternate between purple, blue, red and green, as follows. In "CINNAMON", the "C" is purple, the "I" is blue, the first "N" is red, the next "N" is green, the letter "A" is blue, the letter "M" is purple, the letter "O" is red, and the letter "N" is green. In "TOAST", the letter "T" is green, the letter "O" is red, the letter "A" is purple, the letter "S" is green, and the letter "T" is blue. In "CRUNCH", the letter "C" is blue, the letter "R" is purple, the letter "U" is green, the letter "N" is red, the letter "C" is blue, and the letter "H" is purple. The word "CHURROS" is in red letters with white and purple shading and the "O" contains a white 8-pointed star inside a purple oval. The color white within the word "CHURROS" is part of the mark and the rest of the white is not part of the mark and represents background area.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CINNAMON TOAST CRUNCH CHURROS

Serial Number:
88398581
Registration Number:
5902363
Word Mark:
CINNAMON TOAST CRUNCH CHURROS
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20181217. FIRST USE IN COMMERCE: 20190107.

Filling Date:
2019-04-23
Registration Date:
2019-11-05
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LEADING THE WAY TO THE FUTURE OF FOOD

Serial Number:
88301440
Registration Number:
Pending Application
Word Mark:
LEADING THE WAY TO THE FUTURE OF FOOD
Goods and Services:

IC 042. US 100 101. G & S Think tank services, namely, providing new ideas and concepts to accelerate economic development of the food and agriculture sectors.

Filling Date:
2019-02-14
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

MBOLD

Serial Number:
88301432
Registration Number:
Pending Application
Word Mark:
MBOLD
Goods and Services:

IC 042. US 100 101. G & S Think tank services, namely, providing new ideas and concepts to accelerate economic development of the food and agriculture sectors.

Filling Date:
2019-02-14
Current Basis:
1B
Owner:
General Mills, Inc.
Attorney of Record:
Curt Trisko
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

MAGICALLY DELICIOUS

Serial Number:
88286344
Registration Number:
Pending Application
Word Mark:
MAGICALLY DELICIOUS
Goods and Services:

IC 030. US 046. G & S Food products namely cookie dough; cookies; processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; marshmallows; ice cream; hot chocolate mixes.

Filling Date:
2019-02-01
Current Basis:
1B
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RATIO

Serial Number:
88263528
Registration Number:
6009145
Word Mark:
RATIO
Goods and Services:

IC 029. US 046. G & S Food products, namely, nut-based snack foods; food products, namely, soy-based snack foods containing nuts and fruit. FIRST USE: 20190915. FIRST USE IN COMMERCE: 20190915.

Filling Date:
2019-01-16
Registration Date:
2020-03-10
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
ALEXANDRIA CHRISTIAN
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PURPLE SQUIRREL

Serial Number:
88205105
Registration Number:
Pending Application
Word Mark:
PURPLE SQUIRREL
Goods and Services:

IC 030. US 046. G & S Food products, namely cereal-based snack foods.

IC 029. US 046. G & S Food products, namely nut-based snack foods; food products, namely soy-based snack foods containing nuts and fruit.

IC 005. US 006 018 044 046 051 052. G & S Food products, namely nutritional supplement meal replacement bars for boosting energy.

Filling Date:
2018-11-26
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRUIT ROLL-UPS

Serial Number:
88173039
Registration Number:
Pending Application
Word Mark:
FRUIT ROLL-UPS
Goods and Services:

IC 003. US 001 004 006 050 051 052. G & S Lip balm.

Filling Date:
2018-10-29
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CINNAMILK

Serial Number:
88170381
Registration Number:
Pending Application
Word Mark:
CINNAMILK
Goods and Services:

IC 030. US 046. G & S Food products, namely ice cream, baked goods in the nature of cookies, pudding, frostings, frozen yogurt, frozen yogurt confections, and non-dairy frozen confections.

IC 029. US 046. G & S Food products, namely dairy products excluding ice cream, ice milk and frozen yogurt; food products, namely non-dairy milk substitutes, non-dairy yogurt substitute and plant-based yogurt substitute.

Filling Date:
2018-10-26
Current Basis:
1B
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

KAUSAR

Serial Number:
88143741
Registration Number:
6072265
Word Mark:
KAUSAR
Goods and Services:

IC 030. US 046. G & S Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, namely, processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; bread, pastry and confectionery made of sugar; honey, treacle; yeast, baking-powder; salt, mustard, vinegar, sauces except salad dressings; spices; ice.

Filling Date:
2018-10-04
Registration Date:
2020-06-09
Current Basis:
44E
Owner:
Kausar Rice & General Mills
Attorney of Record:
Lisa A. Osman
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized wording "KAUSAR" in English and Urdu aligned horizontally.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MERMAID CEREAL

Serial Number:
88036828
Registration Number:
5846790
Word Mark:
MERMAID CEREAL
Goods and Services:

IC 030. US 046. G & S Breakfast cereals. FIRST USE: 20190515. FIRST USE IN COMMERCE: 20190515.

Filling Date:
2018-07-13
Registration Date:
2019-08-27
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LÄRABAR

Serial Number:
87855603
Registration Number:
5546062
Word Mark:
LÄRABAR
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food; Nut-based snack foods. FIRST USE: 20021001. FIRST USE IN COMMERCE: 20021001.

Filling Date:
2018-03-29
Registration Date:
2018-08-21
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #3

Serial Number:
87854942
Registration Number:
Pending Application
Goods and Services:

IC 030. US 046. G & S Food products, namely, savory flour-based dumplings and tangyuan in the nature of sweet rice dumplings.

Filling Date:
2018-03-29
Current Basis:
1B
Owner:
General Mills Foods Asia Limited
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of the Complex Chinese characters ''Wan Zai Ma Tou'' in stylized form inside a stylized rectangle with inverted, rounded corners.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #4

Serial Number:
87854933
Registration Number:
Pending Application
Goods and Services:

IC 030. US 046. G & S Food products, namely, savory flour-based dumplings and tangyuan in the nature of sweet rice dumplings.

Filling Date:
2018-03-29
Current Basis:
1B
Owner:
General Mills Foods Asia Limited
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of the Simplified Chinese characters ''Wan Zai Ma Tou'' in stylized form inside a stylized rectangle with inverted, rounded corners.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WANCHAI FERRY

Serial Number:
87853720
Registration Number:
Pending Application
Word Mark:
WANCHAI FERRY
Goods and Services:

IC 030. US 046. G & S Food products, namely, savory flour-based dumplings and tangyuan in the nature of sweet rice dumplings.

Filling Date:
2018-03-28
Current Basis:
1B
Owner:
General Mills Foods Asia Limited
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRIX ARE FOR KIDS!

Serial Number:
87841308
Registration Number:
5546040
Word Mark:
TRIX ARE FOR KIDS!
Goods and Services:

IC 030. US 046. G & S Breakfast cereals. FIRST USE: 19820331. FIRST USE IN COMMERCE: 19820331.

Filling Date:
2018-03-20
Registration Date:
2018-08-21
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SILLY RABBIT, TRIX ARE FOR KIDS

Serial Number:
87841306
Registration Number:
5546039
Word Mark:
SILLY RABBIT, TRIX ARE FOR KIDS
Goods and Services:

IC 030. US 046. G & S Cereal-derived food products to be used as a breakfast cereal, snack food, or ingredient for making food. FIRST USE: 19880101. FIRST USE IN COMMERCE: 19880101.

Filling Date:
2018-03-20
Registration Date:
2018-08-21
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FILLOWS

Serial Number:
87827187
Registration Number:
5814465
Word Mark:
FILLOWS
Goods and Services:

IC 030. US 046. G & S Processed cereal-derived food products to be used as a breakfast cereal, snack food or ingredient for making food. FIRST USE: 20190520. FIRST USE IN COMMERCE: 20190520.

Filling Date:
2018-03-09
Registration Date:
2019-07-23
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

KID-TESTED. PARENT-APPROVED.

Serial Number:
87825422
Registration Number:
5682048
Word Mark:
KID-TESTED. PARENT-APPROVED.
Goods and Services:

IC 030. US 046. G & S Processed cereal-derived food products to be used as a breakfast cereal, snack food or ingredient for making food. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.

Filling Date:
2018-03-08
Registration Date:
2019-02-19
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LÄRABAR

Serial Number:
87758969
Registration Number:
5545270
Word Mark:
LÄRABAR
Goods and Services:

IC 029. US 046. G & S Processed fruit- and nut-based food bars. FIRST USE: 20021001. FIRST USE IN COMMERCE: 20021001.

Filling Date:
2018-01-17
Registration Date:
2018-08-21
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of The word ''LÄRABAR'' in beige with black outline contained within a red rectangle that has a beige outline.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PROTEIN ONE BY THE MAKERS OF FIBER ONE

Serial Number:
87758501
Registration Number:
5801354
Word Mark:
PROTEIN ONE BY THE MAKERS OF FIBER ONE
Goods and Services:

IC 030. US 046. G & S Ready to eat, cereal derived food bars containing protein and fiber in whole or significant part. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.

IC 029. US 046. G & S Nut-based food bars containing protein and fiber in whole or significant part. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.

Filling Date:
2018-01-17
Registration Date:
2019-07-09
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a white circle bearing the words ''PROTEIN ONE BY THE MAKERS OF FIBER ONE'' in red. The dashed lines are included to show the borders of the white circle and are not a feature of the mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PROTEIN ONE

Serial Number:
87758496
Registration Number:
5801353
Word Mark:
PROTEIN ONE
Goods and Services:

IC 030. US 046. G & S Ready to eat, cereal derived food bars containing protein in whole or significant part. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.

IC 029. US 046. G & S Nut-based food bars containing protein in whole or significant part. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.

Filling Date:
2018-01-17
Registration Date:
2019-07-09
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

G GENERAL MILLS

Serial Number:
87651653
Registration Number:
5475247
Word Mark:
G GENERAL MILLS
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; grain based snacks; ready-to-eat cereal derived bars. FIRST USE: 19890731. FIRST USE IN COMMERCE: 19890731.

Filling Date:
2017-10-19
Registration Date:
2018-05-22
Current Basis:
1A
Owner:
General Mills, Inc
Attorney of Record:
Joshua J. Burke
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of a stylized letter ''G'' with the word "MILLS" stacked below the word "GENERAL" centered to the right of the stylized "G".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

G

Serial Number:
87505682
Registration Number:
Pending Application
Word Mark:
G
Goods and Services:

IC 029. US 046. G & S Fruit based snack foods; processed meat, poultry, and fish; processed fruits; processed vegetables; nut based snack food bars; vegetable protein products for use as a meat substitute having a bacon flavor; processed legumes; processed nuts; soups; broth; vegetable based snacks; yogurt; processed tomatoes; fruit preserves.

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; grain based snacks; mixes for making baked goods; mixes for making pancake or waffle batters; mixes for making icings; frozen pancakes; frozen waffles; edible cake decorations; packaged meal kits consisting primarily of pasta or rice; pizzas; dough enrobed snacks filled primarily with meat and/or cheese and spices; breakfast pastries; sauces; dough; bread crumbs; flour; pasta; corn based snacks; taco shells, tostada shells, tortillas; spice mixes; seasoning mixes; rice and seasoning mix combined in unitary packages; packaged meal mixes consisting primarily of taco shells with seasoning mixes; packaged meal mixes consisting primarily of tortillas with seasoning mixes; salsa; vinegar; ready-to-eat bakery desserts; pastry filled with eggs and meat and/or cheese; relish.

Filling Date:
2017-06-26
Current Basis:
1B
Owner:
General Mills IP Holdings I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a blue capital letter "G" with a red heart above the top right side of the "G".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MAKING FOOD PEOPLE LOVE

Serial Number:
87505670
Registration Number:
Pending Application
Word Mark:
MAKING FOOD PEOPLE LOVE
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; grain based snacks; mixes for making baked goods; mixes for making pancake or waffle batters; mixes for making icings; frozen pancakes; frozen waffles; edible cake decorations; packaged meal kits consisting primarily of pasta or rice; pizzas; dough enrobed snacks filled primarily with meat and/or cheese and spices; breakfast pastries; cooking sauces; dough; bread crumbs; flour; pasta; corn based snacks; taco shells, tostada shells, tortillas; spice mixes; seasoning mixes; rice and seasoning mix combined in unitary packages; packaged meal mixes consisting primarily of taco shells with seasoning mixes; packaged meal mixes consisting primarily of tortillas with seasoning mixes; salsa; vinegar; ready-to-eat bakery desserts; pastry filled with eggs and meat and/or cheese.

IC 029. US 046. G & S Fruit based snack foods; processed meat, poultry, or fish; processed fruits; processed vegetables; nut based snack food bars; vegetable protein products for use as a meat substitute having a bacon flavor; processed legumes; processed nuts; soups; broth; vegetable based snacks; yogurt; processed tomatoes; fruit preserves.

Filling Date:
2017-06-26
Current Basis:
1B
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

AUTUMN'S GOLD

Serial Number:
87490106
Registration Number:
5379181
Word Mark:
AUTUMN'S GOLD
Goods and Services:

IC 029. US 046. G & S Seed-based snack foods; nut-based snack foods. FIRST USE: 20161200. FIRST USE IN COMMERCE: 20161200.

Filling Date:
2017-06-15
Registration Date:
2018-01-16
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOAST CRUNCH

Serial Number:
87428021
Registration Number:
5482405
Word Mark:
TOAST CRUNCH
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20060901. FIRST USE IN COMMERCE: 20060901.

Filling Date:
2017-04-27
Registration Date:
2018-05-29
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the wording "TOAST CRUNCH" in stylized form. The color green appears in the first letter "T" in "TOAST" and in the letters "S" and "U"; the color orange appears in the letters "O" and "N"; the color purple appears in the letters "A", "R", and "H"; and the color blue appears in the last letter "T" of "TOAST" and in the letter "C" in "CRUNCH".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOOD GOES ROUND

Serial Number:
87418965
Registration Number:
5973490
Word Mark:
GOOD GOES ROUND
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20170600. FIRST USE IN COMMERCE: 20170600.

Filling Date:
2017-04-20
Registration Date:
2020-01-28
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
JOSHUA J BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

VERY BERRY CHEERIOS

Serial Number:
87400873
Registration Number:
5405027
Word Mark:
VERY BERRY CHEERIOS
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast cereal, snack food, or ingredient in making other foods. FIRST USE: 20170102. FIRST USE IN COMMERCE: 20170102.

Filling Date:
2017-04-06
Registration Date:
2018-02-20
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NATURE VALLEY GRANOLA CUPS

Serial Number:
87388736
Registration Number:
5328244
Word Mark:
NATURE VALLEY GRANOLA CUPS
Goods and Services:

IC 030. US 046. G & S Cereal-based snack foods. FIRST USE: 20161001. FIRST USE IN COMMERCE: 20161001.

Filling Date:
2017-03-28
Registration Date:
2017-11-07
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MAIS VITA

Serial Number:
87378981
Registration Number:
5441647
Word Mark:
MAIS VITA
Goods and Services:

IC 030. US 046. G & S Sugar; rice; flour; processed cereals; processed grains; processed seeds for use as a seasoning. FIRST USE: 20021200. FIRST USE IN COMMERCE: 20121200.

IC 029. US 046. G & S Processed edible seeds, not being seasonings or flavorings. FIRST USE: 20031200. FIRST USE IN COMMERCE: 20031200.

Filling Date:
2017-03-21
Registration Date:
2018-04-10
Current Basis:
1A
Owner:
General Mills Brasil Alimentos Ltda.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #5

Serial Number:
87258518
Registration Number:
5325599
Goods and Services:

IC 030. US 046. G & S Mixes for making baking batters. FIRST USE: 20170529. FIRST USE IN COMMERCE: 20170529.

Filling Date:
2016-12-06
Registration Date:
2017-10-31
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a caricature of a neck and head of a woman that is winking. The outline of a collar and a bow tie are at the base of the neck. A scalloped circle surrounds the woman's image.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE ORIGINAL CRISP CRUST

Serial Number:
87255009
Registration Number:
5191408
Word Mark:
THE ORIGINAL CRISP CRUST
Goods and Services:

IC 030. US 046. G & S Pizza. FIRST USE: 20100630. FIRST USE IN COMMERCE: 20100630.

Filling Date:
2016-12-02
Registration Date:
2017-04-25
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PINT SIZED KITCHEN

Serial Number:
87179712
Registration Number:
5244550
Word Mark:
PINT SIZED KITCHEN
Goods and Services:

IC 030. US 046. G & S Food products, namely, dough-enrobed foods consisting of a dough-based wrapper with fillings consisting primarily of meats, vegetables or cheese. FIRST USE: 20161100. FIRST USE IN COMMERCE: 20161100.

Filling Date:
2016-09-22
Registration Date:
2017-07-18
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HELPING HAND

Serial Number:
87173529
Registration Number:
5198915
Word Mark:
HELPING HAND
Goods and Services:

IC 030. US 046. G & S Packaged dinner mixes having a cereal base. FIRST USE: 19930903. FIRST USE IN COMMERCE: 19930903.

Filling Date:
2016-09-16
Registration Date:
2017-05-09
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BERRY BLAST

Serial Number:
87038245
Registration Number:
5118469
Word Mark:
BERRY BLAST
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20090601. FIRST USE IN COMMERCE: 20090601.

Filling Date:
2016-05-16
Registration Date:
2017-01-10
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUJATA

Serial Number:
86915383
Registration Number:
5179247
Word Mark:
SUJATA
Goods and Services:

IC 030. US 046. G & S Food Products, namely, flour, bakery goods, dry seasonings to be used as sauce or gravy mixes, mixes for bakery goods, and instant pancake mixes. FIRST USE: 20151000. FIRST USE IN COMMERCE: 20160900.

Filling Date:
2016-02-22
Registration Date:
2017-04-11
Current Basis:
1A
Owner:
General Mills India Private Limited
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FROLLICKS

Serial Number:
86887916
Registration Number:
4998334
Word Mark:
FROLLICKS
Goods and Services:

IC 029. US 046. G & S Processed edible seeds and legumes. FIRST USE: 20140725. FIRST USE IN COMMERCE: 20151026.

Filling Date:
2016-01-27
Registration Date:
2016-07-12
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LARA'S

Serial Number:
86876895
Registration Number:
5030904
Word Mark:
LARA'S
Goods and Services:

IC 029. US 046. G & S Non-dairy yogurt. FIRST USE: 20160415. FIRST USE IN COMMERCE: 20160415.

Filling Date:
2016-01-15
Registration Date:
2016-08-30
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FOOD MADE FROM FOOD

Serial Number:
86819806
Registration Number:
5196513
Word Mark:
FOOD MADE FROM FOOD
Goods and Services:

IC 029. US 046. G & S Energy bar composed of fruits and nuts; nut based snack food bars. FIRST USE: 20160900. FIRST USE IN COMMERCE: 20160900.

Filling Date:
2015-11-13
Registration Date:
2017-05-02
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #6

Serial Number:
86818058
Registration Number:
5066136
Goods and Services:

IC 029. US 046. G & S Nut-based snack bars. FIRST USE: 20141229. FIRST USE IN COMMERCE: 20141229.

Filling Date:
2015-11-12
Registration Date:
2016-10-18
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of A three-dimensional mark consisting of an almond shaped clear window on product packaging. The dotted lines show the shape of the packaging which is not claimed as a feature of the mark.
Type of Mark:
Trademark
Register:
Supplemental
Live or Dead:
ACTIVE

SUDDENLY GRAIN SALAD

Serial Number:
86781838
Registration Number:
4946283
Word Mark:
SUDDENLY GRAIN SALAD
Goods and Services:

IC 030. US 046. G & S Packaged dinner mixes consisting primarily of grains. FIRST USE: 20140526. FIRST USE IN COMMERCE: 20140526.

Filling Date:
2015-10-08
Registration Date:
2016-04-26
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

POWER PUNCH

Serial Number:
86753043
Registration Number:
4938507
Word Mark:
POWER PUNCH
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20151214. FIRST USE IN COMMERCE: 20151214.

Filling Date:
2015-09-10
Registration Date:
2016-04-12
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GAME UP

Serial Number:
86752980
Registration Number:
4938506
Word Mark:
GAME UP
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20151214. FIRST USE IN COMMERCE: 20151214.

Filling Date:
2015-09-10
Registration Date:
2016-04-12
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WE SERVE THE WORLD BY MAKING FOOD PEOPLE LOVE

Serial Number:
86724869
Registration Number:
5271748
Word Mark:
WE SERVE THE WORLD BY MAKING FOOD PEOPLE LOVE
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20160523. FIRST USE IN COMMERCE: 20160523.

Filling Date:
2015-08-14
Registration Date:
2017-08-22
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GALACTIC

Serial Number:
86688495
Registration Number:
4898573
Word Mark:
GALACTIC
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20140407. FIRST USE IN COMMERCE: 20140407.

Filling Date:
2015-07-09
Registration Date:
2016-02-09
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

JUST THE STUFF THAT MATTERS

Serial Number:
86685213
Registration Number:
5182307
Word Mark:
JUST THE STUFF THAT MATTERS
Goods and Services:

IC 029. US 046. G & S Energy bar composed of fruits and nuts. FIRST USE: 20160900. FIRST USE IN COMMERCE: 20160900.

Filling Date:
2015-07-07
Registration Date:
2017-04-11
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRUNCH LAB

Serial Number:
86613475
Registration Number:
5350985
Word Mark:
CRUNCH LAB
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20160900. FIRST USE IN COMMERCE: 20160900.

Filling Date:
2015-04-29
Registration Date:
2017-12-05
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TINY TOAST

Serial Number:
86607152
Registration Number:
5042165
Word Mark:
TINY TOAST
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20160530. FIRST USE IN COMMERCE: 20160530.

Filling Date:
2015-04-23
Registration Date:
2016-09-13
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NIBBLR

Serial Number:
86572876
Registration Number:
4827139
Word Mark:
NIBBLR
Goods and Services:

IC 035. US 100 101 102. G & S Online subscription services featuring snack mixes. FIRST USE: 20131118. FIRST USE IN COMMERCE: 20131118.

IC 030. US 046. G & S Snack mix consisting primarily of combinations of chocolate or toffee or crackers or pretzels or granola clusters and may also include processed nuts, seeds, chickpeas, green beans, fava beans, or dried fruit. FIRST USE: 20131118. FIRST USE IN COMMERCE: 20131118.

IC 029. US 046. G & S Snack mix consisting primarily of combinations of processed nuts, seeds, chickpeas, green beans, fava beans, or dried fruit and may also include chocolate or toffee or crackers or pretzels or granola clusters. FIRST USE: 20131118. FIRST USE IN COMMERCE: 20131118.

Filling Date:
2015-03-23
Registration Date:
2015-10-06
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "nibblr" with a leaf design as a portion of the letter "r".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE GOOD TABLE

Serial Number:
86536201
Registration Number:
4947614
Word Mark:
THE GOOD TABLE
Goods and Services:

IC 030. US 046. G & S Sauces, marinades and seasoning mixes; breadcrumb mixes. FIRST USE: 20150800. FIRST USE IN COMMERCE: 20150914.

Filling Date:
2015-02-16
Registration Date:
2016-04-26
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

B TESTED & APPROVED IN THE BETTY CROCKER KITCHENS

Serial Number:
86455941
Registration Number:
4776383
Word Mark:
B TESTED & APPROVED IN THE BETTY CROCKER KITCHENS
Goods and Services:

IC 030. US 046. G & S Pancake and waffle mix; baking mix; biscuit mix; brownie mix; cookie mix; cupcake mix; muffin mix; cake mix; pie crust mix; dessert mixes, namely, packaged kits containing baking mixes for cakes, as well as one or more of the following: chocolate and fudge; ready to eat, cereal derived dessert bars containing one or more of the following: chocolate, oatmeal, caramel, fruit filling, marshmallows, or nuts; rice flour; frosting; and packaged main meal mixes or side dishes having either a cereal base, rice base, or pasta base. FIRST USE: 20130915. FIRST USE IN COMMERCE: 20130915.

IC 029. US 046. G & S Dehydrated potatoes; packaged meal entrees or side dishes consisting primarily of potatoes; and packaged main meal mixes having a potato base with spice and/or sauce mixes. FIRST USE: 20130915. FIRST USE IN COMMERCE: 20130915.

Filling Date:
2014-11-17
Registration Date:
2015-07-21
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of The outer edge is a scalloped circle, inside is another circle with "TESTED & APPROVED IN THE" arced across the top and "BETTY CROCKER KITCHENS" arced across the bottom and a circle which encircles the letter ''B'' which is inside parentheses.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TESTED & APPROVED IN THE BETTY CROCKER KITCHENS

Serial Number:
86455935
Registration Number:
4776382
Word Mark:
TESTED & APPROVED IN THE BETTY CROCKER KITCHENS
Goods and Services:

IC 030. US 046. G & S Pancake and waffle mix; baking mix; biscuit mix; brownie mix; cookie mix; cupcake mix; muffin mix; cake mix; pie crust mix; dessert mixes, namely, packaged kits containing baking mixes for cakes, as well as one or more of the following: chocolate and fudge; ready to eat, cereal derived dessert bars containing one or more of the following: chocolate, oatmeal, caramel, fruit filling, marshmallows, or nuts; rice flour; frosting; and packaged main meal mixes or side dishes having either a cereal base, rice base, or pasta base. FIRST USE: 20130915. FIRST USE IN COMMERCE: 20130915.

IC 029. US 046. G & S Dehydrated potatoes; packaged meal entrees or side dishes consisting primarily of potatoes; and packaged main meal mixes having a potato base with spice and/or sauce mixes. FIRST USE: 20130915. FIRST USE IN COMMERCE: 20130915.

Filling Date:
2014-11-17
Registration Date:
2015-07-21
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

B

Serial Number:
86452013
Registration Number:
4768345
Word Mark:
B
Goods and Services:

IC 030. US 046. G & S Pancake and waffle mix; baking mix; biscuit mix; brownie mix; cookie mix; cupcake mix; muffin mix; cake mix; pie crust mix; dessert mixes, namely, packaged kits containing baking mixes for cakes, as well as one or more of the following: chocolate and fudge; ready to eat, cereal derived dessert bars containing one or more of the following: chocolate, oatmeal, caramel, fruit filling, marshmallows, or nuts; rice flour; frosting; and packaged main meal mixes or side dishes having either a cereal base, rice base, or pasta base. FIRST USE: 20130915. FIRST USE IN COMMERCE: 20130915.

IC 029. US 046. G & S Dehydrated potatoes; packaged meal entrees or side dishes consisting primarily of potatoes; and packaged main meal mixes having a potato base with spice and/or sauce mixes. FIRST USE: 20130915. FIRST USE IN COMMERCE: 20130915.

Filling Date:
2014-11-12
Registration Date:
2015-07-07
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of A CIRCLE WHICH ENCIRCLES THE LETTER ''B'' WHICH IS INSIDE PARENTHESES.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

M L

Serial Number:
86439944
Registration Number:
4862085
Word Mark:
M L
Goods and Services:

IC 042. US 100 101. G & S Analytical testing and stability testing of food, animal feed and pharmaceuticals to assure compliance with industry standards; and product testing for food, animal feed, and pharmaceuticals; and consulting services related to all of the foregoing services. FIRST USE: 20140630. FIRST USE IN COMMERCE: 20140630.

Filling Date:
2014-10-30
Registration Date:
2015-12-01
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of an outer square-shaped design with the stylized letters "ML" comprising each side of the square. Inside the square-shaped design is a circle which creates the design of a stylized gear in the space between the square and circle designs.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SNACK-DEFYING SATISFYING

Serial Number:
86433643
Registration Number:
4816439
Word Mark:
SNACK-DEFYING SATISFYING
Goods and Services:

IC 030. US 046. G & S Dough enrobed snacks filled primarily with meat and/or cheese and spices. FIRST USE: 20130228. FIRST USE IN COMMERCE: 20130228.

Filling Date:
2014-10-24
Registration Date:
2015-09-22
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BUGLES

Serial Number:
86420696
Registration Number:
4743603
Word Mark:
BUGLES
Goods and Services:

IC 030. US 046. G & S Grain based or cereal derived ready to eat snacks. FIRST USE: 20050223. FIRST USE IN COMMERCE: 20050223.

Filling Date:
2014-10-10
Registration Date:
2015-05-26
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "BUGLES" in a stylized form with a horn shaped design as the middle line of the "E".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SPOOKY FRUIT

Serial Number:
86401432
Registration Number:
4742946
Word Mark:
SPOOKY FRUIT
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20140818. FIRST USE IN COMMERCE: 20140818.

Filling Date:
2014-09-22
Registration Date:
2015-05-26
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

EXPERTLY MILLED IN THE USA SINCE 1880 GOLD MEDAL PREMIUM QUALITY

Serial Number:
86365200
Registration Number:
4688796
Word Mark:
EXPERTLY MILLED IN THE USA SINCE 1880 GOLD MEDAL PREMIUM QUALITY
Goods and Services:

IC 030. US 046. G & S Flour. FIRST USE: 20140609. FIRST USE IN COMMERCE: 20140609.

Filling Date:
2014-08-13
Registration Date:
2015-02-17
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a medallion with a scalloped outer edge and an inner ring with the words "EXPERTLY MILLED IN THE USA" centered across the top and "SINCE 1880" centered on the bottom of the inner ring with sheaves of wheat extending up each side of the inner ring. The center is a large circle with horizontal lines, the stacked words "GOLD MEDAL" and three overlapping small medallions across the top with the two smaller medallions on each side of a slightly larger medallion. The two smaller medallions have sheaves of wheat in the center and stars around the edges. The larger medallion has a sheaf of wheat in the center with sheaves of wheat going up each side, and the words "GOLD MEDAL" centered at the top. At the bottom of the medallion there is a horizontal ribbon stretching from side to side with the stacked words "PREMIUM QUALITY" in the center of the ribbon.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CREATE 'N' BAKE

Serial Number:
86352040
Registration Number:
4711481
Word Mark:
CREATE 'N' BAKE
Goods and Services:

IC 030. US 046. G & S Cookie mixes. FIRST USE: 20140526. FIRST USE IN COMMERCE: 20140526.

Filling Date:
2014-07-30
Registration Date:
2015-03-31
Current Basis:
1A
Owner:
General Mills, Inc
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

REINVENTING GRANOLA

Serial Number:
86293646
Registration Number:
4667060
Word Mark:
REINVENTING GRANOLA
Goods and Services:

IC 029. US 046. G & S Snack mix consisting primarily of processed nuts, and also including dried fruit and processed seeds. FIRST USE: 20140527. FIRST USE IN COMMERCE: 20140527.

Filling Date:
2014-05-28
Registration Date:
2015-01-06
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WASHBURN MILLS

Serial Number:
86253383
Registration Number:
4778401
Word Mark:
WASHBURN MILLS
Goods and Services:

IC 030. US 046. G & S Packaged meal mixes consisting primarily of grains. FIRST USE: 20141200. FIRST USE IN COMMERCE: 20141200.

Filling Date:
2014-04-16
Registration Date:
2015-07-21
Current Basis:
1A
Owner:
General Mills, Inc
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHOPPER VANTAGE

Serial Number:
86248424
Registration Number:
4800582
Word Mark:
SHOPPER VANTAGE
Goods and Services:

IC 035. US 100 101 102. G & S Business consulting services in the field of retail management and sales. FIRST USE: 20140715. FIRST USE IN COMMERCE: 20140715.

Filling Date:
2014-04-10
Registration Date:
2015-08-25
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

TOTINO'S BOLD

Serial Number:
86239627
Registration Number:
4609888
Word Mark:
TOTINO'S BOLD
Goods and Services:

IC 030. US 046. G & S Dough enrobed snacks filled primarily with meat and/or cheese and spices. FIRST USE: 20130715. FIRST USE IN COMMERCE: 20130715.

Filling Date:
2014-04-02
Registration Date:
2014-09-23
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
CALDWELL A. CAMERO
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "Totino's" inside an oval that overlaps a shield with the word "BOLD" over a dark background. The border of the shield is a flame design around the word "BOLD". The L in "BOLD" is in the shape of a thunderbolt.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEERIOS & CHARDONNAY

Serial Number:
86233675
Registration Number:
4605583
Word Mark:
CHEERIOS & CHARDONNAY
Goods and Services:

IC 041. US 100 101 107. G & S Education services, namely, providing seminars and workshops in the field of intellectual property. FIRST USE: 20140327. FIRST USE IN COMMERCE: 20140327.

IC 025. US 022 039. G & S T-shirts. FIRST USE: 20140327. FIRST USE IN COMMERCE: 20140327.

IC 021. US 002 013 023 029 030 033 040 050. G & S Wine glasses. FIRST USE: 20140327. FIRST USE IN COMMERCE: 20140327.

Filling Date:
2014-03-27
Registration Date:
2014-09-16
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
CALDWELL A. CAMERO
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIBER ONE

Serial Number:
86233657
Registration Number:
4694647
Word Mark:
FIBER ONE
Goods and Services:

IC 030. US 046. G & S Cookies and snack cakes. FIRST USE: 20130529. FIRST USE IN COMMERCE: 20130529.

Filling Date:
2014-03-27
Registration Date:
2015-03-03
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRIX

Serial Number:
86190493
Registration Number:
4698355
Word Mark:
TRIX
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20140127. FIRST USE IN COMMERCE: 20140127.

Filling Date:
2014-02-11
Registration Date:
2015-03-10
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HOLIBERRY

Serial Number:
86141974
Registration Number:
4560411
Word Mark:
HOLIBERRY
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20131028. FIRST USE IN COMMERCE: 20131028.

Filling Date:
2013-12-12
Registration Date:
2014-07-01
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FROLLICKS

Serial Number:
86127052
Registration Number:
4804700
Word Mark:
FROLLICKS
Goods and Services:

IC 029. US 046. G & S Baked cheese. FIRST USE: 20140106. FIRST USE IN COMMERCE: 20140106.

Filling Date:
2013-11-22
Registration Date:
2015-09-01
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOTAL

Serial Number:
86106911
Registration Number:
4510924
Word Mark:
TOTAL
Goods and Services:

IC 030. US 046. G & S [ Bakery products; ] Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20111101. FIRST USE IN COMMERCE: 20111101.

Filling Date:
2013-10-31
Registration Date:
2014-04-08
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized word "TOTAL" contained within braces.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRUTE BRUTE

Serial Number:
86105550
Registration Number:
4525896
Word Mark:
FRUTE BRUTE
Goods and Services:

IC 030. US 046. G & S Breakfast cereals. FIRST USE: 19731205. FIRST USE IN COMMERCE: 19731205.

Filling Date:
2013-10-30
Registration Date:
2014-05-06
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

YUMMY MUMMY

Serial Number:
86097472
Registration Number:
4510912
Word Mark:
YUMMY MUMMY
Goods and Services:

IC 030. US 046. G & S Breakfast cereals. FIRST USE: 19880630. FIRST USE IN COMMERCE: 19880630.

Filling Date:
2013-10-22
Registration Date:
2014-04-08
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOTAL

Serial Number:
86095402
Registration Number:
4510910
Word Mark:
TOTAL
Goods and Services:

IC 030. US 046. G & S Bakery products. FIRST USE: 20130513. FIRST USE IN COMMERCE: 20130528.

Filling Date:
2013-10-18
Registration Date:
2014-04-08
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
CALDWELL A. CAMERO
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RENOLA

Serial Number:
86079482
Registration Number:
4713393
Word Mark:
RENOLA
Goods and Services:

IC 029. US 046. G & S SNACK MIX CONSISTING PRIMARILY OF PROCESSED NUTS, DRIED FRUIT AND PROCESSED SEEDS. FIRST USE: 20140526. FIRST USE IN COMMERCE: 20140526.

Filling Date:
2013-10-01
Registration Date:
2015-03-31
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TROPICAL TERROR

Serial Number:
86075320
Registration Number:
4521891
Word Mark:
TROPICAL TERROR
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20130819. FIRST USE IN COMMERCE: 20130819.

Filling Date:
2013-09-26
Registration Date:
2014-04-29
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHOCOLATE TOAST CRUNCH

Serial Number:
86051340
Registration Number:
4626055
Word Mark:
CHOCOLATE TOAST CRUNCH
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20131230. FIRST USE IN COMMERCE: 20131230.

Filling Date:
2013-08-29
Registration Date:
2014-10-21
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
General Mills IP Holdings II, LLC
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PAPPALO'S

Serial Number:
86032042
Registration Number:
4497872
Word Mark:
PAPPALO'S
Goods and Services:

IC 030. US 046. G & S DOUGH ENROBED SNACKS FILLED PRIMARILY WITH MEAT AND/OR CHEESE AND SPICES. FIRST USE: 20061103. FIRST USE IN COMMERCE: 20061103.

Filling Date:
2013-08-08
Registration Date:
2014-03-18
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIBER ONE

Serial Number:
86004977
Registration Number:
4540436
Word Mark:
FIBER ONE
Goods and Services:

IC 029. US 046. G & S NUT BASED FOOD BARS, FRUIT-BASED SNACK FOODS. FIRST USE: 20131216. FIRST USE IN COMMERCE: 20131216.

Filling Date:
2013-07-09
Registration Date:
2014-05-27
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIBER ONE

Serial Number:
85976452
Registration Number:
4140408
Word Mark:
FIBER ONE
Goods and Services:

IC 030. US 046. G & S SANDWICH WRAPS, NAMELY, TORTILLAS. FIRST USE: 20110110. FIRST USE IN COMMERCE: 20110110.

Filling Date:
2010-11-03
Registration Date:
2012-05-08
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

B

Serial Number:
85963613
Registration Number:
4455092
Word Mark:
B
Goods and Services:

IC 043. US 100 101. G & S PROVIDING RECIPES AND BAKING AND COOKING INFORMATION VIA AN INTERNET WEBSITE; PROVIDING INFORMATION IN THE FIELD OF FOOD PREPARATION VIA AN INTERNET WEBSITE. FIRST USE: 20091009. FIRST USE IN COMMERCE: 20091009.

Filling Date:
2013-06-19
Registration Date:
2013-12-24
Current Basis:
1A
Owner:
GENERAL MILLS, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of A CIRCLE WHICH ENCIRCLES THE LETTER "B" WHICH IS INSIDE PARENTHESES.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

Logo #7

Serial Number:
85962303
Registration Number:
4432646
Goods and Services:

IC 030. US 046. G & S PACKAGED MEAL MIXES CONSISTING PRIMARILY OF PASTA OR RICE. FIRST USE: 20130330. FIRST USE IN COMMERCE: 20130330.

IC 029. US 046. G & S PACKAGED MAIN MEAL MIXES CONSISTING PRIMARILY OF POTATOES. FIRST USE: 20130330. FIRST USE IN COMMERCE: 20130330.

Filling Date:
2013-06-18
Registration Date:
2013-11-12
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a stylized drawing of a smiling, anthropomorphized glove holding a spoon.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BALANCED NUTRITION FOR A HEALTHY LIFESTYLE

Serial Number:
85953577
Registration Number:
4664441
Word Mark:
BALANCED NUTRITION FOR A HEALTHY LIFESTYLE
Goods and Services:

IC 029. US 046. G & S NUT BASED FOOD BARS. FIRST USE: 20130923. FIRST USE IN COMMERCE: 20130923.

Filling Date:
2013-06-07
Registration Date:
2014-12-30
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIBER ONE

Serial Number:
85941517
Registration Number:
4465562
Word Mark:
FIBER ONE
Goods and Services:

IC 030. US 046. G & S Instant pudding mixes. FIRST USE: 20130519. FIRST USE IN COMMERCE: 20130519.

Filling Date:
2013-05-24
Registration Date:
2014-01-14
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
CALDWELL A. CAMERO
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PRESERVE THE PARKS

Serial Number:
85919789
Registration Number:
4486581
Word Mark:
PRESERVE THE PARKS
Goods and Services:

IC 036. US 100 101 102. G & S Charitable fundraising services. FIRST USE: 20120331. FIRST USE IN COMMERCE: 20120331.

Filling Date:
2013-05-01
Registration Date:
2014-02-18
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Supplemental
Live or Dead:
ACTIVE

ASK BETTY

Serial Number:
85907694
Registration Number:
4454017
Word Mark:
ASK BETTY
Goods and Services:

IC 043. US 100 101. G & S PROVIDING RECIPES AND BAKING AND COOKING INFORMATION VIA AN INTERNET WEBSITE; PROVIDING INFORMATION IN THE FIELD OF FOOD PREPARATION VIA AN INTERNET WEBSITE. FIRST USE: 20121030. FIRST USE IN COMMERCE: 20121030.

Filling Date:
2013-04-18
Registration Date:
2013-12-24
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

HONEY KIX

Serial Number:
85883680
Registration Number:
4392373
Word Mark:
HONEY KIX
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20090100. FIRST USE IN COMMERCE: 20090100.

Filling Date:
2013-03-22
Registration Date:
2013-08-27
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE ALTERNATIVE PROTEIN BAR

Serial Number:
85870972
Registration Number:
4621855
Word Mark:
THE ALTERNATIVE PROTEIN BAR
Goods and Services:

IC 029. US 046. G & S PROCESSED FRUIT AND NUT BASED SNACK BARS, NUT BASED SNACK FOOD BARS. FIRST USE: 20130525. FIRST USE IN COMMERCE: 20130525.

Filling Date:
2013-03-08
Registration Date:
2014-10-14
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRAZY COLORS

Serial Number:
85856219
Registration Number:
4457933
Word Mark:
CRAZY COLORS
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 19910610. FIRST USE IN COMMERCE: 19910610.

Filling Date:
2013-02-21
Registration Date:
2013-12-31
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

APPLE CINNAMON CHEERIOS

Serial Number:
85820824
Registration Number:
4391716
Word Mark:
APPLE CINNAMON CHEERIOS
Goods and Services:

IC 030. US 046. G & S Ready to eat, cereal derived food bars. FIRST USE: 20120716. FIRST USE IN COMMERCE: 20120716.

Filling Date:
2013-01-11
Registration Date:
2013-08-27
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #8

Serial Number:
85820771
Registration Number:
4387798
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20000000. FIRST USE IN COMMERCE: 20000000.

Filling Date:
2013-01-11
Registration Date:
2013-08-20
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a stylized bee wearing a shirt and shoes, holding a dripping honey-dipper.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NATURE VALLEY

Serial Number:
85766652
Registration Number:
4398971
Word Mark:
NATURE VALLEY
Goods and Services:

IC 030. US 046. G & S READY-TO-EAT CEREAL-DERIVED FOOD BARS; READY-TO-EAT CEREAL-BASED SNACK FOODS; READY-TO-EAT BREAKFAST CEREAL. FIRST USE: 20111207. FIRST USE IN COMMERCE: 20111207.

Filling Date:
2012-10-30
Registration Date:
2013-09-10
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a rustic rectangular sign, with a curved bottom edge, with the words "NATURE VALLEY" centered horizontally.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RATIO

Serial Number:
85745430
Registration Number:
4452367
Word Mark:
RATIO
Goods and Services:

IC 005. US 006 018 044 046 051 052. G & S [ Dietary and nutritional supplements; ] nutritional supplement energy bars [ ; nutritional supplements; protein supplements ]. FIRST USE: 20130920. FIRST USE IN COMMERCE: 20131005.

Filling Date:
2012-10-04
Registration Date:
2013-12-17
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHAKE-N-POUR

Serial Number:
85741266
Registration Number:
4324479
Word Mark:
SHAKE-N-POUR
Goods and Services:

IC 030. US 046. G & S BAKING MIXES. FIRST USE: 20120716. FIRST USE IN COMMERCE: 20120716.

Filling Date:
2012-09-28
Registration Date:
2013-04-23
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LUCKY CHARMS

Serial Number:
85711845
Registration Number:
4275925
Word Mark:
LUCKY CHARMS
Goods and Services:

IC 003. US 001 004 006 050 051 052. G & S Lip balm. FIRST USE: 20050930. FIRST USE IN COMMERCE: 20050930.

Filling Date:
2012-08-24
Registration Date:
2013-01-15
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUPERLATIVE

Serial Number:
85699263
Registration Number:
4374906
Word Mark:
SUPERLATIVE
Goods and Services:

IC 030. US 046. G & S Flour. FIRST USE: 18760930. FIRST USE IN COMMERCE: 18760930.

Filling Date:
2012-08-09
Registration Date:
2013-07-30
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BRIDGE TO BREAKFAST

Serial Number:
85685303
Registration Number:
4295763
Word Mark:
BRIDGE TO BREAKFAST
Goods and Services:

IC 044. US 100 101. G & S Providing education information in the field of nutrition to health professionals and individuals. FIRST USE: 20070430. FIRST USE IN COMMERCE: 20070430.

Filling Date:
2012-07-24
Registration Date:
2013-02-26
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

THE ORIGINAL FRUIT & NUT FOOD BAR

Serial Number:
85667860
Registration Number:
4292019
Word Mark:
THE ORIGINAL FRUIT & NUT FOOD BAR
Goods and Services:

IC 029. US 046. G & S Processed fruit- and nut-based food bars. FIRST USE: 20060324. FIRST USE IN COMMERCE: 20060324.

Filling Date:
2012-07-03
Registration Date:
2013-02-19
Current Basis:
1A
Owner:
GENERAL MILLS SPECIALTY PRODUCTS, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRIX

Serial Number:
85642365
Registration Number:
4275574
Word Mark:
TRIX
Goods and Services:

IC 003. US 001 004 006 050 051 052. G & S Lip balm. FIRST USE: 20050930. FIRST USE IN COMMERCE: 20050930.

Filling Date:
2012-06-04
Registration Date:
2013-01-15
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

COCOA PUFFS

Serial Number:
85642053
Registration Number:
4275558
Word Mark:
COCOA PUFFS
Goods and Services:

IC 003. US 001 004 006 050 051 052. G & S Lip balm. FIRST USE: 20050930. FIRST USE IN COMMERCE: 20050930.

Filling Date:
2012-06-04
Registration Date:
2013-01-15
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRUIT GUSHERS

Serial Number:
85632496
Registration Number:
4230194
Word Mark:
FRUIT GUSHERS
Goods and Services:

IC 003. US 001 004 006 050 051 052. G & S Lip balm. FIRST USE: 20070630. FIRST USE IN COMMERCE: 20070630.

Filling Date:
2012-05-23
Registration Date:
2012-10-23
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CINNAMON TOAST CRUNCH

Serial Number:
85630775
Registration Number:
4278884
Word Mark:
CINNAMON TOAST CRUNCH
Goods and Services:

IC 003. US 001 004 006 050 051 052. G & S LIP BALM. FIRST USE: 20060331. FIRST USE IN COMMERCE: 20060331.

Filling Date:
2012-05-21
Registration Date:
2013-01-22
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BOO BERRY

Serial Number:
85630350
Registration Number:
4278873
Word Mark:
BOO BERRY
Goods and Services:

IC 003. US 001 004 006 050 051 052. G & S LIP BALM. FIRST USE: 20050930. FIRST USE IN COMMERCE: 20050930.

Filling Date:
2012-05-21
Registration Date:
2013-01-22
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #9

Serial Number:
85578225
Registration Number:
4198617
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20040100. FIRST USE IN COMMERCE: 20040100.

Filling Date:
2012-03-23
Registration Date:
2012-08-28
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of the stylized design of a baker wearing a chef's hat, glasses and apron and holding a baking sheet bearing a sliced loaf of swirled bread.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WHERE DO YOU TAKE YOUR BAR?

Serial Number:
85575708
Registration Number:
4245165
Word Mark:
WHERE DO YOU TAKE YOUR BAR?
Goods and Services:

IC 030. US 046. G & S READY-TO-EAT GRAIN BASED SNACK FOODS; READY-TO-EAT GRAIN BASED FOOD BARS. FIRST USE: 20111014. FIRST USE IN COMMERCE: 20111014.

Filling Date:
2012-03-21
Registration Date:
2012-11-20
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HONEY NUT CHEERIOS MEDLEY CRUNCH

Serial Number:
85514637
Registration Number:
4380815
Word Mark:
HONEY NUT CHEERIOS MEDLEY CRUNCH
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20121217. FIRST USE IN COMMERCE: 20121217.

Filling Date:
2012-01-12
Registration Date:
2013-08-06
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEERIOS MEDLEY CRUNCH

Serial Number:
85514636
Registration Number:
4388884
Word Mark:
CHEERIOS MEDLEY CRUNCH
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20121217. FIRST USE IN COMMERCE: 20121217.

Filling Date:
2012-01-12
Registration Date:
2013-08-20
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOLDEN GRAHAMS

Serial Number:
85496486
Registration Number:
4171797
Word Mark:
GOLDEN GRAHAMS
Goods and Services:

IC 030. US 046. G & S Ready to eat, cereal derived food bars. FIRST USE: 19961014. FIRST USE IN COMMERCE: 19961014.

Filling Date:
2011-12-15
Registration Date:
2012-07-10
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOLDEN GRAHAMS TREATS

Serial Number:
85496262
Registration Number:
4171796
Word Mark:
GOLDEN GRAHAMS TREATS
Goods and Services:

IC 030. US 046. G & S Ready to eat, cereal derived food bars. FIRST USE: 19961014. FIRST USE IN COMMERCE: 19961014.

Filling Date:
2011-12-15
Registration Date:
2012-07-10
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HUNGRY NO. RESULTS YES.

Serial Number:
85472678
Registration Number:
4171552
Word Mark:
HUNGRY NO. RESULTS YES.
Goods and Services:

IC 030. US 046. G & S PROCESSED CEREAL BASED FOOD TO BE USED AS A BREAKFAST FOOD, SNACK FOOD OR INGREDIENT FOR MAKING OTHER FOODS; READY TO EAT CEREAL DERIVED FOOD BARS. FIRST USE: 20100104. FIRST USE IN COMMERCE: 20100104.

Filling Date:
2011-11-15
Registration Date:
2012-07-10
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GEOS

Serial Number:
85400335
Registration Number:
4240272
Word Mark:
GEOS
Goods and Services:

IC 035. US 100 101 102. G & S CONSULTING SERVICES IN THE FIELD OF RETAIL MANAGEMENT AND EFFICIENCY FOR TRANSPORTATION, WAREHOUSING, INVENTORY AND STORE LEVEL OPERATIONS. FIRST USE: 20110426. FIRST USE IN COMMERCE: 20110426.

Filling Date:
2011-08-17
Registration Date:
2012-11-13
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

OUTNUMBER HUNGER

Serial Number:
85342170
Registration Number:
4203347
Word Mark:
OUTNUMBER HUNGER
Goods and Services:

IC 036. US 100 101 102. G & S Charitable fundraising services. FIRST USE: 20120409. FIRST USE IN COMMERCE: 20120409.

Filling Date:
2011-06-09
Registration Date:
2012-09-04
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

NATURE AT ITS MOST DELICIOUS

Serial Number:
85339634
Registration Number:
4155593
Word Mark:
NATURE AT ITS MOST DELICIOUS
Goods and Services:

IC 030. US 046. G & S Ready to eat, cereal derived food bars. FIRST USE: 20120305. FIRST USE IN COMMERCE: 20120305.

Filling Date:
2011-06-07
Registration Date:
2012-06-05
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
85331388
Registration Number:
4185089
Word Mark:
BETTY CROCKER
Goods and Services:

IC 028. US 022 023 038 050. G & S PLAY FOOD SETS. FIRST USE: 20040430. FIRST USE IN COMMERCE: 20040430.

IC 021. US 002 013 023 029 030 033 040 050. G & S KITCHEN UTENSILS, NAMELY, PIE SERVER; CAKE SERVER; CAKE DECORATING BAG WITH TIPS; ICE CREAM SCOOP; KITCHEN LADLES; OVEN RACK PUSH-PULL ROD; PASTA SERVING FORK; NON-ELECTRIC PASTRY BLENDER; PASTRY BRUSH; SPATULA; ICING SPATULA; RUBBER SCRAPER; TURNER; WHISK; COOKWARE, NAMELY, POTS AND PANS; BAKEWARE; SPECIALITY CAKE PANS. FIRST USE: 20080731. FIRST USE IN COMMERCE: 20080731.

IC 009. US 021 023 026 036 038. G & S MEASURING CUPS; MEASURING SPOONS; FOOD TIMERS. FIRST USE: 20080731. FIRST USE IN COMMERCE: 20080731.

IC 008. US 023 028 044. G & S NON-ELECTRIC CAN OPENER; NON-ELECTRIC FRUIT AND VEGETABLE PEELER; PIZZA CUTTERS; APPLE WEDGER; KITCHEN APPLIANCES, NAMELY, HAND-OPERATED KITCHEN APPLIANCES FOR DICING, MINCING, SLICING OR CHOPPING FOODS. FIRST USE: 20080731. FIRST USE IN COMMERCE: 20080731.

Filling Date:
2011-05-26
Registration Date:
2012-08-07
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a spoon with the words "BETTER CROCKER".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
85331202
Registration Number:
4185087
Word Mark:
BETTY CROCKER
Goods and Services:

IC 028. US 022 023 038 050. G & S PLAY FOOD SETS. FIRST USE: 20040430. FIRST USE IN COMMERCE: 20040430.

IC 021. US 002 013 023 029 030 033 040 050. G & S KITCHEN UTENSILS, NAMELY, [PIE SERVER; CAKE SERVER; CAKE DECORATING BAG WITH TIPS;] ICE CREAM SCOOP; KITCHEN LADLES; OVEN RACK PUSH-PULL ROD; PASTA SERVING FORK; NON-ELECTRIC PASTRY BLENDER; PASTRY BRUSH; SPATULA; ICING SPATULA; RUBBER SCRAPER; TURNER; WHISK; COOKWARE, NAMELY, POTS AND PANS; BAKEWARE; SPECIALITY CAKE PANS. FIRST USE: 20080731. FIRST USE IN COMMERCE: 20080731.

IC 009. US 021 023 026 036 038. G & S MEASURING CUPS; MEASURING SPOONS; FOOD TIMERS. FIRST USE: 20080731. FIRST USE IN COMMERCE: 20080731.

IC 008. US 023 028 044. G & S NON-ELECTRIC CAN OPENER; NON-ELECTRIC FRUIT AND VEGETABLE PEELER; PIZZA CUTTERS; APPLE WEDGER; KITCHEN APPLIANCES, NAMELY, HAND-OPERATED KITCHEN APPLIANCES FOR DICING, MINCING, SLICING OR CHOPPING FOOD. FIRST USE: 20080731. FIRST USE IN COMMERCE: 20080731.

Filling Date:
2011-05-26
Registration Date:
2012-08-07
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NATURE VALLEY

Serial Number:
85300054
Registration Number:
4556252
Word Mark:
NATURE VALLEY
Goods and Services:

IC 030. US 046. G & S Oatmeal. FIRST USE: 20140407. FIRST USE IN COMMERCE: 20140407.

Filling Date:
2011-04-20
Registration Date:
2014-06-24
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
CALDWELL A. CAMERO
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BE A DOUGHMINATOR

Serial Number:
85277069
Registration Number:
4078213
Word Mark:
BE A DOUGHMINATOR
Goods and Services:

IC 030. US 046. G & S Flour. FIRST USE: 20110620. FIRST USE IN COMMERCE: 20110620.

Filling Date:
2011-03-25
Registration Date:
2011-12-27
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LUCKY CHARMS TREATS

Serial Number:
85228573
Registration Number:
4062529
Word Mark:
LUCKY CHARMS TREATS
Goods and Services:

IC 030. US 046. G & S CEREAL BASED SNACK BARS. FIRST USE: 20110103. FIRST USE IN COMMERCE: 20110103.

Filling Date:
2011-01-28
Registration Date:
2011-11-29
Current Basis:
1A
Owner:
General Mills IP Holdings I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIBER ONE

Serial Number:
85194125
Registration Number:
4081211
Word Mark:
FIBER ONE
Goods and Services:

IC 030. US 046. G & S Brownies. FIRST USE: 20110531. FIRST USE IN COMMERCE: 20110531.

Filling Date:
2010-12-09
Registration Date:
2012-01-03
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

REX ROYAL

Serial Number:
85163440
Registration Number:
3970699
Word Mark:
REX ROYAL
Goods and Services:

IC 030. US 046. G & S Flour. FIRST USE: 19511231. FIRST USE IN COMMERCE: 19511231.

Filling Date:
2010-10-28
Registration Date:
2011-05-31
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #10

Serial Number:
85141180
Registration Number:
3969938
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20080609. FIRST USE IN COMMERCE: 20080609.

Filling Date:
2010-09-29
Registration Date:
2011-05-31
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a stylized honey bee holding a cereal piece.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

COUNT CHOCULA

Serial Number:
85120963
Registration Number:
4077831
Word Mark:
COUNT CHOCULA
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20101000. FIRST USE IN COMMERCE: 20101000.

Filling Date:
2010-09-01
Registration Date:
2011-12-27
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of THE STYLIZED WORD "COUNT" STACKED ABOVE THE STYLIZED WORD "CHOCULA".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BOO BERRY

Serial Number:
85120960
Registration Number:
4077830
Word Mark:
BOO BERRY
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20101000. FIRST USE IN COMMERCE: 20101000.

Filling Date:
2010-09-01
Registration Date:
2011-12-27
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of THE STYLIZED WORD "BOO" STACKED ABOVE THE STYLIZED WORD "BERRY".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRANKEN BERRY

Serial Number:
85120957
Registration Number:
4077829
Word Mark:
FRANKEN BERRY
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20101000. FIRST USE IN COMMERCE: 20101000.

Filling Date:
2010-09-01
Registration Date:
2011-12-27
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of THE STYLIZED WORD "FRANKEN" STACKED ABOVE THE STYLIZED WORD "BERRY".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #11

Serial Number:
85120589
Registration Number:
4077828
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20101000. FIRST USE IN COMMERCE: 20101000.

Filling Date:
2010-09-01
Registration Date:
2011-12-27
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of A GHOST WEARING A SMALL CAP AND A BOWTIE.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #12

Serial Number:
85120586
Registration Number:
4242499
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20101000. FIRST USE IN COMMERCE: 20101000.

Filling Date:
2010-09-01
Registration Date:
2012-11-13
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of THE BUST OF A FRANKENSTEIN MONSTER CHARACTERIZATION.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #13

Serial Number:
85120585
Registration Number:
4077827
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20101000. FIRST USE IN COMMERCE: 20101000.

Filling Date:
2010-09-01
Registration Date:
2011-12-27
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of A CASTLE.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #14

Serial Number:
85120583
Registration Number:
4077826
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20101000. FIRST USE IN COMMERCE: 20101000.

Filling Date:
2010-09-01
Registration Date:
2011-12-27
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of THE BUST OF A VAMPIRE CHARACTERIZATION.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LÄRABAR

Serial Number:
85114763
Registration Number:
3954227
Word Mark:
LÄRABAR
Goods and Services:

IC 029. US 046. G & S ENERGY BAR COMPOSED OF FRUITS AND NUTS. FIRST USE: 20021001. FIRST USE IN COMMERCE: 20021001.

Filling Date:
2010-08-24
Registration Date:
2011-05-03
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of A RECTANGULAR BOX WITH A BORDER AND THE WORD "LÄRABAR" SPELLED OUT INSIDE THE BOX.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NOURISHING LIVES

Serial Number:
85104245
Registration Number:
4671998
Word Mark:
NOURISHING LIVES
Goods and Services:

IC 030. US 046. G & S PROCESSED CEREAL-BASED FOOD TO BE USED AS A BREAKFAST FOOD, SNACK FOOD OR INGREDIENT FOR MAKING OTHER FOODS. FIRST USE: 20120220. FIRST USE IN COMMERCE: 20120220.

Filling Date:
2010-08-10
Registration Date:
2015-01-13
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ALL ACES

Serial Number:
85072981
Registration Number:
3924266
Word Mark:
ALL ACES
Goods and Services:

IC 030. US 046. G & S Flour. FIRST USE: 20101008. FIRST USE IN COMMERCE: 20101008.

Filling Date:
2010-06-28
Registration Date:
2011-02-22
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MOOD MORPHERS

Serial Number:
85069457
Registration Number:
4046360
Word Mark:
MOOD MORPHERS
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20110103. FIRST USE IN COMMERCE: 20110103.

Filling Date:
2010-06-23
Registration Date:
2011-10-25
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GROWING LOCAL LEARNING

Serial Number:
85026383
Registration Number:
3890154
Word Mark:
GROWING LOCAL LEARNING
Goods and Services:

IC 036. US 100 101 102. G & S Charitable services, namely, granting funds to schools. FIRST USE: 20100301. FIRST USE IN COMMERCE: 20100301.

Filling Date:
2010-04-29
Registration Date:
2010-12-14
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

QUE RICA VIDA

Serial Number:
78981377
Registration Number:
3829741
Word Mark:
QUE RICA VIDA
Goods and Services:

IC 044. US 100 101. G & S PROVIDING INFORMATION REGARDING HEALTH AND WELLNESS, FOOD AND NUTRITION VIA THE INTERNET. FIRST USE: 20061031. FIRST USE IN COMMERCE: 20061031.

IC 043. US 100 101. G & S PROVIDING INFORMATION REGARDING RECIPES VIA THE INTERNET. FIRST USE: 20061031. FIRST USE IN COMMERCE: 20061031.

IC 016. US 002 005 022 023 029 037 038 050. G & S [ MAGAZINE PROVIDING INFORMATION REGARDING HEALTH AND WELLNESS, EDUCATION, FOOD AND NUTRITION, RECIPES AND OTHER TOPICS OF GENERAL INTEREST ]. FIRST USE: 20060604. FIRST USE IN COMMERCE: 20060604.

Filling Date:
2006-03-13
Registration Date:
2010-08-03
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIBER ONE

Serial Number:
78957507
Registration Number:
3304830
Word Mark:
FIBER ONE
Goods and Services:

IC 030. US 046. G & S READY-TO-EAT CEREAL-DERIVED SNACK BARS. FIRST USE: 20070102. FIRST USE IN COMMERCE: 20070102.

Filling Date:
2006-08-22
Registration Date:
2007-10-02
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #15

Serial Number:
78951476
Registration Number:
3253702
Goods and Services:

IC 030. US 046. G & S [ Cereal based snack food and frostings; dessert mixes; namely, packaged kits containing baking mixes for cobblers, crisps, cakes, pies and other baked desserts and one or more of the following - processed fruit, chocolate, fudge, caramel, nuts, and candy pieces; ] packaged main meal mixes or side dishes having either a cereal base, rice base, or pasta base; cake mixes; frosting mixes; baking mixes; brownie mixes; cookie mixes; biscuit mixes; pie crust mixes; pancake and waffle mixes; frostings; and edible cake decorations. FIRST USE: 20030513. FIRST USE IN COMMERCE: 20030513.

Filling Date:
2006-08-14
Registration Date:
2007-06-19
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a spoon.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
78951474
Registration Number:
3251808
Word Mark:
BETTY CROCKER
Goods and Services:

IC 029. US 046. G & S [Dry soup mixes;] [packaged main meal mixes consisting primarily of potatoes;] vegetable protein products having a bacon flavor; dehydrated potatoes; [packaged meal entrees or side dishes consisting primarily of potatoes;] and fruit-based snack foods. FIRST USE: 20040200. FIRST USE IN COMMERCE: 20040200.

Filling Date:
2006-08-14
Registration Date:
2007-06-12
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of A SPOON WITH THE WORDS "BETTY CROCKER" IN THE BOWL.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
78951468
Registration Number:
3251807
Word Mark:
BETTY CROCKER
Goods and Services:

IC 030. US 046. G & S [ Cereal based snack food and ] [frostings; dessert mixes; namely, packaged kits containing baking mixes for cobblers, crisps, cakes, pies and other baked desserts and one or more of the following - processed fruit, chocolate, fudge, caramel, nuts, and candy pieces;] packaged main meal mixes or side dishes having either a cereal base, rice base, or pasta base; cake mixes; frosting mixes; baking mixes; brownie mixes; cookie mixes; biscuit mixes; pie crust mixes; pancake and waffle mixes; frostings; and edible cake decorations. FIRST USE: 20030513. FIRST USE IN COMMERCE: 20030513.

Filling Date:
2006-08-14
Registration Date:
2007-06-12
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of A SPOON WITH THE WORDS "BETTY CROCKER" IN THE BOWL.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #16

Serial Number:
78951426
Registration Number:
3256051
Goods and Services:

IC 029. US 046. G & S [Dry soup mixes;] [ packaged main meal mixes consisting primarily of potatoes; ] vegetable protein products having a bacon flavor; dehydrated potatoes; [ packaged meal entrees or side dishes consisting primarily of potatoes; ] and fruit-based snack foods. FIRST USE: 20040200. FIRST USE IN COMMERCE: 20040200.

Filling Date:
2006-08-14
Registration Date:
2007-06-26
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a spoon.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRUITY CHEERIOS

Serial Number:
78885417
Registration Number:
3299987
Word Mark:
FRUITY CHEERIOS
Goods and Services:

IC 030. US 046. G & S PROCESSED CEREAL-DERIVED FOOD PRODUCT TO BE USED AS A BREAKFAST FOOD, SNACK FOOD, OR INGREDIENT FOR MAKING FOOD. FIRST USE: 20060725. FIRST USE IN COMMERCE: 20060725.

Filling Date:
2006-05-17
Registration Date:
2007-09-25
Current Basis:
1A
Owner:
General Mills IP Holdings I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE ONE AND ONLY

Serial Number:
78836819
Registration Number:
3771589
Word Mark:
THE ONE AND ONLY
Goods and Services:

IC 030. US 046. G & S PROCESSED CEREAL-DERIVED FOOD PRODUCT TO BE USED AS A BREAKFAST FOOD, SNACK FOOD, OR INGREDIENT FOR MAKING FOOD. FIRST USE: 20060209. FIRST USE IN COMMERCE: 20060209.

Filling Date:
2006-03-14
Registration Date:
2010-04-06
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua. J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRIX

Serial Number:
78732583
Registration Number:
3153686
Word Mark:
TRIX
Goods and Services:

IC 030. US 046. G & S CEREAL-DERIVED, READY-TO-EAT FOOD BAR. FIRST USE: 20050101. FIRST USE IN COMMERCE: 20050101.

Filling Date:
2005-10-13
Registration Date:
2006-10-10
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TEAM CHEERIOS

Serial Number:
78732578
Registration Number:
3141991
Word Mark:
TEAM CHEERIOS
Goods and Services:

IC 030. US 046. G & S CEREAL-DERIVED, READY-TO-EAT FOOD BAR. FIRST USE: 20050101. FIRST USE IN COMMERCE: 20050101.

Filling Date:
2005-10-13
Registration Date:
2006-09-12
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BLASTIN' BERRY HOT COLORS

Serial Number:
78716679
Registration Number:
3301817
Word Mark:
BLASTIN' BERRY HOT COLORS
Goods and Services:

IC 029. US 046. G & S FRUIT BASED SNACK FOOD. FIRST USE: 20030915. FIRST USE IN COMMERCE: 20030915.

Filling Date:
2005-09-20
Registration Date:
2007-10-02
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WHEATIES

Serial Number:
78675500
Registration Number:
3398419
Word Mark:
WHEATIES
Goods and Services:

IC 030. US 046. G & S PROCESSED CEREAL-DERIVED FOOD PRODUCT TO BE USED AS A BREAKFAST FOOD, SNACK FOOD OR INGREDIENT FOR MAKING FOOD. FIRST USE: 19600000. FIRST USE IN COMMERCE: 19600000.

Filling Date:
2005-07-21
Registration Date:
2008-03-18
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a rectangular orange background with the word "Wheaties" in white block lettering that gradually increases in height, the letters including blue and orange highlighting.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WHEATIES

Serial Number:
78675102
Registration Number:
3120098
Word Mark:
WHEATIES
Goods and Services:

IC 030. US 046. G & S Breakfast cereals. FIRST USE: 19880000. FIRST USE IN COMMERCE: 19880000.

Filling Date:
2005-07-21
Registration Date:
2006-07-25
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the word "WHEATIES" in block letters with black shadow that gradually increases in height.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

EZ PRO

Serial Number:
78641072
Registration Number:
3234880
Word Mark:
EZ PRO
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S CARDBOARD CARTONS[, PAPER CARTONS AND PLASTIC BAGS] FOR PACKAGING. FIRST USE: 20051200. FIRST USE IN COMMERCE: 20051200.

Filling Date:
2005-06-01
Registration Date:
2007-04-24
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MICROWAVE SINGLES

Serial Number:
78618640
Registration Number:
3152351
Word Mark:
MICROWAVE SINGLES
Goods and Services:

IC 030. US 046. G & S PACKAGED MAIN MEAL MIXES OR SIDE DISH MIXES HAVING A PASTA BASE WITH SPICE AND/OR SAUCE MIXES. FIRST USE: 20050801. FIRST USE IN COMMERCE: 20050801.

Filling Date:
2005-04-28
Registration Date:
2006-10-03
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Supplemental
Live or Dead:
ACTIVE

CHOCOLATE LUCKY CHARMS

Serial Number:
78591737
Registration Number:
3132227
Word Mark:
CHOCOLATE LUCKY CHARMS
Goods and Services:

IC 030. US 046. G & S PROCESSED CEREAL-DERIVED FOOD PRODUCT TO BE USED AS A BREAKFAST FOOD, SNACK FOOD, OR INGREDIENT FOR MAKING FOOD THAT IS CHOCOLATE FLAVORED IN PART. FIRST USE: 20050103. FIRST USE IN COMMERCE: 20050103.

Filling Date:
2005-03-21
Registration Date:
2006-08-22
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BISQUICK HEART SMART

Serial Number:
78583328
Registration Number:
3140426
Word Mark:
BISQUICK HEART SMART
Goods and Services:

IC 030. US 046. G & S BAKING MIXES. FIRST USE: 20051001. FIRST USE IN COMMERCE: 20051001.

Filling Date:
2005-03-09
Registration Date:
2006-09-05
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WARM DELIGHTS

Serial Number:
78515384
Registration Number:
3151956
Word Mark:
WARM DELIGHTS
Goods and Services:

IC 030. US 046. G & S DESSERT MIXES, NAMELY BROWNIE, CAKE AND COOKIES MIXES; PACKAGED DESSERT KITS CONTAINING A COMBINATION OF INGREDIENTS FOR MAKING DESSERTS, NAMELY BROWNIE, CAKE, AND COOKIE MIXES. FIRST USE: 20050725. FIRST USE IN COMMERCE: 20050725.

Filling Date:
2004-11-11
Registration Date:
2006-10-03
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BERRY BERRY COOL

Serial Number:
78490042
Registration Number:
3017928
Word Mark:
BERRY BERRY COOL
Goods and Services:

IC 029. US 046. G & S FRUIT-BASED SNACK FOOD. FIRST USE: 20050203. FIRST USE IN COMMERCE: 20050203.

Filling Date:
2004-09-27
Registration Date:
2005-11-22
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ONE BOWL.  100% NUTRITION.

Serial Number:
78415127
Registration Number:
3382729
Word Mark:
ONE BOWL. 100% NUTRITION.
Goods and Services:

IC 030. US 046. G & S Breakfast cereal. FIRST USE: 20071001. FIRST USE IN COMMERCE: 20071001.

Filling Date:
2004-05-07
Registration Date:
2008-02-12
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

G.M. 44

Serial Number:
78379204
Registration Number:
2928982
Word Mark:
G.M. 44
Goods and Services:

IC 030. US 046. G & S flour. FIRST USE: 19460104. FIRST USE IN COMMERCE: 19460104.

Filling Date:
2004-03-05
Registration Date:
2005-03-01
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SILLY RABBIT...TRIX ARE FOR KIDS!

Serial Number:
78373887
Registration Number:
2962524
Word Mark:
SILLY RABBIT...TRIX ARE FOR KIDS!
Goods and Services:

IC 029. US 046. G & S YOGURT. FIRST USE: 19990831. FIRST USE IN COMMERCE: 19990831.

Filling Date:
2004-02-25
Registration Date:
2005-06-14
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PARAMPARA

Serial Number:
78297341
Registration Number:
3146206
Word Mark:
PARAMPARA
Goods and Services:

IC 030. US 046. G & S [ Flour; confectionary sauces; condiments, namely, ketchup, mustard, vinegar and ] gravy mixes; [ salts for cooking and preserving foodstuffs; chutneys; ] spices and spice mixes; [ salad dressings; food flavorings other than essential oils; ] seasonings and seasoning mixes; [ tapioca; spices, namely, coriander, ginger, garlic and mint; processed herbs ]. FIRST USE: 20010317. FIRST USE IN COMMERCE: 20010317.

IC 029. US 046. G & S [ Meat, fish, poultry, game, meat extracts; preserved, dried, and cooked fruits and vegetables; eggs, milk and dairy products excluding ice cream, ice milk and frozen yogurt; pickles; and processed rye, sesame, and lemon seeds ]. FIRST USE: 20010317. FIRST USE IN COMMERCE: 20010317.

Filling Date:
2003-09-08
Registration Date:
2006-09-19
Current Basis:
1A
Owner:
GENERAL MILLS FOOD PRODUCTS INDIA PRIVATE LIMITED
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHERRY ORANGE WILDFIRE

Serial Number:
78195339
Registration Number:
2849632
Word Mark:
CHERRY ORANGE WILDFIRE
Goods and Services:

IC 029. US 046. G & S fruit based snack foods. FIRST USE: 20030401. FIRST USE IN COMMERCE: 20030401.

Filling Date:
2002-12-17
Registration Date:
2004-06-01
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRIPLE BERRY SHOCK

Serial Number:
78192993
Registration Number:
2924165
Word Mark:
TRIPLE BERRY SHOCK
Goods and Services:

IC 029. US 046. G & S FRUIT BASED SNACK FOODS. FIRST USE: 20040602. FIRST USE IN COMMERCE: 20040602.

Filling Date:
2002-12-10
Registration Date:
2005-02-01
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOLDEN VALLEY

Serial Number:
78190250
Registration Number:
2779664
Word Mark:
GOLDEN VALLEY
Goods and Services:

IC 030. US 046. G & S pancake mix. FIRST USE: 19830518. FIRST USE IN COMMERCE: 19830518.

Filling Date:
2002-12-02
Registration Date:
2003-11-04
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUJATA

Serial Number:
78188424
Registration Number:
2841776
Word Mark:
SUJATA
Goods and Services:

IC 030. US 046. G & S FLOUR. FIRST USE: 20030102. FIRST USE IN COMMERCE: 20030102.

Filling Date:
2002-11-25
Registration Date:
2004-05-11
Current Basis:
1A
Owner:
GENERAL MILLS INDIA PRIVATE LIMITED
Attorney of Record:
JOSHUA J. BURKE
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SPOONFULS OF STORIES

Serial Number:
78121144
Registration Number:
2841559
Word Mark:
SPOONFULS OF STORIES
Goods and Services:

IC 041. US 100 101 107. G & S CHARITABLE ACTIVITIES, NAMELY, BOOK DISTRIBUTION. FIRST USE: 20020916. FIRST USE IN COMMERCE: 20020916.

Filling Date:
2002-04-11
Registration Date:
2004-05-11
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

BEE HAPPY. BEE HEALTHY.

Serial Number:
78090711
Registration Number:
2625229
Word Mark:
BEE HAPPY. BEE HEALTHY.
Goods and Services:

IC 030. US 046. G & S processed cereal-derived food product to be used as a breakfast cereal, snack food, or ingredient for making food. FIRST USE: 20011029. FIRST USE IN COMMERCE: 20011029.

Filling Date:
2001-10-29
Registration Date:
2002-09-24
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY'S KITCHEN

Serial Number:
78018659
Registration Number:
2533079
Word Mark:
BETTY'S KITCHEN
Goods and Services:

IC 042. US 100 101. G & S PROVIDING ON-LINE INFORMATION IN THE FIELD OF FOOD, COOKING, BAKING AND RECIPES. FIRST USE: 20010508. FIRST USE IN COMMERCE: 20010508.

Filling Date:
2000-07-27
Registration Date:
2002-01-22
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

THE BIG RED COOKBOOK

Serial Number:
78009005
Registration Number:
2487666
Word Mark:
THE BIG RED COOKBOOK
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S PUBLICATIONS, NAMELY COOKBOOKS. FIRST USE: 20000814. FIRST USE IN COMMERCE: 20000814.

Filling Date:
2000-05-19
Registration Date:
2001-09-11
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

QUE RICA VIDA

Serial Number:
77945010
Registration Number:
3938995
Word Mark:
QUE RICA VIDA
Goods and Services:

IC 044. US 100 101. G & S PROVIDING INFORMATION REGARDING HEALTH AND WELLNESS, FOOD NUTRITION AND NUTRITION VIA THE INTERNET. FIRST USE: 20061031. FIRST USE IN COMMERCE: 20061031.

IC 043. US 100 101. G & S PROVIDING INFORMATION REGARDING RECIPES VIA THE INTERNET. FIRST USE: 20061031. FIRST USE IN COMMERCE: 20061031.

Filling Date:
2010-02-25
Registration Date:
2011-03-29
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of stylized words "QUE RICA VIDA" with the dot over the "I" in "RICA" consisting of 3 flower petals.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

CHOCOLATE CHEERIOS

Serial Number:
77939914
Registration Number:
3853354
Word Mark:
CHOCOLATE CHEERIOS
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20100104. FIRST USE IN COMMERCE: 20100104.

Filling Date:
2010-02-19
Registration Date:
2010-09-28
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE ORIGINAL CRISP CRUST

Serial Number:
77928148
Registration Number:
3905936
Word Mark:
THE ORIGINAL CRISP CRUST
Goods and Services:

IC 030. US 046. G & S Pizza. FIRST USE: 20100600. FIRST USE IN COMMERCE: 20100600.

Filling Date:
2010-02-04
Registration Date:
2011-01-11
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Supplemental
Live or Dead:
ACTIVE

BISQUICK ORIGINAL PANCAKE AND BAKING MIX

Serial Number:
77874061
Registration Number:
3803151
Word Mark:
BISQUICK ORIGINAL PANCAKE AND BAKING MIX
Goods and Services:

IC 030. US 046. G & S PANCAKE MIX; BAKING MIX. FIRST USE: 20040901. FIRST USE IN COMMERCE: 20040901.

Filling Date:
2009-11-17
Registration Date:
2010-06-15
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized wording "BISQUICK ORIGINAL PANCAKE AND BAKING MIX" in blue and white, with the words "Original Pancake and Baking Mix" printed below "Bisquick" set against a yellow background.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BISQUICK ORIGINAL PANCAKE AND BAKING MIX

Serial Number:
77873550
Registration Number:
3803146
Word Mark:
BISQUICK ORIGINAL PANCAKE AND BAKING MIX
Goods and Services:

IC 030. US 046. G & S PANCAKE MIX; BAKING MIX. FIRST USE: 20040901. FIRST USE IN COMMERCE: 20040901.

Filling Date:
2009-11-16
Registration Date:
2010-06-15
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized word "Bisquick" with the stylized words "original pancake & baking mix" printed below the word "Bisquick" starting after the "q" in "Bisquick" and ending below the "k" in "Bisquick".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WILDBERRY PUNCH

Serial Number:
77862780
Registration Number:
3788940
Word Mark:
WILDBERRY PUNCH
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20070331. FIRST USE IN COMMERCE: 20070331.

Filling Date:
2009-11-02
Registration Date:
2010-05-11
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Supplemental
Live or Dead:
ACTIVE

STRAWBERRY CRAZE

Serial Number:
77862778
Registration Number:
3799459
Word Mark:
STRAWBERRY CRAZE
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20070331. FIRST USE IN COMMERCE: 20070331.

Filling Date:
2009-11-02
Registration Date:
2010-06-08
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BANANA NUT CHEERIOS

Serial Number:
77841389
Registration Number:
3778077
Word Mark:
BANANA NUT CHEERIOS
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20090110. FIRST USE IN COMMERCE: 20090110.

Filling Date:
2009-10-05
Registration Date:
2010-04-20
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

STRAWBERRY SPLASH

Serial Number:
77803789
Registration Number:
3749813
Word Mark:
STRAWBERRY SPLASH
Goods and Services:

IC 030. US 046. G & S Pancakes. FIRST USE: 20090117. FIRST USE IN COMMERCE: 20090117.

Filling Date:
2009-08-13
Registration Date:
2010-02-16
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

KITANO

Serial Number:
77798733
Registration Number:
3905178
Word Mark:
KITANO
Goods and Services:

IC 030. US 046. G & S Food seasonings; condiments, namely, spices; pepper; sauces[; polenta, namely, a Brazilian dish made from corn meal]. FIRST USE: 20090325. FIRST USE IN COMMERCE: 20090325.

IC 029. US 046. G & S [Preparations for making soups; preserved vegetables for use in soups; soups]. FIRST USE: 20090325. FIRST USE IN COMMERCE: 20090325.

Filling Date:
2009-08-06
Registration Date:
2011-01-11
Current Basis:
1A
Owner:
GENERAL MILLS BRASIL ALIMENTOS LTDA.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "KITANO" in white in a stylized font, and a design that consists of curved lines forming a stylized flower in yellow within an irregular-shaped oval in red.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MORE GRAINS LESS YOU!

Serial Number:
77762082
Registration Number:
3880897
Word Mark:
MORE GRAINS LESS YOU!
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20100131. FIRST USE IN COMMERCE: 20100131.

Filling Date:
2009-06-17
Registration Date:
2010-11-23
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRUIT ROLL-UPS MINI ROLLS

Serial Number:
77716044
Registration Number:
3760209
Word Mark:
FRUIT ROLL-UPS MINI ROLLS
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20070331. FIRST USE IN COMMERCE: 20070331.

Filling Date:
2009-04-17
Registration Date:
2010-03-16
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRUIT BY THE FOOT MINI FEET

Serial Number:
77716043
Registration Number:
3689405
Word Mark:
FRUIT BY THE FOOT MINI FEET
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20070331. FIRST USE IN COMMERCE: 20070331.

Filling Date:
2009-04-17
Registration Date:
2009-09-29
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SIMPLE. PURE. DELICIOUS.

Serial Number:
77710827
Registration Number:
3835915
Word Mark:
SIMPLE. PURE. DELICIOUS.
Goods and Services:

IC 029. US 046. G & S ENERGY BAR COMPOSED OF FRUITS AND NUTS. FIRST USE: 20040401. FIRST USE IN COMMERCE: 20040401.

Filling Date:
2009-04-09
Registration Date:
2010-08-17
Current Basis:
1A
Owner:
General Mills Specialty Products, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

EAT BETTER EARLY

Serial Number:
77704995
Registration Number:
3698545
Word Mark:
EAT BETTER EARLY
Goods and Services:

IC 044. US 100 101. G & S Providing information in the fields of health and nutrition via an Internet website. FIRST USE: 20090331. FIRST USE IN COMMERCE: 20090331.

IC 043. US 100 101. G & S Providing recipes and cooking information via an Internet website; providing information in the field of food and food preparation via an Internet website. FIRST USE: 20090331. FIRST USE IN COMMERCE: 20090331.

Filling Date:
2009-04-02
Registration Date:
2009-10-20
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

HELPER COMPLETE MEALS

Serial Number:
77693505
Registration Number:
3794550
Word Mark:
HELPER COMPLETE MEALS
Goods and Services:

IC 030. US 046. G & S PACKAGED MEAL KITS CONTAINING A COMBINATION OF INGREDIENTS FOR COOKING MEALS OR CASSEROLES CONSISTING PRIMARILY OF RICE, PASTA, BISCUIT MIX, AND/OR SEASONINGS SERVED WITH MEAT, POULTRY, VEGETABLES, CHEESE, SAUCE, GRAVY, PROCESSED POTATOES, AND/OR BROTH. FIRST USE: 20090914. FIRST USE IN COMMERCE: 20090914.

Filling Date:
2009-03-18
Registration Date:
2010-05-25
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

I MY SCHOOL

Serial Number:
77676061
Registration Number:
3663659
Word Mark:
I MY SCHOOL
Goods and Services:

IC 041. US 100 101 107. G & S Sweepstake services provided over a global computer network. FIRST USE: 20070201. FIRST USE IN COMMERCE: 20070201.

Filling Date:
2009-02-23
Registration Date:
2009-08-04
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the words "I" "My" and "School" with a stylized heart between "I" and "My".
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

ONE POUND. ONE PAN. ONE TASTY MEAL.

Serial Number:
77656361
Registration Number:
3865159
Word Mark:
ONE POUND. ONE PAN. ONE TASTY MEAL.
Goods and Services:

IC 030. US 046. G & S PACKAGED MAIN MEAL MIXES CONSISTING PRIMARILY OF RICE OR PASTA. FIRST USE: 20090131. FIRST USE IN COMMERCE: 20090131.

Filling Date:
2009-01-26
Registration Date:
2010-10-19
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TABLESPOON

Serial Number:
77650046
Registration Number:
3811701
Word Mark:
TABLESPOON
Goods and Services:

IC 043. US 100 101. G & S Providing recipes and information about cooking, baking and entertaining, namely, food preparation for entertaining guests. FIRST USE: 20090528. FIRST USE IN COMMERCE: 20090528.

Filling Date:
2009-01-15
Registration Date:
2010-06-29
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

CRAVE THOSE CRAZY SQUARES

Serial Number:
77620450
Registration Number:
3838582
Word Mark:
CRAVE THOSE CRAZY SQUARES
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 20100419. FIRST USE IN COMMERCE: 20100419.

Filling Date:
2008-11-24
Registration Date:
2010-08-24
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BOO BERRY

Serial Number:
77601174
Registration Number:
3727304
Word Mark:
BOO BERRY
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20080810. FIRST USE IN COMMERCE: 20080810.

Filling Date:
2008-10-27
Registration Date:
2009-12-22
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRANKEN BERRY

Serial Number:
77601172
Registration Number:
3622964
Word Mark:
FRANKEN BERRY
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food. FIRST USE: 20080810. FIRST USE IN COMMERCE: 20080810.

Filling Date:
2008-10-27
Registration Date:
2009-05-19
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

INSPIRING AMERICA TO COOK AT HOME

Serial Number:
77584249
Registration Number:
3804003
Word Mark:
INSPIRING AMERICA TO COOK AT HOME
Goods and Services:

IC 043. US 100 101. G & S Providing information about food and cooking via an internet web site. FIRST USE: 20100412. FIRST USE IN COMMERCE: 20100412.

IC 016. US 002 005 022 023 029 037 038 050. G & S Books in the fields of food and cooking; magazines in the fields of food and cooking. FIRST USE: 20100412. FIRST USE IN COMMERCE: 20100412.

Filling Date:
2008-10-02
Registration Date:
2010-06-15
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PUNCH BERRY

Serial Number:
77529269
Registration Number:
3693804
Word Mark:
PUNCH BERRY
Goods and Services:

IC 029. US 046. G & S FRUIT-BASED SNACK FOODS. FIRST USE: 20081229. FIRST USE IN COMMERCE: 20081229.

Filling Date:
2008-07-23
Registration Date:
2009-10-06
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MOUTH MIXERS

Serial Number:
77529267
Registration Number:
3607486
Word Mark:
MOUTH MIXERS
Goods and Services:

IC 029. US 046. G & S FRUIT-BASED SNACK FOODS. FIRST USE: 20081222. FIRST USE IN COMMERCE: 20081222.

Filling Date:
2008-07-23
Registration Date:
2009-04-14
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SPACE STATION

Serial Number:
77469215
Registration Number:
3740686
Word Mark:
SPACE STATION
Goods and Services:

IC 035. US 100 101 102. G & S BUSINESS SERVICES, NAMELY, CONSULTATION AND PLANNING SERVICES OFFERED TO GROCERY RETAILERS FOR OPTIMIZATION OF STORE FLOOR PLANNING AND AISLE ARRANGEMENT. FIRST USE: 20080815. FIRST USE IN COMMERCE: 20080815.

Filling Date:
2008-05-08
Registration Date:
2010-01-19
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SERVING UP SOUL

Serial Number:
77466640
Registration Number:
3758352
Word Mark:
SERVING UP SOUL
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment services in the nature of an on-going radio program in the field of music. FIRST USE: 20081225. FIRST USE IN COMMERCE: 20081225.

Filling Date:
2008-05-06
Registration Date:
2010-03-09
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

COCOA PUFFS

Serial Number:
77457793
Registration Number:
3537012
Word Mark:
COCOA PUFFS
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; Ready to eat, cereal derived food bars. FIRST USE: 19951231. FIRST USE IN COMMERCE: 19951231.

Filling Date:
2008-04-25
Registration Date:
2008-11-25
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of Stylized words "Cocoa Puffs" in white letters with pink and blue outlines on a blue background with a green spiral design.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

COCOA PUFFS

Serial Number:
77457792
Registration Number:
3537011
Word Mark:
COCOA PUFFS
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods; Ready to eat, cereal derived food bars. FIRST USE: 19951231. FIRST USE IN COMMERCE: 19951231.

Filling Date:
2008-04-25
Registration Date:
2008-11-25
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of Stylized words "Cocoa Puffs" with a spiral design in the background.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CINNAMON TOAST CRUNCH

Serial Number:
77407548
Registration Number:
3498992
Word Mark:
CINNAMON TOAST CRUNCH
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack food or ingredient for making other foods. FIRST USE: 19830615. FIRST USE IN COMMERCE: 19830615.

Filling Date:
2008-02-27
Registration Date:
2008-09-09
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #17

Serial Number:
77406355
Registration Number:
3756491
Goods and Services:

IC 030. US 046. G & S BREAKFAST CEREAL. FIRST USE: 19601231. FIRST USE IN COMMERCE: 19601231.

Filling Date:
2008-02-26
Registration Date:
2010-03-09
Current Basis:
1A
Owner:
General Mills IP Holdings I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a triangle (indicated by solid lines in the drawing) located in the upper left corner of the packaging for the goods; the packaging is indicated in dotted lines in the drawing, which are not a feature of the mark and serves only to show the placement of the mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOTINO'S

Serial Number:
77398051
Registration Number:
3488526
Word Mark:
TOTINO'S
Goods and Services:

IC 030. US 046. G & S dough enrobed snacks filled primarily with meat and/or cheese and spices. FIRST USE: 19931231. FIRST USE IN COMMERCE: 19931231.

Filling Date:
2008-02-15
Registration Date:
2008-08-19
Current Basis:
1A
Owner:
General Mills Marketing, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MONSTER CEREALS

Serial Number:
77380455
Registration Number:
3558779
Word Mark:
MONSTER CEREALS
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack [ for ] * food * or ingredient for making other foods. FIRST USE: 19750505. FIRST USE IN COMMERCE: 19750505.

Filling Date:
2008-01-25
Registration Date:
2009-01-06
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THEY'RE MAGICALLY DELICIOUS!

Serial Number:
77380454
Registration Number:
3518021
Word Mark:
THEY'RE MAGICALLY DELICIOUS!
Goods and Services:

IC 030. US 046. G & S Processed cereal-based food to be used as a breakfast food, snack [ for ] *food* or ingredient for making other foods. FIRST USE: 19870531. FIRST USE IN COMMERCE: 19870531.

Filling Date:
2008-01-25
Registration Date:
2008-10-14
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIBER ONE

Serial Number:
77317626
Registration Number:
3554995
Word Mark:
FIBER ONE
Goods and Services:

IC 030. US 046. G & S BREAD AND BUNS, ENGLISH MUFFINS [, AND BAGELS ]. FIRST USE: 20080204. FIRST USE IN COMMERCE: 20080204.

IC 029. US 046. G & S [ DAIRY PRODUCTS EXCLUDING ICE CREAM, ICE MILK, AND FROZEN YOGURT ]. FIRST USE: 20080128. FIRST USE IN COMMERCE: 20080128.

Filling Date:
2007-10-31
Registration Date:
2008-12-30
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BOX TOPS FOR EDUCATION

Serial Number:
77200441
Registration Number:
3378189
Word Mark:
BOX TOPS FOR EDUCATION
Goods and Services:

IC 036. US 100 101 102. G & S Charitable services, namely, granting funds to schools. FIRST USE: 19960710. FIRST USE IN COMMERCE: 19960710.

Filling Date:
2007-06-07
Registration Date:
2008-02-05
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

CINNAMON TOAST CRUNCH

Serial Number:
77167588
Registration Number:
3411447
Word Mark:
CINNAMON TOAST CRUNCH
Goods and Services:

IC 030. US 046. G & S processed cereal-derived food product to be used as a breakfast food, snack food, or ingredient for making food. FIRST USE: 20060900. FIRST USE IN COMMERCE: 20060900.

Filling Date:
2007-04-27
Registration Date:
2008-04-15
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS, II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the words "CINNAMON TOAST CRUNCH" with each letter being in purple, blue, red or green.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SINGLEPAK

Serial Number:
77068012
Registration Number:
3305750
Word Mark:
SINGLEPAK
Goods and Services:

IC 030. US 046. G & S BREAKFAST CEREALS. FIRST USE: 19850617. FIRST USE IN COMMERCE: 19850617.

Filling Date:
2006-12-20
Registration Date:
2007-10-09
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE ORIGINAL FRUIT & NUT FOOD BAR

Serial Number:
76654741
Registration Number:
3214182
Word Mark:
THE ORIGINAL FRUIT & NUT FOOD BAR
Goods and Services:

IC 029. US 046. G & S ENERGY BAR COMPOSED OF FRUITS AND NUTS. FIRST USE: 20060324. FIRST USE IN COMMERCE: 20060324.

Filling Date:
2006-02-08
Registration Date:
2007-02-27
Current Basis:
1A
Owner:
GENERAL MILLS SPECIALTY PRODUCTS, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Supplemental
Live or Dead:
ACTIVE

LARABAR

Serial Number:
76539369
Registration Number:
2939196
Word Mark:
LARABAR
Goods and Services:

IC 029. US 046. G & S Energy bar composed of fruits and nuts. FIRST USE: 20021001. FIRST USE IN COMMERCE: 20021001.

Filling Date:
2003-07-31
Registration Date:
2005-04-12
Current Basis:
1A
Owner:
GENERAL MILLS SPECIALTY PRODUCTS, LLC
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUDDENLY PASTA SALAD

Serial Number:
76405913
Registration Number:
2683505
Word Mark:
SUDDENLY PASTA SALAD
Goods and Services:

IC 030. US 046. G & S Packaged meal entrees or side dishes consisting primarily of pasta. FIRST USE: 20020415. FIRST USE IN COMMERCE: 20020415.

Filling Date:
2002-05-03
Registration Date:
2003-02-04
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TROPICAL TIE-DYE

Serial Number:
76285650
Registration Number:
2555914
Word Mark:
TROPICAL TIE-DYE
Goods and Services:

IC 029. US 046. G & S DEHYDRATED OR CANDIED FRUIT SNACKS. FIRST USE: 20010701. FIRST USE IN COMMERCE: 20010701.

Filling Date:
2001-07-16
Registration Date:
2002-04-02
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HI-POWER

Serial Number:
76274555
Registration Number:
2552575
Word Mark:
HI-POWER
Goods and Services:

IC 030. US 046. G & S FLOUR. FIRST USE: 19860000. FIRST USE IN COMMERCE: 19860000.

Filling Date:
2001-06-21
Registration Date:
2002-03-26
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
76250257
Registration Number:
2569884
Word Mark:
BETTY CROCKER
Goods and Services:

IC 035. US 100 101 102. G & S Retail catalog services featuring kitchen and dining wares, housewares, [ toys, home decorations, ] furniture and gift items. FIRST USE: 19311231. FIRST USE IN COMMERCE: 19311231.

Filling Date:
2001-05-03
Registration Date:
2002-05-14
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

CHEERIOS

Serial Number:
76209127
Registration Number:
2743345
Word Mark:
CHEERIOS
Goods and Services:

IC 025. US 022 039. G & S Pajamas, [ hats, one-piece infant outfits, ] T-Shirts. FIRST USE: 19890100. FIRST USE IN COMMERCE: 19890100.

Filling Date:
2001-02-12
Registration Date:
2003-07-29
Current Basis:
1A
Owner:
General Mills, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEERIOS

Serial Number:
76207147
Registration Number:
2604083
Word Mark:
CHEERIOS
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S Children's books. FIRST USE: 19980831. FIRST USE IN COMMERCE: 19980831.

Filling Date:
2001-02-09
Registration Date:
2002-08-06
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CINNAMON TOAST CRUNCH

Serial Number:
75945433
Registration Number:
3344581
Word Mark:
CINNAMON TOAST CRUNCH
Goods and Services:

IC 030. US 046. G & S Cereal derived ready-to-eat food bar. FIRST USE: 20000814. FIRST USE IN COMMERCE: 20000814.

Filling Date:
2000-02-25
Registration Date:
2007-11-27
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HONEY NUT CHEERIOS

Serial Number:
75945432
Registration Number:
2592448
Word Mark:
HONEY NUT CHEERIOS
Goods and Services:

IC 030. US 046. G & S Cereal derived ready-to-eat food bar. FIRST USE: 20000814. FIRST USE IN COMMERCE: 20000814.

Filling Date:
2000-02-25
Registration Date:
2002-07-09
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
75941221
Registration Number:
2452977
Word Mark:
BETTY CROCKER
Goods and Services:

IC 030. US 046. G & S RICE-BASED OR PASTA-BASED MIXES FOR MAKING SIDE DISHES. FIRST USE: 19990501. FIRST USE IN COMMERCE: 19990501.

Filling Date:
2000-03-10
Registration Date:
2001-05-22
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER BOWL APPETIT

Serial Number:
75935067
Registration Number:
2565943
Word Mark:
BETTY CROCKER BOWL APPETIT
Goods and Services:

IC 030. US 046. G & S Packaged main meal mixes or side dish mixes consisting primarily of pasta or rice. FIRST USE: 20000626. FIRST USE IN COMMERCE: 20000626.

Filling Date:
2000-02-15
Registration Date:
2002-04-30
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRISP 'N TASTY

Serial Number:
75756925
Registration Number:
2375042
Word Mark:
CRISP 'N TASTY
Goods and Services:

IC 030. US 046. G & S Frozen pizza. FIRST USE: 19800917. FIRST USE IN COMMERCE: 19800917.

Filling Date:
1999-07-12
Registration Date:
2000-08-08
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #18

Serial Number:
75692050
Registration Number:
2380980
Goods and Services:

IC 030. US 046. G & S processed cereal used as a breakfast or snack food. FIRST USE: 19930800. FIRST USE IN COMMERCE: 19930800.

Filling Date:
1999-04-26
Registration Date:
2000-08-29
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MEDALLION

Serial Number:
75628006
Registration Number:
2413040
Word Mark:
MEDALLION
Goods and Services:

IC 030. US 046. G & S flour. FIRST USE: 19990331. FIRST USE IN COMMERCE: 19990331.

Filling Date:
1999-01-27
Registration Date:
2000-12-12
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE BREAKFAST OF CHAMPIONS

Serial Number:
75570524
Registration Number:
2304024
Word Mark:
THE BREAKFAST OF CHAMPIONS
Goods and Services:

IC 025. US 022 039. G & S clothing, namely, shirts [ and hats ]. FIRST USE: 19910000. FIRST USE IN COMMERCE: 19910000.

Filling Date:
1998-10-14
Registration Date:
1999-12-28
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WHEATIES

Serial Number:
75570510
Registration Number:
2311198
Word Mark:
WHEATIES
Goods and Services:

IC 025. US 022 039. G & S clothing, namely, shirts and hats. FIRST USE: 19870000. FIRST USE IN COMMERCE: 19870000.

Filling Date:
1998-10-14
Registration Date:
2000-01-25
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE 1 AND ONLY CHEERIOS

Serial Number:
75527749
Registration Number:
2261169
Word Mark:
THE 1 AND ONLY CHEERIOS
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19970700. FIRST USE IN COMMERCE: 19970700.

Filling Date:
1998-07-30
Registration Date:
1999-07-13
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #19

Serial Number:
75527401
Registration Number:
2297824
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19970100. FIRST USE IN COMMERCE: 19970100.

Filling Date:
1998-07-29
Registration Date:
1999-12-07
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

COLOMBO

Serial Number:
75377127
Registration Number:
2198461
Word Mark:
COLOMBO
Goods and Services:

IC 030. US 046. G & S frozen yogurt, [ sorbet ] and frozen yogurt mix. FIRST USE: 19710000. FIRST USE IN COMMERCE: 19710000.

Filling Date:
1997-10-21
Registration Date:
1998-10-20
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

YOKI

Serial Number:
75299536
Registration Number:
2273342
Word Mark:
YOKI
Goods and Services:

IC 031. US 001 046. G & S unprocessed cereals.

IC 030. US 046. G & S edible cooked dough products, namely, bread, cheese bread and farafoa, which consists primarily of flour, mixed with other ingredients and fried.

Filling Date:
1997-05-29
Registration Date:
1999-08-31
Current Basis:
44E
Owner:
GENERAL MILLS BRASIL ALIMENTOS LTDA.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BERRY TIE-DYE

Serial Number:
75261486
Registration Number:
2168619
Word Mark:
BERRY TIE-DYE
Goods and Services:

IC 029. US 046. G & S dehydrated fruit snacks. FIRST USE: 19970630. FIRST USE IN COMMERCE: 19970630.

Filling Date:
1997-03-21
Registration Date:
1998-06-23
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BAC-OS MAKES EVERY BITE BETTER

Serial Number:
75231853
Registration Number:
2127341
Word Mark:
BAC-OS MAKES EVERY BITE BETTER
Goods and Services:

IC 029. US 046. G & S vegetable protein products having a bacon flavor. FIRST USE: 19970106. FIRST USE IN COMMERCE: 19970106.

Filling Date:
1997-01-27
Registration Date:
1998-01-06
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEERIOS

Serial Number:
75178554
Registration Number:
2087834
Word Mark:
CHEERIOS
Goods and Services:

IC 025. US 022 039. G & S shirts and hats. FIRST USE: 19890100. FIRST USE IN COMMERCE: 19890100.

Filling Date:
1996-10-08
Registration Date:
1997-08-12
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WATERMELON BLAST

Serial Number:
75152838
Registration Number:
2133374
Word Mark:
WATERMELON BLAST
Goods and Services:

IC 029. US 046. G & S dehydrated fruit snacks. FIRST USE: 19970106. FIRST USE IN COMMERCE: 19970106.

Filling Date:
1996-08-19
Registration Date:
1998-01-27
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
SEEMA R SHAH
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRUIT GUSHERS

Serial Number:
75141492
Registration Number:
2141941
Word Mark:
FRUIT GUSHERS
Goods and Services:

IC 029. US 046. G & S dehydrated fruit snacks. FIRST USE: 19960715. FIRST USE IN COMMERCE: 19960715.

Filling Date:
1996-07-29
Registration Date:
1998-03-10
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SWEET REWARDS

Serial Number:
75128594
Registration Number:
2083704
Word Mark:
SWEET REWARDS
Goods and Services:

IC 030. US 046. G & S [ cereal based snack food, frostings, brownie mixes ], muffin mixes, [ dessert bar mixes ] and packaged brownie bars. FIRST USE: 19950527. FIRST USE IN COMMERCE: 19950527.

Filling Date:
1996-07-01
Registration Date:
1997-07-29
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SWEET REWARDS

Serial Number:
75012580
Registration Number:
2025280
Word Mark:
SWEET REWARDS
Goods and Services:

IC 030. US 046. G & S cake mixes. FIRST USE: 19950911. FIRST USE IN COMMERCE: 19950911.

Filling Date:
1995-10-18
Registration Date:
1996-12-24
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRENCH TOAST CRUNCH

Serial Number:
75004273
Registration Number:
2120303
Word Mark:
FRENCH TOAST CRUNCH
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19960815. FIRST USE IN COMMERCE: 19960815.

Filling Date:
1995-10-11
Registration Date:
1997-12-09
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FROSTED CHEERIOS

Serial Number:
74731420
Registration Number:
2070610
Word Mark:
FROSTED CHEERIOS
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19950901. FIRST USE IN COMMERCE: 19950901.

Filling Date:
1995-09-20
Registration Date:
1997-06-10
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

EVERYTHING YOU NEED TO KNOW TO COOK

Serial Number:
74681397
Registration Number:
2026158
Word Mark:
EVERYTHING YOU NEED TO KNOW TO COOK
Goods and Services:

IC 016. US 002 005 022 023 029 037 038 050. G & S publications and printed matter, namely, cookbooks, [ books, booklets, catalogs and magazines relating primarily to food and/or food preparation ]. FIRST USE: 19960308. FIRST USE IN COMMERCE: 19960308.

Filling Date:
1995-05-30
Registration Date:
1996-12-24
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Supplemental
Live or Dead:
ACTIVE

BAC-OS

Serial Number:
74658478
Registration Number:
1963264
Word Mark:
BAC-OS
Goods and Services:

IC 029. US 046. G & S vegetable protein products having a bacon flavor. FIRST USE: 19650817. FIRST USE IN COMMERCE: 19650817.

Filling Date:
1995-03-30
Registration Date:
1996-03-19
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

OATMEAL CRISP

Serial Number:
74617982
Registration Number:
1963018
Word Mark:
OATMEAL CRISP
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19920700. FIRST USE IN COMMERCE: 19920700.

Filling Date:
1994-11-14
Registration Date:
1996-03-19
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

COLOR BY THE FOOT

Serial Number:
74586049
Registration Number:
2018197
Word Mark:
COLOR BY THE FOOT
Goods and Services:

IC 029. US 046. G & S dehydrated fruit snacks. FIRST USE: 19941121. FIRST USE IN COMMERCE: 19941121.

Filling Date:
1994-10-17
Registration Date:
1996-11-19
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HOT COLORS

Serial Number:
74552178
Registration Number:
1954296
Word Mark:
HOT COLORS
Goods and Services:

IC 029. US 046. G & S dehydrated fruit snacks. FIRST USE: 19920601. FIRST USE IN COMMERCE: 19920601.

Filling Date:
1994-07-21
Registration Date:
1996-02-06
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #20

Serial Number:
74539218
Registration Number:
1929420
Goods and Services:

IC 030. US 046. G & S cereal-based snack food. FIRST USE: 19630000. FIRST USE IN COMMERCE: 19630000.

Filling Date:
1994-06-17
Registration Date:
1995-10-24
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of the three dimensional distinctive configuration of the goods themselves.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HAMBURGER HELPER

Serial Number:
74445778
Registration Number:
1841959
Word Mark:
HAMBURGER HELPER
Goods and Services:

IC 029. US 046. G & S packaged main meal mixes having a potato base with spice and/or sauce mixes sold as a unit. FIRST USE: 19711200. FIRST USE IN COMMERCE: 19711200.

Filling Date:
1993-10-12
Registration Date:
1994-06-28
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CLUSTERS

Serial Number:
74437619
Registration Number:
1857820
Word Mark:
CLUSTERS
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19870213. FIRST USE IN COMMERCE: 19870213.

Filling Date:
1993-09-20
Registration Date:
1994-10-11
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRUIT BY THE FOOT

Serial Number:
74284090
Registration Number:
1771659
Word Mark:
FRUIT BY THE FOOT
Goods and Services:

IC 029. US 046. G & S dehydrated fruit snacks. FIRST USE: 19910114. FIRST USE IN COMMERCE: 19910114.

Filling Date:
1992-06-12
Registration Date:
1993-05-18
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SLENDER SENSATIONS

Serial Number:
74281717
Registration Number:
1832362
Word Mark:
SLENDER SENSATIONS
Goods and Services:

IC 030. US 046. G & S frozen yogurt. FIRST USE: 19930800. FIRST USE IN COMMERCE: 19930800.

Filling Date:
1992-06-05
Registration Date:
1994-04-19
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRIX

Serial Number:
74280420
Registration Number:
1778442
Word Mark:
TRIX
Goods and Services:

IC 029. US 046. G & S yogurt. FIRST USE: 19920802. FIRST USE IN COMMERCE: 19920802.

Filling Date:
1992-05-28
Registration Date:
1993-06-22
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GEN SNACKS

Serial Number:
74278930
Registration Number:
1763108
Word Mark:
GEN SNACKS
Goods and Services:

IC 030. US 046. G & S partially finished cereal-based snack food. FIRST USE: 19920206. FIRST USE IN COMMERCE: 19920206.

Filling Date:
1992-05-26
Registration Date:
1993-04-06
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CAMEO

Serial Number:
74276262
Registration Number:
1807781
Word Mark:
CAMEO
Goods and Services:

IC 030. US 046. G & S bulk flour. FIRST USE: 19160000. FIRST USE IN COMMERCE: 19320000.

Filling Date:
1992-05-18
Registration Date:
1993-11-30
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
74268324
Registration Number:
1763105
Word Mark:
BETTY CROCKER
Goods and Services:

IC 030. US 046. G & S dinner sauces. FIRST USE: 19920217. FIRST USE IN COMMERCE: 19920217.

Filling Date:
1992-04-22
Registration Date:
1993-04-06
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
74268322
Registration Number:
1766073
Word Mark:
BETTY CROCKER
Goods and Services:

IC 030. US 046. G & S dinner sauces. FIRST USE: 19920217. FIRST USE IN COMMERCE: 19920217.

Filling Date:
1992-04-22
Registration Date:
1993-04-20
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
74244855
Registration Number:
1814296
Word Mark:
BETTY CROCKER
Goods and Services:

IC 011. US 013 021 023 031 034. G & S electric toasters [and waffle makers]. FIRST USE: 19920214. FIRST USE IN COMMERCE: 19920214.

IC 007. US 013 019 021 023 031 034 035. G & S [electric can openers, ][juicers, knives,] food blenders, mixers, [choppers and processors] for domestic use. FIRST USE: 19910615. FIRST USE IN COMMERCE: 19930115.

Filling Date:
1992-02-10
Registration Date:
1993-12-28
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
74244854
Registration Number:
1812606
Word Mark:
BETTY CROCKER
Goods and Services:

IC 011. US 013 021 023 031 034. G & S electric toasters [ and waffle makers ]. FIRST USE: 19920214. FIRST USE IN COMMERCE: 19920214.

IC 007. US 013 019 021 023 031 034 035. G & S [ electric can openers, juicers, knives, ] food blenders, mixers [, choppers and processors ] for domestic use. FIRST USE: 19910615. FIRST USE IN COMMERCE: 19930115.

Filling Date:
1992-02-10
Registration Date:
1993-12-21
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BERRY BERRY KIX

Serial Number:
74233139
Registration Number:
1742451
Word Mark:
BERRY BERRY KIX
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19920420. FIRST USE IN COMMERCE: 19920420.

Filling Date:
1991-12-23
Registration Date:
1992-12-22
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MULTI GRAIN CHEERIOS

Serial Number:
74226955
Registration Number:
1710278
Word Mark:
MULTI GRAIN CHEERIOS
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19911028. FIRST USE IN COMMERCE: 19911028.

Filling Date:
1991-12-02
Registration Date:
1992-08-25
Current Basis:
1A
Owner:
General Mills IP Holdings I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SALUTE TO SAVINGS

Serial Number:
74219588
Registration Number:
1711965
Word Mark:
SALUTE TO SAVINGS
Goods and Services:

IC 029. US 046. G & S dehydrated potatoes and dehydrated fruit snacks. FIRST USE: 19850915. FIRST USE IN COMMERCE: 19850915.

Filling Date:
1991-11-07
Registration Date:
1992-09-01
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DUNKAROOS

Serial Number:
74208749
Registration Number:
1755584
Word Mark:
DUNKAROOS
Goods and Services:

IC 030. US 046. G & S cereal-based snack food and frosting. FIRST USE: 19920706. FIRST USE IN COMMERCE: 19920706.

Filling Date:
1991-10-01
Registration Date:
1993-03-02
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

3 LONG FEET OF FRUITY FUN!

Serial Number:
74196556
Registration Number:
1701975
Word Mark:
3 LONG FEET OF FRUITY FUN!
Goods and Services:

IC 029. US 046. G & S dehydrated fruit snacks. FIRST USE: 19910115. FIRST USE IN COMMERCE: 19910115.

Filling Date:
1991-08-20
Registration Date:
1992-07-21
Current Basis:
1A
Owner:
General Mills, Inc.
Attorney of Record:
GREGORY P KAHOI
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEERIOS

Serial Number:
74185336
Registration Number:
1734860
Word Mark:
CHEERIOS
Goods and Services:

IC 021. US 002 030. G & S children's bowls, cups and food containers. FIRST USE: 19890200. FIRST USE IN COMMERCE: 19890200.

IC 020. US 002 013 022 025 032 050. G & S [plastic bibs]. FIRST USE: 19910510. FIRST USE IN COMMERCE: 19910510.

Filling Date:
1991-07-15
Registration Date:
1992-11-24
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BREAKFAST PACK

Serial Number:
74169032
Registration Number:
1765343
Word Mark:
BREAKFAST PACK
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19920420. FIRST USE IN COMMERCE: 19920420.

Filling Date:
1991-05-22
Registration Date:
1993-04-13
Current Basis:
1A
Owner:
GENERAL MILLS IP HOLDINGS II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CINNAMON TOAST CRUNCH

Serial Number:
74164801
Registration Number:
1681353
Word Mark:
CINNAMON TOAST CRUNCH
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19840416. FIRST USE IN COMMERCE: 19840416.

Filling Date:
1991-05-07
Registration Date:
1992-03-31
Current Basis:
1A
Owner:
General Mills IP Holdings I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

STRAWBERRY SPLASH

Serial Number:
74158925
Registration Number:
1709429
Word Mark:
STRAWBERRY SPLASH
Goods and Services:

IC 029. US 046. G & S dehydrated fruit snacks. FIRST USE: 19910923. FIRST USE IN COMMERCE: 19910923.

Filling Date:
1991-04-19
Registration Date:
1992-08-18
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

G GENERAL MILLS

Serial Number:
74131157
Registration Number:
1666000
Word Mark:
G GENERAL MILLS
Goods and Services:

IC 030. US 046. G & S breakfast cereal [ and oatmeal ]. FIRST USE: 19890700. FIRST USE IN COMMERCE: 19890700.

Filling Date:
1991-01-17
Registration Date:
1991-11-26
Current Basis:
1A
Owner:
General Mills, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BASIC 4

Serial Number:
74126004
Registration Number:
1676933
Word Mark:
BASIC 4
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19901112. FIRST USE IN COMMERCE: 19901112.

Filling Date:
1990-12-24
Registration Date:
1992-02-25
Current Basis:
1A
Owner:
General Mills, Inc.
Attorney of Record:
Joshua J. Burke
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOTAL NUTRITION

Serial Number:
74108248
Registration Number:
1687839
Word Mark:
TOTAL NUTRITION
Goods and Services:

IC 016. US 038. G & S newspaper column about food and nutritional issues appearing in various publications. FIRST USE: 19900718. FIRST USE IN COMMERCE: 19900718.

Filling Date:
1990-10-09
Registration Date:
1992-05-19
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
SEEMA R SHAH
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
74103082
Registration Number:
1841187
Word Mark:
BETTY CROCKER
Goods and Services:

IC 008. US 023. G & S stainless steel flatware; namely, forks, knives and spoons. FIRST USE: 19690600. FIRST USE IN COMMERCE: 19690600.

Filling Date:
1990-10-04
Registration Date:
1994-06-21
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BETTY CROCKER

Serial Number:
74092424
Registration Number:
1654991
Word Mark:
BETTY CROCKER
Goods and Services:

IC 030. US 046. G & S bakery goods. FIRST USE: 19890823. FIRST USE IN COMMERCE: 19890823.

Filling Date:
1990-08-27
Registration Date:
1991-08-27
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SINGLES TO GO

Serial Number:
74083116
Registration Number:
1685807
Word Mark:
SINGLES TO GO
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19900910. FIRST USE IN COMMERCE: 19900910.

Filling Date:
1990-07-30
Registration Date:
1992-05-05
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BASIC 4

Serial Number:
74072691
Registration Number:
1684166
Word Mark:
BASIC 4
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19901112. FIRST USE IN COMMERCE: 19901112.

Filling Date:
1990-06-25
Registration Date:
1992-04-21
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEERIOS

Serial Number:
74070129
Registration Number:
1647570
Word Mark:
CHEERIOS
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19531116. FIRST USE IN COMMERCE: 19531116.

Filling Date:
1990-06-18
Registration Date:
1991-06-11
Current Basis:
1A
Owner:
General Mills IP Holdings I, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s).
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GUSHERS

Serial Number:
74064524
Registration Number:
1681635
Word Mark:
GUSHERS
Goods and Services:

IC 029. US 046. G & S dehydrated fruit snacks. FIRST USE: 19910923. FIRST USE IN COMMERCE: 19910923.

Filling Date:
1990-05-31
Registration Date:
1992-03-31
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

KID-TESTED MOTHER-APPROVED

Serial Number:
74063382
Registration Number:
1648275
Word Mark:
KID-TESTED MOTHER-APPROVED
Goods and Services:

IC 030. US 046. G & S breakfast cereal. FIRST USE: 19830700. FIRST USE IN COMMERCE: 19830700.

Filling Date:
1990-05-29
Registration Date:
1991-06-18
Current Basis:
1A
Owner:
General Mills IP Holdings II, LLC
Attorney of Record:
Joshua J. Burke
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHAKE 'N POUR

Serial Number:
74042297
Registration Number:
1626182
Word Mark:
SHAKE 'N POUR
Goods and Services:

IC 030. US 046. G & S packaged pancake and waffle mixes. FIRST USE: 19861000. FIRST USE IN COMMERCE: 19861000.

Filling Date:
1990-03-26
Registration Date:
1990-12-04
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:
Alexandria M. Christian
Description of Mark:
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

KING KAISER

Serial Number:
74032475
Registration Number:
1623902
Word Mark:
KING KAISER
Goods and Services:

IC 030. US 046. G & S flour. FIRST USE: 19650000. FIRST USE IN COMMERCE: 19700000.

Filling Date:
1990-02-26
Registration Date:
1990-11-20
Current Basis:
1A
Owner:
GENERAL MILLS MARKETING, INC.
Attorney of Record:</