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Gary Vaynerchuck Trademarks

The following list includes all pending trademark applications and active federal trademark registrations that are owned by Gary Vaynerchuck.
Updated:
January 20, 2021

Gary Vaynerchuk is a self-made entrepreneur who has created and co-founded a number of successful brands and is currently the chairman of communications company VaynerX, and the CEO of its subsidiary VaynerMedia, both registered trademarks.

Vaynerchuk was born in 1975 in Babruysk, Belarius, part of the USSR at the time. When he was 3, he and his family immigrated to the United States. He lived in Queens, New York with 8 family members in a studio apartment at first, but the family later relocated to Edison, New Jersey.

He calls himself a “purebred entrepreneur” as he started his business ventures at the young age of 7, with a string of lemonade stands. He worked his way up to selling baseball cards and toys, which earned him thousands of dollars. That changed when his father roped him into working for his business, Shoppers Discount Liquors, at the age of 14, where he bagged ice for $2 an hour. Although reluctant at first, he soon realized that people collected wine in much the same way as baseball cards. He continued working for his father’s liquor store on the weekends while away at Mount Ida College in Newton, MA. While there, he learned about the newly created internet and realized it had a lot of sales potential.

Upon graduating from college in 1988, Vaynerchuk convinced his dad to rename the store Wine Library and start a website for it called winelibrary.com. In just 5 years, he grew sales from $3 million to $60 million annually in 2003. In 2006, he started a YouTube channel called Wine Library TV, a webcast critiquing wines, launching his career as a media personality. His popularity grew and news of his show spread. After an appearance on Conan O’Brien, he gained national recognition and started to invite well known public figures like Wayne Gretzky on the show.

As his fame grew, Vaynerchuk started to get to know multiple CEOs and investors which led to his start as an angel investor in the early development of companies such as Twitter, Facebook, Uber and Venmo, among others. He also started to cultivate his status as a highly desirable motivational speaker and gave his first keynote address at the Web 2.0 expo in 2008, leading to appearances at major tech events. He also started writing books and to date has 5 NYT best sellers to his credit.

In 2009, after ending his Wine Library webcast after over 1,000 episodes, Vaynerchuk and his brother A.J. launched their now famous brand VaynerMedia and registered it as a trademark. The purpose of the agency was to help large brands and corporations tell their story on social and digital media. Because they secured clients like the NHL and New York Jets (one of his life goals is to someday own the team), they were able to grow quickly and now represent multiple Fortune 500 Companies.

In 2014, he launched a new show called The #AskGaryVee Show. His persona, GaryVee, is also now one of his trademarks. On the show, he responds to questions from his followers on Instagram and Twitter, mostly about entrepreneurship, business and family. To date he has over 2.3 million followers and is considered by many to be a business mentor and has built a brand around his carefully cultivated public persona.

Around that same time, he co-founded the registered trademark restaurant reservation app Resy, which he sold to American Express in 2019.

His newest brand, VaynerSports, was launched in 2016, and according to their website, “set out to create an offering that featured great contract advisory, superior service, innovative marketing & endorsements, and mentorship in the world of business, branding, social media, investing & sports.”

He recently applied for registered trademarks for VaynerSports, VaynerFootball, VaynerBaseball, VaynerESports, and VaynerGaming in an effort to represent athletics from a wide spectrum of sports and games.

CHUK

Serial Number:
90249570
Registration Number:
Pending Application
Word Mark:
CHUK
Goods and Services:

IC 035. US 100 101 102. G & S Public relations and marketing services, namely, promoting and marketing the goods and services of others through public communication means; business consulting for brand imagery; business consulting for marketing strategy, including digital and social media marketing strategy.

Filling Date:
2020-10-12
Current Basis:
1B
Owner:
VaynerX, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

VAYNERFOOTBALL

Serial Number:
88959928
Registration Number:
6230507
Word Mark:
VAYNERFOOTBALL
Goods and Services:

IC 035. US 100 101 102. G & S Talent agency services for athletes; business management consulting; strategic marketing analysis services; publicity consulting; branding services, namely, consulting, development, management of brands for others; business management consultancy and advisory services in the field of professional sports; business management consultancy provided to professional athletes; strategic advertising consultancy services in the field of integrated marketing communication programs for third parties. FIRST USE: 20200701. FIRST USE IN COMMERCE: 20200701.

Filling Date:
2020-06-11
Registration Date:
2020-12-22
Current Basis:
1A
Owner:
VaynerSports, LLC
Attorney of Record:
David S. Gold
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Supplemental
Live or Dead:
ACTIVE

VAYNERACTIONSPORTS

Serial Number:
88959790
Registration Number:
Pending Application
Word Mark:
VAYNERACTIONSPORTS
Goods and Services:

IC 035. US 100 101 102. G & S Talent agency services for athletes; business management consulting; strategic marketing analysis services; publicity consulting; branding services, namely, consulting, development, management of brands for others; business management consultancy and advisory services in the field of professional sports; management consultancy provided to professional athletes; strategic consultancy services in the field of integrated marketing communication programs for third parties.

Filling Date:
2020-06-11
Current Basis:
1B
Owner:
VaynerSports, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

VAYNERGAMING

Serial Number:
88959786
Registration Number:
6230506
Word Mark:
VAYNERGAMING
Goods and Services:

IC 035. US 100 101 102. G & S Talent agency services for athletes; business management consulting; strategic marketing analysis services; publicity consulting; branding services, namely, consulting, development, management of brands for others; business management consultancy and advisory services in the field of professional sports; business management consultancy provided to professional athletes; strategic advertising consultancy services in the field of integrated marketing communication programs for third parties. FIRST USE: 20200701. FIRST USE IN COMMERCE: 20200701.

Filling Date:
2020-06-11
Registration Date:
2020-12-22
Current Basis:
1A
Owner:
VaynerSports, LLC
Attorney of Record:
David S. Gold
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Supplemental
Live or Dead:
ACTIVE

VAYNERESPORTS

Serial Number:
88959784
Registration Number:
Pending Application
Word Mark:
VAYNERESPORTS
Goods and Services:

IC 035. US 100 101 102. G & S Talent agency services for athletes; business management consulting; strategic marketing analysis services; publicity consulting; branding services, namely, consulting, development, management of brands for others; business management consultancy and advisory services in the field of professional sports; management consultancy provided to professional athletes; strategic consultancy services in the field of integrated marketing communication programs for third parties.

Filling Date:
2020-06-11
Current Basis:
1B
Owner:
VaynerSports, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

VAYNERBASEBALL

Serial Number:
88959780
Registration Number:
6230505
Word Mark:
VAYNERBASEBALL
Goods and Services:

IC 035. US 100 101 102. G & S Talent agency services for athletes; business management consulting; strategic marketing analysis services; publicity consulting; branding services, namely, consulting, development, management of brands for others; business management consultancy and advisory services in the field of professional sports; business management consultancy provided to professional athletes; strategic advertising consultancy services in the field of integrated marketing communication programs for third parties. FIRST USE: 20200701. FIRST USE IN COMMERCE: 20200701.

Filling Date:
2020-06-11
Registration Date:
2020-12-22
Current Basis:
1A
Owner:
VaynerSports, LLC
Attorney of Record:
David S. Gold
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Supplemental
Live or Dead:
ACTIVE

VAYNERSPORTS

Serial Number:
88852533
Registration Number:
6160471
Word Mark:
VAYNERSPORTS
Goods and Services:

IC 035. US 100 101 102. G & S Talent agency services for athletes; business management consulting; strategic marketing analysis services; publicity consulting; branding services, namely, consulting, development, management of brands for others; business management consultancy and advisory services in the field of professional sports; business and brand management consultancy provided to professional athletes; strategic business and brand consultancy services in the field of integrated marketing communication programs for third parties. FIRST USE: 20160601. FIRST USE IN COMMERCE: 20160601.

Filling Date:
2020-03-30
Registration Date:
2020-09-22
Current Basis:
1A
Owner:
VaynerSports, LLC
Attorney of Record:
David S. Gold
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Supplemental
Live or Dead:
ACTIVE

GARY VAYNERCHUK

Serial Number:
88692692
Registration Number:
6069424
Word Mark:
GARY VAYNERCHUK
Goods and Services:

IC 041. US 100 101 107. G & S Providing information, news and commentary in the field of current events relating to Gary Vaynerchuk, his companies, activities, events, business and lifestyle advice, and related matters via an interactive website; online non-downloadable electronic publications, namely, newsletters featuring information in the field of current events relating to Gary Vaynerchuk, his companies, activities, events, business and lifestyle advice, and related matters via an interactive website and other electronic means including electronic mail and messages and mobile wireless form; entertainment in the nature of an ongoing audio program in the field of current events relating to Gary Vaynerchuk. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

Filling Date:
2019-11-14
Registration Date:
2020-06-02
Current Basis:
1A
Owner:
Gary Vee IP, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(3) Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s). The mark consists of the stylized signature of "GARY VAYNERCHUK".
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

GARYVEE'S PODCAST PUFFS

Serial Number:
88639486
Registration Number:
6073494
Word Mark:
GARYVEE'S PODCAST PUFFS
Goods and Services:

IC 030. US 046. G & S Breakfast cereals. FIRST USE: 20190415. FIRST USE IN COMMERCE: 20190415.

Filling Date:
2019-10-02
Registration Date:
2020-06-09
Current Basis:
1A
Owner:
Gary Vee IP, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #1

Serial Number:
88058257
Registration Number:
5702196
Goods and Services:

IC 025. US 022 039. G & S Shoes; Sneakers. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

Filling Date:
2018-07-30
Registration Date:
2019-03-19
Current Basis:
1A
Owner:
Gary Vee IP, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of the stylized signature of "Gary Vaynerchuk".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GALLERY MEDIA GROUP

Serial Number:
87872696
Registration Number:
5783061
Word Mark:
GALLERY MEDIA GROUP
Goods and Services:

IC 035. US 100 101 102. G & S digital advertising, marketing, publicity and promotion services, namely, promoting the goods, services, brand identity and commercial information and news of third parties through audio, video, digital and on-line medium; advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, internet marketing, mobile marketing, and other forms of passive sharable or viral communications channels. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.

IC 041. US 100 101 107. G & S entertainment services, namely, providing podcasts in the field of current events and lifestyle issues; providing voice overs for tapes, records, and other recorded media for entertainment and education purposes; video production services; digital video, audio, and multimedia publishing services. FIRST USE: 20180600. FIRST USE IN COMMERCE: 20180600.

Filling Date:
2018-04-11
Registration Date:
2019-06-18
Current Basis:
1A
Owner:
VaynerStudios, LLC c/o VaynerX, LLC
Attorney of Record:
David S. Gold
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

Logo #2

Serial Number:
87835421
Registration Number:
6053832
Goods and Services:

IC 025. US 022 039. G & S Footwear; Hats; Jackets; Pants; Shirts; Sweat shirts; T-shirts. FIRST USE: 20200317. FIRST USE IN COMMERCE: 20200317.

Filling Date:
2018-03-15
Registration Date:
2020-05-12
Current Basis:
1A
Owner:
Gary Vee IP, LLC
Attorney of Record:
David S. Gold
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a stylized heart alongside a stylized exclamation point.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

Logo #3

Serial Number:
87835374
Registration Number:
5624242
Goods and Services:

IC 033. US 047 049. G & S Wine. FIRST USE: 20180824. FIRST USE IN COMMERCE: 20180824.

Filling Date:
2018-03-15
Registration Date:
2018-12-04
Current Basis:
1A
Owner:
Gary Vee IP, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(2) Illustration: Drawing or design without any word(s)/letter(s)/ number(s). The mark consists of a stylized heart alongside a stylized exclamation point.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GARY VAYNERCHUK

Serial Number:
87530491
Registration Number:
5411721
Word Mark:
GARY VAYNERCHUK
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Cases for mobile phones. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

IC 016. US 002 005 022 023 029 037 038 050. G & S Posters. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

IC 020. US 002 013 022 025 032 050. G & S Pillows; Throw pillows. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

IC 024. US 042 050. G & S Blanket throws; Fleece blankets. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

IC 025. US 022 039. G & S Beanies; Hats; Hoodies; Shirts; Tank-tops; Vests; Cap visors; Long-sleeved shirts; Sweat shirts; T-shirts. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

Filling Date:
2017-07-17
Registration Date:
2018-02-27
Current Basis:
1A
Owner:
Gary Vee IP, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of the stylized signature of "Gary Vaynerchuk".
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

GARYVEE

Serial Number:
87530475
Registration Number:
5422311
Word Mark:
GARYVEE
Goods and Services:

IC 009. US 021 023 026 036 038. G & S Cases for mobile phones. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

IC 016. US 002 005 022 023 029 037 038 050. G & S Posters. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

IC 020. US 002 013 022 025 032 050. G & S Pillows; Throw pillows. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

IC 024. US 042 050. G & S Blanket throws; Fleece blankets. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

IC 025. US 022 039. G & S Beanies; Hats; Hoodies; Shirts; Tank-tops; Vests; Cap visors; Long-sleeved shirts; Sweat shirts; T-shirts. FIRST USE: 20170101. FIRST USE IN COMMERCE: 20170101.

Filling Date:
2017-07-17
Registration Date:
2018-03-13
Current Basis:
1A
Owner:
Gary Vee IP, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(4) Standard character mark.
Type of Mark:
Trademark
Register:
Principal
Live or Dead:
ACTIVE

VAYNERX

Serial Number:
87464383
Registration Number:
5504523
Word Mark:
VAYNERX
Goods and Services:

IC 035. US 100 101 102. G & S Advertising agency services; public relations and marketing services, namely, promoting and marketing the goods and services of others through public communication means; business consulting for brand imagery; business consulting for social media strategy; business consulting for digital marketing strategy, including social media; production of advertising material for others; post-production editing services for video, audio and digital commercials; media advice, namely, business and marketing advice in the field of advertising media strategy and planning, use of social media, integrated media, and telemarketing channels, brand activation, and in media buying and digital asset management in the field of marketing and advertising for businesses relating to design, development, project management, research and marketing; media planning and buying services, namely, consulting and advising on the appropriate media to advertise in, and purchasing media time and space; placing advertisements for others; advisory and consultancy services relating to all the aforesaid services. FIRST USE: 20170517. FIRST USE IN COMMERCE: 20170517.

Filling Date:
2017-05-25
Registration Date:
2018-06-26
Current Basis:
1A
Owner:
VaynerX, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(5) Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form. The mark consists of The literal element "VAYNERX" in stylized font, namely "VAYNER" in solid bold lettering followed by a stylized "X".
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

VAYNERX

Serial Number:
87464333
Registration Number:
5504522
Word Mark:
VAYNERX
Goods and Services:

IC 035. US 100 101 102. G & S Advertising agency services; public relations and marketing services, namely, promoting and marketing the goods and services of others through public communication means; business consulting for brand imagery; business consulting for social media strategy; business consulting for digital marketing strategy, including social media; production of advertising material for others; post-production editing services for video, audio and digital commercials; media advice, namely, business and marketing advice in the field of advertising media strategy and planning, use of social media, integrated media, and telemarketing channels, brand activation, and in media buying and digital asset management in the field of marketing and advertising for businesses relating to design, development, project management, research and marketing; media planning and buying services, namely, consulting and advising on the appropriate media to advertise in, and purchasing media time and space; placing advertisements for others; advisory and consultancy services relating to all the aforesaid services. FIRST USE: 20170517. FIRST USE IN COMMERCE: 20170517.

Filling Date:
2017-05-25
Registration Date:
2018-06-26
Current Basis:
1A
Owner:
VaynerX, LLC
Attorney of Record:
DAVID S. GOLD
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE

VAYNERMEDIA

Serial Number:
77913959
Registration Number:
3834808
Word Mark:
VAYNERMEDIA
Goods and Services:

IC 035. US 100 101 102. G & S PUBLIC RELATIONS AND MARKETING SERVICES, NAMELY, PROMOTING AND MARKETING THE GOODS AND SERVICES OF OTHERS THROUGH PUBLIC COMMUNICATION MEANS; BUSINESS CONSULTING FOR BRAND IMAGERY; BUSINESS CONSULTING FOR SOCIAL MEDIA STRATEGY. FIRST USE: 20090501. FIRST USE IN COMMERCE: 20090501.

Filling Date:
2010-01-18
Registration Date:
2010-08-17
Current Basis:
1A
Owner:
VaynerMedia, LLC
Attorney of Record:
David S. Gold
Description of Mark:
(4) Standard character mark.
Type of Mark:
Service mark
Register:
Principal
Live or Dead:
ACTIVE