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Frito-Lay Trademarks

The following list includes all pending trademark applications and active federal trademark registrations that are owned by Frito-Lay.

Please note: Gerben IP does not represent Frito-Lay. This page is provided for informational purposes and reflects information available in public USPTO records.

Updated:
April 15, 2024

Frito-Lay, a subsidiary of PepsiCo, is one of the most well-known brands in the United States as well as the world when it comes to salty snacks. Most of their registered trademark products such as Fritos, Lay’s, Ruffles, Cheetos, Doritos, Tostitos, etc. can be found in any supermarket or convenience store in the country. Currently, Frito-Lay has 475 registered trademarks associated with all of their brands and is currently valued at $16.3 billion per Forbes.

The company’s history dates back to the 1930’s with the creation of two different chip snack companies. In 1932, Fritos was founded by C.E. Doolin after he bought a bag of corn chips in San Antonio. He liked them so much, he tracked down the producer of the chip, who was selling out. He bought the recipe, some hand-held potato ricers, and 19 corporate accounts for $100 and started The Frito Company out of his mother’s kitchen. Although the company started small, it quickly expanded and by the end of 1934, had production centers in Houston and Dallas. In 1937, the company headquarters moved to Dallas. By 1950, Fritos were sold in all 50 states.

Lay’s history runs parallel to that of Fritos. In 1932, Herman Lay, started a snack food company in Nashville, Tennessee. He was originally a salesman of Gardner’s Potato Chips for Atlanta based Barrett’s Food Products Company but soon was able to become their Nashville distributor. In 1938, Barrett’s offered to sell Lay their manufacturing facilities in Atlanta and Memphis. Lay bought them out for $60,000 and moved his headquarters to Atlanta, forming H.W. Lay & Company in 1939. He continued expanding the company purchasing plants throughout the South. He also retained the Gardner’s Potato Chip trademark until 1944 when he renamed them Lay’s Potato Chips and registered the now famous trademark. By 1956’s Lay’s was the largest chip and snack food company in the United States.

The relationship between the two companies started in 1945 when H.W. Lay & Company obtained exclusive rights to distribute Fritos in the Southeastern U.S. Doolin and Lay worked closely together as their companies aimed for national distribution. C.E. Doolin passed away in 1959 and in 1961 the Frito Company and H.W. Lay & Company merged to form Frito-Lay Inc. with a national headquarters in Dallas, Texas. Their 4 main brands at the time were the registered trademark products Fritos, Lay’s, Cheetos and Ruffles.

In 1965, Frito-Lay Inc. and Pepsi-Cola announced a merger between the two companies. With approval from their shareholders, PepsiCo Inc. was formed on June 8, 1965, with Frito-Lay becoming a division of the corporation. At that time, Frito-Lay had 46 plants and over 150 distribution centers across the country. One of the main reasons Frito-Lay had for the merger was access to the international market Pepsi-Cola had access to in 108 countries at that time. As their international sales took off, so did their domestic sales and by 1965, the registered trademark Lay’s was the first brand of chips to be sold in all 50 states.

At this time, Frito-Lay was able to expand their product lines and were able to create more unique products which they soon registered as trademarks – Doritos in 1966, Funyuns in 1969, Munchos in 1971. After several attempts at getting the right flavor combination, Doritos soon became the most popular of the new products they registered as a trademark, with sales second only to Lay’s potato chips.

Over the years, Frito-Lay acquired more companies, such as GrandMa’s Cookies in 1980 and Smartfood popcorn in the late 80’s – both brands that are still well known and registered as trademarks to this day. They also developed more products internally which quickly became nationally recognized trademarks such as Tostitos in the early 1980’s and Sun Chips in the early 1990’s. Sun Chips, as well as some of the Lay’s chips products, came out with a “Baked” line which led a trend to develop healthier options.

Although many of the brands and registered trademarks of Frito-Lay fall into the snack chip category, they also have snacks outside that category such as Rold Gold pretzels, Cracker Jack popcorn, as well as the many products registered as trademarks by Quaker Oats Company, which was acquired in a merger with PepsiCo in 2001. Those products include Chewy granola bars and Quaker rice cakes.

Please note: While we make every effort to ensure that the information provided is accurate and up-to-date, we cannot be held responsible for its accuracy or completeness. If you have any questions regarding a specific entity in Gerben's Trademark Library®, please contact us and we will work with you to provide the information you need.

Quick Links for Frito-Lay Trademarks
  1. SNOWGLOBES
  2. DO US A FLAVOR
  3. FLAVORS FOR DAYS
  4. F
  5. G
  6. DORITOS BLAZE
  7. MINIS
  8. DORITOS DINAMITA
  9. DORITOS DINAMITA STICKS
  10. JACKED
  11. THE FUN'S INSIDE
  12. DEJA TU HUELLA
  13. GRANDMA'S BAKIN' LOVE SINCE 1914
  14. SAY HELLO TO SWICY
  15. SWICY
  16. NO ONE POTATOES LIKE LAY'S
  17. GO AHEAD. TRY US.
  18. SUNBELIEVABLY GOOD
  19. EAT BRIGHT
  20. FLAVOR THAT HITS HOME
  21. REALLY THAT SIMPLE
  22. SNACK SMART SNACK DELICOUSLY
  23. POTATO DID THAT
  24. MY JOY
  25. DORITOS LOADED
  26. DORITOS LOADED
  27. ENJOY THE LIL' THINGS
  28. SOFT BAKED GOODNESS
  29. BAKIN' LOVE SINCE 1914
  30. MADE WITH REAL VEGGGIES POPPING WITH FLAVOR
  31. ALL KINDS OF MMM!
  32. NATUCHIPS
  33. THERE'S A FLAVOR BEHIND EVERY SMILE
  34. HAY UN SABOR DETRAS DE CADA SONRISA
  35. SIMPLY
  36. Logo #1
  37. CRUNCHOLOGY
  38. CRUNCHOLOGY
  39. MARK OF MISCHIEF
  40. MARK OF MISCHIEF
  41. HAY UN SABOR DETRAS DE CADA SONRISA
  42. THERE'S A FLAVOR BEHIND EVERY SMILE
  43. ROLD GOLD SELECTS
  44. DINAMETER
  45. MUNCHIES
  46. SIMPLY
  47. EXPLODE WITH FLAVOR
  48. CRUNCH INTO CHAOS
  49. POPPABLES
  50. DON'T FORGET THE DIP
  51. FUSION STICKS
  52. CHURRUMAIS
  53. ES COSA DE CHEETOS
  54. FUEL FOR PLAY
  55. SIN LAY'S NO HAY PARTIDO
  56. THIS IS BEYOND HOT
  57. RESTAURANT TASTE RIGHT AT HOME
  58. YOU HAD ME AT NACHO
  59. HAMBRE DE GRANDEZA
  60. HUNGRY FOR GREATNESS
  61. NO LAY'S NO GAME
  62. INCÓGNITA
  63. DISFRUTAR ESTÁ PRIMERO
  64. SUNCHIPS
  65. SATISFY YOUR HEAT TOOTH
  66. POWERED BY POTATOES
  67. HEAT WITH A LITTLE SWEET
  68. FIESTAVAL
  69. LUNCH WITH PURPOSE
  70. THE NEXT DIMENSION OF SNACKING
  71. CHICHARRONNATION
  72. Logo #2
  73. DORITOS AFTER DARK
  74. GOLDEN GROWS HERE
  75. POPPIN' JALAPENO
  76. TERRORIFICAMENTE DELICIOSO
  77. SABOREA EL SUSTO
  78. TRY ANOTHER ANGLE
  79. THERE'S A SNACK FOR THAT
  80. SIGUE BRILLANDO
  81. FRITO LAY FLVR
  82. ROARIN' RANCH
  83. DRIZZLE DRESS DELIGHT
  84. WHAT SPARKS YOUR TASTE BUDS?
  85. FLVR
  86. PREPARALOS A TU GUSTO
  87. DETONA LO INESPERADO
  88. TRIANGLE ISLAND
  89. SANTITAS
  90. SANTITAS
  91. TANGY CHILI FUSION
  92. SANTITAS
  93. FUEL YOUR TASTE
  94. SNACKVERSE
  95. GOLD HUNTERS
  96. CHEERS TO THE CHOOSY
  97. Logo #3
  98. DORITOS
  99. DORITOS
  100. KEEP IT NUTTY
  101. HAVOC
  102. CHEETOS MAC HACK
  103. THE WALKING TACO
  104. TOPLESS IS TASTELESS
  105. STAY GOLDEN
  106. LAY'S
  107. LAY'S
  108. DORITOS
  109. CHEETOS
  110. DORITOS
  111. CHEETOS
  112. LAY'S FRESH
  113. PARTNERCHIP
  114. WE'RE NUTS ABOUT 'EM
  115. NUT HARVEST
  116. FIESTA MIX
  117. CHEETOS
  118. Logo #4
  119. Logo #5
  120. LAY'S REPLAY
  121. HEAT THAT GIVES YOU CHILLS
  122. Logo #6
  123. HOW DO YOU PRETZEL?
  124. H.W. LAY'S
  125. A TWIST ON YOUR SNACKS
  126. G.O.A.T.
  127. CHEETOS BOLITAS
  128. CRUNCH TATORS
  129. CRUNCH TATORS
  130. DOWN FOR EVERYTHING
  131. MUNCH ON THAT
  132. TOSTITOS TOPPERS
  133. TOSTITOS HEARTY DIPPERS
  134. FL FRITO-LAY
  135. UNBOX THE ICONS
  136. TOSTITOS TOPPERS
  137. RESHAPE YOUR WORLD
  138. FARM TO SMILES
  139. GROWN IN GLORY
  140. KICK LIPS
  141. ENJOY A TASTE OF GLORY
  142. SUMMER STARS
  143. CHIP DEAL
  144. CRACKER JILL
  145. BOX OF BONES
  146. GOLDEN GROUNDS
  147. CHEETOS
  148. TAKE A LITTLE CHIP DOWN MEMORY LANE
  149. TOTALLY BUFFA-LOCO!
  150. CHEETOS
  151. BOLSAZA
  152. JUST ADD GOLD
  153. DORITOS LOADED
  154. PAKE-TAXO
  155. IT'S NOT EASY BEING CHEESY
  156. LAY'S LAYERS
  157. SPONSORTIPS
  158. SOLID BLACK
  159. Logo #7
  160. SOLIDBLACK
  161. FLAVOR SHOTS
  162. SOLID BLACK
  163. CHIP CHIP HOORAY
  164. LAY'S
  165. FRITO LAY
  166. FASTEN YOUR TASTE BUDS
  167. BE YOUR OWN WAVE
  168. LEGION OF CREATORS
  169. CORTESANOS
  170. DON'T FORGET THE CHIPS
  171. LAY'S. STAY GOLDEN.
  172. HAY UN SABOR DETRAS DE CADA SONRISA
  173. THERE'S A FLAVOR BEHIND EVERY SMILE
  174. MAGIC IN EVERY MIX
  175. NUT HARVEST
  176. EVERYDAY FAVES MIX
  177. YOU'VE HIT THE SNACKPOT
  178. MAYBE HOT, MAYBE NOT
  179. TAKE A LITTLE CHIP DOWN MEMORY LANE
  180. LAY'S KETTLE COOKED EXTRA
  181. DEJA TU HUELLA
  182. A LITTLE JOY WITH EVERY BAG
  183. SNACK A LITTLE SMARTER
  184. BACK TO SCHOOL A LITTLE SMARTER
  185. NEW YEAR A LITTLE SMARTER
  186. BAGS OF JOY
  187. BRING HOME THE WIN
  188. SNACKTOPIA
  189. LET'S SUMMER
  190. RUFFLES RIDGE TWISTS
  191. MUNCHOS
  192. FLAMIN' HOT
  193. INNOVATION DESTINATION
  194. SNACKAPALOOZA
  195. CHEETLE
  196. CHEE·TOS
  197. PEPPER PUFFS
  198. BRING THE FUN WITH YOU
  199. FRITO LAY SNACK SOCIETY
  200. TASTE THE JOY OF SUMMER
  201. SNACKTOPIA
  202. LIGHT UP FRIDAY NIGHTS
  203. FLAVOR ICONS
  204. RECIPE NO. 5
  205. IT'S A CHEETOS THING
  206. LAY'S
  207. LAY'S
  208. ENCIENDE TU LLAMA
  209. FRITOS BRAND
  210. GET TO THE GOOD STUFF
  211. FUEL YOUR FANDOM
  212. SEIZE THE HEAT
  213. VIVA SPICY
  214. GOTTA HAVE LAY'S
  215. SMALL BITES. BIG FLAVOR.
  216. SUNBITES
  217. FRITO LAY GOOD FUN!
  218. TASTE THE POPPABILITIES
  219. PERFECT SIDE OF SUMMER
  220. SPARK THE BEAT
  221. DIP IN, AMERICA!
  222. MAKE WAVES
  223. ANOTHER LEVEL
  224. SEIZE THE CRUNCH
  225. FLAMIN' HOT
  226. LAY'S. BRIGHTEN YOUR DAY.
  227. NATUCHIPS
  228. SCREAMIN' SRIRACHA
  229. PIPERS
  230. SNACK TO SHINE
  231. SIMPLY
  232. BRING HOME THE FLAVOR
  233. CINCO CENTRAL
  234. SNACK LIKE A CHAMPION
  235. RUFFLES DOUBLE CRUNCH
  236. Logo #8
  237. MAUI STYLE
  238. TURN UP THE HEAT
  239. PACKED WITH POSSIBILITIES
  240. TURN UP THE FLAVOR
  241. TOSTILOCOS
  242. LOOZA
  243. OWN YOUR RIDGES
  244. GO A FEW ROUNDS WITH FLAVOR
  245. CHEESE THAT GOES CRUNCH
  246. BLAZE
  247. CHEETOS TRAX CRACKERS
  248. WELCOME SOME JOY INTO YOUR DAY
  249. HELLO SNACKS
  250. LUCKY BAGS
  251. THE RIDGE
  252. DORITOS COLLISIONS
  253. CHEETOS STARS
  254. SUMMER IS SERVED
  255. GOOD TIMES START WITH GREAT FLAVOR
  256. THE RIDGE
  257. LAY'S WAVY
  258. Logo #9
  259. SUMMERTIME RANCH
  260. CHEETOS MUSEUM
  261. DORITOS
  262. SMILE WITH LAY'S
  263. DORITOS BLAZE
  264. ADD SOME FLAVOR TO LUNCH
  265. GET TOGETHER ALREADY!
  266. ALVALLE
  267. SEEK THE HEAT
  268. LUCKY BAGS
  269. TOSTITOS THE BOWL BAG
  270. GRAB SOME SUNSHINE
  271. FUNYUNS ONION FLAVORED RINGS
  272. GREAT FLAVOR! MORE FUN!
  273. ADD SOME FUN TO LUNCH
  274. FLAVOR YOUR FIESTA
  275. SHARE SOMETHING GOOD
  276. NOTHING SATISFIES LIKE FRITOS
  277. CELEBRATE FLAVOR
  278. ALVALLE
  279. MUNCHIES
  280. BLAZIN' BUFFALO EXPLOSION
  281. SMILE WITH A SPICE OF LIFE
  282. GOOD VIBES START WITH GOOD FLAVOR
  283. LIFE'S TASTY. ENJOY THE CRUNCH.
  284. YOUR PARTY STARTS HERE
  285. MORE RIDGES. MORE CRUNCH. MORE FLAVOR.
  286. SUN
  287. DORITOS CRUNCH MIX
  288. DORITOS CRUNCH NUTS
  289. LAY'S LIFE NEEDS FLAVOR
  290. ONE POP AND YOU'RE IN LOVE
  291. TAKE IT UP A CRUNCH
  292. CHEETOS PAWS
  293. MAKE LIFE FLAVORFUL
  294. FLAVOR ALL STARS
  295. RUFFLES HAVE RRRIDGES!
  296. DIP INTO THE PARTY
  297. CRACKER JACK
  298. NACHO AVERAGE CHIP
  299. QUESO Y MAS QUE ESO
  300. CRACKER JACK
  301. FUN TIMES MIX
  302. DIP INTO FLAVOR
  303. PERFECT CRUNCH IN EVERY BITE
  304. JUMPIN' JACK
  305. SUN CHIPS
  306. TRICK OR TREATOS
  307. SNOWFLAKES
  308. FUN BRANDS BIG FLAVOR
  309. FLAMIN' HOT
  310. SNACK LIKE A CHAMPION
  311. RUFFLES
  312. TASTES LIKE AWESOME FEELS
  313. FLAVOR SWAP
  314. PICK THE PERFECT TEAMMATES
  315. NUT HARVEST · GREAT TASTE GUARANTEED ·
  316. POPPABLES
  317. NOTHING ELSE STAX UP
  318. SHAKE UP THE SNACKUS QUO
  319. THE NEXT DIMENSION OF CRUNCH
  320. UNIQUE IN EVERY WAVE
  321. PARTY LIKE A PRO
  322. FIRE UP SOME FLAVOR
  323. ALVALLE
  324. 3D
  325. BOLD ZONE
  326. ROLD GOLD PRETZELS BRAND
  327. HEAT UP THE PARTY
  328. PUT ON SOME SALSA AND LET'S DANCE!
  329. TASTES OF AMERICA
  330. GARDEN SALSA
  331. ROLLS!
  332. TOSTITOS ROLLS!
  333. SWEETOS
  334. TOSTITOS KNEAUXS HOW TO MARDI GRAS
  335. WILD WHITE NACHO
  336. TASTE WHAT'S NEXT
  337. TAKE FUN TO GO
  338. READY TO GO SNACKS
  339. CHAMPIONCHIPS
  340. FRIGHTFULLY CHEESY
  341. SHOOT FOR GREATNESS
  342. BAG OF BONES
  343. SNACK WHENEVER. WHEREVER.
  344. BRING THE PARTY TO LIFE
  345. CRUNCH INTO WHAT'S NEXT
  346. DOWN. SET. DIP.
  347. TOSTITOS CANTINA
  348. RULETA
  349. ROULETTE
  350. OH SO POPPABLE
  351. PARA LOS ATREVIDOS
  352. LAY'S SIGNATURE
  353. CELEBRATE YOUR RIGHT TO SALSA
  354. STARS AND STRIPES AND QUESO FOREVER
  355. LIFE'S A GAME. EAT IT UP.
  356. DORITOS DINAMITA
  357. TOSTITOS
  358. TOSTITOS
  359. A LOTTA BIT OF YUM IN EVERY BITE
  360. SNACK BOLDLY
  361. NOW THAT'S CRACKER JACK!
  362. KICK BACK AND CRUNCH
  363. FOR THE BOLD
  364. THEY'RE ROLLED TO EXPLODE WITH FLAVOR
  365. ESTAN ENROLLADOS PARA EXPLOTAR DE SABOR
  366. TWIST. POUR. DIP.
  367. TAKE HOME THE TAILGATE
  368. DORITOS
  369. FUN IN THE SUN
  370. TASTES OF SUMMER
  371. CON TODO PARA TODOS
  372. BBQ COOKOUT MIX
  373. GRAB SOME DIP. START A PARTY.
  374. ONE TASTE AND YOU'RE IN LOVE
  375. MORE REASONS TO SMILE
  376. JACKED
  377. DINAMITA
  378. THEY TASTE AS GOOD AS THEY CRUNCH
  379. ALWAYS A PART OF GAME DAY
  380. FRITO LAY
  381. FRITOS PIE REMIX
  382. FRITO LAY
  383. GEAR UP
  384. DORITOS
  385. DORITOS
  386. DIPS TO GO
  387. HAPPINESS IN EVERY BITE
  388. TASTE SOMETHING FUN
  389. LOOZA
  390. PIPERS CRISP CO MADE BY FARMERS
  391. SUN
  392. FANTASTIX!
  393. SAILOR JACK & BINGO
  394. BLAZIN' BUFFALO & RANCH
  395. CHEESY RIDERS
  396. CHEESE FIX
  397. TOTALLY RANCH!
  398. FIERY HABANERO
  399. HOLIDAY RINGS
  400. STAX
  401. Logo #10
  402. Logo #11
  403. LAY'S
  404. Logo #12
  405. FRITO LAY GOOD FOOD FOR THE FUN OF IT!
  406. CHEETLE
  407. FRITOS BRAND
  408. CHEETOS
  409. TOSTITOS
  410. TOSTITOS
  411. NUT HARVEST
  412. AUTENTICO ESTILO MEXICANO SANTITAS AUTHENTIC MEXICAN STYLE
  413. SABRITAS
  414. SABRITAS
  415. CRACKER JACK
  416. FRITO-LAY MUNCHIES
  417. FLAMIN' HOT
  418. SABRITAS
  419. CRAFTED WITH CARE
  420. GRANDMA'S QUALITY SINCE 1914
  421. ANSWER THE GROWL
  422. CARIBAS
  423. ADOBADAS
  424. Logo #13
  425. GOOD FUN!
  426. Logo #14
  427. Logo #15
  428. FLAVOR TWISTS
  429. SABRITAS
  430. DETONATE YOUR SENSES
  431. SUN CHIPS
  432. RANCHERITOS
  433. SABRITAS
  434. FRITO LAY GOOD FUN!
  435. LAY'S
  436. LAY'S
  437. Logo #16
  438. STAX
  439. CHEETOS
  440. STAX
  441. CRACKER JACK
  442. ROLD GOLD
  443. HEARTZELS
  444. Logo #17
  445. LAY'S STAX
  446. LAY'S STAX
  447. RRRUFFLES HAVE RIDGES
  448. ASTEROIDS
  449. FRITO LAY
  450. RUFFLES
  451. CRACKER JACK
  452. CHESTER'S
  453. TURBO SPIRAL
  454. CHEETOS
  455. CHEETOS
  456. FLAVOR TWISTS
  457. Logo #18
  458. Logo #19
  459. Logo #20
  460. MAUI STYLE
  461. FRITO LAY FOOD FOR THE FUN OF IT! SNACKS TO YOU
  462. SNACKS TO YOU
  463. FRITOS
  464. FRITOS FLAVOR TWISTS
  465. SABRITAS
  466. Logo #21
  467. CHESTER CHEETAH
  468. FRITO LAY
  469. FRITO LAY
  470. SCOOPS!
  471. RUFFLES
  472. FRITO LAY
  473. FRITO LAY
  474. LAY'S STAX
  475. TOSTITOS
  476. FRITOS CHILI PIE
  477. FLAMIN' HOT
  478. CRACKER JACK
  479. FOOD FOR THE FUN OF IT
  480. Logo #22
  481. CRACKER JACK
  482. COOLER RANCH
  483. Logo #23
  484. DANGEROUSLY CHEESY
  485. LOOZA
  486. LAY'S
  487. RUFFLES
  488. CHESTER'S
  489. GOLDEN TOAST
  490. CHIP CITY
  491. SCOOPS!
  492. ROLD GOLD
  493. HARVEST CHEDDAR
  494. DORITOS
  495. FRITO-LAY
  496. Logo #24
  497. CHESTER CHEETAH
  498. COOL RANCH
  499. NUT HARVEST
  500. SABRITONES
  501. TOSTITOS
  502. BAKEN-ETS
  503. TOSTITOS
  504. SUNCHIPS
  505. GRANDMA'S
  506. FUNYUNS
  507. FANTASTIX
  508. FRITO-LAY
  509. DORITOS
  510. MUNCHOS
  511. LAY'S
  512. SABRITAS
  513. CHEE.TOS
  514. FRITOS
  515. FRITOS
  516. RUFFLES
  517. FRITOS
  518. CRACKER JACK
  519. CRACKER JACK

SNOWGLOBES

Serial Number:
98480210
Registration Number:
Pending Application
Word Mark:
SNOWGLOBES
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2024-04-02
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DO US A FLAVOR

Serial Number:
98458615
Registration Number:
Pending Application
Word Mark:
DO US A FLAVOR
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2024-03-20
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FLAVORS FOR DAYS

Serial Number:
98440965
Registration Number:
Pending Application
Word Mark:
FLAVORS FOR DAYS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2024-03-08
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

F

Serial Number:
98440312
Registration Number:
Pending Application
Word Mark:
F
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2024-03-08
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
The mark consists of stylized letter "F".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

G

Serial Number:
98440185
Registration Number:
Pending Application
Word Mark:
G
Goods and Services:

IC 030. US 046. G & S Cookies.

Filling Date:
2024-03-08
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
The mark consists of a stylized letter "G" inside of a cookie with a bite of the cookie missing and crumbs of the cookie to the right of the cookie.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS BLAZE

Serial Number:
98421666
Registration Number:
Pending Application
Word Mark:
DORITOS BLAZE
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2024-02-26
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MINIS

Serial Number:
98388031
Registration Number:
Pending Application
Word Mark:
MINIS
Goods and Services:

IC 030. US 046. G & S Cheese-flavored puffed corn snacks; Corn-based snack foods; Multigrain-based snack foods; Puffed corn snacks. FIRST USE: 20221021. FIRST USE IN COMMERCE: 20221021.

Filling Date:
2024-02-02
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the word minis in stylized letters.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS DINAMITA

Serial Number:
98387208
Registration Number:
Pending Application
Word Mark:
DORITOS DINAMITA
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips. FIRST USE: 20240100. FIRST USE IN COMMERCE: 20240100.

Filling Date:
2024-02-01
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized word "DORITOS DINAMITA". The stylized word DORITOS shown in white lettering with black trim, where the letter "I" is dotted with a triangle and the center of both "O" letters are interlocked by a large, angled triangle with jagged lines, with the inner portion consisting of an orange and yellow flame. Beneath "DORITOS" is the word DINAMITA shown in white letters with orange and black trim in an italics stylized form. The downward pointing angled triangle of the DORITOS logo overlaps the first letter "A" creating a spark effect.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS DINAMITA STICKS

Serial Number:
98387142
Registration Number:
Pending Application
Word Mark:
DORITOS DINAMITA STICKS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips. FIRST USE: 20240100. FIRST USE IN COMMERCE: 20240100.

Filling Date:
2024-02-01
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized word "DORITOS DINAMITA STICKS". The stylized word DORITOS shown in white lettering with black trim, where the letter "I" is dotted with a triangle and the center of both "O" letters are interlocked by a large, angled triangle with jagged lines, with the inner portion consisting of an orange and yellow flame. Beneath "DORITOS" is the word DINAMITA shown in white letters with orange and black trim in an italics stylized form. The downward pointing angled triangle of the DORITOS logo overlaps the first letter "A" creating a spark effect. Beneath the word "DINAMITA" is the word STICKS shown in white letters in an italics stylized form with a black rectangular background.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

JACKED

Serial Number:
98384663
Registration Number:
Pending Application
Word Mark:
JACKED
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips.

Filling Date:
2024-01-31
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE FUN'S INSIDE

Serial Number:
98343665
Registration Number:
Pending Application
Word Mark:
THE FUN'S INSIDE
Goods and Services:

IC 029. US 046. G & S Bean-based snack foods; Fruit-based snack food; Nut-based snack foods; Potato-based snack foods; Vegetable-based snack foods.

IC 030. US 046. G & S Corn-based snack foods; Grain-based snack foods; Wheat-based snack foods.

Filling Date:
2024-01-05
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DEJA TU HUELLA

Serial Number:
98341592
Registration Number:
Pending Application
Word Mark:
DEJA TU HUELLA
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods.

Filling Date:
2024-01-04
Current Basis:
1B
Owner:
Frito-Lay North America
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GRANDMA'S BAKIN' LOVE SINCE 1914

Serial Number:
98313451
Registration Number:
Pending Application
Word Mark:
GRANDMA'S BAKIN' LOVE SINCE 1914
Goods and Services:

IC 030. US 046. G & S Cookies.

Filling Date:
2023-12-13
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "Grandma's" in stylized form with the drawing of a woman's face wearing glasses suspended over the letters "r" and "a" with a speech bubble containing the words "BAKIN' LOVE SINCE 1914".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SAY HELLO TO SWICY

Serial Number:
98302929
Registration Number:
Pending Application
Word Mark:
SAY HELLO TO SWICY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2023-12-07
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SWICY

Serial Number:
98302149
Registration Number:
Pending Application
Word Mark:
SWICY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2023-12-06
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NO ONE POTATOES LIKE LAY'S

Serial Number:
98290261
Registration Number:
Pending Application
Word Mark:
NO ONE POTATOES LIKE LAY'S
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2023-11-29
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GO AHEAD. TRY US.

Serial Number:
98270290
Registration Number:
Pending Application
Word Mark:
GO AHEAD. TRY US.
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20240220. FIRST USE IN COMMERCE: 20240220.

Filling Date:
2023-11-14
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUNBELIEVABLY GOOD

Serial Number:
98270146
Registration Number:
Pending Application
Word Mark:
SUNBELIEVABLY GOOD
Goods and Services:

IC 030. US 046. G & S Multigrain-based snack foods.

Filling Date:
2023-11-14
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

EAT BRIGHT

Serial Number:
98270142
Registration Number:
Pending Application
Word Mark:
EAT BRIGHT
Goods and Services:

IC 030. US 046. G & S Multigrain-based snack foods.

Filling Date:
2023-11-14
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FLAVOR THAT HITS HOME

Serial Number:
98268931
Registration Number:
Pending Application
Word Mark:
FLAVOR THAT HITS HOME
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2023-11-14
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

REALLY THAT SIMPLE

Serial Number:
98268927
Registration Number:
Pending Application
Word Mark:
REALLY THAT SIMPLE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; Vegetable-based snack foods.

IC 030. US 046. G & S Pasta; Cheese-flavored corn snacks; Packaged meal kits consisting primarily of pasta or rice; Tortilla chips; Popped popcorn.

Filling Date:
2023-11-14
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SNACK SMART SNACK DELICOUSLY

Serial Number:
98267859
Registration Number:
Pending Application
Word Mark:
SNACK SMART SNACK DELICOUSLY
Goods and Services:

IC 029. US 046. G & S Bean-based snack foods; Fruit-based snack food; Nut-based snack foods; Potato-based snack foods; Vegetable-based snack foods.

IC 030. US 046. G & S Corn-based snack foods; Grain-based snack foods; Wheat-based snack foods.

Filling Date:
2023-11-13
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

POTATO DID THAT

Serial Number:
98267801
Registration Number:
Pending Application
Word Mark:
POTATO DID THAT
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2023-11-13
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MY JOY

Serial Number:
98264605
Registration Number:
Pending Application
Word Mark:
MY JOY
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment services, namely, an ongoing multimedia program featuring influencer content distributed via various platforms across multiple forms of transmission media; Entertainment services, namely, providing podcasts in the field of influencer content; Entertainment services, namely, providing webcasts in the field of influencer content.

Filling Date:
2023-11-10
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS LOADED

Serial Number:
98214690
Registration Number:
Pending Application
Word Mark:
DORITOS LOADED
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

IC 043. US 100 101. G & S Providing of food and drink via a mobile truck; Restaurant services.

Filling Date:
2023-10-09
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the words DORITOS LOADED. The stylized word DORITOS shown in white lettering with black trim, where the letter "I" is dotted with a triangle and the center of both "O" letters are interlocked by a large, angled triangle with jagged lines, with the inner portion consisting of an orange and yellow flame. Beneath "DORITOS" is the word LOADED shown black letters in a stylized form with a slight stippling effect applied to each of the letters and with a white horizontal line entering at the top left of the letter "L" slightly narrowing as it cuts at an angle through top of the "L" creating a triangle shape. The downward pointing angled triangle of the DORITOS logo overlaps the letters "O" and "D" creating a spark effect.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS LOADED

Serial Number:
98214681
Registration Number:
Pending Application
Word Mark:
DORITOS LOADED
Goods and Services:

IC 043. US 100 101. G & S Providing of food and drink via a mobile truck; Restaurant services.

Filling Date:
2023-10-09
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

ENJOY THE LIL' THINGS

Serial Number:
98206789
Registration Number:
Pending Application
Word Mark:
ENJOY THE LIL' THINGS
Goods and Services:

IC 030. US 046. G & S Cookies.

Filling Date:
2023-10-02
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SOFT BAKED GOODNESS

Serial Number:
98206608
Registration Number:
Pending Application
Word Mark:
SOFT BAKED GOODNESS
Goods and Services:

IC 030. US 046. G & S Cookies.

Filling Date:
2023-10-02
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BAKIN' LOVE SINCE 1914

Serial Number:
98206598
Registration Number:
Pending Application
Word Mark:
BAKIN' LOVE SINCE 1914
Goods and Services:

IC 030. US 046. G & S Cookies.

Filling Date:
2023-10-02
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MADE WITH REAL VEGGGIES POPPING WITH FLAVOR

Serial Number:
98203503
Registration Number:
Pending Application
Word Mark:
MADE WITH REAL VEGGGIES POPPING WITH FLAVOR
Goods and Services:

IC 029. US 046. G & S Vegetable-based snack foods.

Filling Date:
2023-09-29
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ALL KINDS OF MMM!

Serial Number:
98202775
Registration Number:
Pending Application
Word Mark:
ALL KINDS OF MMM!
Goods and Services:

IC 030. US 046. G & S Crackers; Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Multigrain-based snack foods; Tortilla chips.

Filling Date:
2023-09-28
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NATUCHIPS

Serial Number:
98200188
Registration Number:
Pending Application
Word Mark:
NATUCHIPS
Goods and Services:

IC 029. US 046. G & S Fruit-based snack food; Plantain chips. FIRST USE: 20210726. FIRST USE IN COMMERCE: 20210726.

Filling Date:
2023-09-27
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word NATUCHIPS in a stylized manner with a wavy banner under the name.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THERE'S A FLAVOR BEHIND EVERY SMILE

Serial Number:
98199157
Registration Number:
Pending Application
Word Mark:
THERE'S A FLAVOR BEHIND EVERY SMILE
Goods and Services:

IC 029. US 046. G & S Nut-based snack foods; Plantain chips; Pork rinds; Processed nuts.

IC 030. US 046. G & S Crackers; Snack mix consisting primarily of popcorn and also including crackers, corn chips, pretzels, wheat-based snacks; Wheat-based snack foods.

Filling Date:
2023-09-27
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HAY UN SABOR DETRAS DE CADA SONRISA

Serial Number:
98199149
Registration Number:
Pending Application
Word Mark:
HAY UN SABOR DETRAS DE CADA SONRISA
Goods and Services:

IC 029. US 046. G & S Nut-based snack foods; Plantain chips; Pork rinds; Processed nuts.

IC 030. US 046. G & S Crackers; Snack mix consisting primarily of popcorn and also including crackers, corn chips, pretzels, wheat-based snacks; Wheat-based snack foods.

Filling Date:
2023-09-27
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SIMPLY

Serial Number:
98195442
Registration Number:
Pending Application
Word Mark:
SIMPLY
Goods and Services:

IC 029. US 046. G & S Vegetable-based snack foods. FIRST USE: 20230918. FIRST USE IN COMMERCE: 20230918.

Filling Date:
2023-09-25
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized word SIMPLY; the letter P contains a stylized loop with a stylized leaf design at the end of the loop..
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #1

Serial Number:
98191249
Registration Number:
Pending Application
Goods and Services:

IC 029. US 046. G & S Nut-based snack foods; Plantain chips; Pork rinds; Potato-based snack foods; Processed nuts.

IC 030. US 046. G & S Cookies; Crackers; Corn-based snack foods; Snack mix consisting primarily of popcorn and also including crackers, corn chips, pretzels, wheat-based snacks; Wheat-based snack foods.

Filling Date:
2023-09-21
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a slanted smiling face outlined with a black circle that meets at the top appearing to be hair; two back dots inside the circle appearing to be eyes; two gray dots next to the eyes appearing to be cheeks; a half circle line under the eyes appearing to be a nose; and a black line drawn under the nose in the shape of an open mouth smile.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRUNCHOLOGY

Serial Number:
98177791
Registration Number:
Pending Application
Word Mark:
CRUNCHOLOGY
Goods and Services:

IC 029. US 046. G & S Bean-based snack foods; Fruit-based snack food; Nut-based snack foods; Potato-based snack foods; Processed nuts; Vegetable-based snack foods.

IC 030. US 046. G & S Cookies; Crackers; Popcorn; Pretzels; Corn-based snack foods; Flour-based snack foods; Grain-based snack foods; Multigrain-based snack foods; Wheat-based snack foods.

Filling Date:
2023-09-13
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRUNCHOLOGY

Serial Number:
98177783
Registration Number:
Pending Application
Word Mark:
CRUNCHOLOGY
Goods and Services:

IC 043. US 100 101. G & S Restaurant services; Providing of food and drink via a mobile truck.

Filling Date:
2023-09-13
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

MARK OF MISCHIEF

Serial Number:
98170656
Registration Number:
Pending Application
Word Mark:
MARK OF MISCHIEF
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment services, namely, arranging and conducting special events and interactive exhibits in the field of pop culture and art displays.

Filling Date:
2023-09-08
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

MARK OF MISCHIEF

Serial Number:
98170635
Registration Number:
Pending Application
Word Mark:
MARK OF MISCHIEF
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods.

Filling Date:
2023-09-08
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HAY UN SABOR DETRAS DE CADA SONRISA

Serial Number:
98147240
Registration Number:
Pending Application
Word Mark:
HAY UN SABOR DETRAS DE CADA SONRISA
Goods and Services:

IC 030. US 046. G & S Cookies; Crackers.

Filling Date:
2023-08-23
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THERE'S A FLAVOR BEHIND EVERY SMILE

Serial Number:
98147237
Registration Number:
Pending Application
Word Mark:
THERE'S A FLAVOR BEHIND EVERY SMILE
Goods and Services:

IC 030. US 046. G & S Cookies; Crackers.

Filling Date:
2023-08-23
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ROLD GOLD SELECTS

Serial Number:
98131062
Registration Number:
Pending Application
Word Mark:
ROLD GOLD SELECTS
Goods and Services:

IC 030. US 046. G & S Pretzels.

Filling Date:
2023-08-14
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DINAMETER

Serial Number:
98130920
Registration Number:
Pending Application
Word Mark:
DINAMETER
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-08-14
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MUNCHIES

Serial Number:
98073725
Registration Number:
Pending Application
Word Mark:
MUNCHIES
Goods and Services:

IC 030. US 046. G & S Crackers; Pretzels; Cheese-flavored corn snacks; Multigrain-based snack foods.

Filling Date:
2023-07-06
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a stylized form of the word MUNCHIES with a bite mark within the letter M.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SIMPLY

Serial Number:
98054889
Registration Number:
Pending Application
Word Mark:
SIMPLY
Goods and Services:

IC 030. US 046. G & S Pasta; Packaged meal kits consisting primarily of pasta or rice.

Filling Date:
2023-06-22
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized word SIMPLY; the letter P contains a stylized loop with a stylized leaf design at the end of the loop.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

EXPLODE WITH FLAVOR

Serial Number:
98045020
Registration Number:
Pending Application
Word Mark:
EXPLODE WITH FLAVOR
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-06-15
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRUNCH INTO CHAOS

Serial Number:
98044156
Registration Number:
Pending Application
Word Mark:
CRUNCH INTO CHAOS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-06-15
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

POPPABLES

Serial Number:
98042230
Registration Number:
Pending Application
Word Mark:
POPPABLES
Goods and Services:

IC 029. US 046. G & S Vegetable-based snack foods.

Filling Date:
2023-06-14
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DON'T FORGET THE DIP

Serial Number:
98027829
Registration Number:
7341302
Word Mark:
DON'T FORGET THE DIP
Goods and Services:

IC 029. US 046. G & S Dips. FIRST USE: 20230802. FIRST USE IN COMMERCE: 20230802.

IC 030. US 046. G & S Salsa. FIRST USE: 20230802. FIRST USE IN COMMERCE: 20230802.

Filling Date:
2023-06-05
Registration Date:
2024-03-26
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FUSION STICKS

Serial Number:
98013857
Registration Number:
Pending Application
Word Mark:
FUSION STICKS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-05-25
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHURRUMAIS

Serial Number:
97896360
Registration Number:
Pending Application
Word Mark:
CHURRUMAIS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-04-19
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ES COSA DE CHEETOS

Serial Number:
97884259
Registration Number:
Pending Application
Word Mark:
ES COSA DE CHEETOS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-04-12
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FUEL FOR PLAY

Serial Number:
97845094
Registration Number:
Pending Application
Word Mark:
FUEL FOR PLAY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-03-17
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SIN LAY'S NO HAY PARTIDO

Serial Number:
97820840
Registration Number:
Pending Application
Word Mark:
SIN LAY'S NO HAY PARTIDO
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2023-03-02
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THIS IS BEYOND HOT

Serial Number:
97819061
Registration Number:
Pending Application
Word Mark:
THIS IS BEYOND HOT
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-03-02
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RESTAURANT TASTE RIGHT AT HOME

Serial Number:
97818288
Registration Number:
Pending Application
Word Mark:
RESTAURANT TASTE RIGHT AT HOME
Goods and Services:

IC 030. US 046. G & S Salsa; Corn-based snack foods; Tortilla chips.

Filling Date:
2023-03-01
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

YOU HAD ME AT NACHO

Serial Number:
97813708
Registration Number:
Pending Application
Word Mark:
YOU HAD ME AT NACHO
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-02-27
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HAMBRE DE GRANDEZA

Serial Number:
97808409
Registration Number:
Pending Application
Word Mark:
HAMBRE DE GRANDEZA
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-02-23
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HUNGRY FOR GREATNESS

Serial Number:
97808199
Registration Number:
Pending Application
Word Mark:
HUNGRY FOR GREATNESS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2023-02-23
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NO LAY'S NO GAME

Serial Number:
97802558
Registration Number:
Pending Application
Word Mark:
NO LAY'S NO GAME
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2023-02-20
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

INCÓGNITA

Serial Number:
97793619
Registration Number:
7321610
Word Mark:
INCÓGNITA
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20230600. FIRST USE IN COMMERCE: 20230600.

Filling Date:
2023-02-14
Registration Date:
2024-03-05
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DISFRUTAR ESTÁ PRIMERO

Serial Number:
97792362
Registration Number:
Pending Application
Word Mark:
DISFRUTAR ESTÁ PRIMERO
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2023-02-13
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUNCHIPS

Serial Number:
97781898
Registration Number:
Pending Application
Word Mark:
SUNCHIPS
Goods and Services:

IC 030. US 046. G & S Crackers.

Filling Date:
2023-02-06
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SATISFY YOUR HEAT TOOTH

Serial Number:
97751802
Registration Number:
Pending Application
Word Mark:
SATISFY YOUR HEAT TOOTH
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods.

Filling Date:
2023-01-12
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

POWERED BY POTATOES

Serial Number:
97750362
Registration Number:
Pending Application
Word Mark:
POWERED BY POTATOES
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2023-01-11
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HEAT WITH A LITTLE SWEET

Serial Number:
97742117
Registration Number:
Pending Application
Word Mark:
HEAT WITH A LITTLE SWEET
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based chips.

Filling Date:
2023-01-05
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIESTAVAL

Serial Number:
97726727
Registration Number:
7176150
Word Mark:
FIESTAVAL
Goods and Services:

IC 029. US 046. G & S Dips. FIRST USE: 20230430. FIRST USE IN COMMERCE: 20230430.

IC 030. US 046. G & S Salsa; Corn-based snack foods. FIRST USE: 20230430. FIRST USE IN COMMERCE: 20230430.

Filling Date:
2022-12-21
Registration Date:
2023-09-26
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LUNCH WITH PURPOSE

Serial Number:
97717834
Registration Number:
Pending Application
Word Mark:
LUNCH WITH PURPOSE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; Vegetable-based snack foods.

IC 030. US 046. G & S Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Flour-based chips; Grain-based snack foods; Multigrain-based snack foods; Popped popcorn.

Filling Date:
2022-12-14
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE NEXT DIMENSION OF SNACKING

Serial Number:
97708878
Registration Number:
Pending Application
Word Mark:
THE NEXT DIMENSION OF SNACKING
Goods and Services:

IC 029. US 046. G & S Meat-based snack foods. FIRST USE: 20230400. FIRST USE IN COMMERCE: 20230400.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20230400. FIRST USE IN COMMERCE: 20230400.

Filling Date:
2022-12-08
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHICHARRONNATION

Serial Number:
97707904
Registration Number:
Pending Application
Word Mark:
CHICHARRONNATION
Goods and Services:

IC 029. US 046. G & S Pork rinds.

IC 043. US 100 101. G & S Restaurant services.

Filling Date:
2022-12-07
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #2

Serial Number:
97705810
Registration Number:
Pending Application
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20221031. FIRST USE IN COMMERCE: 20221031.

Filling Date:
2022-12-06
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(6) Where no drawing is possible, such as for sound. The mark is a sound. The mark consists of a sound, performed in the key of D-major, in 4/4 meter, and at a tempo of approximately 104 BPM. The work begins with one-beat pickup that features a sound effect resembling a "woo" that is performed as a rapidly ascending pitch slide. In scientific pitch notation, the pitch slide consists of an E4 sixteenth note that slides upwards to a D5 sixteenth note followed by an eighth rest. The pitch slide is accompanied by a sound effect performed as a quarter-note D5 pitch tied to a half note D5 pitch, and two eighth note D3 pitches played by a synthesizer. The pickup is followed by a melody played by synthesizer that begins on beat one and consists of the following five notes: Eb5, E§5, F§5, F#5, and D5, all of which are eighth notes. A sound effect performs an A4 eighth note simultaneously with the final D5 eighth note. The five-note synthesizer melody is accompanied by the D5 sound effect pitch and percussion rhythms comprised of low, middle, and high percussion sounds that begin on beat one of the measure. The low percussion rhythm consists of four eighth notes followed by a loudly accented half note. The middle percussion rhythm consists of an eighth note, a dotted sixteenth note, a thirty-second note, a dotted sixteenth rest, another thirty-second note, a sixteenth rest, and a final sixteenth note. The high percussion rhythm consists of an eighth rest, an eighth note, another eight rest, and a final eighth note.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS AFTER DARK

Serial Number:
97701782
Registration Number:
Pending Application
Word Mark:
DORITOS AFTER DARK
Goods and Services:

IC 043. US 100 101. G & S Restaurant services.

Filling Date:
2022-12-02
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

GOLDEN GROWS HERE

Serial Number:
97680352
Registration Number:
Pending Application
Word Mark:
GOLDEN GROWS HERE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2022-11-16
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

POPPIN' JALAPENO

Serial Number:
97671323
Registration Number:
Pending Application
Word Mark:
POPPIN' JALAPENO
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2022-11-10
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TERRORIFICAMENTE DELICIOSO

Serial Number:
97661261
Registration Number:
7213165
Word Mark:
TERRORIFICAMENTE DELICIOSO
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 20221000. FIRST USE IN COMMERCE: 20221000.

Filling Date:
2022-11-03
Registration Date:
2023-11-07
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SABOREA EL SUSTO

Serial Number:
97661253
Registration Number:
7139137
Word Mark:
SABOREA EL SUSTO
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 20221000. FIRST USE IN COMMERCE: 20221000.

Filling Date:
2022-11-03
Registration Date:
2023-08-15
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRY ANOTHER ANGLE

Serial Number:
97647039
Registration Number:
Pending Application
Word Mark:
TRY ANOTHER ANGLE
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips.

Filling Date:
2022-10-25
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THERE'S A SNACK FOR THAT

Serial Number:
97629760
Registration Number:
Pending Application
Word Mark:
THERE'S A SNACK FOR THAT
Goods and Services:

IC 029. US 046. G & S Bean-based snack foods; Fruit-based snack food; Nut-based snack foods; Potato-based snack foods; Vegetable-based snack foods.

IC 030. US 046. G & S Corn-based snack foods; Grain-based snack foods; Wheat-based snack foods.

Filling Date:
2022-10-12
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SIGUE BRILLANDO

Serial Number:
97627526
Registration Number:
Pending Application
Word Mark:
SIGUE BRILLANDO
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2022-10-11
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRITO LAY FLVR

Serial Number:
97619367
Registration Number:
Pending Application
Word Mark:
FRITO LAY FLVR
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment services, namely, providing online non-downloadable digital content in the nature of videos featuring food and recipes; entertainment services, namely, providing online non-downloadable publications in the nature of blogs featuring food and recipes.

Filling Date:
2022-10-04
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

ROARIN' RANCH

Serial Number:
97607259
Registration Number:
Pending Application
Word Mark:
ROARIN' RANCH
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2022-09-26
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DRIZZLE DRESS DELIGHT

Serial Number:
97590601
Registration Number:
Pending Application
Word Mark:
DRIZZLE DRESS DELIGHT
Goods and Services:

IC 030. US 046. G & S Sauces; Corn-based snack foods; Savory sauces used as condiments.

Filling Date:
2022-09-14
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WHAT SPARKS YOUR TASTE BUDS?

Serial Number:
97583243
Registration Number:
Pending Application
Word Mark:
WHAT SPARKS YOUR TASTE BUDS?
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 20240226. FIRST USE IN COMMERCE: 20240226.

Filling Date:
2022-09-08
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FLVR

Serial Number:
97573593
Registration Number:
Pending Application
Word Mark:
FLVR
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment services, namely, providing online non-downloadable digital content in the nature of videos featuring food and recipes; entertainment services, namely, providing online non-downloadable publications in the nature of blogs featuring food and recipes.

Filling Date:
2022-08-31
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

PREPARALOS A TU GUSTO

Serial Number:
97544604
Registration Number:
7138997
Word Mark:
PREPARALOS A TU GUSTO
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips. FIRST USE: 20060600. FIRST USE IN COMMERCE: 20091000.

Filling Date:
2022-08-11
Registration Date:
2023-08-15
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DETONA LO INESPERADO

Serial Number:
97544602
Registration Number:
7133114
Word Mark:
DETONA LO INESPERADO
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips. FIRST USE: 20220900. FIRST USE IN COMMERCE: 20220900.

Filling Date:
2022-08-11
Registration Date:
2023-08-08
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRIANGLE ISLAND

Serial Number:
97536296
Registration Number:
7252159
Word Mark:
TRIANGLE ISLAND
Goods and Services:

IC 042. US 100 101. G & S Provision of online, nondownloadable web and mobile video-game computer programs. FIRST USE: 20220824. FIRST USE IN COMMERCE: 20220824.

Filling Date:
2022-08-05
Registration Date:
2023-12-26
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

SANTITAS

Serial Number:
97535245
Registration Number:
7157136
Word Mark:
SANTITAS
Goods and Services:

IC 030. US 046. G & S Salsa. FIRST USE: 20070519. FIRST USE IN COMMERCE: 20070519.

Filling Date:
2022-08-04
Registration Date:
2023-09-05
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SANTITAS

Serial Number:
97535240
Registration Number:
Pending Application
Word Mark:
SANTITAS
Goods and Services:

IC 029. US 046. G & S Dips.

Filling Date:
2022-08-04
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TANGY CHILI FUSION

Serial Number:
97533108
Registration Number:
7162949
Word Mark:
TANGY CHILI FUSION
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 20160102. FIRST USE IN COMMERCE: 20160102.

Filling Date:
2022-08-03
Registration Date:
2023-09-12
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SANTITAS

Serial Number:
97509131
Registration Number:
7155047
Word Mark:
SANTITAS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips. FIRST USE: 19850723. FIRST USE IN COMMERCE: 19850723.

Filling Date:
2022-07-19
Registration Date:
2023-09-05
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FUEL YOUR TASTE

Serial Number:
97499228
Registration Number:
Pending Application
Word Mark:
FUEL YOUR TASTE
Goods and Services:

IC 029. US 046. G & S Processed nuts; Snack mix consisting primarily of processed nuts, and also including dried fruit and chocolate.; Trail mix consisting primarily of processed nuts, seeds, dried fruit and also including chocolate.

Filling Date:
2022-07-12
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SNACKVERSE

Serial Number:
97499219
Registration Number:
Pending Application
Word Mark:
SNACKVERSE
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods, namely, computer programs featuring food products for use in online virtual worlds; digital media, namely, downloadable audio and video files featuring artwork, text, audio content and video content in the field of food; downloadable multimedia file containing artwork, text, audio recordings and video recordings relating to food authenticated by non-fungible tokens (NFTs).

Filling Date:
2022-07-12
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOLD HUNTERS

Serial Number:
97485730
Registration Number:
Pending Application
Word Mark:
GOLD HUNTERS
Goods and Services:

IC 041. US 100 101 107. G & S Providing a website featuring non-downloadable content, namely, video clips in the field of movies and television shows.

Filling Date:
2022-07-01
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

CHEERS TO THE CHOOSY

Serial Number:
97481522
Registration Number:
Pending Application
Word Mark:
CHEERS TO THE CHOOSY
Goods and Services:

IC 029. US 046. G & S Bean-based snack foods; Fruit-based snack food; Potato-based snack foods; Potato chips; Potato crisps; Processed nuts; Processed sunflower seeds; Vegetable-based snack foods.

IC 030. US 046. G & S Cookies; Crackers; Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Grain-based snack foods; Multigrain-based snack foods; Popped popcorn; Rice-based snack food; Tortilla chips.

Filling Date:
2022-06-29
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #3

Serial Number:
97451724
Registration Number:
Pending Application
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods, namely, computer programs featuring food products for use in online virtual worlds; digital media, namely, downloadable audio and video files featuring artwork, text, audio content and video content in the field of food; downloadable multimedia file containing artwork, text, audio recordings and video recordings relating to food authenticated by non-fungible tokens (NFTs).

Filling Date:
2022-06-09
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a cartoon-like orange cheetah with black spots, wearing black sunglasses and white and orange gym shoes with silver eyelets. The cheetah has a white mouth on an orange snout, a white chest, goatee, mane and paws. The cheetah has a black nose with freckles, whiskers and tail tip.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS

Serial Number:
97430034
Registration Number:
6914586
Word Mark:
DORITOS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 19610901. FIRST USE IN COMMERCE: 19610901.

Filling Date:
2022-05-26
Registration Date:
2022-11-29
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS

Serial Number:
97429986
Registration Number:
Pending Application
Word Mark:
DORITOS
Goods and Services:

IC 030. US 046. G & S Pasta; Packaged meal kits consisting primarily of pasta or rice.

Filling Date:
2022-05-26
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

KEEP IT NUTTY

Serial Number:
97429808
Registration Number:
7232106
Word Mark:
KEEP IT NUTTY
Goods and Services:

IC 029. US 046. G & S Processed nuts; Snack mix consisting primarily of processed nuts, and also including dried fruit and chocolate; Trail mix consisting primarily of processed nuts, and also including dried fruit and chocolate. FIRST USE: 20221100. FIRST USE IN COMMERCE: 20221100.

Filling Date:
2022-05-26
Registration Date:
2023-11-28
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HAVOC

Serial Number:
97421406
Registration Number:
Pending Application
Word Mark:
HAVOC
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips.

Filling Date:
2022-05-20
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS MAC HACK

Serial Number:
97419263
Registration Number:
6885028
Word Mark:
CHEETOS MAC HACK
Goods and Services:

IC 030. US 046. G & S Pasta; Packaged meal mixes consisting primarily of pasta or rice. FIRST USE: 20200800. FIRST USE IN COMMERCE: 20200800.

Filling Date:
2022-05-19
Registration Date:
2022-10-25
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a cartoon-like orange cheetah with black spots, wearing black sunglasses. The cheetah has a white mouth and teeth with a red tongue on an orange snout. The cheetah has a white goatee and mane and a black nose with freckles and whiskers. The cheetah is centered inside a black circular design that has an circular outer rim containing the white colored words CHEETOS MAC HACK separated by images of white ovals.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE WALKING TACO

Serial Number:
97418734
Registration Number:
6880144
Word Mark:
THE WALKING TACO
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20181220. FIRST USE IN COMMERCE: 20181220.

Filling Date:
2022-05-19
Registration Date:
2022-10-18
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the words THE WALKING TACO displayed in a stylized and stacked manner.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOPLESS IS TASTELESS

Serial Number:
97394202
Registration Number:
Pending Application
Word Mark:
TOPLESS IS TASTELESS
Goods and Services:

IC 030. US 046. G & S Sauces; Corn-based snack foods; Savory sauces used as condiments.

Filling Date:
2022-05-04
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

STAY GOLDEN

Serial Number:
97389638
Registration Number:
6866454
Word Mark:
STAY GOLDEN
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20220100. FIRST USE IN COMMERCE: 20220100.

Filling Date:
2022-04-29
Registration Date:
2022-10-04
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S

Serial Number:
97384837
Registration Number:
Pending Application
Word Mark:
LAY'S
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods, namely, computer programs featuring food products for use in online virtual worlds; digital media, namely, downloadable audio and video files featuring artwork, text, audio content and video content in the field of food; downloadable multimedia file containing artwork, text, audio recordings and video recordings relating to food authenticated by non-fungible tokens (NFTs).

Filling Date:
2022-04-27
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of of a yellow circle behind a red banner containing the word "LAY'S" in white.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S

Serial Number:
97384683
Registration Number:
Pending Application
Word Mark:
LAY'S
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods, namely, computer programs featuring food products for use in online virtual worlds; digital media, namely, downloadable audio and video files featuring artwork, text, audio content and video content in the field of food; downloadable multimedia file containing artwork, text, audio recordings and video recordings relating to food authenticated by non-fungible tokens (NFTs).

Filling Date:
2022-04-27
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS

Serial Number:
97384511
Registration Number:
Pending Application
Word Mark:
DORITOS
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods, namely, computer programs featuring food products for use in online virtual worlds; digital media, namely, downloadable audio and video files featuring artwork, text, audio content and video content in the field of food; downloadable multimedia file containing artwork, text, audio recordings and video recordings relating to food authenticated by non-fungible tokens (NFTs).

Filling Date:
2022-04-27
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of "DORITOS" shown in white lettering with red and black trim, where the letter "I" is dotted with a triangle and the center of both "O" letters are interlocked by a large, angled black triangle with jagged lines, with the inner portion consisting of an orange and yellow flame.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS

Serial Number:
97383934
Registration Number:
Pending Application
Word Mark:
CHEETOS
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods, namely, computer programs featuring food products for use in online virtual worlds; digital media, namely, downloadable audio and video files featuring artwork, text, audio content and video content in the field of food; downloadable multimedia file containing artwork, text, audio recordings and video recordings relating to food authenticated by non-fungible tokens (NFTs).

Filling Date:
2022-04-27
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the stylized word "CHEETOS" where the letters are shown in yellow with white highlights and a thin orange border around each letter. A black border forms a background and surrounds each letter.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS

Serial Number:
97383930
Registration Number:
Pending Application
Word Mark:
DORITOS
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods, namely, computer programs featuring food products for use in online virtual worlds; digital media, namely, downloadable audio and video files featuring artwork, text, audio content and video content in the field of food; downloadable multimedia file containing artwork, text, audio recordings and video recordings relating to food authenticated by non-fungible tokens (NFTs).

Filling Date:
2022-04-27
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS

Serial Number:
97383498
Registration Number:
Pending Application
Word Mark:
CHEETOS
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Downloadable virtual goods, namely, computer programs featuring food products for use in online virtual worlds; digital media, namely, downloadable audio and video files featuring artwork, text, audio content and video content in the field of food; downloadable multimedia file containing artwork, text, audio recordings and video recordings relating to food authenticated by non-fungible tokens (NFTs).

Filling Date:
2022-04-27
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S FRESH

Serial Number:
97349073
Registration Number:
Pending Application
Word Mark:
LAY'S FRESH
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2022-04-06
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PARTNERCHIP

Serial Number:
97346175
Registration Number:
Pending Application
Word Mark:
PARTNERCHIP
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2022-04-04
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WE'RE NUTS ABOUT 'EM

Serial Number:
97341400
Registration Number:
7002150
Word Mark:
WE'RE NUTS ABOUT 'EM
Goods and Services:

IC 029. US 046. G & S Processed nuts; Snack mix consisting primarily of processed nuts, and also including dried fruit and chocolate; Trail mix consisting primarily of processed nuts, and also including dried fruit and chocolate. FIRST USE: 20221000. FIRST USE IN COMMERCE: 20221000.

Filling Date:
2022-03-31
Registration Date:
2023-03-14
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NUT HARVEST

Serial Number:
97341379
Registration Number:
6987674
Word Mark:
NUT HARVEST
Goods and Services:

IC 029. US 046. G & S Processed nuts; Snack mix consisting primarily of processed nuts, and also including dried fruit and chocolate; Trail mix consisting primarily of processed nuts, and also including dried fruit and chocolate. FIRST USE: 20221100. FIRST USE IN COMMERCE: 20221100.

Filling Date:
2022-03-31
Registration Date:
2023-02-21
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a stylized sunrise design containing the word "NUT" above the word "HARVEST". The letter "N" in the word "NUT" has a stylized leaf design at the top of the letter.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FIESTA MIX

Serial Number:
97340849
Registration Number:
7318940
Word Mark:
FIESTA MIX
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Wheat-based snack foods. FIRST USE: 20120500. FIRST USE IN COMMERCE: 20120500.

Filling Date:
2022-03-31
Registration Date:
2024-03-05
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS

Serial Number:
97336862
Registration Number:
7305969
Word Mark:
CHEETOS
Goods and Services:

IC 030. US 046. G & S Pretzels; Popped popcorn. FIRST USE: 20231000. FIRST USE IN COMMERCE: 20231000.

Filling Date:
2022-03-29
Registration Date:
2024-02-13
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #4

Serial Number:
97321975
Registration Number:
6996628
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20170200. FIRST USE IN COMMERCE: 20170200.

Filling Date:
2022-03-21
Registration Date:
2023-03-07
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a three-dimensional configuration of a puffed potato snack food comprised of an oval shape with waffled grids on each side and a hollow center.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #5

Serial Number:
97321774
Registration Number:
6872814
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 20080000. FIRST USE IN COMMERCE: 20080000.

Filling Date:
2022-03-21
Registration Date:
2022-10-11
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of A cartoon-like orange cheetah with black spots, wearing white and orange gym shoes and black sunglasses. The cheetah has a white mouth and teeth with a red tongue on an orange snout. The cheetah has a white chest, goatee, mane and paws. The cheetah has a black nose with freckles, whiskers and tail tip.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S REPLAY

Serial Number:
97318908
Registration Number:
7102119
Word Mark:
LAY'S REPLAY
Goods and Services:

IC 041. US 100 101 107. G & S Educational services, namely, conducting programs in the field of soccer. FIRST USE: 20230424. FIRST USE IN COMMERCE: 20230424.

Filling Date:
2022-03-18
Registration Date:
2023-07-04
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

HEAT THAT GIVES YOU CHILLS

Serial Number:
97317803
Registration Number:
6903137
Word Mark:
HEAT THAT GIVES YOU CHILLS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20220917. FIRST USE IN COMMERCE: 20220917.

Filling Date:
2022-03-17
Registration Date:
2022-11-15
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #6

Serial Number:
97317063
Registration Number:
6895269
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 20080000. FIRST USE IN COMMERCE: 20080000.

Filling Date:
2022-03-17
Registration Date:
2022-11-08
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a cartoon-like orange cheetah with black spots, wearing white and orange gym shoes and black and teal sunglasses. The cheetah has a white mouth and teeth with a red tongue on an orange snout. The cheetah has a white chest, mouth, goatee, mane and paws. The cheetah has a black and teal nose with black freckles, whiskers and tail tip. The cheetah is riding a skateboard, wearing red and black pads on elbows and knees, wearing a red helmet with black accents. The cheetah has one foot on a black skateboard deck that is trimmed in orange with silver trucks, yellow wheels and silver lug nuts. The other foot of the cheetah is behind him in the air in a pushing motion. The color gray appears in the shadow and shading on the gloves, mouth and shoes.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HOW DO YOU PRETZEL?

Serial Number:
97314886
Registration Number:
Pending Application
Word Mark:
HOW DO YOU PRETZEL?
Goods and Services:

IC 030. US 046. G & S Pretzels. FIRST USE: 20220700. FIRST USE IN COMMERCE: 20220700.

Filling Date:
2022-03-16
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

H.W. LAY'S

Serial Number:
97313569
Registration Number:
Pending Application
Word Mark:
H.W. LAY'S
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2022-03-15
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

A TWIST ON YOUR SNACKS

Serial Number:
97284465
Registration Number:
Pending Application
Word Mark:
A TWIST ON YOUR SNACKS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2022-02-25
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

G.O.A.T.

Serial Number:
97259192
Registration Number:
6991466
Word Mark:
G.O.A.T.
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; Potato chips. FIRST USE: 20220300. FIRST USE IN COMMERCE: 20220300.

Filling Date:
2022-02-09
Registration Date:
2023-02-28
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS BOLITAS

Serial Number:
97252326
Registration Number:
6982179
Word Mark:
CHEETOS BOLITAS
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 20220905. FIRST USE IN COMMERCE: 20220905.

Filling Date:
2022-02-03
Registration Date:
2023-02-14
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRUNCH TATORS

Serial Number:
97247151
Registration Number:
7010149
Word Mark:
CRUNCH TATORS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 19880203. FIRST USE IN COMMERCE: 19880203.

Filling Date:
2022-01-31
Registration Date:
2023-03-28
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the words CRUNCH TATORS in a stylized font.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRUNCH TATORS

Serial Number:
97247148
Registration Number:
7010148
Word Mark:
CRUNCH TATORS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 19880203. FIRST USE IN COMMERCE: 19880203.

Filling Date:
2022-01-31
Registration Date:
2023-03-28
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DOWN FOR EVERYTHING

Serial Number:
97238932
Registration Number:
Pending Application
Word Mark:
DOWN FOR EVERYTHING
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2022-01-26
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MUNCH ON THAT

Serial Number:
97173301
Registration Number:
Pending Application
Word Mark:
MUNCH ON THAT
Goods and Services:

IC 029. US 046. G & S Processed nuts.

IC 030. US 046. G & S Crackers; Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Multigrain-based snack foods.

Filling Date:
2021-12-15
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOSTITOS TOPPERS

Serial Number:
97173073
Registration Number:
6977704
Word Mark:
TOSTITOS TOPPERS
Goods and Services:

IC 030. US 046. G & S Salsa; Sauces; Cheese sauce; Corn-based snack foods; Savory sauces used as condiments. FIRST USE: 20220918. FIRST USE IN COMMERCE: 20220918.

Filling Date:
2021-12-15
Registration Date:
2023-02-14
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of TOSTITOS TOPPERS. The color(s) yellow, red, black and white is/are claimed as a feature of the mark. The mark consists of the literal element "TOSTITOS" in black stylized letters. The dot over the letter "I" is a red oval shape, which when taken together with the bottom of the letter "I", resembles a bowl of salsa. Above the oval is a downward pointing yellow triangle shape, resembling a tortilla chip. Above the crossbars of the second and third letter "T" are rounded parallelograms that resemble heads of people. When viewed together, the second and third letter "T" each resemble a person with outstretched arms. The totality of the design of the two letter "T"s and the "I" resembles two people dipping a triangular tortilla chip into salsa. Beneath "TOSTITOS" is the word TOPPERS shown in stylized form with the letters "T" and "S" shown in a larger typeface, while a centered, yellow horizontal line underscores the letters "OPPER".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOSTITOS HEARTY DIPPERS

Serial Number:
97173071
Registration Number:
6903116
Word Mark:
TOSTITOS HEARTY DIPPERS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20220813. FIRST USE IN COMMERCE: 20220813.

Filling Date:
2021-12-15
Registration Date:
2022-11-15
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FL FRITO-LAY

Serial Number:
97171351
Registration Number:
6872644
Word Mark:
FL FRITO-LAY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 19480310. FIRST USE IN COMMERCE: 20110700.

Filling Date:
2021-12-14
Registration Date:
2022-10-11
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "FRITO-LAY" beneath the letters "FL", all enclosed in a square.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

UNBOX THE ICONS

Serial Number:
97163703
Registration Number:
6866208
Word Mark:
UNBOX THE ICONS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20211100. FIRST USE IN COMMERCE: 20211100.

IC 030. US 046. G & S Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Grain-based snack foods; Multigrain-based snack foods; Popped popcorn; Tortilla chips. FIRST USE: 20211100. FIRST USE IN COMMERCE: 20211100.

Filling Date:
2021-12-09
Registration Date:
2022-10-04
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOSTITOS TOPPERS

Serial Number:
97150804
Registration Number:
6977596
Word Mark:
TOSTITOS TOPPERS
Goods and Services:

IC 030. US 046. G & S Sauces; Corn-based snack foods; Savory sauces used as condiments. FIRST USE: 20220918. FIRST USE IN COMMERCE: 20220918.

Filling Date:
2021-12-01
Registration Date:
2023-02-14
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RESHAPE YOUR WORLD

Serial Number:
97148941
Registration Number:
Pending Application
Word Mark:
RESHAPE YOUR WORLD
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2021-11-30
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FARM TO SMILES

Serial Number:
97131299
Registration Number:
6866156
Word Mark:
FARM TO SMILES
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20220300. FIRST USE IN COMMERCE: 20220300.

Filling Date:
2021-11-18
Registration Date:
2022-10-04
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GROWN IN GLORY

Serial Number:
97072219
Registration Number:
6859211
Word Mark:
GROWN IN GLORY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20220100. FIRST USE IN COMMERCE: 20220100.

Filling Date:
2021-10-13
Registration Date:
2022-09-27
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

KICK LIPS

Serial Number:
97072181
Registration Number:
Pending Application
Word Mark:
KICK LIPS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips.

Filling Date:
2021-10-13
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ENJOY A TASTE OF GLORY

Serial Number:
97072099
Registration Number:
Pending Application
Word Mark:
ENJOY A TASTE OF GLORY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

Filling Date:
2021-10-13
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUMMER STARS

Serial Number:
97071936
Registration Number:
7134208
Word Mark:
SUMMER STARS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips. FIRST USE: 20230524. FIRST USE IN COMMERCE: 20230524.

Filling Date:
2021-10-13
Registration Date:
2023-08-08
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHIP DEAL

Serial Number:
97054842
Registration Number:
Pending Application
Word Mark:
CHIP DEAL
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

IC 041. US 100 101 107. G & S Entertainment services, namely, personal appearances by a sports celebrity.

Filling Date:
2021-09-30
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRACKER JILL

Serial Number:
97030396
Registration Number:
6859092
Word Mark:
CRACKER JILL
Goods and Services:

IC 030. US 046. G & S Popcorn; Flavor-coated popped popcorn. FIRST USE: 20220400. FIRST USE IN COMMERCE: 20220400.

Filling Date:
2021-09-16
Registration Date:
2022-09-27
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BOX OF BONES

Serial Number:
97008696
Registration Number:
6903019
Word Mark:
BOX OF BONES
Goods and Services:

IC 030. US 046. G & S Pasta; Packaged meal kits consisting primarily of pasta or rice. FIRST USE: 20220800. FIRST USE IN COMMERCE: 20220800.

Filling Date:
2021-09-02
Registration Date:
2022-11-15
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOLDEN GROUNDS

Serial Number:
97004579
Registration Number:
6863289
Word Mark:
GOLDEN GROUNDS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20220100. FIRST USE IN COMMERCE: 20220100.

Filling Date:
2021-08-31
Registration Date:
2022-10-04
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS

Serial Number:
97003942
Registration Number:
6746677
Word Mark:
CHEETOS
Goods and Services:

IC 030. US 046. G & S Pasta; Packaged meal kits consisting primarily of pasta or rice. FIRST USE: 20200800. FIRST USE IN COMMERCE: 20200800.

Filling Date:
2021-08-31
Registration Date:
2022-05-31
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TAKE A LITTLE CHIP DOWN MEMORY LANE

Serial Number:
90975223
Registration Number:
6634000
Word Mark:
TAKE A LITTLE CHIP DOWN MEMORY LANE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210300. FIRST USE IN COMMERCE: 20210300.

Filling Date:
2020-12-17
Registration Date:
2022-02-01
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOTALLY BUFFA-LOCO!

Serial Number:
90904109
Registration Number:
6746651
Word Mark:
TOTALLY BUFFA-LOCO!
Goods and Services:

IC 030. US 046. G & S Pretzels. FIRST USE: 20210628. FIRST USE IN COMMERCE: 20210628.

Filling Date:
2021-08-26
Registration Date:
2022-05-31
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS

Serial Number:
90903644
Registration Number:
6746650
Word Mark:
CHEETOS
Goods and Services:

IC 025. US 022 039. G & S Hats; Pants; Shorts; Socks; Sweatshirts; T-shirts. FIRST USE: 19861112. FIRST USE IN COMMERCE: 19861112.

Filling Date:
2021-08-26
Registration Date:
2022-05-31
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BOLSAZA

Serial Number:
90894642
Registration Number:
Pending Application
Word Mark:
BOLSAZA
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods.

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2021-08-20
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

JUST ADD GOLD

Serial Number:
90845428
Registration Number:
6951322
Word Mark:
JUST ADD GOLD
Goods and Services:

IC 030. US 046. G & S Pretzels. FIRST USE: 20220627. FIRST USE IN COMMERCE: 20220627.

Filling Date:
2021-07-23
Registration Date:
2023-01-10
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS LOADED

Serial Number:
90844148
Registration Number:
Pending Application
Word Mark:
DORITOS LOADED
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2021-07-22
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PAKE-TAXO

Serial Number:
90803046
Registration Number:
Pending Application
Word Mark:
PAKE-TAXO
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Wheat-based snack foods.

Filling Date:
2021-06-30
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

IT'S NOT EASY BEING CHEESY

Serial Number:
90789786
Registration Number:
7176937
Word Mark:
IT'S NOT EASY BEING CHEESY
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 19810917. FIRST USE IN COMMERCE: 19870917.

Filling Date:
2021-06-23
Registration Date:
2023-09-26
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S LAYERS

Serial Number:
90726349
Registration Number:
6810363
Word Mark:
LAY'S LAYERS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20220100. FIRST USE IN COMMERCE: 20220100.

Filling Date:
2021-05-21
Registration Date:
2022-08-02
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SPONSORTIPS

Serial Number:
90724403
Registration Number:
Pending Application
Word Mark:
SPONSORTIPS
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods.

IC 041. US 100 101 107. G & S Entertainment services, namely, providing a website portal in the field of music and culture.

Filling Date:
2021-05-20
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SOLID BLACK

Serial Number:
90702256
Registration Number:
6840809
Word Mark:
SOLID BLACK
Goods and Services:

IC 035. US 100 101 102. G & S Promoting public awareness of the interests of black-owned businesses; Promoting the art, film, literature, fashion, food, dance, photography and music of black artists and of others by means of providing online portfolios via a website; Promotional services, namely, providing a website featuring the online portfolio of artists to showcase their talent. FIRST USE: 20210700. FIRST USE IN COMMERCE: 20210700.

Filling Date:
2021-05-11
Registration Date:
2022-09-06
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a stacked design of the words SOLID and BLACK shown in all capital letters, in a block-style, sans serif font, where the words are outlined by a double outline. The letter "A" is formed from the shape of a triangle, with a line dissecting the triangle approximately 1/3 from the bottom.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

Logo #7

Serial Number:
90702255
Registration Number:
Pending Application
Goods and Services:

IC 025. US 022 039. G & S Clothing, namely, t-shirts, sweatshirts, shorts, pants, bathing suits, hats, athletic shoes, sandals, socks, undergarments.

Filling Date:
2021-05-11
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a large, angled triangle with black jagged lines with intermittent breaks on the right and left sides, with the inner portion consisting of an orange and yellow flame.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SOLIDBLACK

Serial Number:
90688229
Registration Number:
6840787
Word Mark:
SOLIDBLACK
Goods and Services:

IC 035. US 100 101 102. G & S Promoting public awareness of the interests of black-owned businesses; Promoting the art, film, literature, fashion, food, dance, photography and music of black artists and of others by means of providing online portfolios via a website; Promotional services, namely, providing a website featuring the online portfolio of artists to showcase their talent. FIRST USE: 20210700. FIRST USE IN COMMERCE: 20210700.

Filling Date:
2021-05-03
Registration Date:
2022-09-06
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the word SOLIDBLACK shown in all capital letters, in a block-style, sans serif font, where the words are outlined by a double outline. The letter "A" is formed from the shape of a triangle, with a white line dissecting the triangle approximately 1/3 from the bottom.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

FLAVOR SHOTS

Serial Number:
90685682
Registration Number:
6666513
Word Mark:
FLAVOR SHOTS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20190200. FIRST USE IN COMMERCE: 20190200.

Filling Date:
2021-04-30
Registration Date:
2022-03-08
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SOLID BLACK

Serial Number:
90681857
Registration Number:
6840780
Word Mark:
SOLID BLACK
Goods and Services:

IC 035. US 100 101 102. G & S Promoting public awareness of the interests of black-owned businesses; Promoting the art, film, literature, fashion, food, dance, photography and music of black artists and of others by means of providing online portfolios via a website; Promotional services, namely, providing a website featuring the online portfolio of artists to showcase their talent. FIRST USE: 20210700. FIRST USE IN COMMERCE: 20210700.

Filling Date:
2021-04-29
Registration Date:
2022-09-06
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

CHIP CHIP HOORAY

Serial Number:
90677137
Registration Number:
7316700
Word Mark:
CHIP CHIP HOORAY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20230500. FIRST USE IN COMMERCE: 20230500.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20230500. FIRST USE IN COMMERCE: 20230500.

Filling Date:
2021-04-28
Registration Date:
2024-02-27
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S

Serial Number:
90619213
Registration Number:
6665569
Word Mark:
LAY'S
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 19840400. FIRST USE IN COMMERCE: 19840400.

Filling Date:
2021-04-01
Registration Date:
2022-03-08
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the word LAY'S in stylized white lettering with a black border.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRITO LAY

Serial Number:
90619109
Registration Number:
6665558
Word Mark:
FRITO LAY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 19801024. FIRST USE IN COMMERCE: 19801024.

Filling Date:
2021-04-01
Registration Date:
2022-03-08
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the words Frito Lay in stylized white lettering on a black background.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FASTEN YOUR TASTE BUDS

Serial Number:
90599796
Registration Number:
6805092
Word Mark:
FASTEN YOUR TASTE BUDS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210000. FIRST USE IN COMMERCE: 20210000.

IC 030. US 046. G & S Corn-based snack foods; Multigrain-based snack foods; Popped popcorn. FIRST USE: 20210000. FIRST USE IN COMMERCE: 20210000.

Filling Date:
2021-03-24
Registration Date:
2022-07-26
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BE YOUR OWN WAVE

Serial Number:
90597295
Registration Number:
Pending Application
Word Mark:
BE YOUR OWN WAVE
Goods and Services:

IC 030. US 046. G & S Multigrain-based snack foods.

Filling Date:
2021-03-23
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LEGION OF CREATORS

Serial Number:
90597136
Registration Number:
6655401
Word Mark:
LEGION OF CREATORS
Goods and Services:

IC 041. US 100 101 107. G & S Providing a website featuring online, non-downloadable content, namely, electronic multimedia videos, movies, pictures, images, text, photos and audio content via the Internet featuring user-generated content in the field of entertainment. FIRST USE: 20210426. FIRST USE IN COMMERCE: 20210426.

Filling Date:
2021-03-23
Registration Date:
2022-02-22
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

CORTESANOS

Serial Number:
90596059
Registration Number:
Pending Application
Word Mark:
CORTESANOS
Goods and Services:

IC 029. US 046. G & S Chicharron; Meat-based snack foods; Pork rinds.

Filling Date:
2021-03-23
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DON'T FORGET THE CHIPS

Serial Number:
90579614
Registration Number:
6615147
Word Mark:
DON'T FORGET THE CHIPS
Goods and Services:

IC 030. US 046. G & S Salsa; Corn-based snack foods. FIRST USE: 20210811. FIRST USE IN COMMERCE: 20210811.

Filling Date:
2021-03-15
Registration Date:
2022-01-11
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S. STAY GOLDEN.

Serial Number:
90536536
Registration Number:
6714513
Word Mark:
LAY'S. STAY GOLDEN.
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20220100. FIRST USE IN COMMERCE: 20220100.

Filling Date:
2021-02-19
Registration Date:
2022-04-26
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HAY UN SABOR DETRAS DE CADA SONRISA

Serial Number:
90536487
Registration Number:
6822278
Word Mark:
HAY UN SABOR DETRAS DE CADA SONRISA
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210709. FIRST USE IN COMMERCE: 20210709.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20210709. FIRST USE IN COMMERCE: 20210709.

Filling Date:
2021-02-19
Registration Date:
2022-08-16
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THERE'S A FLAVOR BEHIND EVERY SMILE

Serial Number:
90536483
Registration Number:
6822277
Word Mark:
THERE'S A FLAVOR BEHIND EVERY SMILE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210709. FIRST USE IN COMMERCE: 20210709.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20210709. FIRST USE IN COMMERCE: 20210709.

Filling Date:
2021-02-19
Registration Date:
2022-08-16
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MAGIC IN EVERY MIX

Serial Number:
90524914
Registration Number:
6920668
Word Mark:
MAGIC IN EVERY MIX
Goods and Services:

IC 029. US 046. G & S Bean dip; Dairy-based dips; Fruit-based snack food; Meat-based snack foods; Pork rinds; Potato-based snack foods; Processed nuts; Processed pumpkin seeds; Processed sunflower seeds; Vegetable-based snack foods. FIRST USE: 20210600. FIRST USE IN COMMERCE: 20210600.

IC 030. US 046. G & S Cookies; Crackers; Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Grain-based snack foods; Granola-based snack bars; Multigrain-based snack foods; Packaged meal kits consisting primarily of pasta or rice; Pita chips; Popped popcorn; Ready-to-eat cereals; Ready to eat, cereal derived food bars; Rice-based snack food. FIRST USE: 20210600. FIRST USE IN COMMERCE: 20210600.

Filling Date:
2021-02-11
Registration Date:
2022-12-13
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NUT HARVEST

Serial Number:
90494997
Registration Number:
6616918
Word Mark:
NUT HARVEST
Goods and Services:

IC 030. US 046. G & S Cookies. FIRST USE: 20210700. FIRST USE IN COMMERCE: 20210700.

Filling Date:
2021-01-28
Registration Date:
2022-01-11
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

EVERYDAY FAVES MIX

Serial Number:
90494984
Registration Number:
Pending Application
Word Mark:
EVERYDAY FAVES MIX
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; Vegetable-based snack foods.

IC 030. US 046. G & S Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Flour-based chips; Grain-based snack foods; Multigrain-based snack foods; Popped popcorn.

Filling Date:
2021-01-28
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

YOU'VE HIT THE SNACKPOT

Serial Number:
90453573
Registration Number:
6585011
Word Mark:
YOU'VE HIT THE SNACKPOT
Goods and Services:

IC 029. US 046. G & S Bean-based snack foods; Fruit-based snack food; Potato-based snack foods; Potato chips; Potato crisps; Processed nuts; Processed sunflower seeds; Vegetable-based snack foods. FIRST USE: 20210600. FIRST USE IN COMMERCE: 20210600.

IC 030. US 046. G & S Cookies; Crackers; Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Grain-based snack foods; Multigrain-based snack foods; Popped popcorn; Rice-based snack food; Tortilla chips. FIRST USE: 20210600. FIRST USE IN COMMERCE: 20210600.

Filling Date:
2021-01-07
Registration Date:
2021-12-07
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MAYBE HOT, MAYBE NOT

Serial Number:
90450573
Registration Number:
6502176
Word Mark:
MAYBE HOT, MAYBE NOT
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20210501. FIRST USE IN COMMERCE: 20210501.

Filling Date:
2021-01-06
Registration Date:
2021-09-28
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TAKE A LITTLE CHIP DOWN MEMORY LANE

Serial Number:
90390886
Registration Number:
6564403
Word Mark:
TAKE A LITTLE CHIP DOWN MEMORY LANE
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20210800. FIRST USE IN COMMERCE: 20210800.

Filling Date:
2020-12-17
Registration Date:
2021-11-16
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S KETTLE COOKED EXTRA

Serial Number:
90284023
Registration Number:
6432786
Word Mark:
LAY'S KETTLE COOKED EXTRA
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210200. FIRST USE IN COMMERCE: 20210200.

Filling Date:
2020-10-28
Registration Date:
2021-07-27
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DEJA TU HUELLA

Serial Number:
90257467
Registration Number:
6938473
Word Mark:
DEJA TU HUELLA
Goods and Services:

IC 041. US 100 101 107. G & S Entertainment services, namely, providing an Internet website portal in the field of music and culture. FIRST USE: 20210421. FIRST USE IN COMMERCE: 20210421.

Filling Date:
2020-10-15
Registration Date:
2023-01-03
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the stylized words "DEJA TU" in a bold font above the stylized word "HUELLA" in a line font.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

A LITTLE JOY WITH EVERY BAG

Serial Number:
90240122
Registration Number:
6396269
Word Mark:
A LITTLE JOY WITH EVERY BAG
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20201006. FIRST USE IN COMMERCE: 20201006.

Filling Date:
2020-10-07
Registration Date:
2021-06-22
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SNACK A LITTLE SMARTER

Serial Number:
90239262
Registration Number:
6675049
Word Mark:
SNACK A LITTLE SMARTER
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; Potato chips; Potato crisps. FIRST USE: 20210122. FIRST USE IN COMMERCE: 20210122.

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods; Grain-based snack foods; Multigrain-based snack foods; Popped popcorn; Tortilla chips. FIRST USE: 20210122. FIRST USE IN COMMERCE: 20210122.

Filling Date:
2020-10-07
Registration Date:
2022-03-22
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BACK TO SCHOOL A LITTLE SMARTER

Serial Number:
90238343
Registration Number:
Pending Application
Word Mark:
BACK TO SCHOOL A LITTLE SMARTER
Goods and Services:

IC 029. US 046. G & S Bean-based snack foods; Fruit-based snack food; Potato-based snack foods; Potato chips; Potato crisps; Vegetable-based snack foods.

IC 030. US 046. G & S Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Grain-based snack foods; Multigrain-based snack foods; Popped popcorn; Rice-based snack foods; Tortilla chips.

Filling Date:
2020-10-06
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NEW YEAR A LITTLE SMARTER

Serial Number:
90237452
Registration Number:
Pending Application
Word Mark:
NEW YEAR A LITTLE SMARTER
Goods and Services:

IC 029. US 046. G & S Bean-based snack foods; Fruit-based snack food; Potato-based snack foods; Potato chips; Potato crisps; Vegetable-based snack foods. FIRST USE: 20240101. FIRST USE IN COMMERCE: 20240101.

IC 030. US 046. G & S Pretzels; Cheese-flavored corn snacks; Corn-based snack foods; Grain-based snack foods; Multigrain-based snack foods; Popped popcorn; Rice-based snack foods; Tortilla chips. FIRST USE: 20240101. FIRST USE IN COMMERCE: 20240101.

Filling Date:
2020-10-06
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BAGS OF JOY

Serial Number:
90232216
Registration Number:
6366338
Word Mark:
BAGS OF JOY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210200. FIRST USE IN COMMERCE: 20210200.

Filling Date:
2020-10-02
Registration Date:
2021-05-25
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the words BAGS OF JOY in stylized lettering with the letter "o" being an smiley face with open mouth.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BRING HOME THE WIN

Serial Number:
90199712
Registration Number:
6512936
Word Mark:
BRING HOME THE WIN
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210808. FIRST USE IN COMMERCE: 20210808.

Filling Date:
2020-09-22
Registration Date:
2021-10-05
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SNACKTOPIA

Serial Number:
88982337
Registration Number:
6540703
Word Mark:
SNACKTOPIA
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20200618. FIRST USE IN COMMERCE: 20200618.

Filling Date:
2019-11-11
Registration Date:
2021-10-26
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LET'S SUMMER

Serial Number:
88937165
Registration Number:
6464717
Word Mark:
LET'S SUMMER
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210515. FIRST USE IN COMMERCE: 20210515.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20210515. FIRST USE IN COMMERCE: 20210515.

Filling Date:
2020-05-28
Registration Date:
2021-08-24
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RUFFLES RIDGE TWISTS

Serial Number:
88838500
Registration Number:
6918746
Word Mark:
RUFFLES RIDGE TWISTS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20220800. FIRST USE IN COMMERCE: 20220800.

Filling Date:
2020-03-18
Registration Date:
2022-12-06
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MUNCHOS

Serial Number:
88797766
Registration Number:
6096552
Word Mark:
MUNCHOS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 19880000. FIRST USE IN COMMERCE: 19880000.

Filling Date:
2020-02-14
Registration Date:
2020-07-07
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the word "MUNCHOS" in block letters.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FLAMIN' HOT

Serial Number:
88777384
Registration Number:
6464460
Word Mark:
FLAMIN' HOT
Goods and Services:

IC 025. US 022 039. G & S Clothing, namely, t-shirts, sweatshirts, shorts, pants, bathing suits, hats, athletic shoes, sandals, socks, undergarments. FIRST USE: 20190500. FIRST USE IN COMMERCE: 20190500.

Filling Date:
2020-01-29
Registration Date:
2021-08-24
Current Basis:
1A
Owner:
Frito-Lay North America, Inc
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

INNOVATION DESTINATION

Serial Number:
88753095
Registration Number:
6126480
Word Mark:
INNOVATION DESTINATION
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; Processed nuts. FIRST USE: 20200500. FIRST USE IN COMMERCE: 20200500.

IC 030. US 046. G & S Corn-based snack foods; Multigrain-based snack foods; Pretzels; Popped popcorn. FIRST USE: 20200500. FIRST USE IN COMMERCE: 20200500.

Filling Date:
2020-01-09
Registration Date:
2020-08-11
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SNACKAPALOOZA

Serial Number:
88744903
Registration Number:
6760942
Word Mark:
SNACKAPALOOZA
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210300. FIRST USE IN COMMERCE: 20210300.

IC 030. US 046. G & S Corn-based snack foods; Flour-based chips; Grain-based snack foods; Multigrain-based snack foods; Popped popcorn; Pretzels; Flavor-coated popped popcorn. FIRST USE: 20210300. FIRST USE IN COMMERCE: 20210300.

Filling Date:
2020-01-02
Registration Date:
2022-06-14
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETLE

Serial Number:
88732900
Registration Number:
6223421
Word Mark:
CHEETLE
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 20200100. FIRST USE IN COMMERCE: 20200100.

Filling Date:
2019-12-19
Registration Date:
2020-12-15
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEE·TOS

Serial Number:
88731226
Registration Number:
6069539
Word Mark:
CHEE·TOS
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Cheese flavored puffed corn snacks. FIRST USE: 19480000. FIRST USE IN COMMERCE: 19480000.

Filling Date:
2019-12-18
Registration Date:
2020-06-02
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the word "CHEE·TOS" in a stylized format that includes a dot between the letters "CHEE" and "TOS".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PEPPER PUFFS

Serial Number:
88722809
Registration Number:
6466152
Word Mark:
PEPPER PUFFS
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods. FIRST USE: 20200600. FIRST USE IN COMMERCE: 20200600.

Filling Date:
2019-12-11
Registration Date:
2021-08-31
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized words "PEPPER PUFFS" in white and outlined in red. The two letter "P's" in the word "PEPPER" contain images of red peppers within the letters. Both words contain red sprinkling. All other white areas represent transparent background and are not claimed as features of the mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BRING THE FUN WITH YOU

Serial Number:
88696502
Registration Number:
6202012
Word Mark:
BRING THE FUN WITH YOU
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20200400. FIRST USE IN COMMERCE: 20200400.

Filling Date:
2019-11-18
Registration Date:
2020-11-17
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRITO LAY SNACK SOCIETY

Serial Number:
88687817
Registration Number:
6441952
Word Mark:
FRITO LAY SNACK SOCIETY
Goods and Services:

IC 035. US 100 101 102. G & S Providing consumer information and related news in the fields of nutrition, snacking, health, wellness and recipes; administration of a consumer loyalty program which provides product coupons. FIRST USE: 20200500. FIRST USE IN COMMERCE: 20200500.

Filling Date:
2019-11-11
Registration Date:
2021-08-03
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

TASTE THE JOY OF SUMMER

Serial Number:
88687169
Registration Number:
6873129
Word Mark:
TASTE THE JOY OF SUMMER
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20220500. FIRST USE IN COMMERCE: 20220500.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20220500. FIRST USE IN COMMERCE: 20220500.

Filling Date:
2019-11-11
Registration Date:
2022-10-11
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SNACKTOPIA

Serial Number:
88687167
Registration Number:
7133487
Word Mark:
SNACKTOPIA
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20200618. FIRST USE IN COMMERCE: 20200618.

Filling Date:
2019-11-11
Registration Date:
2023-08-08
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LIGHT UP FRIDAY NIGHTS

Serial Number:
88651349
Registration Number:
6029208
Word Mark:
LIGHT UP FRIDAY NIGHTS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20190800. FIRST USE IN COMMERCE: 20190800.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20190800. FIRST USE IN COMMERCE: 20190800.

Filling Date:
2019-10-11
Registration Date:
2020-04-07
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FLAVOR ICONS

Serial Number:
88648399
Registration Number:
6201897
Word Mark:
FLAVOR ICONS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20200700. FIRST USE IN COMMERCE: 20200700.

Filling Date:
2019-10-09
Registration Date:
2020-11-17
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RECIPE NO. 5

Serial Number:
88644175
Registration Number:
6097931
Word Mark:
RECIPE NO. 5
Goods and Services:

IC 030. US 046. G & S Pretzels. FIRST USE: 20200405. FIRST USE IN COMMERCE: 20200405.

Filling Date:
2019-10-07
Registration Date:
2020-07-07
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

IT'S A CHEETOS THING

Serial Number:
88640618
Registration Number:
6066015
Word Mark:
IT'S A CHEETOS THING
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Flavor-coated popped popcorn; Popped popcorn. FIRST USE: 20200100. FIRST USE IN COMMERCE: 20200100.

Filling Date:
2019-10-03
Registration Date:
2020-05-26
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S

Serial Number:
88638507
Registration Number:
6033779
Word Mark:
LAY'S
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20190900. FIRST USE IN COMMERCE: 20190900.

Filling Date:
2019-10-01
Registration Date:
2020-04-14
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a yellow circle behind a red banner containing the word "LAY'S" in white.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S

Serial Number:
88638051
Registration Number:
6029170
Word Mark:
LAY'S
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20190900. FIRST USE IN COMMERCE: 20190900.

Filling Date:
2019-10-01
Registration Date:
2020-04-07
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a circle behind a banner containing the word "LAY'S".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ENCIENDE TU LLAMA

Serial Number:
88596075
Registration Number:
6828110
Word Mark:
ENCIENDE TU LLAMA
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210000. FIRST USE IN COMMERCE: 20210000.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20210000. FIRST USE IN COMMERCE: 20210000.

Filling Date:
2019-08-28
Registration Date:
2022-08-23
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRITOS BRAND

Serial Number:
88588808
Registration Number:
6062699
Word Mark:
FRITOS BRAND
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 19320327. FIRST USE IN COMMERCE: 19320327.

Filling Date:
2019-08-22
Registration Date:
2020-05-26
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized name "FRITOS" and the word "BRAND" directly below it in block-style capital letters. The words appear inside an oval shape that overlays 5 long bars, all of which are positioned at a slight angle.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GET TO THE GOOD STUFF

Serial Number:
88571938
Registration Number:
6254242
Word Mark:
GET TO THE GOOD STUFF
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20200303. FIRST USE IN COMMERCE: 20200303.

Filling Date:
2019-08-08
Registration Date:
2021-01-26
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FUEL YOUR FANDOM

Serial Number:
88493204
Registration Number:
6974835
Word Mark:
FUEL YOUR FANDOM
Goods and Services:

IC 029. US 046. G & S Dips; Potato-based snack foods. FIRST USE: 20221116. FIRST USE IN COMMERCE: 20221116.

IC 030. US 046. G & S Corn-based snack foods; Salsa. FIRST USE: 20221116. FIRST USE IN COMMERCE: 20221116.

Filling Date:
2019-06-28
Registration Date:
2023-02-07
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SEIZE THE HEAT

Serial Number:
88492507
Registration Number:
6148771
Word Mark:
SEIZE THE HEAT
Goods and Services:

IC 029. US 046. G & S Dips; potato-based snack foods. FIRST USE: 20190700. FIRST USE IN COMMERCE: 20190700.

IC 030. US 046. G & S Salsa; corn-based snack foods. FIRST USE: 20190700. FIRST USE IN COMMERCE: 20190700.

Filling Date:
2019-06-27
Registration Date:
2020-09-08
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

VIVA SPICY

Serial Number:
88491577
Registration Number:
5971782
Word Mark:
VIVA SPICY
Goods and Services:

IC 029. US 046. G & S Dips; Potato-based snack foods. FIRST USE: 20180400. FIRST USE IN COMMERCE: 20180400.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20180400. FIRST USE IN COMMERCE: 20180400.

Filling Date:
2019-06-27
Registration Date:
2020-01-28
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOTTA HAVE LAY'S

Serial Number:
88407590
Registration Number:
6206596
Word Mark:
GOTTA HAVE LAY'S
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20191000. FIRST USE IN COMMERCE: 20191000.

Filling Date:
2019-04-29
Registration Date:
2020-11-24
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SMALL BITES. BIG FLAVOR.

Serial Number:
88363266
Registration Number:
5916869
Word Mark:
SMALL BITES. BIG FLAVOR.
Goods and Services:

IC 029. US 046. G & S Processed nuts. FIRST USE: 20190600. FIRST USE IN COMMERCE: 20190600.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20190600. FIRST USE IN COMMERCE: 20190600.

Filling Date:
2019-03-29
Registration Date:
2019-11-19
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUNBITES

Serial Number:
88351879
Registration Number:
Pending Application
Word Mark:
SUNBITES
Goods and Services:

IC 030. US 046. G & S Grain-based snack foods.

Filling Date:
2019-03-22
Current Basis:
1B
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FRITO LAY GOOD FUN!

Serial Number:
88347208
Registration Number:
5863135
Word Mark:
FRITO LAY GOOD FUN!
Goods and Services:

IC 029. US 046. G & S Dips; Processed edible seeds, not being seasonings or flavorings; Processed nuts; Potato-based snack foods. FIRST USE: 20080331. FIRST USE IN COMMERCE: 20080331.

IC 030. US 046. G & S Cookies; Corn-based snack foods; Salsa; Grain-based chips. FIRST USE: 20080331. FIRST USE IN COMMERCE: 20080331.

Filling Date:
2019-03-19
Registration Date:
2019-09-17
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the wording "FRITO LAY" inside a banner design with a partially covered circle appearing above the words "GOOD FUN!" in a stylized font.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TASTE THE POPPABILITIES

Serial Number:
88346151
Registration Number:
6156213
Word Mark:
TASTE THE POPPABILITIES
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20200300. FIRST USE IN COMMERCE: 20200300.

Filling Date:
2019-03-19
Registration Date:
2020-09-22
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PERFECT SIDE OF SUMMER

Serial Number:
88345014
Registration Number:
5893295
Word Mark:
PERFECT SIDE OF SUMMER
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20190700. FIRST USE IN COMMERCE: 20190700.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20190700. FIRST USE IN COMMERCE: 20190700.

Filling Date:
2019-03-18
Registration Date:
2019-10-22
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SPARK THE BEAT

Serial Number:
88345003
Registration Number:
5899182
Word Mark:
SPARK THE BEAT
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20190704. FIRST USE IN COMMERCE: 20190704.

Filling Date:
2019-03-18
Registration Date:
2019-10-29
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DIP IN, AMERICA!

Serial Number:
88320590
Registration Number:
5899131
Word Mark:
DIP IN, AMERICA!
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20190616. FIRST USE IN COMMERCE: 20190619.

Filling Date:
2019-02-28
Registration Date:
2019-10-29
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MAKE WAVES

Serial Number:
88320584
Registration Number:
5899130
Word Mark:
MAKE WAVES
Goods and Services:

IC 030. US 046. G & S Multigrain-based snack foods. FIRST USE: 20190400. FIRST USE IN COMMERCE: 20190400.

Filling Date:
2019-02-28
Registration Date:
2019-10-29
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the words "MAKE" and "WAVES" in stylized letters in black where the letter "E" in each word is replaced by a square, wavy chip in beige and dark brown.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ANOTHER LEVEL

Serial Number:
88299514
Registration Number:
6003900
Word Mark:
ANOTHER LEVEL
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20191229. FIRST USE IN COMMERCE: 20191229.

Filling Date:
2019-02-13
Registration Date:
2020-03-03
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SEIZE THE CRUNCH

Serial Number:
88285643
Registration Number:
6148402
Word Mark:
SEIZE THE CRUNCH
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20190900. FIRST USE IN COMMERCE: 20190900.

Filling Date:
2019-02-01
Registration Date:
2020-09-08
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FLAMIN' HOT

Serial Number:
88264001
Registration Number:
5833243
Word Mark:
FLAMIN' HOT
Goods and Services:

IC 029. US 046. G & S Processed edible seeds, not being seasonings or flavorings; Processed nuts; Meat-based snack foods; Potato-based snack foods. FIRST USE: 19900800. FIRST USE IN COMMERCE: 19900800.

IC 030. US 046. G & S Crackers; Wheat-based snack foods; Corn-based snack foods. FIRST USE: 19900800. FIRST USE IN COMMERCE: 19900800.

Filling Date:
2019-01-16
Registration Date:
2019-08-13
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized wording "Flamin' Hot" where the dot above the "i" is in the form of a flame.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S. BRIGHTEN YOUR DAY.

Serial Number:
88233908
Registration Number:
6456166
Word Mark:
LAY'S. BRIGHTEN YOUR DAY.
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210625. FIRST USE IN COMMERCE: 20210625.

Filling Date:
2018-12-18
Registration Date:
2021-08-17
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NATUCHIPS

Serial Number:
88219395
Registration Number:
6502692
Word Mark:
NATUCHIPS
Goods and Services:

IC 029. US 046. G & S Fruit-based snack foods; plantain chips. FIRST USE: 20210726. FIRST USE IN COMMERCE: 20210726.

Filling Date:
2018-12-06
Registration Date:
2021-09-28
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SCREAMIN' SRIRACHA

Serial Number:
88216644
Registration Number:
5939750
Word Mark:
SCREAMIN' SRIRACHA
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20191017. FIRST USE IN COMMERCE: 20191017.

Filling Date:
2018-12-04
Registration Date:
2019-12-17
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PIPERS

Serial Number:
88167131
Registration Number:
5818504
Word Mark:
PIPERS
Goods and Services:

IC 029. US 046. G & S Vegetable-based snack foods; extruded vegetable-based snack foods; potato chips; vegetable crisps; processed nuts; all of the foregoing made from methods other than freeze-drying.

Filling Date:
2018-10-24
Registration Date:
2019-07-30
Current Basis:
44E
Owner:
FRITO-LAY TRADING COMPANY GMBH
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized wording "PIPERS" below the design of an individual with a horn, with two trees appearing on a hill in the distance. A half circle with lines extending vertically to the left and right is located above the head of the individual, and lines depicting sound surround the individual's head. A dot appears before and after the word "PIPER".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SNACK TO SHINE

Serial Number:
88152993
Registration Number:
6576947
Word Mark:
SNACK TO SHINE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; Dips. FIRST USE: 20211013. FIRST USE IN COMMERCE: 20211013.

IC 030. US 046. G & S Corn-based snack foods; Grain-based snack foods; Pretzels. FIRST USE: 20211013. FIRST USE IN COMMERCE: 20211013.

Filling Date:
2018-10-12
Registration Date:
2021-11-30
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SIMPLY

Serial Number:
88125362
Registration Number:
6829967
Word Mark:
SIMPLY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20170200. FIRST USE IN COMMERCE: 20170200.

IC 030. US 046. G & S Cheese-flavored corn snacks; Corn-based snack foods; Tortilla chips. FIRST USE: 20170200. FIRST USE IN COMMERCE: 20170200.

Filling Date:
2018-09-20
Registration Date:
2022-08-30
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized word "SIMPLY"; the letter "P" contains a stylized loop with a stylized leaf design at the end of the loop.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BRING HOME THE FLAVOR

Serial Number:
88124951
Registration Number:
5691843
Word Mark:
BRING HOME THE FLAVOR
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20180700. FIRST USE IN COMMERCE: 20180700.

Filling Date:
2018-09-20
Registration Date:
2019-03-05
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CINCO CENTRAL

Serial Number:
88108101
Registration Number:
6097072
Word Mark:
CINCO CENTRAL
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Salsa; Tortilla chips. FIRST USE: 20200413. FIRST USE IN COMMERCE: 20200413.

Filling Date:
2018-09-07
Registration Date:
2020-07-07
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SNACK LIKE A CHAMPION

Serial Number:
88090575
Registration Number:
5858681
Word Mark:
SNACK LIKE A CHAMPION
Goods and Services:

IC 030. US 046. G & S Pretzels. FIRST USE: 20190612. FIRST USE IN COMMERCE: 20190612.

Filling Date:
2018-08-23
Registration Date:
2019-09-10
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RUFFLES DOUBLE CRUNCH

Serial Number:
88059947
Registration Number:
5808407
Word Mark:
RUFFLES DOUBLE CRUNCH
Goods and Services:

IC 029. US 046. G & S Potato chips. FIRST USE: 20190200. FIRST USE IN COMMERCE: 20190200.

Filling Date:
2018-07-31
Registration Date:
2019-07-16
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #8

Serial Number:
88024444
Registration Number:
5617586
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 19890100. FIRST USE IN COMMERCE: 19890100.

Filling Date:
2018-07-03
Registration Date:
2018-11-27
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a cheetah paw print with four toes.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MAUI STYLE

Serial Number:
88024433
Registration Number:
5617585
Word Mark:
MAUI STYLE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 19711200. FIRST USE IN COMMERCE: 19711200.

Filling Date:
2018-07-03
Registration Date:
2018-11-27
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TURN UP THE HEAT

Serial Number:
87960485
Registration Number:
5717911
Word Mark:
TURN UP THE HEAT
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20181000. FIRST USE IN COMMERCE: 20181000.

Filling Date:
2018-06-13
Registration Date:
2019-04-02
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PACKED WITH POSSIBILITIES

Serial Number:
87929268
Registration Number:
5898136
Word Mark:
PACKED WITH POSSIBILITIES
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; vegetable-based snack foods. FIRST USE: 20190822. FIRST USE IN COMMERCE: 20190822.

IC 030. US 046. G & S Corn-based snack foods; flour-based chips; grain-based snack foods; multigrain-based snack foods; pita chips; popped popcorn; pretzels. FIRST USE: 20190822. FIRST USE IN COMMERCE: 20190822.

Filling Date:
2018-05-21
Registration Date:
2019-10-29
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TURN UP THE FLAVOR

Serial Number:
87922412
Registration Number:
5651667
Word Mark:
TURN UP THE FLAVOR
Goods and Services:

IC 029. US 046. G & S Potato chips; Potato-based snack foods. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.

Filling Date:
2018-05-15
Registration Date:
2019-01-08
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOSTILOCOS

Serial Number:
87884757
Registration Number:
Pending Application
Word Mark:
TOSTILOCOS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods.

Filling Date:
2018-04-19
Current Basis:
1B
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LOOZA

Serial Number:
87884273
Registration Number:
6086188
Word Mark:
LOOZA
Goods and Services:

IC 032. US 045 046 048. G & S Fruit juices and fruit nectars. FIRST USE: 20181204. FIRST USE IN COMMERCE: 20181204.

Filling Date:
2018-04-19
Registration Date:
2020-06-23
Current Basis:
1A
Owner:
Frito-Lay Trading Company GmbH
Attorney of Record:
Janet Silverberg
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "LOOZA" in all capital letters with a leaf design between the two "O"'s.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

OWN YOUR RIDGES

Serial Number:
87874836
Registration Number:
6348441
Word Mark:
OWN YOUR RIDGES
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20210200. FIRST USE IN COMMERCE: 20210200.

Filling Date:
2018-04-12
Registration Date:
2021-05-11
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GO A FEW ROUNDS WITH FLAVOR

Serial Number:
87855179
Registration Number:
5782966
Word Mark:
GO A FEW ROUNDS WITH FLAVOR
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20170700. FIRST USE IN COMMERCE: 20170700.

Filling Date:
2018-03-29
Registration Date:
2019-06-18
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEESE THAT GOES CRUNCH

Serial Number:
87794175
Registration Number:
5734997
Word Mark:
CHEESE THAT GOES CRUNCH
Goods and Services:

IC 030. US 046. G & S Cheese-flavored corn snacks. FIRST USE: 19740318. FIRST USE IN COMMERCE: 19740318.

Filling Date:
2018-02-12
Registration Date:
2019-04-23
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BLAZE

Serial Number:
87782191
Registration Number:
5519676
Word Mark:
BLAZE
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20180103. FIRST USE IN COMMERCE: 20180103.

Filling Date:
2018-02-02
Registration Date:
2018-07-17
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "BLAZE" angled, the outline of the letters in the color purple, the inner portion of the letters the color orange in the lower portion of each letter, fading to the color yellow towards the top of each letter, with the letters "B" and "A" shaped like a flame at the top left corner.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS TRAX CRACKERS

Serial Number:
87750165
Registration Number:
5634440
Word Mark:
CHEETOS TRAX CRACKERS
Goods and Services:

IC 030. US 046. G & S Crackers. FIRST USE: 20180904. FIRST USE IN COMMERCE: 20180904.

Filling Date:
2018-01-10
Registration Date:
2018-12-18
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

WELCOME SOME JOY INTO YOUR DAY

Serial Number:
87715351
Registration Number:
5503131
Word Mark:
WELCOME SOME JOY INTO YOUR DAY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20171100. FIRST USE IN COMMERCE: 20171100.

IC 030. US 046. G & S Corn-based snack foods; Popcorn; Rice-based snack foods. FIRST USE: 20171100. FIRST USE IN COMMERCE: 20171100.

Filling Date:
2017-12-11
Registration Date:
2018-06-26
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

HELLO SNACKS

Serial Number:
87703627
Registration Number:
6044871
Word Mark:
HELLO SNACKS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20171100. FIRST USE IN COMMERCE: 20171100.

IC 030. US 046. G & S Corn-based snack foods; Popcorn; Rice-based snack foods. FIRST USE: 20171100. FIRST USE IN COMMERCE: 20171100.

Filling Date:
2017-11-30
Registration Date:
2020-05-05
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of The words "HELLO SNACKS" in stylized wording in a speech bubble and a winking face smile which includes shapes and other graphic depictions intended to resemble snacks.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LUCKY BAGS

Serial Number:
87699874
Registration Number:
5508151
Word Mark:
LUCKY BAGS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips. FIRST USE: 20170800. FIRST USE IN COMMERCE: 20170800.

Filling Date:
2017-11-28
Registration Date:
2018-07-03
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE RIDGE

Serial Number:
87687968
Registration Number:
5438426
Word Mark:
THE RIDGE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; Potato chips; Potato crisps. FIRST USE: 20170924. FIRST USE IN COMMERCE: 20170924.

Filling Date:
2017-11-16
Registration Date:
2018-04-03
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS COLLISIONS

Serial Number:
87685887
Registration Number:
5662736
Word Mark:
DORITOS COLLISIONS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20070700. FIRST USE IN COMMERCE: 20070700.

Filling Date:
2017-11-15
Registration Date:
2019-01-22
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS STARS

Serial Number:
87659614
Registration Number:
5562614
Word Mark:
CHEETOS STARS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20180500. FIRST USE IN COMMERCE: 20180500.

Filling Date:
2017-10-25
Registration Date:
2018-09-11
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUMMER IS SERVED

Serial Number:
87659610
Registration Number:
5542661
Word Mark:
SUMMER IS SERVED
Goods and Services:

IC 029. US 046. G & S Dips; Potato-based snack foods. FIRST USE: 20180508. FIRST USE IN COMMERCE: 20180508.

IC 030. US 046. G & S Salsa; Corn-based snack foods. FIRST USE: 20180508. FIRST USE IN COMMERCE: 20180508.

Filling Date:
2017-10-25
Registration Date:
2018-08-14
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOOD TIMES START WITH GREAT FLAVOR

Serial Number:
87659601
Registration Number:
6053733
Word Mark:
GOOD TIMES START WITH GREAT FLAVOR
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20180900. FIRST USE IN COMMERCE: 20180900.

Filling Date:
2017-10-25
Registration Date:
2020-05-12
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

THE RIDGE

Serial Number:
87659592
Registration Number:
5464621
Word Mark:
THE RIDGE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods; Potato chips; Potato crisps. FIRST USE: 20170917. FIRST USE IN COMMERCE: 20170917.

Filling Date:
2017-10-25
Registration Date:
2018-05-08
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a blue arc with a turquoise wavy line running through the center. The arc, split by the word "THE" in black, covers the word "RIDGE" in black.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S WAVY

Serial Number:
87645209
Registration Number:
5453530
Word Mark:
LAY'S WAVY
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20130300. FIRST USE IN COMMERCE: 20130300.

Filling Date:
2017-10-13
Registration Date:
2018-04-24
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of "LAY'S" & Design, which is a circle behind a banner containing the word "LAY'S" and the word "WAVY" beneath it in a stylized font.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #9

Serial Number:
87645179
Registration Number:
5453529
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20130200. FIRST USE IN COMMERCE: 20130200.

Filling Date:
2017-10-13
Registration Date:
2018-04-24
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a large, angled triangle with jagged black lines with intermittent breaks on the right and left sides, with the inner portion consisting of an orange and yellow flame, all appearing on a white background.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUMMERTIME RANCH

Serial Number:
87612846
Registration Number:
5562542
Word Mark:
SUMMERTIME RANCH
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20180500. FIRST USE IN COMMERCE: 20180500.

Filling Date:
2017-09-18
Registration Date:
2018-09-11
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS MUSEUM

Serial Number:
87599729
Registration Number:
5457974
Word Mark:
CHEETOS MUSEUM
Goods and Services:

IC 030. US 046. G & S corn-based snack food. FIRST USE: 20160500. FIRST USE IN COMMERCE: 20160500.

IC 041. US 100 101 107. G & S providing a website featuring sweepstakes and online, non-downloadable content consisting of photos and entertainment. FIRST USE: 20160500. FIRST USE IN COMMERCE: 20160500.

Filling Date:
2017-09-07
Registration Date:
2018-05-01
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the words "CHEETOS MUSEUM" in stylized lettering, with a building in the background consisting of a steeply pitched roof, four columns and a cat paw print.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS

Serial Number:
87580387
Registration Number:
5380756
Word Mark:
DORITOS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips. FIRST USE: 20130200. FIRST USE IN COMMERCE: 20130200.

Filling Date:
2017-08-23
Registration Date:
2018-01-16
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized word "DORITOS" shown in white lettering with black trim, where the letter "I" is dotted with a triangle and the center of both "O" letters are interlocked by a large, angled triangle with jagged lines, with the inner portion consisting of an orange and yellow flame.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SMILE WITH LAY'S

Serial Number:
87555212
Registration Number:
5450214
Word Mark:
SMILE WITH LAY'S
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20180127. FIRST USE IN COMMERCE: 20180127.

Filling Date:
2017-08-03
Registration Date:
2018-04-17
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS BLAZE

Serial Number:
87554763
Registration Number:
5414700
Word Mark:
DORITOS BLAZE
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20180103. FIRST USE IN COMMERCE: 20180103.

Filling Date:
2017-08-03
Registration Date:
2018-02-27
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ADD SOME FLAVOR TO LUNCH

Serial Number:
87518157
Registration Number:
5380589
Word Mark:
ADD SOME FLAVOR TO LUNCH
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20170500. FIRST USE IN COMMERCE: 20170500.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20170500. FIRST USE IN COMMERCE: 20170500.

Filling Date:
2017-07-06
Registration Date:
2018-01-16
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GET TOGETHER ALREADY!

Serial Number:
87507643
Registration Number:
5509795
Word Mark:
GET TOGETHER ALREADY!
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Tortilla chips. FIRST USE: 20180122. FIRST USE IN COMMERCE: 20180122.

Filling Date:
2017-06-27
Registration Date:
2018-07-03
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ALVALLE

Serial Number:
87489051
Registration Number:
5704032
Word Mark:
ALVALLE
Goods and Services:

IC 029. US 046. G & S Gazpacho and vegetable soups. FIRST USE: 20180413. FIRST USE IN COMMERCE: 20180413.

Filling Date:
2017-06-14
Registration Date:
2019-03-19
Current Basis:
1A
Owner:
FRITO-LAY TRADING COMPANY (EUROPE) GMBH
Attorney of Record:
JANET SILVERBERG
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "ALVALLE" in white in a stylized font with the "v" having an extended design above the letters "a", "l", "l" in the word within a red box background.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SEEK THE HEAT

Serial Number:
87450131
Registration Number:
5340743
Word Mark:
SEEK THE HEAT
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20170300. FIRST USE IN COMMERCE: 20170300.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20170300. FIRST USE IN COMMERCE: 20170300.

Filling Date:
2017-05-15
Registration Date:
2017-11-21
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LUCKY BAGS

Serial Number:
87447665
Registration Number:
5388510
Word Mark:
LUCKY BAGS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; tortilla chips. FIRST USE: 20170800. FIRST USE IN COMMERCE: 20170800.

Filling Date:
2017-05-12
Registration Date:
2018-01-23
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a stylized horseshoe and football design where the top half of the design resembles a horseshoe with nail openings and the bottom half resembles a football with lacing. The right side of the design includes shading that gradually fades toward the left side of the design in order to resemble a metallic sheen. An irregular rectangular banner with a shaded background is outlined with a border that also replicates a metallic sheen and contains the stylized words "LUCKY BAGS" in capital letters.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TOSTITOS THE BOWL BAG

Serial Number:
87442220
Registration Number:
5403409
Word Mark:
TOSTITOS THE BOWL BAG
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; tortilla chips. FIRST USE: 20170900. FIRST USE IN COMMERCE: 20170900.

Filling Date:
2017-05-09
Registration Date:
2018-02-13
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the literal element "TOSTITOS" and "THE BOWL BAG" in stylized letters. For "TOSTITOS", the dot over the letter "I" is an oval shape, which when taken together with the bottom of the letter "I", resembles a bowl of salsa. Above the oval is a downward pointing triangle shape, resembling a tortilla chip. Above the crossbars of the second and third letter "T" are rounded trapezoids that resemble heads of people. When viewed together, the second and third letter "T" each resemble a person with outstretched arms. The totality of the design of the two letter "T"s and the "I" resembles two people dipping a triangular tortilla chip into salsa. Beneath "TOSTITOS" are the words "THE BOWL BAG". The letter "O" is depicted by a tilted bowl shape where three circles resembling tortilla chips hover above the bowl. A partial rectangular outline surrounds the wording "THE BOWL BAG", beginning at the letter "T" in TOSTITOS, and ending at the letter "S".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GRAB SOME SUNSHINE

Serial Number:
87437295
Registration Number:
5493554
Word Mark:
GRAB SOME SUNSHINE
Goods and Services:

IC 030. US 046. G & S Multigrain-based snack foods. FIRST USE: 20180300. FIRST USE IN COMMERCE: 20180300.

Filling Date:
2017-05-04
Registration Date:
2018-06-12
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FUNYUNS ONION FLAVORED RINGS

Serial Number:
87428018
Registration Number:
5354287
Word Mark:
FUNYUNS ONION FLAVORED RINGS
Goods and Services:

IC 030. US 046. G & S Puffed corn snacks. FIRST USE: 19690416. FIRST USE IN COMMERCE: 19690416.

Filling Date:
2017-04-27
Registration Date:
2017-12-12
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "FUNYUNS" in green stylized form, with an elongated yellow oval outlined in green under "FUNYUNS" and containing the words "ONION FLAVORED RINGS" in red stylized form.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GREAT FLAVOR! MORE FUN!

Serial Number:
87406580
Registration Number:
6190128
Word Mark:
GREAT FLAVOR! MORE FUN!
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20200918. FIRST USE IN COMMERCE: 20200918.

IC 030. US 046. G & S Corn-based snack foods; Multigrain-based snack foods; Popcorn; Pretzels. FIRST USE: 20200918. FIRST USE IN COMMERCE: 20200918.

Filling Date:
2017-04-11
Registration Date:
2020-11-03
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ADD SOME FUN TO LUNCH

Serial Number:
87404912
Registration Number:
5908587
Word Mark:
ADD SOME FUN TO LUNCH
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; pretzels. FIRST USE: 20190906. FIRST USE IN COMMERCE: 20190906.

Filling Date:
2017-04-10
Registration Date:
2019-11-12
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FLAVOR YOUR FIESTA

Serial Number:
87400567
Registration Number:
5301605
Word Mark:
FLAVOR YOUR FIESTA
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20170400. FIRST USE IN COMMERCE: 20170400.

Filling Date:
2017-04-06
Registration Date:
2017-10-03
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SHARE SOMETHING GOOD

Serial Number:
87397751
Registration Number:
5921365
Word Mark:
SHARE SOMETHING GOOD
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20190910. FIRST USE IN COMMERCE: 20190910.

Filling Date:
2017-04-04
Registration Date:
2019-11-26
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NOTHING SATISFIES LIKE FRITOS

Serial Number:
87396578
Registration Number:
5301602
Word Mark:
NOTHING SATISFIES LIKE FRITOS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20030200. FIRST USE IN COMMERCE: 20030200.

Filling Date:
2017-04-03
Registration Date:
2017-10-03
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CELEBRATE FLAVOR

Serial Number:
87383374
Registration Number:
6190116
Word Mark:
CELEBRATE FLAVOR
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20200911. FIRST USE IN COMMERCE: 20200911.

IC 030. US 046. G & S Cookies; Corn-based snack foods; Crackers; Multigrain-based snack foods; Popcorn; Pretzels; Wheat-based snack foods. FIRST USE: 20200911. FIRST USE IN COMMERCE: 20200911.

Filling Date:
2017-03-23
Registration Date:
2020-11-03
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ALVALLE

Serial Number:
87337949
Registration Number:
5602084
Word Mark:
ALVALLE
Goods and Services:

IC 029. US 046. G & S Vegetable-based soups and gazpacho. FIRST USE: 20180413. FIRST USE IN COMMERCE: 20180413.

Filling Date:
2017-02-16
Registration Date:
2018-11-06
Current Basis:
1A
Owner:
FRITO-LAY TRADING COMPANY (EUROPE) GMBH
Attorney of Record:
JANET SILVERBERG
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the word "ALVALLE" in a stylized font with the "v" having an extended design above the letters "a", "l", "l" in the word.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MUNCHIES

Serial Number:
87322787
Registration Number:
5434490
Word Mark:
MUNCHIES
Goods and Services:

IC 029. US 046. G & S Processed nuts. FIRST USE: 20170300. FIRST USE IN COMMERCE: 20170300.

IC 030. US 046. G & S [ Bagel chips; ] Cheese-flavored corn snacks; [ Corn chips; ] Corn-based chips; Crackers; [ Flour-based chips; Grain-based chips; ] Multigrain-based snack foods. FIRST USE: 20170300. FIRST USE IN COMMERCE: 20170300.

Filling Date:
2017-02-02
Registration Date:
2018-03-27
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of a stylized form of the word "MUNCHIES" with a bite mark within the letter "M".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

BLAZIN' BUFFALO EXPLOSION

Serial Number:
87312376
Registration Number:
5366287
Word Mark:
BLAZIN' BUFFALO EXPLOSION
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20170800. FIRST USE IN COMMERCE: 20170800.

Filling Date:
2017-01-24
Registration Date:
2017-12-26
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SMILE WITH A SPICE OF LIFE

Serial Number:
87312373
Registration Number:
5596397
Word Mark:
SMILE WITH A SPICE OF LIFE
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20170700. FIRST USE IN COMMERCE: 20170700.

Filling Date:
2017-01-24
Registration Date:
2018-10-30
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GOOD VIBES START WITH GOOD FLAVOR

Serial Number:
87308911
Registration Number:
5342547
Word Mark:
GOOD VIBES START WITH GOOD FLAVOR
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20170500. FIRST USE IN COMMERCE: 20170500.

Filling Date:
2017-01-20
Registration Date:
2017-11-21
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LIFE'S TASTY. ENJOY THE CRUNCH.

Serial Number:
87290235
Registration Number:
5366256
Word Mark:
LIFE'S TASTY. ENJOY THE CRUNCH.
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20170800. FIRST USE IN COMMERCE: 20170800.

Filling Date:
2017-01-05
Registration Date:
2017-12-26
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

YOUR PARTY STARTS HERE

Serial Number:
87262280
Registration Number:
5200068
Word Mark:
YOUR PARTY STARTS HERE
Goods and Services:

IC 029. US 046. G & S Dips; Potato-based snack foods. FIRST USE: 20150100. FIRST USE IN COMMERCE: 20150100.

IC 030. US 046. G & S Corn-based snack foods; Salsa. FIRST USE: 20150100. FIRST USE IN COMMERCE: 20150100.

Filling Date:
2016-12-08
Registration Date:
2017-05-09
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MORE RIDGES. MORE CRUNCH. MORE FLAVOR.

Serial Number:
87233125
Registration Number:
5229691
Word Mark:
MORE RIDGES. MORE CRUNCH. MORE FLAVOR.
Goods and Services:

IC 029. US 046. G & S Potato chips; Potato-based snack foods. FIRST USE: 20170200. FIRST USE IN COMMERCE: 20170200.

Filling Date:
2016-11-10
Registration Date:
2017-06-20
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUN

Serial Number:
87197880
Registration Number:
5763936
Word Mark:
SUN
Goods and Services:

IC 029. US 046. G & S Vegetable-based snack foods. FIRST USE: 20160200. FIRST USE IN COMMERCE: 20160200.

IC 030. US 046. G & S Multigrain-based snack foods. FIRST USE: 20190208. FIRST USE IN COMMERCE: 20190208.

Filling Date:
2016-10-10
Registration Date:
2019-05-28
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS CRUNCH MIX

Serial Number:
87196306
Registration Number:
5387715
Word Mark:
DORITOS CRUNCH MIX
Goods and Services:

IC 029. US 046. G & S Snack mix consisting primarily of processed nuts, and also including pretzels, nut-based snack foods and corn-based snack foods. FIRST USE: 20170900. FIRST USE IN COMMERCE: 20170900.

Filling Date:
2016-10-07
Registration Date:
2018-01-23
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DORITOS CRUNCH NUTS

Serial Number:
87196289
Registration Number:
5347557
Word Mark:
DORITOS CRUNCH NUTS
Goods and Services:

IC 029. US 046. G & S Processed nuts; Nut-based snack foods. FIRST USE: 20170900. FIRST USE IN COMMERCE: 20170900.

Filling Date:
2016-10-07
Registration Date:
2017-11-28
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

LAY'S LIFE NEEDS FLAVOR

Serial Number:
87191649
Registration Number:
5845896
Word Mark:
LAY'S LIFE NEEDS FLAVOR
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20190627. FIRST USE IN COMMERCE: 20190627.

Filling Date:
2016-10-03
Registration Date:
2019-08-27
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

ONE POP AND YOU'RE IN LOVE

Serial Number:
87187848
Registration Number:
5193114
Word Mark:
ONE POP AND YOU'RE IN LOVE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20170205. FIRST USE IN COMMERCE: 20170205.

Filling Date:
2016-09-29
Registration Date:
2017-04-25
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TAKE IT UP A CRUNCH

Serial Number:
87132269
Registration Number:
5740168
Word Mark:
TAKE IT UP A CRUNCH
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20190200. FIRST USE IN COMMERCE: 20190200.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20190200. FIRST USE IN COMMERCE: 20190200.

Filling Date:
2016-08-09
Registration Date:
2019-04-30
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CHEETOS PAWS

Serial Number:
87116647
Registration Number:
5247695
Word Mark:
CHEETOS PAWS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20170200. FIRST USE IN COMMERCE: 20170200.

Filling Date:
2016-07-26
Registration Date:
2017-07-18
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

MAKE LIFE FLAVORFUL

Serial Number:
87114774
Registration Number:
5794870
Word Mark:
MAKE LIFE FLAVORFUL
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20181010. FIRST USE IN COMMERCE: 20181010.

Filling Date:
2016-07-25
Registration Date:
2019-07-02
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FLAVOR ALL STARS

Serial Number:
87079847
Registration Number:
5154737
Word Mark:
FLAVOR ALL STARS
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20161000. FIRST USE IN COMMERCE: 20161000.

Filling Date:
2016-06-22
Registration Date:
2017-03-07
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

RUFFLES HAVE RRRIDGES!

Serial Number:
87072368
Registration Number:
5109852
Word Mark:
RUFFLES HAVE RRRIDGES!
Goods and Services:

IC 029. US 046. G & S Potato chips; Potato crisps; Potato-based snack foods. FIRST USE: 20150500. FIRST USE IN COMMERCE: 20150500.

Filling Date:
2016-06-15
Registration Date:
2016-12-27
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DIP INTO THE PARTY

Serial Number:
87059291
Registration Number:
5239597
Word Mark:
DIP INTO THE PARTY
Goods and Services:

IC 029. US 046. G & S Dairy-based dips. FIRST USE: 20160410. FIRST USE IN COMMERCE: 20160410.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20160410. FIRST USE IN COMMERCE: 20160410.

Filling Date:
2016-06-03
Registration Date:
2017-07-11
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRACKER JACK

Serial Number:
87058355
Registration Number:
5068845
Word Mark:
CRACKER JACK
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Flavor-coated popped popcorn; Popped popcorn. FIRST USE: 20160200. FIRST USE IN COMMERCE: 20160200.

Filling Date:
2016-06-02
Registration Date:
2016-10-25
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a stylized image of a boy in a sailor suit wearing a sailor hat holding a dog and a package of popped popcorn in one hand and tossing a piece of popped popcorn in the other hand. The stylized words "CRACKER JACK" are under the image of the boy and dog contained within a stylized diamond shaped outline.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

NACHO AVERAGE CHIP

Serial Number:
87041885
Registration Number:
5134782
Word Mark:
NACHO AVERAGE CHIP
Goods and Services:

IC 030. US 046. G & S Tortilla chips; Corn-based snack foods. FIRST USE: 20161000. FIRST USE IN COMMERCE: 20161000.

Filling Date:
2016-05-18
Registration Date:
2017-01-31
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

QUESO Y MAS QUE ESO

Serial Number:
87009607
Registration Number:
5068760
Word Mark:
QUESO Y MAS QUE ESO
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20150800. FIRST USE IN COMMERCE: 20150800.

Filling Date:
2016-04-21
Registration Date:
2016-10-25
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

CRACKER JACK

Serial Number:
86959105
Registration Number:
5068666
Word Mark:
CRACKER JACK
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods; Flavor-coated popped popcorn. FIRST USE: 19010100. FIRST USE IN COMMERCE: 19010100.

Filling Date:
2016-03-31
Registration Date:
2016-10-25
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of a stylized image of a young boy dressed in a sailor suit, wearing a sailor hat that contains the words "CRACKER JACK" on the brim of the hat. The young boy is saluting with one hand and holding a box with the words "CRACKER JACK" across the front of the box with his other hand. The young boy has a dog sitting between his legs.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

FUN TIMES MIX

Serial Number:
86947273
Registration Number:
5077196
Word Mark:
FUN TIMES MIX
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20151100. FIRST USE IN COMMERCE: 20151100.

IC 030. US 046. G & S Popped popcorn; Pretzels; Corn-based snack foods; Multigrain-based snack foods. FIRST USE: 20151100. FIRST USE IN COMMERCE: 20151100.

Filling Date:
2016-03-21
Registration Date:
2016-11-08
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

DIP INTO FLAVOR

Serial Number:
86910740
Registration Number:
5075195
Word Mark:
DIP INTO FLAVOR
Goods and Services:

IC 029. US 046. G & S Dips. FIRST USE: 20160410. FIRST USE IN COMMERCE: 20160410.

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20160410. FIRST USE IN COMMERCE: 20160410.

Filling Date:
2016-02-17
Registration Date:
2016-11-01
Current Basis:
1A
Owner:
FRITO-LAY NORTH AMERICA, INC.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

PERFECT CRUNCH IN EVERY BITE

Serial Number:
86909222
Registration Number:
5863428
Word Mark:
PERFECT CRUNCH IN EVERY BITE
Goods and Services:

IC 029. US 046. G & S Potato-based snack foods. FIRST USE: 20190805. FIRST USE IN COMMERCE: 20190805.

Filling Date:
2016-02-16
Registration Date:
2019-09-17
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

JUMPIN' JACK

Serial Number:
86891138
Registration Number:
5088369
Word Mark:
JUMPIN' JACK
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 19891012. FIRST USE IN COMMERCE: 19891012.

Filling Date:
2016-01-29
Registration Date:
2016-11-22
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SUN CHIPS

Serial Number:
86890310
Registration Number:
5058090
Word Mark:
SUN CHIPS
Goods and Services:

IC 030. US 046. G & S Multigrain-based snack foods. FIRST USE: 20160515. FIRST USE IN COMMERCE: 20160515.

Filling Date:
2016-01-28
Registration Date:
2016-10-11
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the words "SUN CHIPS" in stylized lettering with the right end of the letter "n" curling up above the letters "u" and "n" into a sunshine shape.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

TRICK OR TREATOS

Serial Number:
86888823
Registration Number:
5601680
Word Mark:
TRICK OR TREATOS
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20180910. FIRST USE IN COMMERCE: 20180910.

Filling Date:
2016-01-27
Registration Date:
2018-11-06
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
JEANETTE S. ZIMMER
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

SNOWFLAKES

Serial Number:
86881003
Registration Number:
5152552
Word Mark:
SNOWFLAKES
Goods and Services:

IC 030. US 046. G & S Corn-based snack foods. FIRST USE: 20161031. FIRST USE IN COMMERCE: 20161031.

Filling Date:
2016-01-20
Registration Date:
2017-02-28
Current Basis:
1A
Owner:
Frito-Lay North America, Inc.
Attorney of Record:
Jeanette S. Zimmer
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark